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  5. Black + Decker Appliances

Brand page · Kitchen & Dining · United States

Black + Decker Appliances Top 5% worldwide Top 10% in United States Top 5% in Kitchen & Dining Top 5% in Kitchen & Dining in United States
blackanddeckerappliances.com·🇺🇸 Middleton, United States· Shopify·Since 2001

Black + Decker Appliances: 38.8k visits a month, 2 active Meta ads, Gravity score 670.

Black + Decker Appliances — BLACK+DECKER is a brand that sells kitchen and home appliances designed to simplify daily tasks through durability, performance and practical features. In September 2026 blackanddeckerappliances.com drew an estimated 38.8k visits, down 11% on the month before. It ranks #786 of 25,135 Kitchen & Dining brands in United States.

blackanddeckerappliances.com@blackanddeckerappliances 5.1kYouTube 5.2kFacebookLinkedIn 1.2kTrustpilot 2.4Meta Ad Library 2

Updated Traffic Sept 2026Meta ads 7 Oct 2026Google ads 20 Oct 2026Instagram Sept 2026Trustpilot Oct 2026Catalogue Oct 2026Gravity score 2 Nov 2026

Estimated traffic
38.8k
−11% vs. August 2026
Instagram followers
5.1k
232 posts · @blackanddeckerappliances
Trustpilot
2.4
6 reviews · 2 in 12 months
Meta ads
2
active
Products
89%
in stock · 29 collections
Rank in United States
#786
of 25,135 in Kitchen & Dining
LinkedIn
1.2k
followers · 3 employees
Earned media value
€813.8
per month, Instagram

Gravity score

670/ 1000 · 10 of 10 indicators rated
Brand Power618
Momentum746
Performance647

Percentiles within 728 peers: Kitchen & Dining brands in United States with 30K–100K monthly visits. Recomputed nightly, last on 2 Nov 2026.

How the score is calculated

About the store

BLACK+DECKER is a brand that sells kitchen and home appliances designed to simplify daily tasks through durability, performance and practical features.

01 · Traffic

How much traffic Black + Decker Appliances gets.

The traffic card of the Gravity brand page: the latest month and its two trends. The monthly curve, 24 months of history, the audience by country, the traffic sources and the category comparison are for members, free to start.

Black + Decker Appliances drew an estimated 38.8k visits in September 2026, down 11% on the month before and up 8% over three months.

  • Worldwide#210,920of 4.5m sites · Top 5%
  • In United States#66,709of 1.2m sites · Top 10%
  • Kitchen & Dining, worldwide#5,550of 145,612 brands · Top 5%
  • Kitchen & Dining, United States#786of 25,135 brands · Top 5%
Monthly visitssource Sept 2026

38.8k

estimated visits in September

1 mo ▼ −10.5%4 mo ▲ +7.5%

The monthly curve, 24 months of history and the category comparison.

Create your free account
Audience by country, free account
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02 · Reviews

What customers say about Black + Decker Appliances.

The review cards of the Gravity brand page: the Trustpilot page, with its star distribution and the brand's tiers against the index, and the Google reviews. The TrustScore history and the review velocity against the category are for signed-in members.

Black + Decker Appliances holds 2.4 out of 5 on Trustpilot over 6 reviews, 2 of them in the last twelve months: 0% of customers give five stars and 67% one star.

Trustpilotread 21 Oct 2026
2.4TrustScore · 6 reviews · 2 in 12 months
5 ★0%
4 ★0%
3 ★33%
2 ★0%
1 ★67%

Kitchen Supply Store

Google reviewsData not available

Data not available

Review velocity, TrustScore history and the category comparison are on the Gravity brand page.

03 · Products

What Black + Decker Appliances sells, ranked by sales.

The top three products in the catalogue, in the store's own best-seller order, with price and stock. The full catalogue, the rankings over time and the ads that lead to each product are for signed-in members.

Black + Decker Appliances sells on Shopify, 89% of its catalogue in stock. The best seller is Replacement Carafe, at US$21.99, followed by 12 Cup Thermal Programmable Coffeemaker and Crisp 'N Bake™ Air Fry 6-Slice Toaster Oven.

ProductsCatalogue read Oct 2026
Catalogue mixOct 2026
Kitchen Appliances80%
Laundry Appliances14%
Kitchen Tools & Utensils3%
Kitchen Appliance Accessories3%

Share of the catalogue by product family.

Activity mixdominant: Kitchen & Dining
Kitchen & Dining85%
Household Appliances14%
Household Supplies1%

The dominant category places Black + Decker Appliances in its comparison group.

Prices and ratingsstore data
Average rating
5.00 / 5
Rated products
3% of the catalogue
In stock
89%
Upper price quartile
US$61.99
Currency
USD

05 · Influencers

Who talks about Black + Decker Appliances.

The creators who tag @blackanddeckerappliances on Instagram, found by Gravity by Benchr in their posts. One is shown here; the full list, the audiences and the contact details are for signed-in members.

Creators tag @blackanddeckerappliances on Instagram, led by onefortythree (29.5k followers, 1.2% engagement).

Influencersaccounts tagging @blackanddeckerappliances · Instagram
AccountProfileFollowersEngagementTagsRelationship
oonefortythree@one_forty_three · 🇺🇸 USDecoration garden diy Creator29.5k1.2%1Tagged @blackanddeckerappliances
Engagement is the median of recent posts.See all

06 · Competitors according to Gravity

Who Black + Decker Appliances competes with, by the numbers.

Gravity picks competitors from the index itself: same category, same market, similar size. The closest are named here; their figures, the full list and the side-by-side comparison are for subscribers.

