Brand page · Personal Care · United States
Bite traffic, ads & competitors 80.2k visits a month, 62 active Meta ads, Gravity score 611.
Bite — Bite is a company that sells zero waste toothpaste tablets and other oral care products in refillable glass containers, focusing on clean ingredients and plastic-free alternatives. In September 2026 bitetoothpastebits.com drew an estimated 80.2k visits, up 10% on the month before. It ranks #949 of 33,626 Personal Care brands in the United States and holds a 3.0 Trustpilot rating over 13 reviews.
Updated Traffic Sept 2026Meta ads 7 Oct 2026Google ads 20 Oct 2026Instagram Sept 2026Trustpilot Oct 2026Catalogue Oct 2026Gravity score 2 Nov 2026
Gravity score
Percentiles within 1277 peers: Personal Care brands in the United States with 30K–100K monthly visits. Recomputed nightly, last on 2 Nov 2026.
About the store
Bite is a company that sells zero waste toothpaste tablets and other oral care products in refillable glass containers, focusing on clean ingredients and plastic-free alternatives.
01 · Traffic
Bite website traffic
The traffic card of the Gravity brand page: the latest month and its two trends. The monthly curve, 24 months of history, the audience by country, the traffic sources and the category comparison are for members, free to start.
Bite drew an estimated 80.2k visits in September 2026, up 10% on the month before and down 11% over three months.
- Worldwide#113,455of 4.5m sites · Top 5%
- In United States#37,030of 1.2m sites · Top 5%
- Personal Care, worldwide#5,628of 215,119 brands · Top 5%
- Personal Care, United States#949of 33,626 brands · Top 5%
80.2k
estimated visits in September
1 mo ▲ +10.3%4 mo ▼ −10.9%
The monthly curve, 24 months of history and the category comparison.
Create your free account02 · Reviews
Bite reviews
The review cards of the Gravity brand page: the Trustpilot page, with its star distribution and the brand's tiers against the index, and the Google reviews. The TrustScore history and the review velocity against the category are for signed-in members.
Bite holds 3.0 out of 5 on Trustpilot over 13 reviews, 4 of them in the last twelve months: 31% of customers give five stars and 38% one star.
Dental Supply Store Dental Clinic Teeth Whitening Service Dental Hygienist
Data not available
Review velocity, TrustScore history and the category comparison are on the Gravity brand page.
03 · Products
Bite best-selling products
The top three products in the catalogue, in the store's own best-seller order, with price and stock. The full catalogue, the rankings over time and the ads that lead to each product are for signed-in members.
Bite sells on Shopify, 98% of its catalogue in stock. The best seller is Fluoride-Free Toothpaste Refill, at US$32.00, followed by Fluoride Toothpaste Refill and Bamboo Toothbrush Subscription.
#1Fluoride-Free Toothpaste RefillBiteUS$32.00In stock
#2Fluoride Toothpaste RefillBiteUS$32.00In stock
#3Bamboo Toothbrush SubscriptionBiteUS$5.00In stock- +View all productsRankings over time, ratings, stock and the ads that lead to each product. Free account.Sign in to Gravity
Share of the catalogue by product family.
The dominant category places Bite in its comparison group.
- Average rating
- 4.84 / 5
- Rated products
- 94% of the catalogue
- In stock
- 98%
- Upper price quartile
- US$44.00
- Currency
- USD
04 · Ads
Bite ads
Meta and Google ads, as the Gravity brand page shows them; the blurred ones are placeholders. Every creative, how long it ran, its EU reach and the estimated monthly spend band are for signed-in members.
Bite runs Meta ads on Facebook, Instagram, Messenger, Threads, whatsapp, and has advertised on Google since October 2021 (image, text, video).
Your Whitening Gel, on usBite2 Oct 2026video
Free Toothbrush, For LifeBite2 Oct 2026video
Your Whitening Gel, on usBite2 Oct 2026video- +View all Meta adsReach per ad, how long each creative ran, and the estimated monthly spend band. Free account.Sign in to Gravity
Text ad20 Oct 2026Bite Toothpaste Bitsverified
Text ad20 Oct 2026Bite Toothpaste Bitsverified
Text ad20 Oct 2026Bite Toothpaste Bitsverified
- +View all Google adsFormats, first and last seen, and the keywords the brand bids on. Free account.Sign in to Gravity
05 · Influencers
Bite influencers
The creators who tag @bite on Instagram, found by Gravity by Benchr in their posts. One is shown here; the full list, the audiences and the contact details are for signed-in members.
Creators tag @bite on Instagram, led by Vanlife (29.6k followers).
| Account | Profile | Followers | Engagement | Tags | Relationship |
|---|---|---|---|---|---|
| VVanlife@_vanlife__ · 🇺🇸 US | Food cooking nutrition Creator | 29.6k | — | 3 | Tagged @bite |
06 · Competitors according to Gravity
Bite competitors and alternatives
Gravity picks competitors from the index itself: same category, same market, similar size. The closest are named here; their figures, the full list and the side-by-side comparison are for subscribers.
