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Brand page · Building Consumables · France

blime Top 5% worldwide Top 5% in France Top 5% in Building Consumables Top 10% in Building Consumables in France
blime.co·🇫🇷 Paris, France· Shopify·Since 2019

blime traffic, ads & competitors 38.2k visits a month, 36 active Meta ads, Gravity score 589.

blime — Blime is a French paint brand that sells premium paints made in France for interior and exterior projects. In September 2026 blime.co drew an estimated 38.2k visits, up 49% on the month before. It ranks #8 of 87 Building Consumables brands in France and holds a 3.7 Trustpilot rating over 20 reviews.

blime.co@blimepaint 75.2kLinkedIn 1.2kTrustpilot 3.7Meta Ad Library 36

Updated Traffic Sept 2026Meta ads 14 Oct 2026Google ads 21 Oct 2026Trustpilot Oct 2026Catalogue Oct 2026Gravity score 2 Nov 2026

Estimated traffic
38.2k
+49% vs. August 2026
Instagram followers
75.2k
1,612 posts · @blimepaint
Trustpilot
3.7
20 reviews · 14 in 12 months
Meta ads
36
active · on Google since 2025
Products
100%
in stock · 57 collections
Rank in France
#8
of 87 in Building Consumables
LinkedIn
1.2k
followers · 10 employees
Earned media value
—
Data not available

Gravity score

589/ 1000 · 7 of 10 indicators rated
Brand Power568
Momentum714
Performance486

Percentiles within 6 peers: Building Consumables brands in France with 30K–100K monthly visits. Recomputed nightly, last on 2 Nov 2026.

How the score is calculated

About the store

Blime is a French paint brand that sells premium paints made in France for interior and exterior projects.

01 · Traffic

blime website traffic

The traffic card of the Gravity brand page: the latest month and its two trends. The monthly curve, 24 months of history, the audience by country, the traffic sources and the category comparison are for members, free to start.

blime drew an estimated 38.2k visits in September 2026, up 49% on the month before and up 40% over three months.

  • Worldwide#214,063of 4.5m sites · Top 5%
  • In France#7,431of 166k sites · Top 5%
  • Building Consumables, worldwide#545of 22,981 brands · Top 5%
  • Building Consumables, France#8of 87 brands · Top 10%
Monthly visitssource Sept 2026

38.2k

estimated visits in September

1 mo ▲ +49.1%4 mo ▲ +39.9%

The monthly curve, 24 months of history and the category comparison.

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Audience by country, free account
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02 · Reviews

blime reviews

The review cards of the Gravity brand page: the Trustpilot page, with its star distribution and the brand's tiers against the index, and the Google reviews. The TrustScore history and the review velocity against the category are for signed-in members.

blime holds 3.7 out of 5 on Trustpilot over 20 reviews, 14 of them in the last twelve months: 55% of customers give five stars and 25% one star. That volume places blime in the top 50% of the 270,321 Trustpilot pages in the Gravity index.

Trustpilotclaimed page · read 21 Oct 2026
3.7TrustScore · 20 reviews · 14 in 12 months
Top 50% review volume
5 ★55%
4 ★5%
3 ★0%
2 ★15%
1 ★25%

Painting Paint Store Paintings Store Decoration and Interior Design Store Paint Manufacturer

Google reviewsData not available

Data not available

Review velocity, TrustScore history and the category comparison are on the Gravity brand page.

03 · Products

blime best-selling products

The top three products in the catalogue, in the store's own best-seller order, with price and stock. The full catalogue, the rankings over time and the ads that lead to each product are for signed-in members.

blime sells on Shopify, 100% of its catalogue in stock. The best seller is Honey moon, at €37.90–€99.90, followed by Kashmir road and Pottery mood.

ProductsCatalogue read Oct 2026
Catalogue mixOct 2026
Painting Consumables71%
Molding4%
Hardware Glue & Adhesives1%
Lighting Fixtures0%

Share of the catalogue by product family.

Activity mixdominant: Building Consumables
Building Consumables76%
Building Materials11%
Decor5%
Hobbies & Creative Arts2%
Tools2%

The dominant category places blime in its comparison group.

Prices and ratingsstore data
Average rating
4.55 / 5
Rated products
29% of the catalogue
In stock
100%
Upper price quartile
US$246.30
Currency
EUR

05 · Influencers

blime influencers

The creators who tag @blimepaint on Instagram, found by Gravity by Benchr in their posts. One is shown here; the full list, the audiences and the contact details are for signed-in members.

Creators tag @blimepaint on Instagram, led by L’Oustalet x Aurélie @blackwhite_loving (17.6k followers, 1.4% engagement).

Influencersaccounts tagging @blimepaint · Instagram
AccountProfileFollowersEngagementTagsRelationship
LL’Oustalet x Aurélie @blackwhite_loving@loustaletprovenca.lemas · 🇫🇷 FRPhotography visual arts Creator17.6k1.4%2Tagged @blimepaint
Engagement is the median of recent posts.See all

06 · Competitors according to Gravity

blime competitors and alternatives

Gravity picks competitors from the index itself: same category, same market, similar size. The closest are named here; their figures, the full list and the side-by-side comparison are for subscribers.

