Brand page · Clothing
Modlily: 2.3M visits a month, 1,319 active Meta ads.
Modlily — Modlily is an online fashion brand that sells women's swimwear, tops, dresses, and plus size clothing. In September 2026 modlily.com drew an estimated 2.3M visits, down 37% on the month before. It ranks #51 of 97,158 Clothing brands and holds a 4.2 Trustpilot rating over 13,149 reviews.
Updated Traffic Sept 2026Meta ads 7 Oct 2026Google ads 21 Oct 2026Trustpilot Oct 2026
About the store
Modlily is an online fashion brand that sells women's swimwear, tops, dresses, and plus size clothing.
01 · Traffic
How much traffic Modlily gets.
The traffic card of the Gravity brand page: the latest month and its two trends. The monthly curve, 24 months of history, the audience by country, the traffic sources and the category comparison are for members, free to start.
Modlily drew an estimated 2.3M visits in September 2026, down 37% on the month before and down 45% over three months.
- Worldwide#7,347of 4.5M sites · Top 1%
- In United States#2,481of 1.2M sites · Top 1%
- Clothing, worldwide#503of 459,295 brands · Top 1%
- Clothing, United States#51of 97,158 brands · Top 1%
2.3M
estimated visits in September
1 mo ▼ −36.7%4 mo ▼ −45.0%
The monthly curve, 24 months of history and the category comparison.
Create your free account02 · Reviews
What customers say about Modlily.
The review cards of the Gravity brand page: the Trustpilot page, with its star distribution and the brand's tiers against the index, and the Google reviews. The TrustScore history and the review velocity against the category are for signed-in members.
Modlily holds 4.2 out of 5 on Trustpilot over 13,149 reviews, 4,337 of them in the last twelve months: 70% of customers give five stars and 20% one star. That volume places Modlily in the top 5 % of the 270,321 Trustpilot pages in the Gravity index, and its rating quality in the top 30 %.
Women's Clothing Store Clothing Store
Data not available
Review velocity, TrustScore history and the category comparison are on the Gravity brand page.
03 · Products
What Modlily sells, ranked by sales.
The top three products in the catalogue, in the store's own best-seller order, with price and stock. The full catalogue, the rankings over time and the ads that lead to each product are for signed-in members.
Gravity by Benchr has not read Modlily's catalogue yet.
Data not available
Data not available
Share of the catalogue by product family.
The dominant category places Modlily in its comparison group.
- Average rating
- Data not available
- Rated products
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- In stock
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- Upper price quartile
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- Currency
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04 · Ads
What Modlily is advertising right now.
Meta and Google ads, as the Gravity brand page shows them; the blurred ones are placeholders. Every creative, how long it ran, its EU reach and the estimated monthly spend band are for signed-in members.
Modlily runs Meta ads on Facebook, Instagram, Messenger, Threads, whatsapp, and has advertised on Google since August 2022 (image, text, video).
Special Offer For YouModlily7 Oct 2026image
END-OF-SEASON SALE IS LIVEModlily7 Oct 2026image
Cozy TextureModlily6 Oct 2026video- +View all Meta adsReach per ad, how long each creative ran, and the estimated monthly spend band. Free account.Sign in to Gravity
Text ad21 Oct 2026HONGKONG YU'EN E-COMMERCE CO., LIMITEDverified
Image ad21 Oct 2026HONGKONG YU'EN E-COMMERCE CO., LIMITEDverified
Text ad21 Oct 2026HONGKONG YU'EN E-COMMERCE CO., LIMITEDverified
- +View all Google adsFormats, first and last seen, and the keywords the brand bids on. Free account.Sign in to Gravity
05 · Influencers
Who talks about Modlily.
The creators who tag @modlilyofficial on Instagram, found by Gravity by Benchr in their posts. One is shown here; the full list, the audiences and the contact details are for signed-in members.
Creators tag @modlilyofficial on Instagram, led by Natuka Mzhavanadze (23K followers, 5.4% engagement).
| Account | Profile | Followers | Engagement | Tags | Relationship |
|---|---|---|---|---|---|
| NNatuka Mzhavanadze@natuka_mzhav · 🇬🇪 GE | Fashion style luxury Creator | 23K | 5.4% | 2 | Tagged @modlilyofficial |
06 · Competitors according to Gravity
Who Modlily competes with, by the numbers.
