Brand page · Clothing · United States
Bleuet traffic, ads & competitors 78.9k visits a month, 84 active Meta ads, Gravity score 666.
Bleuet — Bleuet is a brand that designs comfortable everyday first bras and apparel for girls, focusing on age-appropriate and responsibly manufactured products for tweens and teens. In September 2026 bleuetgirl.com drew an estimated 78.9k visits, down 57% on the month before. It ranks #1,888 of 97,158 Clothing brands in the United States.
Updated Traffic Sept 2026Meta ads 7 Oct 2026Google ads 20 Oct 2026Instagram Sept 2026Trustpilot Oct 2026Catalogue Oct 2026Gravity score 2 Nov 2026
Gravity score
Percentiles within 2787 peers: Clothing brands in the United States with 30K–100K monthly visits. Recomputed nightly, last on 2 Nov 2026.
About the store
Bleuet is a brand that designs comfortable everyday first bras and apparel for girls, focusing on age-appropriate and responsibly manufactured products for tweens and teens.
01 · Traffic
Bleuet website traffic
The traffic card of the Gravity brand page: the latest month and its two trends. The monthly curve, 24 months of history, the audience by country, the traffic sources and the category comparison are for members, free to start.
Bleuet drew an estimated 78.9k visits in September 2026, down 57% on the month before and down 24% over three months.
- Worldwide#114,974of 4.5m sites · Top 5%
- In United States#37,528of 1.2m sites · Top 5%
- Clothing, worldwide#11,061of 459,295 brands · Top 5%
- Clothing, United States#1,888of 97,158 brands · Top 5%
78.9k
estimated visits in September
1 mo ▼ −57.1%4 mo ▼ −24.4%
The monthly curve, 24 months of history and the category comparison.
Create your free account02 · Reviews
Bleuet reviews
The review cards of the Gravity brand page: the Trustpilot page, with its star distribution and the brand's tiers against the index, and the Google reviews. The TrustScore history and the review velocity against the category are for signed-in members.
Bleuet holds 3.7 out of 5 on Trustpilot over 1 review, 1 of them in the last twelve months: 100% of customers give five stars and 0% one star.
Women's Clothing Store Lingerie Store Clothing Store
Data not available
Review velocity, TrustScore history and the category comparison are on the Gravity brand page.
03 · Products
Bleuet best-selling products
The top three products in the catalogue, in the store's own best-seller order, with price and stock. The full catalogue, the rankings over time and the ads that lead to each product are for signed-in members.
Bleuet sells on Shopify, 96% of its catalogue in stock. The best seller is Bleum Bra, at US$24.00, followed by Bleum Petal Padded Bra and Chloe Seamless Modal Bikini Brief.
#1Bleum BraBleuetUS$24.00In stock
#2Bleum Petal Padded BraBleuetUS$25.00In stock
#3Chloe Seamless Modal Bikini BriefBleuetUS$10.00In stock- +View all productsRankings over time, ratings, stock and the ads that lead to each product. Free account.Sign in to Gravity
Share of the catalogue by product family.
The dominant category places Bleuet in its comparison group.
- Average rating
- 4.79 / 5
- Rated products
- 64% of the catalogue
- In stock
- 96%
- Upper price quartile
- US$40.60
- Currency
- USD
04 · Ads
Bleuet ads
Meta and Google ads, as the Gravity brand page shows them; the blurred ones are placeholders. Every creative, how long it ran, its EU reach and the estimated monthly spend band are for signed-in members.
Bleuet runs Meta ads on Facebook, Instagram, Messenger, Audience Network, Threads, and has advertised on Google since March 2023 (image, text, video).
Bras Designed for Comfort & ConfidenceBleuet2 Oct 2026video
Bras Designed for Comfort & ConfidenceBleuet2 Oct 2026image
Bras Designed for Comfort & ConfidenceBleuet2 Oct 2026image- +View all Meta adsReach per ad, how long each creative ran, and the estimated monthly spend band. Free account.Sign in to Gravity
Text ad20 Oct 2026Trueli LLCverified
Text ad20 Oct 2026Trueli LLCverified
Image ad20 Oct 2026Trueli LLCverified
- +View all Google adsFormats, first and last seen, and the keywords the brand bids on. Free account.Sign in to Gravity
05 · Influencers
Bleuet influencers
The creators who tag @bleuetgirl on Instagram, found by Gravity by Benchr in their posts. One is shown here; the full list, the audiences and the contact details are for signed-in members.
Creators tag @bleuetgirl on Instagram, led by Paola *Aliyana* Martin (13.2k followers, 7.6% engagement).
| Account | Profile | Followers | Engagement | Tags | Relationship |
|---|---|---|---|---|---|
| PPaola *Aliyana* Martin@diving_2032_aliyana · 🇺🇸 US | Fashion style luxury Creator | 13.2k | 7.6% | 3 | Tagged @bleuetgirl |
06 · Competitors according to Gravity
Bleuet competitors and alternatives
Gravity picks competitors from the index itself: same category, same market, similar size. The closest are named here; their figures, the full list and the side-by-side comparison are for subscribers.
