1. Gravity
  2. Rankings
  3. Home & Garden
  4. Decor
  5. Bouclair

Brand page · Decor · Canada

Bouclair Top 1% worldwide Top 1% in Canada Top 1% in Decor Top 1% in Decor in Canada
bouclair.com·🇨🇦 Pointe-Claire, Canada· Shopify·Since 1996

Bouclair traffic, ads & competitors 843k visits a month, 38 active Meta ads, Gravity score 551.

Bouclair — Bouclair is a Canadian retailer that sells modern furniture, home decor, lighting, bedding, and seasonal decorations. The company offers both online and in-store shopping experiences. In September 2026 bouclair.com drew an estimated 843k visits, down 22% on the month before. It ranks #6 of 6,018 Decor brands in Canada and holds a 4.5 Trustpilot rating over 7,053 reviews.

bouclair.com@bouclair 197kYouTube 1.2kFacebookLinkedIn 10.9kTrustpilot 4.5Meta Ad Library 38

Updated Traffic Sept 2026Meta ads 9 Oct 2026Google ads 20 Oct 2026Instagram Sept 2026Trustpilot Oct 2026Catalogue Oct 2026Gravity score 2 Nov 2026

Estimated traffic
843k
−22% vs. August 2026
Instagram followers
197k
4,232 posts · @bouclair
Trustpilot
4.5
7,053 reviews · 2,624 in 12 months
Meta ads
38
active · on Google since 2024
Products
94%
in stock · 375 collections
Rank in Canada
#6
of 6,018 in Decor
LinkedIn
10.9k
followers · 571 employees
Earned media value
€32.3k
per month, Instagram

Gravity score

551/ 1000 · 10 of 10 indicators rated
Brand Power761
Momentum418
Performance476

Percentiles within 19 peers: Decor brands in Canada with 100K–1M monthly visits. Recomputed nightly, last on 2 Nov 2026.

How the score is calculated

About the store

Bouclair is a Canadian retailer that sells modern furniture, home decor, lighting, bedding, and seasonal decorations. The company offers both online and in-store shopping experiences.

01 · Traffic

Bouclair website traffic

The traffic card of the Gravity brand page: the latest month and its two trends. The monthly curve, 24 months of history, the audience by country, the traffic sources and the category comparison are for members, free to start.

Bouclair drew an estimated 843k visits in September 2026, down 22% on the month before and down 7% over three months.

  • Worldwide#16,549of 4.5m sites · Top 1%
  • In Canada#331of 104k sites · Top 1%
  • Decor, worldwide#198of 185,686 brands · Top 1%
  • Decor, Canada#6of 6,018 brands · Top 1%
Monthly visitssource Sept 2026

843k

estimated visits in September

1 mo ▼ −21.9%4 mo ▼ −7.3%

The monthly curve, 24 months of history and the category comparison.

Create your free account
Audience by country, free account
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02 · Reviews

Bouclair reviews

The review cards of the Gravity brand page: the Trustpilot page, with its star distribution and the brand's tiers against the index, and the Google reviews. The TrustScore history and the review velocity against the category are for signed-in members.

Bouclair holds 4.5 out of 5 on Trustpilot over 7,053 reviews, 2,624 of them in the last twelve months: 80% of customers give five stars and 6% one star. That volume places Bouclair in the top 5% of the 270,321 Trustpilot pages in the Gravity index, and its rating quality in the top 20%.

Trustpilotclaimed page · read 20 Oct 2026
4.5TrustScore · 7,053 reviews · 2,624 in 12 months
Top 5% review volumeTop 20% rating quality
5 ★80%
4 ★7%
3 ★4%
2 ★3%
1 ★6%

Decoration and Interior Design Store Furniture Accessories Furniture Store

Google reviewsData not available

Data not available

Review velocity, TrustScore history and the category comparison are on the Gravity brand page.

03 · Products

Bouclair best-selling products

The top three products in the catalogue, in the store's own best-seller order, with price and stock. The full catalogue, the rankings over time and the ads that lead to each product are for signed-in members.

Bouclair sells on Shopify, 94% of its catalogue in stock. The best seller is Cordless Faux Wood Blinds - Easy Lift & Tilt, at CA$59.98–CA$159.98, followed by Grey Cordless Sheer Shade and Off White Taha Rod Pocket Back Tab Blackout Curtain.

ProductsCatalogue read Oct 2026
Catalogue mixOct 2026
Window Treatments3%
Throw Pillows2%
Bedding1%
Window Treatment Accessories1%

Share of the catalogue by product family.

Activity mixdominant: Decor
Decor57%
Lighting7%
Linens & Bedding7%
Kitchen & Dining5%
Chairs5%

The dominant category places Bouclair in its comparison group.

Prices and ratingsstore data
Average rating
4.75 / 5
Rated products
50% of the catalogue
In stock
94%
Upper price quartile
US$70.11
Currency
CAD

05 · Influencers

Bouclair influencers

The creators who tag @bouclair on Instagram, found by Gravity by Benchr in their posts. One is shown here; the full list, the audiences and the contact details are for signed-in members.

Creators tag @bouclair on Instagram, led by Canadian Lifestyle Content Creator (54.3k followers, 0.4% engagement).

Influencersaccounts tagging @bouclair · Instagram
AccountProfileFollowersEngagementTagsRelationship
CCanadian Lifestyle Content Creator@pinkmillennial_ · 🇨🇦 CAFashion style luxury Creator54.3k0.4%8Tagged @bouclair
Engagement is the median of recent posts.See all

06 · Competitors according to Gravity

Bouclair competitors and alternatives

Gravity picks competitors from the index itself: same category, same market, similar size. The closest are named here; their figures, the full list and the side-by-side comparison are for subscribers.