Gravity by Benchr finds competitors for blime among Building Consumables brands in France. The closest is Éléonore Déco, then DomaTerra, 1000-teintes.com, Olona Peinture, anachromie.fr, Tretto.

CompetitorsBuilding Consumables · France · similarity out of 100
BrandSimilarityGravity scoreEst. trafficInstagramTrustpilotMeta adsProducts
Éléonore Décoeleonore-deco.com
DomaTerradomaterra.com
1000-teintes.com1000-teintes.com
Olona Peintureolonapeinture.com
anachromie.franachromie.fr
Trettotretto.fr
Competitors Gravity finds for blime. Similarity, Gravity score, traffic, social, reviews, ads and catalogue are for subscribers.Compare blime with Éléonore Déco

07 · Company

Who is behind blime?

Legal entity, funding and distribution, as the Company tab of the Gravity brand page shows them. Where Gravity has nothing on file, the line says so rather than disappearing.

blime is a company based in Paris, France, founded in 2020 according to LinkedIn, on a domain registered in November 2019. It employs about 10 people.

Legal entityGravity index, Nov 2026
Entity country
🇫🇷 France · Paris
Founded
2020, per LinkedIn
Domain registered
18 Nov 2019
Status
Operating
Employees
10 on LinkedIn
DistributionGravity index, Nov 2026
Own store
blime.co · Shopify · EUR
Catalogue
57 collections
Retailers
None recorded
Open jobs
None recorded

08 · What people ask about blime

What people ask Google about blime.

11 answers built from the data on this page, each one sourced to Gravity by Benchr, which say so when we don't know.

Is blime a legit company?

According to Gravity by Benchr, blime is a brand based in Paris, France: its website has existed since November 2019, its Trustpilot profile is claimed by the brand, it sells on a Shopify store, it employs 10 people on LinkedIn, it has 75,175 Instagram followers. Those are the marks of an established brand, not a pop-up shop. Source: Gravity by Benchr brand index, November 2026.

blime reviews

Customers rate blime 3.7 out of 5 on Trustpilot over 20 reviews, 14 of them in the last twelve months: 55% give five stars, 25% one star. Gravity by Benchr places that review volume in the top 50% of the 270,321 Trustpilot pages in its index. Source: Gravity by Benchr Trustpilot reading, October 2026.

What is blime known for?

Blime is a French paint brand that sells premium paints made in France for interior and exterior projects. Gravity by Benchr classifies it under Building Consumables, with Painting Consumables making up 71% of the catalogue. Source: Gravity by Benchr product classification, October 2026.

blime prices: how much is it?

blime's best seller, Honey moon, sells from €37.90 to €99.90 on blime.co. 100% of the catalogue is in stock. Gravity does not track prices daily: check blime.co before buying. Source: Gravity by Benchr catalogue reading, October 2026.

Does blime have a discount code?

Gravity by Benchr does not collect discount codes. What Gravity observes: blime advertises on Facebook and Instagram and on Google, where its offers often run. Check blime.co for current promotions. Source: Gravity by Benchr ad records, October 2026.

Where can I buy blime?

blime sells on its own website, blime.co, a Shopify store. Gravity by Benchr lists no retailer or marketplace for the brand. Source: Gravity by Benchr retailer data, November 2026.

Who is behind blime?

Gravity by Benchr records a company based in Paris, France, founded in 2020 according to LinkedIn, on a domain registered in 2019, with 10 employees on LinkedIn. Gravity publishes no personal data about founders. Source: Gravity by Benchr company records, November 2026.

Is blime doing well?

Yes. Gravity by Benchr estimates about 38,200 visits to blime.co in September 2026, up 49% in a month and up 40% over three months. blime ranks #8 of 87 Building Consumables brands in France in the Gravity index. Source: Gravity by Benchr estimated traffic, September 2026.

Which platform and tools does blime use?

Gravity by Benchr identifies blime.co as a Shopify store (standard plan, not Shopify Plus), selling in EUR. The brand has claimed its Trustpilot profile. It advertises through Meta and on Google since September 2025. Source: Gravity by Benchr platform and advertising records, November 2026.

How much does blime spend on Meta ads?

Gravity by Benchr does not publish a spend figure for blime on this page. What Gravity observes: an active Meta advertiser, on Facebook, Instagram, Messenger, Audience Network, Threads. The estimated monthly spend band, derived from the EU reach of each ad, is on the Gravity brand page. Source: Gravity by Benchr Meta Ad Library records, October 2026.

Who are the biggest Building Consumables brands in France?

Among Building Consumables brands in France in the Gravity by Benchr index, blime ranks #8 of 87 by estimated traffic. Its closest competitors on the same market are Éléonore Déco, DomaTerra, 1000-teintes.com, Olona Peinture and anachromie.fr. Source: Gravity by Benchr competitor analysis, same category, same market, similar size, November 2026.

Gravity by Benchr indexes more than 4 million e-commerce brands across 150 countries. Figures on this page are estimates, updated monthly; the Gravity score is recomputed nightly. Not affiliated with blime.