Brand page · Clothing · United Kingdom

BOODY Top 1% worldwide Top 5% in United Kingdom Top 1% in Clothing Top 5% in Clothing in United Kingdom
boody.co.uk·🇬🇧 London, United Kingdom· Shopify·Since 2013

BOODY: 253K visits a month, 1,668 active Meta ads, Gravity score 530.

BOODY — Boody UK is a brand that sells comfortable and sustainable bamboo clothing including underwear, bras, and everyday essentials. In September 2026 boody.co.uk drew an estimated 253K visits, down 31% on the month before. It ranks #208 of 19,668 Clothing brands in United Kingdom and holds a 4.2 Trustpilot rating over 820 reviews.

boody.co.uk@boody 378KFacebookTrustpilot 4.2Meta Ad Library 1,668

Updated Traffic Sept 2026Meta ads 7 Oct 2026Google ads 20 Oct 2026Instagram Sept 2026Trustpilot Oct 2026Catalogue Oct 2026Gravity score 2 Nov 2026

Estimated traffic
253K
−31% vs. August 2026
Instagram followers
378K
5,330 posts · @boody
Trustpilot
4.2
820 reviews · 246 in 12 months
Meta ads
1,668
active · on Google since 2021
Products
99%
in stock · 174 collections
Rank in United Kingdom
#208
of 19,668 in Clothing
LinkedIn
—
Data not available
Earned media value
€5.3k
per month, Instagram

Gravity score

530/ 1000 · 9 of 10 indicators rated
Brand Power491
Momentum409
Performance690

Percentiles within 484 peers: Clothing brands in United Kingdom with 100K–1M monthly visits. Recomputed nightly, last on 2 Nov 2026.

How the score is calculated

About the store

Boody UK is a brand that sells comfortable and sustainable bamboo clothing including underwear, bras, and everyday essentials.

01 · Traffic

How much traffic BOODY gets.

The traffic card of the Gravity brand page: the latest month and its two trends. The monthly curve, 24 months of history, the audience by country, the traffic sources and the category comparison are for members, free to start.

BOODY drew an estimated 253K visits in September 2026, down 31% on the month before and down 46% over three months.

  • Worldwide#42,974of 4.5M sites · Top 1%
  • In United Kingdom#2,166of 192K sites · Top 5%
  • Clothing, worldwide#3,795of 459,295 brands · Top 1%
  • Clothing, United Kingdom#208of 19,668 brands · Top 5%
Monthly visitssource Sept 2026

253K

estimated visits in September

1 mo ▼ −31.1%4 mo ▼ −46.1%

The monthly curve, 24 months of history and the category comparison.

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Audience by country, free account
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02 · Reviews

What customers say about BOODY.

The review cards of the Gravity brand page: the Trustpilot page, with its star distribution and the brand's tiers against the index, and the Google reviews. The TrustScore history and the review velocity against the category are for signed-in members.

BOODY holds 4.2 out of 5 on Trustpilot over 820 reviews, 246 of them in the last twelve months: 73% of customers give five stars and 10% one star. That volume places BOODY in the top 10 % of the 270,321 Trustpilot pages in the Gravity index, and its rating quality in the top 30 %.

Trustpilotclaimed page · read 20 Oct 2026
4.2TrustScore · 820 reviews · 246 in 12 months
Top 10% review volumeTop 30% rating quality
5 ★73%
4 ★6%
3 ★6%
2 ★6%
1 ★10%

Clothing Store Women's Clothing Store Underwear Store Men's Clothing Store

Google reviewsData not available

Data not available

Review velocity, TrustScore history and the category comparison are on the Gravity brand page.

03 · Products

What BOODY sells, ranked by sales.

The top three products in the catalogue, in the store's own best-seller order, with price and stock. The full catalogue, the rankings over time and the ads that lead to each product are for signed-in members.

BOODY sells on Shopify, 99% of its catalogue in stock. The best seller is Pay now to unlock free returns, at £1.98, followed by Full Briefs - Black and Wireless T-Shirt Bra - Shell.

ProductsCatalogue read Oct 2026
Catalogue mixOct 2026
Lingerie40%
Clothing Tops15%
Sleepwear & Loungewear15%
Socks7%

Share of the catalogue by product family.

Activity mixdominant: Clothing
Clothing95%
Bundles3%
Clothing Accessories2%
Gift Cards0%
Cosmetic & Toiletry Bags0%

The dominant category places BOODY in its comparison group.

Prices and ratingsstore data
Average rating
4.76 / 5
Rated products
95% of the catalogue
In stock
99%
Upper price quartile
US$42.35
Currency
GBP

05 · Influencers

Who talks about BOODY.

The creators who tag @boody on Instagram, found by Gravity by Benchr in their posts. One is shown here; the full list, the audiences and the contact details are for signed-in members.

Creators tag @boody on Instagram, led by Lisa Nicolaisen (195K followers, 0.7% engagement).

Influencersaccounts tagging @boody · Instagram
AccountProfileFollowersEngagementTagsRelationship
LLisa Nicolaisen@lisanicolaisen · 🇬🇧 GBFitness sport bodybuilding Creator195K0.7%2Tagged @boody
Engagement is the median of recent posts.See all

06 · Competitors according to Gravity

Who BOODY competes with, by the numbers.

Gravity picks competitors from the index itself: same category, same market, similar size. The closest are named here; their figures, the full list and the side-by-side comparison are for subscribers.