Gravity picks competitors from the index itself: same category, same market, similar size. The closest are named here; their figures, the full list and the side-by-side comparison are for subscribers.
Gravity by Benchr finds competitors for Modlily among Clothing brands. The closest is BloomChic, then rotita.com, Rosegal, Katharina Lou, June + Vie, Torrid.
| Brand | Similarity | Gravity score | Est. traffic | Trustpilot | Meta ads | Products | |
|---|---|---|---|---|---|---|---|
| BloomChicbloomchic.au | |||||||
| rotita.comrotita.com | |||||||
| Rosegalrosegal.com | |||||||
| Katharina Loukatharinalou.com | |||||||
| June + Viejuneandvie.com | |||||||
| Torridtorrid.com |
07 · Company
The company behind Modlily.
Legal entity, funding and distribution, as the Company tab of the Gravity brand page shows them. Where Gravity has nothing on file, the line says so rather than disappearing.
Modlily is an e-commerce brand, on a domain registered in October 2014.
- Legal name
- Data not available
- Registration no.
- Data not available
- VAT
- Data not available
- Legal form
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- Entity country
- Data not available
- Founded
- Data not available
- Domain registered
- 11 Oct 2014
- Share capital
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- Status
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- President
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- Activity code
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- Employees
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- Funding stage
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- Total raised
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- Investors
- Data not available
- VC-backed
- Data not available
- Own store
- modlily.com
- Catalogue
- Data not available
- Retailers
- None recorded
- Open jobs
- None recorded
08 · What people ask about Modlily
What people ask Google about Modlily.
8 answers built from the data on this page, each one sourced to Gravity by Benchr, which say so when we don't know.
Is Modlily a legit company?
According to Gravity by Benchr, Modlily is a brand: its website has existed since October 2014, its Trustpilot profile is claimed by the brand, it has 121,795 Instagram followers. Those are the marks of an established brand, not a pop-up shop. Source: Gravity by Benchr brand index, September 2026.
Modlily reviews: is it worth it?
Customers rate Modlily 4.2 out of 5 on Trustpilot over 13,149 reviews, 4,337 of them in the last twelve months: 70% give five stars, 20% one star. Gravity by Benchr places that review volume in the top 5 % of the 270,321 Trustpilot pages in its index. Source: Gravity by Benchr Trustpilot reading, October 2026.
What is Modlily?
Modlily is an online fashion brand that sells women's swimwear, tops, dresses, and plus size clothing. Gravity by Benchr classifies it under Clothing. Source: Gravity by Benchr product classification.
Modlily promo code
Gravity by Benchr does not collect discount codes. What Gravity observes: Modlily advertises on Facebook and Instagram and on Google, where its offers often run. Check modlily.com for current promotions. Source: Gravity by Benchr ad records, October 2026.
Who is behind Modlily?
Gravity by Benchr records a company, whose domain was registered in 2014. Gravity publishes no personal data about founders. Source: Gravity by Benchr company records.
Is Modlily doing well?
Not at the moment. Gravity by Benchr estimates about 2,321,000 visits to modlily.com in September 2026, down 37% in a month and down 45% over three months. Modlily ranks #51 of 97,158 Clothing brands in the Gravity index. Source: Gravity by Benchr estimated traffic, September 2026.
How much does Modlily spend on Meta ads?
Gravity by Benchr does not publish a spend figure for Modlily on this page. What Gravity observes: an active Meta advertiser, on Facebook, Instagram, Messenger, Threads, WhatsApp. The estimated monthly spend band, derived from the EU reach of each ad, is on the Gravity brand page. Source: Gravity by Benchr Meta Ad Library records, October 2026.
Who are the biggest Clothing brands?
Among Clothing brands in the Gravity by Benchr index, Modlily ranks #51 of 97,158 by estimated traffic. Its closest competitors on the same market are BloomChic, rotita.com, Rosegal, Katharina Lou, June + Vie. Source: Gravity by Benchr competitor analysis, same category, same market, similar size.
Category
Gravity by Benchr indexes more than 4 million e-commerce brands across 150 countries. Figures on this page are estimates, updated monthly; the Gravity score is recomputed nightly. Not affiliated with Modlily.