Gravity by Benchr finds competitors for Bite among Personal Care brands in the United States. The closest is Primal Life Organic II, then COCOLAB, Oclean, Dr Jen Natural, ZQuiet, Wellnesse.
| Brand | Similarity | Gravity score | Est. traffic | Trustpilot | Meta ads | Products | |
|---|---|---|---|---|---|---|---|
| Primal Life Organic IIprimallifeorganics.com | |||||||
| COCOLABcocolab.com | |||||||
| Ocleanoclean.com | |||||||
| Dr Jen Naturaldrjennatural.com | |||||||
| ZQuietzquiet.com | |||||||
| Wellnessewellnesse.com |
07 · Company
Who is behind Bite?
Legal entity, funding and distribution, as the Company tab of the Gravity brand page shows them. Where Gravity has nothing on file, the line says so rather than disappearing.
Bite is a company based in Miami, United States, on a domain registered in March 2017.
- Entity country
- 🇺🇸 United States · Miami
- Domain registered
- 21 Mar 2017
- Status
- Operating
- Own store
- bitetoothpastebits.com · Shopify · USD
- Catalogue
- 22 collections
- Retailers
- None recorded
- Open jobs
- None recorded
08 · What people ask about Bite
What people ask Google about Bite.
11 answers built from the data on this page, each one sourced to Gravity by Benchr, which say so when we don't know.
Is Bite a legit company?
According to Gravity by Benchr, Bite is a brand based in Miami, United States: its website has existed since March 2017, it sells on a Shopify store, it has 165,634 Instagram followers. Those are the marks of an established brand, not a pop-up shop. Source: Gravity by Benchr brand index, November 2026.
What do customers say about Bite?
Customers rate Bite 3.0 out of 5 on Trustpilot over 13 reviews, 4 of them in the last twelve months: 31% give five stars, 38% one star. Source: Gravity by Benchr Trustpilot reading, October 2026.
What does Bite sell?
Bite is a company that sells zero waste toothpaste tablets and other oral care products in refillable glass containers, focusing on clean ingredients and plastic-free alternatives. Gravity by Benchr classifies it under Personal Care, with Oral Care making up 53% of the catalogue. Source: Gravity by Benchr product classification, October 2026.
Bite prices: how much is it?
Bite's best seller, Fluoride-Free Toothpaste Refill, sells US$32.00 on bitetoothpastebits.com. 98% of the catalogue is in stock. Gravity does not track prices daily: check bitetoothpastebits.com before buying. Source: Gravity by Benchr catalogue reading, October 2026.
Bite promo code
Gravity by Benchr does not collect discount codes. What Gravity observes: Bite advertises on Facebook and Instagram and on Google, where its offers often run. Check bitetoothpastebits.com for current promotions. Source: Gravity by Benchr ad records, October 2026.
Where can I buy Bite?
Bite sells on its own website, bitetoothpastebits.com, a Shopify store. Gravity by Benchr lists no retailer or marketplace for the brand. Source: Gravity by Benchr retailer data, November 2026.
Who is behind Bite?
Gravity by Benchr records a company based in Miami, United States, whose domain was registered in 2017. Gravity publishes no personal data about founders. Source: Gravity by Benchr company records, November 2026.
Is Bite growing?
Not at the moment. Gravity by Benchr estimates about 80,200 visits to bitetoothpastebits.com in September 2026, up 10% in a month and down 11% over three months. Bite ranks #949 of 33,626 Personal Care brands in the United States in the Gravity index. Source: Gravity by Benchr estimated traffic, September 2026.
Which platform and tools does Bite use?
Gravity by Benchr identifies bitetoothpastebits.com as a Shopify store (standard plan, not Shopify Plus), selling in USD. It advertises through Meta and on Google since October 2021. Source: Gravity by Benchr platform and advertising records, November 2026.
What is Bite's ad budget?
Gravity by Benchr does not publish a spend figure for Bite on this page. What Gravity observes: an active Meta advertiser, on Facebook, Instagram, Messenger, Threads, WhatsApp. The estimated monthly spend band, derived from the EU reach of each ad, is on the Gravity brand page. Source: Gravity by Benchr Meta Ad Library records, October 2026.
Who are the biggest Personal Care brands in the United States?
Among Personal Care brands in the United States in the Gravity by Benchr index, Bite ranks #949 of 33,626 by estimated traffic. Its closest competitors on the same market are Primal Life Organic II, COCOLAB, Oclean, Dr Jen Natural and ZQuiet. Source: Gravity by Benchr competitor analysis, same category, same market, similar size, November 2026.
Gravity by Benchr indexes more than 4 million e-commerce brands across 150 countries. Figures on this page are estimates, updated monthly; the Gravity score is recomputed nightly. Not affiliated with Bite.