Brand page · Handbags, Wallets & Cases · United States

BOGG BAG Top 5% worldwide Top 5% in United States Top 1% in Handbags, Wallets & Cases Top 1% in Handbags, Wallets & Cases in United States
boggbag.com·🇺🇸 Secaucus, United States· Shopify·Since 2008

BOGG BAG: 218K visits a month, 647 active Meta ads, Gravity score 556.

BOGG BAG — BOGG BAG is a brand that creates durable, washable tote bags and accessories for beach and everyday use. The brand offers various bag sizes and styles along with decorative accessories and organizational pouches. In September 2026 boggbag.com drew an estimated 218K visits, down 37% on the month before. It ranks #55 of 6,027 Handbags, Wallets & Cases brands in United States.

boggbag.com@boggbags 285KFacebookLinkedIn 7.4KTrustpilot 2.6Meta Ad Library 647

Updated Traffic Sept 2026Meta ads 7 Oct 2026Google ads 20 Oct 2026Instagram Sept 2026Trustpilot Oct 2026Catalogue Oct 2026Gravity score 2 Nov 2026

Estimated traffic
218K
−37% vs. August 2026
Instagram followers
285K
6,997 posts · @boggbags
Trustpilot
2.6
6 reviews · 5 in 12 months
Meta ads
647
active · on Google since 2024
Products
99%
in stock · 298 collections
Rank in United States
#55
of 6,027 in Handbags, Wallets & Cases
LinkedIn
7.4K
followers · 63 employees
Earned media value
€24.7k
per month, Instagram

Gravity score

556/ 1000 · 10 of 10 indicators rated
Brand Power458
Momentum516
Performance694

Percentiles within 95 peers: Handbags, Wallets & Cases brands in United States with 100K–1M monthly visits. Recomputed nightly, last on 2 Nov 2026.

How the score is calculated

About the store

BOGG BAG is a brand that creates durable, washable tote bags and accessories for beach and everyday use. The brand offers various bag sizes and styles along with decorative accessories and organizational pouches.

01 · Traffic

How much traffic BOGG BAG gets.

The traffic card of the Gravity brand page: the latest month and its two trends. The monthly curve, 24 months of history, the audience by country, the traffic sources and the category comparison are for members, free to start.

BOGG BAG drew an estimated 218K visits in September 2026, down 37% on the month before and down 51% over three months.

  • Worldwide#48,765of 4.5M sites · Top 5%
  • In United States#15,971of 1.2M sites · Top 5%
  • Handbags, Wallets & Cases, worldwide#239of 28,870 brands · Top 1%
  • Handbags, Wallets & Cases, United States#55of 6,027 brands · Top 1%
Monthly visitssource Sept 2026

218K

estimated visits in September

1 mo ▼ −37.2%4 mo ▼ −50.7%

The monthly curve, 24 months of history and the category comparison.

Create your free account
Audience by country, free account
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02 · Reviews

What customers say about BOGG BAG.

The review cards of the Gravity brand page: the Trustpilot page, with its star distribution and the brand's tiers against the index, and the Google reviews. The TrustScore history and the review velocity against the category are for signed-in members.

BOGG BAG holds 2.6 out of 5 on Trustpilot over 6 reviews, 5 of them in the last twelve months: 0% of customers give five stars and 67% one star.

Trustpilotread 21 Oct 2026
2.6TrustScore · 6 reviews · 5 in 12 months
5 ★0%
4 ★0%
3 ★17%
2 ★17%
1 ★67%

Bag Shop Fashion Accessories Store Clothing Store Bags and Luggage Store Handbags Shop Outdoor Clothing and Equipment Shop

Google reviewsData not available

Data not available

Review velocity, TrustScore history and the category comparison are on the Gravity brand page.

03 · Products

What BOGG BAG sells, ranked by sales.

The top three products in the catalogue, in the store's own best-seller order, with price and stock. The full catalogue, the rankings over time and the ads that lead to each product are for signed-in members.

BOGG BAG sells on Shopify, 99% of its catalogue in stock. The best seller is Boggs N' Ends - I Lilac You a Lot, at US$35.00, followed by Call Me Bogg - For Shore White and Boggs N' Ends- Carolina on my Mind.

ProductsCatalogue read Oct 2026
Catalogue mixOct 2026
Handbags93%
Gift Giving6%
Luggage & Bags0%
Diaper Bags0%

Share of the catalogue by product family.

Activity mixdominant: Handbags, Wallets & Cases
Handbags, Wallets & Cases93%
Party & Celebration6%
Luggage & Bags0%
Tote Bags0%
Diaper Bags0%

The dominant category places BOGG BAG in its comparison group.

Prices and ratingsstore data
Average rating
4.87 / 5
Rated products
55% of the catalogue
In stock
99%
Upper price quartile
US$90.00
Currency
USD

05 · Influencers

Who talks about BOGG BAG.

The creators who tag @boggbags on Instagram, found by Gravity by Benchr in their posts. One is shown here; the full list, the audiences and the contact details are for signed-in members.

Creators tag @boggbags on Instagram, led by TYLER'S (16.3K followers, 5.3% engagement).

Influencersaccounts tagging @boggbags · Instagram
AccountProfileFollowersEngagementTagsRelationship
TTYLER'S@tylerstx · 🇺🇸 USFashion style luxury Creator16.3K5.3%3Tagged @boggbags
Engagement is the median of recent posts.See all

06 · Competitors according to Gravity

Who BOGG BAG competes with, by the numbers.

