Brand page · Books · Poland

Bonito Top 1% worldwide Top 1% in Poland Top 1% in Books Top 1% in Books in Poland
bonito.pl·🇵🇱 Poland·Since 2004

Bonito: 1.6m visits a month, 8 active Meta ads.

Bonito — Bonito.pl is a Polish online bookstore that also sells toys, games, puzzles, music, films, and other products. It offers easy, fast and convenient shopping with express shipping. In September 2026 bonito.pl drew an estimated 1.6m visits, up 24% on the month before. It ranks #1 of 136 Books brands in Poland and holds a 4.0 Trustpilot rating over 18 reviews.

bonito.pl@bonito__official 20.4kYouTube 356FacebookLinkedIn 478Trustpilot 4.0Meta Ad Library 8

Updated Traffic Sept 2026Meta ads 15 Oct 2026Google ads 21 Oct 2026Trustpilot Oct 2026

Estimated traffic
1.6m
+24% vs. August 2026
Instagram followers
20.4k
1,183 posts · @bonito__official
Trustpilot
4.0
18 reviews · 18 in 12 months
Meta ads
8
active · on Google since 2023
Products
—
Data not available
Rank in Poland
#1
of 136 in Books
LinkedIn
478
followers · 132 employees
Earned media value
€3.2k
per month, Instagram

Gravity score

—Data not available

How the score is calculated

About the store

Bonito.pl is a Polish online bookstore that also sells toys, games, puzzles, music, films, and other products. It offers easy, fast and convenient shopping with express shipping.

01 · Traffic

How much traffic Bonito gets.

The traffic card of the Gravity brand page: the latest month and its two trends. The monthly curve, 24 months of history, the audience by country, the traffic sources and the category comparison are for members, free to start.

Bonito drew an estimated 1.6m visits in September 2026, up 24% on the month before and up 51% over three months.

  • Worldwide#9,922of 4.5m sites · Top 1%
  • In Poland#133of 91.7k sites · Top 1%
  • Books, worldwide#92of 53,824 brands · Top 1%
  • Books, Poland#1of 136 brands · Top 1%
Monthly visitssource Sept 2026

1.6m

estimated visits in September

1 mo ▲ +24.2%4 mo ▲ +51.0%

The monthly curve, 24 months of history and the category comparison.

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Audience by country, free account
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02 · Reviews

What customers say about Bonito.

The review cards of the Gravity brand page: the Trustpilot page, with its star distribution and the brand's tiers against the index, and the Google reviews. The TrustScore history and the review velocity against the category are for signed-in members.

Bonito holds 4.0 out of 5 on Trustpilot over 18 reviews, 18 of them in the last twelve months: 78% of customers give five stars and 17% one star. That volume places Bonito in the top 50% of the 270,321 Trustpilot pages in the Gravity index, and its rating quality in the top 40%.

Trustpilotclaimed page · read 21 Oct 2026
4.0TrustScore · 18 reviews · 18 in 12 months
Top 50% review volumeTop 40% rating quality
5 ★78%
4 ★0%
3 ★6%
2 ★0%
1 ★17%

Children's Toys Store Books Wholesaler Music Store Book Store Stationery Store

Google reviewsData not available

Data not available

Review velocity, TrustScore history and the category comparison are on the Gravity brand page.

03 · Products

What Bonito sells, ranked by sales.

The top three products in the catalogue, in the store's own best-seller order, with price and stock. The full catalogue, the rankings over time and the ads that lead to each product are for signed-in members.

Gravity by Benchr has not read Bonito's catalogue yet.

ProductsData not available

Data not available

Catalogue mixData not available

Data not available

Share of the catalogue by product family.

Activity mixdominant: Books
Books91%
Toys2%
Videos1%

The dominant category places Bonito in its comparison group.

Prices and ratingsstore data
Average rating
Data not available
Rated products
Data not available
In stock
Data not available
Upper price quartile
Data not available
Currency
Data not available

05 · Influencers

Who talks about Bonito.

The creators who tag @bonito__official on Instagram, found by Gravity by Benchr in their posts. One is shown here; the full list, the audiences and the contact details are for signed-in members.

Creators tag @bonito__official on Instagram, led by Agnieszka Odyjas 📚 Book Blogger & Book Photographer (17.5k followers, 4.4% engagement).

Influencersaccounts tagging @bonito__official · Instagram
AccountProfileFollowersEngagementTagsRelationship
AAgnieszka Odyjas 📚 Book Blogger & Book Photographer@anesska.photo · 🇵🇱 PLHistory culture education Creator17.5k4.4%7Tagged @bonito__official
Engagement is the median of recent posts.See all

06 · Competitors according to Gravity

Who Bonito competes with, by the numbers.