Gravity by Benchr finds competitors for Black + Decker Appliances among Kitchen & Dining brands in United States. The closest is TSPROF, then Uncanny Brands, Select Brands, HOTLOGIC, Bonsenkitchen, Pro Smoker.

CompetitorsKitchen & Dining · United States · similarity out of 100
BrandSimilarityGravity scoreEst. trafficInstagramTrustpilotMeta adsProducts
TSPROFtsprof.us
Uncanny Brandsuncannybrands.com
Select Brandsselectbrands.com
HOTLOGIChotlogic.com
Bonsenkitchenbonsenkitchen.com
Pro Smokerpro-smoker.com
Competitors Gravity finds for Black + Decker Appliances. Similarity, Gravity score, traffic, social, reviews, ads and catalogue are for subscribers.Compare Black + Decker Appliances with TSPROF

07 · Company

The company behind Black + Decker Appliances.

Legal entity, funding and distribution, as the Company tab of the Gravity brand page shows them. Where Gravity has nothing on file, the line says so rather than disappearing.

Black + Decker Appliances is a company based in Middleton, United States, founded in 1910 according to LinkedIn, on a domain registered in November 2001. It employs about 3 people.

Legal entityGravity index, Nov 2026
Legal name
Data not available
Registration no.
Data not available
VAT
Data not available
Legal form
Data not available
Entity country
🇺🇸 United States · Middleton
Founded
1910, per LinkedIn
Domain registered
26 Nov 2001
Share capital
Data not available
Status
Operating
President
Data not available
Activity code
Data not available
Employees
3 on LinkedIn
FundingGravity index, Nov 2026
Funding stage
Data not available
Total raised
Data not available
Investors
Data not available
VC-backed
Data not available
DistributionGravity index, Nov 2026
Own store
blackanddeckerappliances.com · Shopify · USD
Catalogue
29 collections
Retailers
None recorded
Open jobs
None recorded

08 · What people ask about Black + Decker Appliances

What people ask Google about Black + Decker Appliances.

10 answers built from the data on this page, each one sourced to Gravity by Benchr, which say so when we don't know.

Is Black + Decker Appliances a legit company?

According to Gravity by Benchr, Black + Decker Appliances is a brand based in Middleton, United States: its website has existed since November 2001, it sells on a Shopify store, it employs 3 people on LinkedIn, it has 5,085 Instagram followers. Those are the marks of an established brand, not a pop-up shop. Source: Gravity by Benchr brand index, November 2026.

What is Black + Decker Appliances?

BLACK+DECKER is a brand that sells kitchen and home appliances designed to simplify daily tasks through durability, performance and practical features. Gravity by Benchr classifies it under Kitchen & Dining, with Kitchen Appliances making up 80% of the catalogue. Source: Gravity by Benchr product classification, October 2026.

Black + Decker Appliances prices: how much is it?

Black + Decker Appliances' best seller, Replacement Carafe, sells US$21.99 on blackanddeckerappliances.com. 89% of the catalogue is in stock. Gravity does not track prices daily: check blackanddeckerappliances.com before buying. Source: Gravity by Benchr catalogue reading, October 2026.

Is there a Black + Decker Appliances discount code?

Gravity by Benchr does not collect discount codes. What Gravity observes: Black + Decker Appliances advertises on Facebook and Instagram, where its offers often run. Check blackanddeckerappliances.com for current promotions. Source: Gravity by Benchr ad records, October 2026.

Where to buy Black + Decker Appliances?

Black + Decker Appliances sells on its own website, blackanddeckerappliances.com, a Shopify store. Gravity by Benchr lists no retailer or marketplace for the brand. Source: Gravity by Benchr retailer data, November 2026.

Who is behind Black + Decker Appliances?

Gravity by Benchr records a company based in Middleton, United States, founded in 1910 according to LinkedIn, on a domain registered in 2001, with 3 employees on LinkedIn. Gravity publishes no personal data about founders. Source: Gravity by Benchr company records, November 2026.

Is Black + Decker Appliances doing well?

Yes. Gravity by Benchr estimates about 38,800 visits to blackanddeckerappliances.com in September 2026, down 11% in a month and up 8% over three months. Black + Decker Appliances ranks #786 of 25,135 Kitchen & Dining brands in United States in the Gravity index. Source: Gravity by Benchr estimated traffic, September 2026.

Which platform and tools does Black + Decker Appliances use?

Gravity by Benchr identifies blackanddeckerappliances.com as a Shopify store (standard plan, not Shopify Plus), selling in USD. It advertises through Meta. Source: Gravity by Benchr platform and advertising records, November 2026.

What is Black + Decker Appliances' ad budget?

Gravity by Benchr does not publish a spend figure for Black + Decker Appliances on this page. What Gravity observes: an active Meta advertiser, on Facebook, Instagram. The estimated monthly spend band, derived from the EU reach of each ad, is on the Gravity brand page. Source: Gravity by Benchr Meta Ad Library records, October 2026.

Who are the biggest Kitchen & Dining brands in United States?

Among Kitchen & Dining brands in United States in the Gravity by Benchr index, Black + Decker Appliances ranks #786 of 25,135 by estimated traffic. Its closest competitors on the same market are TSPROF, Uncanny Brands, Select Brands, HOTLOGIC and Bonsenkitchen. Source: Gravity by Benchr competitor analysis, same category, same market, similar size, November 2026.

Gravity by Benchr indexes more than 4 million e-commerce brands across 150 countries. Figures on this page are estimates, updated monthly; the Gravity score is recomputed nightly. Not affiliated with Black + Decker Appliances.