Gravity by Benchr finds competitors for Bouclair among Decor brands in Canada. The closest is maisonsdumonde.com, then bobohome.se, ZARA, Daells Bolighus, Loods 5, atmosphera.com.

CompetitorsDecor · Canada · similarity out of 100
BrandSimilarityGravity scoreEst. trafficInstagramTrustpilotMeta adsProducts
maisonsdumonde.commaisonsdumonde.com
bobohome.sebobohome.se
ZARAzarahome.com
Daells Bolighusdaells-bolighus.dk
Loods 5loods5.nl
atmosphera.comatmosphera.com
Competitors Gravity finds for Bouclair. Similarity, Gravity score, traffic, social, reviews, ads and catalogue are for subscribers.Compare Bouclair with maisonsdumonde.com

07 · Company

Who is behind Bouclair?

Legal entity, funding and distribution, as the Company tab of the Gravity brand page shows them. Where Gravity has nothing on file, the line says so rather than disappearing.

Bouclair is a company based in Pointe-Claire, Canada, founded in 1970 according to LinkedIn, on a domain registered in September 1996. It employs about 571 people.

Legal entityGravity index, Nov 2026
Entity country
🇨🇦 Canada · Pointe-Claire
Founded
1970, per LinkedIn
Domain registered
20 Sept 1996
Status
Operating
Employees
571 on LinkedIn · 10,001+
DistributionGravity index, Nov 2026
Own store
bouclair.com · Shopify · CAD
Catalogue
375 collections
Retailers
None recorded
Open jobs
None recorded

08 · What people ask about Bouclair

What people ask Google about Bouclair.

11 answers built from the data on this page, each one sourced to Gravity by Benchr, which say so when we don't know.

Is Bouclair legit or a scam?

According to Gravity by Benchr, Bouclair is a brand based in Pointe-Claire, Canada: its website has existed since September 1996, its Trustpilot profile is claimed by the brand, it sells on a Shopify store, it employs 571 people on LinkedIn, it has 196,661 Instagram followers. Those are the marks of an established brand, not a pop-up shop. Source: Gravity by Benchr brand index, November 2026.

Bouclair reviews

Customers rate Bouclair 4.5 out of 5 on Trustpilot over 7,053 reviews, 2,624 of them in the last twelve months: 80% give five stars, 6% one star. Gravity by Benchr places that review volume in the top 5% of the 270,321 Trustpilot pages in its index. Source: Gravity by Benchr Trustpilot reading, October 2026.

What is Bouclair known for?

Bouclair is a Canadian retailer that sells modern furniture, home decor, lighting, bedding, and seasonal decorations. The company offers both online and in-store shopping experiences. Gravity by Benchr classifies it under Decor, with Window Treatments making up 3% of the catalogue. Source: Gravity by Benchr product classification, October 2026.

Bouclair prices: how much is it?

Bouclair's best seller, Cordless Faux Wood Blinds - Easy Lift & Tilt, sells from CA$59.98 to CA$159.98 on bouclair.com. 94% of the catalogue is in stock. Gravity does not track prices daily: check bouclair.com before buying. Source: Gravity by Benchr catalogue reading, October 2026.

Is there a Bouclair discount code?

Gravity by Benchr does not collect discount codes. What Gravity observes: Bouclair advertises on Facebook and Instagram and on Google, where its offers often run. Check bouclair.com for current promotions. Source: Gravity by Benchr ad records, October 2026.

Where to buy Bouclair?

Bouclair sells on its own website, bouclair.com, a Shopify store. Gravity by Benchr lists no retailer or marketplace for the brand. Source: Gravity by Benchr retailer data, November 2026.

Who owns Bouclair?

Gravity by Benchr records a company based in Pointe-Claire, Canada, founded in 1970 according to LinkedIn, on a domain registered in 1996, with 571 employees on LinkedIn. Gravity publishes no personal data about founders. Source: Gravity by Benchr company records, November 2026.

Is Bouclair doing well?

Not at the moment. Gravity by Benchr estimates about 843,500 visits to bouclair.com in September 2026, down 22% in a month and down 7% over three months. Bouclair ranks #6 of 6,018 Decor brands in Canada in the Gravity index. Source: Gravity by Benchr estimated traffic, September 2026.

Which platform and tools does Bouclair use?

Gravity by Benchr identifies bouclair.com as a Shopify store (standard plan, not Shopify Plus), selling in CAD. The brand has claimed its Trustpilot profile. It advertises through Meta and on Google since September 2024. Source: Gravity by Benchr platform and advertising records, November 2026.

What is Bouclair's ad budget?

Gravity by Benchr does not publish a spend figure for Bouclair on this page. What Gravity observes: an active Meta advertiser, on Facebook, Instagram, Messenger, Threads, WhatsApp. The estimated monthly spend band, derived from the EU reach of each ad, is on the Gravity brand page. Source: Gravity by Benchr Meta Ad Library records, October 2026.

Who are the biggest Decor brands in Canada?

Among Decor brands in Canada in the Gravity by Benchr index, Bouclair ranks #6 of 6,018 by estimated traffic. Its closest competitors on the same market are maisonsdumonde.com, bobohome.se, ZARA, Daells Bolighus and Loods 5. Source: Gravity by Benchr competitor analysis, same category, same market, similar size, November 2026.

Gravity by Benchr indexes more than 4 million e-commerce brands across 150 countries. Figures on this page are estimates, updated monthly; the Gravity score is recomputed nightly. Not affiliated with Bouclair.