Gravity by Benchr finds competitors for Bleuet among Clothing brands in the United States. The closest is Yellowberry Company, then Noosh, Body Aware, BOODY, Sistera, Shop Ilusion.
| Brand | Similarity | Gravity score | Est. traffic | Trustpilot | Meta ads | Products | |
|---|---|---|---|---|---|---|---|
| Yellowberry Companyyellowberrycompany.com | |||||||
| Nooshgetnoosh.com | |||||||
| Body Awarebodyaware.com | |||||||
| BOODYboody.com | |||||||
| Sisteragetsistera.com | |||||||
| Shop Ilusionshopilusion.com |
07 · Company
Who is behind Bleuet?
Legal entity, funding and distribution, as the Company tab of the Gravity brand page shows them. Where Gravity has nothing on file, the line says so rather than disappearing.
Bleuet is a company based in Los Angeles, United States, founded in 2018 according to LinkedIn, on a domain registered in December 2018. It employs about 6 people.
- Entity country
- 🇺🇸 United States · Los Angeles
- Founded
- 2018, per LinkedIn
- Domain registered
- 14 Dec 2018
- Status
- Operating
- Employees
- 6 on LinkedIn
- Own store
- bleuetgirl.com · Shopify · USD
- Catalogue
- 157 collections
- Retailers
- None recorded
- Open jobs
- None recorded
08 · What people ask about Bleuet
What people ask Google about Bleuet.
10 answers built from the data on this page, each one sourced to Gravity by Benchr, which say so when we don't know.
Is Bleuet a legit company?
According to Gravity by Benchr, Bleuet is a brand based in Los Angeles, United States: its website has existed since December 2018, it sells on a Shopify store, it employs 6 people on LinkedIn, it has 26,137 Instagram followers. Those are the marks of an established brand, not a pop-up shop. Source: Gravity by Benchr brand index, November 2026.
What does Bleuet sell?
Bleuet is a brand that designs comfortable everyday first bras and apparel for girls, focusing on age-appropriate and responsibly manufactured products for tweens and teens. Gravity by Benchr classifies it under Clothing, with Baby & Children's Clothing making up 30% of the catalogue. Source: Gravity by Benchr product classification, October 2026.
Bleuet prices: how much is it?
Bleuet's best seller, Bleum Bra, sells US$24.00 on bleuetgirl.com. 96% of the catalogue is in stock. Gravity does not track prices daily: check bleuetgirl.com before buying. Source: Gravity by Benchr catalogue reading, October 2026.
Does Bleuet have a discount code?
Gravity by Benchr does not collect discount codes. What Gravity observes: Bleuet advertises on Facebook and Instagram and on Google, where its offers often run. Check bleuetgirl.com for current promotions. Source: Gravity by Benchr ad records, October 2026.
Where can I buy Bleuet?
Bleuet sells on its own website, bleuetgirl.com, a Shopify store. Gravity by Benchr lists no retailer or marketplace for the brand. Source: Gravity by Benchr retailer data, November 2026.
Who owns Bleuet?
Gravity by Benchr records a company based in Los Angeles, United States, founded in 2018 according to LinkedIn, on a domain registered in 2018, with 6 employees on LinkedIn. Gravity publishes no personal data about founders. Source: Gravity by Benchr company records, November 2026.
Is Bleuet doing well?
Not at the moment. Gravity by Benchr estimates about 78,900 visits to bleuetgirl.com in September 2026, down 57% in a month and down 24% over three months. Bleuet ranks #1,888 of 97,158 Clothing brands in the United States in the Gravity index. Source: Gravity by Benchr estimated traffic, September 2026.
Which platform and tools does Bleuet use?
Gravity by Benchr identifies bleuetgirl.com as a Shopify store (standard plan, not Shopify Plus), selling in USD. It advertises through Meta and on Google since March 2023. Source: Gravity by Benchr platform and advertising records, November 2026.
What is Bleuet's ad budget?
Gravity by Benchr does not publish a spend figure for Bleuet on this page. What Gravity observes: an active Meta advertiser, on Facebook, Instagram, Messenger, Audience Network, Threads. The estimated monthly spend band, derived from the EU reach of each ad, is on the Gravity brand page. Source: Gravity by Benchr Meta Ad Library records, October 2026.
Who are the biggest Clothing brands in the United States?
Among Clothing brands in the United States in the Gravity by Benchr index, Bleuet ranks #1,888 of 97,158 by estimated traffic. Its closest competitors on the same market are Yellowberry Company, Noosh, Body Aware, BOODY and Sistera. Source: Gravity by Benchr competitor analysis, same category, same market, similar size, November 2026.
Category
Gravity by Benchr indexes more than 4 million e-commerce brands across 150 countries. Figures on this page are estimates, updated monthly; the Gravity score is recomputed nightly. Not affiliated with Bleuet.