Brand page · Clothing · Australia
BloomChic: 172K visits a month, 1,882 active Meta ads, Gravity score 612.
BloomChic — BloomChic is an online retailer that sells trendy plus size women's clothing including dresses, tops, swimwear, and bottoms for sizes 10-30. In September 2026 bloomchic.au drew an estimated 172K visits, down 27% on the month before. It ranks #197 of 12,275 Clothing brands in Australia.
Updated Traffic Sept 2026Meta ads 15 Oct 2026Google ads 20 Oct 2026Instagram Sept 2026Trustpilot Oct 2026Catalogue Oct 2026Gravity score 2 Nov 2026
Gravity score
Percentiles within 310 peers: Clothing brands in Australia with 100K–1M monthly visits. Recomputed nightly, last on 2 Nov 2026.
About the store
BloomChic is an online retailer that sells trendy plus size women's clothing including dresses, tops, swimwear, and bottoms for sizes 10-30.
01 · Traffic
How much traffic BloomChic gets.
The traffic card of the Gravity brand page: the latest month and its two trends. The monthly curve, 24 months of history, the audience by country, the traffic sources and the category comparison are for members, free to start.
BloomChic drew an estimated 172K visits in September 2026, down 27% on the month before and up 413% over three months.
- Worldwide#59,541of 4.5M sites · Top 5%
- In Australia#1,239of 105K sites · Top 5%
- Clothing, worldwide#5,476of 459,295 brands · Top 5%
- Clothing, Australia#197of 12,275 brands · Top 5%
172K
estimated visits in September
1 mo ▼ −26.6%4 mo ▲ +413.3%
The monthly curve, 24 months of history and the category comparison.
Create your free account02 · Reviews
What customers say about BloomChic.
The review cards of the Gravity brand page: the Trustpilot page, with its star distribution and the brand's tiers against the index, and the Google reviews. The TrustScore history and the review velocity against the category are for signed-in members.
BloomChic holds 3.4 out of 5 on Trustpilot over 2 reviews: 50% of customers give five stars and 50% one star.
Women's Clothing Store Clothing Store
Data not available
Review velocity, TrustScore history and the category comparison are on the Gravity brand page.
03 · Products
What BloomChic sells, ranked by sales.
The top three products in the catalogue, in the store's own best-seller order, with price and stock. The full catalogue, the rankings over time and the ads that lead to each product are for signed-in members.
BloomChic sells on Shopify, 100% of its catalogue in stock. The best seller is Tropical Flower Print Pockets One-Piece Swimsuit, at A$73.71, followed by Two-Piece Floral Print Ruched Mesh Swimsuit, Sarong and Plain Pockets Adjustable One-Piece Swimsuit.
#1Tropical Flower Print Pockets One-Piece SwimsuitBloomChicA$73.71In stock
#2Two-Piece Floral Print Ruched Mesh Swimsuit, SarongBloomChicA$81.90In stock
#3Plain Pockets Adjustable One-Piece SwimsuitBloomChicA$81.90In stock- +View all productsRankings over time, ratings, stock and the ads that lead to each product. Free account.Sign in to Gravity
Share of the catalogue by product family.
The dominant category places BloomChic in its comparison group.
- Average rating
- 4.65 / 5
- Rated products
- 34% of the catalogue
- In stock
- 100%
- Upper price quartile
- US$49.45
- Currency
- AUD
04 · Ads
What BloomChic is advertising right now.
Meta and Google ads, as the Gravity brand page shows them; the blurred ones are placeholders. Every creative, how long it ran, its EU reach and the estimated monthly spend band are for signed-in members.
BloomChic runs Meta ads on Facebook, Instagram, Messenger, Audience Network, Threads, whatsapp, and has advertised on Google since January 2025 (image, text).
Leopard print, a tummy-friendly fit, and comfort that feels just like pajamas? Yes, please! 🐆🤎 These jumpsuits are SO comfy, you’ll want toBloomChic15 Oct 2026video
SIZES 10 TO 30BloomChic14 Oct 2026image
Ridiculously soft capri pants! Elastic drawstring waist, relaxed fit with side pockets. Ultimate comfort for errands & lounging. #ComfyPantsBloomChic14 Oct 2026video- +View all Meta adsReach per ad, how long each creative ran, and the estimated monthly spend band. Free account.Sign in to Gravity
Text ad20 Oct 2026BloomChic HK Limitidverified
Text ad20 Oct 2026BloomChic HK Limitidverified
Text ad20 Oct 2026BloomChic HK Limitidverified
- +View all Google adsFormats, first and last seen, and the keywords the brand bids on. Free account.Sign in to Gravity
05 · Influencers
Who talks about BloomChic.
The creators who tag @bloomchic on Instagram, found by Gravity by Benchr in their posts. One is shown here; the full list, the audiences and the contact details are for signed-in members.
Creators tag @bloomchic on Instagram, led by JENNY BAKER (30.8K followers, 0.2% engagement).
| Account | Profile | Followers | Engagement | Tags | Relationship |
|---|---|---|---|---|---|
| JJENNY BAKER@jenybaker_ · 🇺🇸 US | Spirituality religion esotericism Creator | 30.8K | 0.2% | 8 | Tagged @bloomchic |
06 · Competitors according to Gravity
Who BloomChic competes with, by the numbers.