Gravity picks competitors from the index itself: same category, same market, similar size. The closest are named here; their figures, the full list and the side-by-side comparison are for subscribers.

Gravity by Benchr finds competitors for BOGG BAG among Handbags, Wallets & Cases brands in United States. The closest is Baggu, then ToteBagFactory, Reisenthel, Nanobag, TØTE, Noirvere.

CompetitorsHandbags, Wallets & Cases · United States · similarity out of 100
BrandSimilarityGravity scoreEst. trafficInstagramTrustpilotMeta adsProducts
Baggubaggu.com
ToteBagFactorytotebagfactory.com
Reisenthelreisenthel.com
Nanobagnanobag.com
TØTEtotelabel.com
Noirverenoirvere.com
Competitors Gravity finds for BOGG BAG. Similarity, Gravity score, traffic, social, reviews, ads and catalogue are for subscribers.Compare BOGG BAG with Baggu

07 · Company

The company behind BOGG BAG.

Legal entity, funding and distribution, as the Company tab of the Gravity brand page shows them. Where Gravity has nothing on file, the line says so rather than disappearing.

BOGG BAG is a company based in Secaucus, United States, founded in 2008 according to LinkedIn, on a domain registered in July 2008. It employs about 63 people.

Legal entityGravity index, Nov 2026
Legal name
Data not available
Registration no.
Data not available
VAT
Data not available
Legal form
Data not available
Entity country
🇺🇸 United States · Secaucus
Founded
2008, per LinkedIn
Domain registered
7 Jul 2008
Share capital
Data not available
Status
Operating
President
Data not available
Activity code
Data not available
Employees
63 on LinkedIn · 51-200
FundingGravity index, Nov 2026
Funding stage
Data not available
Total raised
Data not available
Investors
Data not available
VC-backed
Data not available
DistributionGravity index, Nov 2026
Own store
boggbag.com · Shopify · USD
Catalogue
298 collections
Retailers
None recorded
Open jobs
None recorded

08 · What people ask about BOGG BAG

What people ask Google about BOGG BAG.

10 answers built from the data on this page, each one sourced to Gravity by Benchr, which say so when we don't know.

Is BOGG BAG legit?

According to Gravity by Benchr, BOGG BAG is a brand based in Secaucus, United States: its website has existed since July 2008, it sells on a Shopify store, it employs 63 people on LinkedIn, it has 284,700 Instagram followers. Those are the marks of an established brand, not a pop-up shop. Source: Gravity by Benchr brand index, November 2026.

What is BOGG BAG known for?

BOGG BAG is a brand that creates durable, washable tote bags and accessories for beach and everyday use. The brand offers various bag sizes and styles along with decorative accessories and organizational pouches. Gravity by Benchr classifies it under Handbags, Wallets & Cases, with Handbags making up 93% of the catalogue. Source: Gravity by Benchr product classification, October 2026.

BOGG BAG prices: how much is it?

BOGG BAG's best seller, Boggs N' Ends - I Lilac You a Lot, sells US$35.00 on boggbag.com. 99% of the catalogue is in stock. Gravity does not track prices daily: check boggbag.com before buying. Source: Gravity by Benchr catalogue reading, October 2026.

BOGG BAG promo code

Gravity by Benchr does not collect discount codes. What Gravity observes: BOGG BAG advertises on Facebook and Instagram and on Google, where its offers often run. Check boggbag.com for current promotions. Source: Gravity by Benchr ad records, October 2026.

Where to buy BOGG BAG?

BOGG BAG sells on its own website, boggbag.com, a Shopify store. Gravity by Benchr lists no retailer or marketplace for the brand. Source: Gravity by Benchr retailer data, November 2026.

Who owns BOGG BAG?

Gravity by Benchr records a company based in Secaucus, United States, founded in 2008 according to LinkedIn, on a domain registered in 2008, with 63 employees on LinkedIn. Gravity publishes no personal data about founders. Source: Gravity by Benchr company records, November 2026.

Is BOGG BAG growing?

Not at the moment. Gravity by Benchr estimates about 217,800 visits to boggbag.com in September 2026, down 37% in a month and down 51% over three months. BOGG BAG ranks #55 of 6,027 Handbags, Wallets & Cases brands in United States in the Gravity index. Source: Gravity by Benchr estimated traffic, September 2026.

Which platform and tools does BOGG BAG use?

Gravity by Benchr identifies boggbag.com as a Shopify store (standard plan, not Shopify Plus), selling in USD. It advertises through Meta and on Google since August 2024. Source: Gravity by Benchr platform and advertising records, November 2026.

How much does BOGG BAG spend on Meta ads?

Gravity by Benchr does not publish a spend figure for BOGG BAG on this page. What Gravity observes: an active Meta advertiser, on Facebook, Instagram, Messenger, Audience Network, Threads, WhatsApp. The estimated monthly spend band, derived from the EU reach of each ad, is on the Gravity brand page. Source: Gravity by Benchr Meta Ad Library records, October 2026.

Who are the biggest Handbags, Wallets & Cases brands in United States?

Among Handbags, Wallets & Cases brands in United States in the Gravity by Benchr index, BOGG BAG ranks #55 of 6,027 by estimated traffic. Its closest competitors on the same market are Baggu, ToteBagFactory, Reisenthel, Nanobag, TØTE. Source: Gravity by Benchr competitor analysis, same category, same market, similar size, November 2026.

Gravity by Benchr indexes more than 4 million e-commerce brands across 150 countries. Figures on this page are estimates, updated monthly; the Gravity score is recomputed nightly. Not affiliated with BOGG BAG.