Gravity picks competitors from the index itself: same category, same market, similar size. The closest are named here; their figures, the full list and the side-by-side comparison are for subscribers.

Gravity by Benchr finds competitors for Bonito among Books brands in Poland. The closest is my-shop.ru, then Bookland, czytam.pl, tantis.pl, LIBRARIE.NET, librarius.md.

CompetitorsBooks · Poland · similarity out of 100
BrandSimilarityGravity scoreEst. trafficInstagramTrustpilotMeta adsProducts
my-shop.rumy-shop.ru
Booklandbookland.com.pl
czytam.plczytam.pl
tantis.pltantis.pl
LIBRARIE.NETlibrarie.net
librarius.mdlibrarius.md
Competitors Gravity finds for Bonito. Similarity, Gravity score, traffic, social, reviews, ads and catalogue are for subscribers.Compare Bonito with my-shop.ru

07 · Company

The company behind Bonito.

Legal entity, funding and distribution, as the Company tab of the Gravity brand page shows them. Where Gravity has nothing on file, the line says so rather than disappearing.

Bonito is a company based in Poland, founded in 2006 according to LinkedIn, on a domain registered in November 2004. It employs about 132 people.

Legal entityGravity index, Sept 2026
Legal name
Data not available
Registration no.
Data not available
VAT
Data not available
Legal form
Data not available
Entity country
🇵🇱 Poland
Founded
2006, per LinkedIn
Domain registered
19 Nov 2004
Share capital
Data not available
Status
Data not available
President
Data not available
Activity code
Data not available
Employees
132 on LinkedIn
FundingGravity index, Sept 2026
Funding stage
Data not available
Total raised
Data not available
Investors
Data not available
VC-backed
Data not available
DistributionGravity index, Sept 2026
Own store
bonito.pl
Catalogue
Data not available
Retailers
None recorded
Open jobs
None recorded

08 · What people ask about Bonito

What people ask Google about Bonito.

8 answers built from the data on this page, each one sourced to Gravity by Benchr, which say so when we don't know.

Is Bonito legit or a scam?

According to Gravity by Benchr, Bonito is a brand based in Poland: its website has existed since November 2004, its Trustpilot profile is claimed by the brand, it employs 132 people on LinkedIn, it has 20,401 Instagram followers. Those are the marks of an established brand, not a pop-up shop. Source: Gravity by Benchr brand index, September 2026.

Bonito reviews

Customers rate Bonito 4.0 out of 5 on Trustpilot over 18 reviews, 18 of them in the last twelve months: 78% give five stars, 17% one star. Gravity by Benchr places that review volume in the top 50% of the 270,321 Trustpilot pages in its index. Source: Gravity by Benchr Trustpilot reading, October 2026.

What is Bonito?

Bonito.pl is a Polish online bookstore that also sells toys, games, puzzles, music, films, and other products. It offers easy, fast and convenient shopping with express shipping. Gravity by Benchr classifies it under Books. Source: Gravity by Benchr product classification.

Is there a Bonito discount code?

Gravity by Benchr does not collect discount codes. What Gravity observes: Bonito advertises on Facebook and Instagram and on Google, where its offers often run. Check bonito.pl for current promotions. Source: Gravity by Benchr ad records, October 2026.

Who owns Bonito?

Gravity by Benchr records a company based in Poland, founded in 2006 according to LinkedIn, on a domain registered in 2004, with 132 employees on LinkedIn. Gravity publishes no personal data about founders. Source: Gravity by Benchr company records.

Is Bonito doing well?

Yes. Gravity by Benchr estimates about 1,610,500 visits to bonito.pl in September 2026, up 24% in a month and up 51% over three months. Bonito ranks #1 of 136 Books brands in Poland in the Gravity index. Source: Gravity by Benchr estimated traffic, September 2026.

How much does Bonito spend on Meta ads?

Gravity by Benchr does not publish a spend figure for Bonito on this page. What Gravity observes: an active Meta advertiser, on Facebook, Instagram, Threads. The estimated monthly spend band, derived from the EU reach of each ad, is on the Gravity brand page. Source: Gravity by Benchr Meta Ad Library records, October 2026.

Who are the biggest Books brands in Poland?

Among Books brands in Poland in the Gravity by Benchr index, Bonito ranks #1 of 136 by estimated traffic. Its closest competitors on the same market are my-shop.ru, Bookland, czytam.pl, tantis.pl and LIBRARIE.NET. Source: Gravity by Benchr competitor analysis, same category, same market, similar size.

Gravity by Benchr indexes more than 4 million e-commerce brands across 150 countries. Figures on this page are estimates, updated monthly; the Gravity score is recomputed nightly. Not affiliated with Bonito.