Gravity by Benchr finds competitors for BOODY among Clothing brands in United Kingdom. The closest is boodywear.com, then Step One, bamigo.com, Boxhero, Bambuni Denmark, WELLBI.

CompetitorsClothing · United Kingdom · similarity out of 100
BrandSimilarityGravity scoreEst. trafficInstagramTrustpilotMeta adsProducts
boodywear.comboodywear.com
Step Onestepone.life
bamigo.combamigo.com
Boxheroboxhero-us.com
Bambuni Denmarkbambuni.dk
WELLBIwellbi.in
Competitors Gravity finds for BOODY. Similarity, Gravity score, traffic, social, reviews, ads and catalogue are for subscribers.Compare BOODY with boodywear.com

07 · Company

The company behind BOODY.

Legal entity, funding and distribution, as the Company tab of the Gravity brand page shows them. Where Gravity has nothing on file, the line says so rather than disappearing.

BOODY is a company based in London, United Kingdom, on a domain registered in September 2013.

Legal entityGravity index, Nov 2026
Legal name
Data not available
Registration no.
Data not available
VAT
Data not available
Legal form
Data not available
Entity country
🇬🇧 United Kingdom · London
Founded
Data not available
Domain registered
25 Sept 2013
Share capital
Data not available
Status
Data not available
President
Data not available
Activity code
Data not available
Employees
Data not available
FundingGravity index, Nov 2026
Funding stage
Data not available
Total raised
Data not available
Investors
Data not available
VC-backed
Data not available
DistributionGravity index, Nov 2026
Own store
boody.co.uk · Shopify · GBP
Catalogue
174 collections
Retailers
None recorded
Open jobs
None recorded

08 · What people ask about BOODY

What people ask Google about BOODY.

11 answers built from the data on this page, each one sourced to Gravity by Benchr, which say so when we don't know.

Is BOODY legit?

According to Gravity by Benchr, BOODY is a brand based in London, United Kingdom: its website has existed since September 2013, its Trustpilot profile is claimed by the brand, it sells on a Shopify store, it has 378,470 Instagram followers. Those are the marks of an established brand, not a pop-up shop. Source: Gravity by Benchr brand index, November 2026.

BOODY reviews

Customers rate BOODY 4.2 out of 5 on Trustpilot over 820 reviews, 246 of them in the last twelve months: 73% give five stars, 10% one star. Gravity by Benchr places that review volume in the top 10 % of the 270,321 Trustpilot pages in its index. Source: Gravity by Benchr Trustpilot reading, October 2026.

What is BOODY?

Boody UK is a brand that sells comfortable and sustainable bamboo clothing including underwear, bras, and everyday essentials. Gravity by Benchr classifies it under Clothing, with Lingerie making up 40% of the catalogue. Source: Gravity by Benchr product classification, October 2026.

BOODY prices: how much is it?

BOODY's best seller, Pay now to unlock free returns, sells £1.98 on boody.co.uk. 99% of the catalogue is in stock. Gravity does not track prices daily: check boody.co.uk before buying. Source: Gravity by Benchr catalogue reading, October 2026.

BOODY promo code

Gravity by Benchr does not collect discount codes. What Gravity observes: BOODY advertises on Facebook and Instagram and on Google, where its offers often run. Check boody.co.uk for current promotions. Source: Gravity by Benchr ad records, October 2026.

Where to buy BOODY?

BOODY sells on its own website, boody.co.uk, a Shopify store. Gravity by Benchr lists no retailer or marketplace for the brand. Source: Gravity by Benchr retailer data, November 2026.

Who is behind BOODY?

Gravity by Benchr records a company based in London, United Kingdom, whose domain was registered in 2013. Gravity publishes no personal data about founders. Source: Gravity by Benchr company records, November 2026.

Is BOODY growing?

Not at the moment. Gravity by Benchr estimates about 253,200 visits to boody.co.uk in September 2026, down 31% in a month and down 46% over three months. BOODY ranks #208 of 19,668 Clothing brands in United Kingdom in the Gravity index. Source: Gravity by Benchr estimated traffic, September 2026.

Which platform and tools does BOODY use?

Gravity by Benchr identifies boody.co.uk as a Shopify store (standard plan, not Shopify Plus), selling in GBP. The brand has claimed its Trustpilot profile. It advertises through Meta and on Google since October 2021. Source: Gravity by Benchr platform and advertising records, November 2026.

How much does BOODY spend on Meta ads?

Gravity by Benchr does not publish a spend figure for BOODY on this page. What Gravity observes: an active Meta advertiser, on Facebook, Instagram, Messenger, Audience Network, Threads, WhatsApp. The estimated monthly spend band, derived from the EU reach of each ad, is on the Gravity brand page. Source: Gravity by Benchr Meta Ad Library records, October 2026.

Who are the biggest Clothing brands in United Kingdom?

Among Clothing brands in United Kingdom in the Gravity by Benchr index, BOODY ranks #208 of 19,668 by estimated traffic. Its closest competitors on the same market are boodywear.com, Step One, bamigo.com, Boxhero, Bambuni Denmark. Source: Gravity by Benchr competitor analysis, same category, same market, similar size, November 2026.

Gravity by Benchr indexes more than 4 million e-commerce brands across 150 countries. Figures on this page are estimates, updated monthly; the Gravity score is recomputed nightly. Not affiliated with BOODY.