Gravity picks competitors from the index itself: same category, same market, similar size. The closest are named here; their figures, the full list and the side-by-side comparison are for subscribers.
Gravity by Benchr finds competitors for BloomChic among Clothing brands in Australia. The closest is Modlily, then rotita.com, Rosegal, Torrid, citychic.com.au, Ellos.
| Brand | Similarity | Gravity score | Est. traffic | Trustpilot | Meta ads | Products | |
|---|---|---|---|---|---|---|---|
| Modlilymodlily.com | |||||||
| rotita.comrotita.com | |||||||
| Rosegalrosegal.com | |||||||
| Torridtorrid.com | |||||||
| citychic.com.aucitychic.com.au | |||||||
| Ellosellos.us |
07 · Company
The company behind BloomChic.
Legal entity, funding and distribution, as the Company tab of the Gravity brand page shows them. Where Gravity has nothing on file, the line says so rather than disappearing.
BloomChic is a company based in Rosanna, Australia, founded in 2021 according to LinkedIn. It employs about 15 people.
- Legal name
- Data not available
- Registration no.
- Data not available
- VAT
- Data not available
- Legal form
- Data not available
- Entity country
- 🇦🇺 Australia · Rosanna
- Founded
- 2021, per LinkedIn
- Domain registered
- Data not available
- Share capital
- Data not available
- Status
- Data not available
- President
- Data not available
- Activity code
- Data not available
- Employees
- 15 on LinkedIn
- Funding stage
- Data not available
- Total raised
- Data not available
- Investors
- Data not available
- VC-backed
- Data not available
- Own store
- bloomchic.au · Shopify · AUD
- Catalogue
- 480 collections
- Retailers
- None recorded
- Open jobs
- None recorded
08 · What people ask about BloomChic
What people ask Google about BloomChic.
10 answers built from the data on this page, each one sourced to Gravity by Benchr, which say so when we don't know.
Is BloomChic legit?
According to Gravity by Benchr, BloomChic is a brand based in Rosanna, Australia: it sells on a Shopify store, it employs 15 people on LinkedIn, it has 643,922 Instagram followers. Those are the marks of an established brand, not a pop-up shop. Source: Gravity by Benchr brand index, November 2026.
What does BloomChic sell?
BloomChic is an online retailer that sells trendy plus size women's clothing including dresses, tops, swimwear, and bottoms for sizes 10-30. Gravity by Benchr classifies it under Clothing, with Clothing Tops making up 34% of the catalogue. Source: Gravity by Benchr product classification, October 2026.
Is BloomChic expensive?
BloomChic's best seller, Tropical Flower Print Pockets One-Piece Swimsuit, sells A$73.71 on bloomchic.au. 100% of the catalogue is in stock. Gravity does not track prices daily: check bloomchic.au before buying. Source: Gravity by Benchr catalogue reading, October 2026.
Does BloomChic have a discount code?
Gravity by Benchr does not collect discount codes. What Gravity observes: BloomChic advertises on Facebook and Instagram and on Google, where its offers often run. Check bloomchic.au for current promotions. Source: Gravity by Benchr ad records, October 2026.
Where can I buy BloomChic?
BloomChic sells on its own website, bloomchic.au, a Shopify store. Gravity by Benchr lists no retailer or marketplace for the brand. Source: Gravity by Benchr retailer data, November 2026.
Who is behind BloomChic?
Gravity by Benchr records a company based in Rosanna, Australia, founded in 2021 according to LinkedIn, with 15 employees on LinkedIn. Gravity publishes no personal data about founders. Source: Gravity by Benchr company records, November 2026.
Is BloomChic growing?
Yes. Gravity by Benchr estimates about 171,500 visits to bloomchic.au in September 2026, down 27% in a month and up 413% over three months. BloomChic ranks #197 of 12,275 Clothing brands in Australia in the Gravity index. Source: Gravity by Benchr estimated traffic, September 2026.
Which platform and tools does BloomChic use?
Gravity by Benchr identifies bloomchic.au as a Shopify store (standard plan, not Shopify Plus), selling in AUD. It advertises through Meta and on Google since January 2025. Source: Gravity by Benchr platform and advertising records, November 2026.
What is BloomChic's ad budget?
Gravity by Benchr does not publish a spend figure for BloomChic on this page. What Gravity observes: an active Meta advertiser, on Facebook, Instagram, Messenger, Audience Network, Threads, WhatsApp. The estimated monthly spend band, derived from the EU reach of each ad, is on the Gravity brand page. Source: Gravity by Benchr Meta Ad Library records, October 2026.
Who are the biggest Clothing brands in Australia?
Among Clothing brands in Australia in the Gravity by Benchr index, BloomChic ranks #197 of 12,275 by estimated traffic. Its closest competitors on the same market are Modlily, rotita.com, Rosegal, Torrid, citychic.com.au. Source: Gravity by Benchr competitor analysis, same category, same market, similar size, November 2026.
Category
Gravity by Benchr indexes more than 4 million e-commerce brands across 150 countries. Figures on this page are estimates, updated monthly; the Gravity score is recomputed nightly. Not affiliated with BloomChic.