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  5. Braadbaas

Brand page · Kitchen & Dining · Netherlands

Braadbaas Top 5% worldwide Top 5% in the Netherlands Top 5% in Kitchen & Dining Top 5% in Kitchen & Dining in the Netherlands
braadbaas.nl·🇳🇱 Maassluis, Netherlands· Shopify·Since 2021

Braadbaas traffic, ads & competitors 95.8k visits a month, 86 active Meta ads, Gravity score 638.

Braadbaas — Braadbaas is a Dutch brand that sells kitchenware including pans, knives, cooking equipment, and barbecue items, targeting male cooks with a community concept. In September 2026 braadbaas.nl drew an estimated 95.8k visits, down 8% on the month before. It ranks #36 of 1,494 Kitchen & Dining brands in the Netherlands and holds a 4.6 Trustpilot rating over 431 reviews.

braadbaas.nl@braadbaas 10.4kFacebookLinkedIn 207Trustpilot 4.6Meta Ad Library 86

Updated Traffic Sept 2026Meta ads 7 Oct 2026Google ads 21 Oct 2026Instagram Sept 2026Trustpilot Oct 2026Catalogue Oct 2026Gravity score 2 Nov 2026

Estimated traffic
95.8k
−8% vs. August 2026
Instagram followers
10.4k
550 posts · @braadbaas
Trustpilot
4.6
431 reviews · 255 in 12 months
Meta ads
86
active · on Google since 2023
Products
66%
in stock · 569 collections
Rank in the Netherlands
#36
of 1,494 in Kitchen & Dining
LinkedIn
207
followers · 9 employees
Earned media value
€128.9
per month, Instagram

Gravity score

638/ 1000 · 9 of 10 indicators rated
Brand Power637
Momentum635
Performance641

Percentiles within 85 peers: Kitchen & Dining brands in the Netherlands with 30K–100K monthly visits. Recomputed nightly, last on 2 Nov 2026.

How the score is calculated

About the store

Braadbaas is a Dutch brand that sells kitchenware including pans, knives, cooking equipment, and barbecue items, targeting male cooks with a community concept.

01 · Traffic

Braadbaas website traffic

The traffic card of the Gravity brand page: the latest month and its two trends. The monthly curve, 24 months of history, the audience by country, the traffic sources and the category comparison are for members, free to start.

Braadbaas drew an estimated 95.8k visits in September 2026, down 8% on the month before and up 19% over three months.

  • Worldwide#97,159of 4.5m sites · Top 5%
  • In Netherlands#1,290of 78.6k sites · Top 5%
  • Kitchen & Dining, worldwide#2,320of 145,612 brands · Top 5%
  • Kitchen & Dining, Netherlands#36of 1,494 brands · Top 5%
Monthly visitssource Sept 2026

95.8k

estimated visits in September

1 mo ▼ −8.1%4 mo ▲ +19.4%

The monthly curve, 24 months of history and the category comparison.

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Audience by country, free account
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02 · Reviews

Braadbaas reviews

The review cards of the Gravity brand page: the Trustpilot page, with its star distribution and the brand's tiers against the index, and the Google reviews. The TrustScore history and the review velocity against the category are for signed-in members.

Braadbaas holds 4.6 out of 5 on Trustpilot over 431 reviews, 255 of them in the last twelve months: 85% of customers give five stars and 6% one star. That volume places Braadbaas in the top 20% of the 270,321 Trustpilot pages in the Gravity index, and its rating quality in the top 20%.

Trustpilotclaimed page · read 21 Oct 2026
4.6TrustScore · 431 reviews · 255 in 12 months
Top 20% review volumeTop 20% rating quality
5 ★85%
4 ★6%
3 ★3%
2 ★1%
1 ★6%

Kitchen Supply Store

Google reviewsData not available

Data not available

Review velocity, TrustScore history and the category comparison are on the Gravity brand page.

03 · Products

Braadbaas best-selling products

The top three products in the catalogue, in the store's own best-seller order, with price and stock. The full catalogue, the rankings over time and the ads that lead to each product are for signed-in members.

Braadbaas sells on Shopify, 66% of its catalogue in stock. The best seller is Demeyere Koekenpan 'Alu Pro 5 Ceraforce', at €68.00–€97.00, followed by Demeyere Glasdeksel and Demeyere Koekenpan 'Resto 3'.

ProductsCatalogue read Oct 2026
Catalogue mixOct 2026
Kitchen Tools & Utensils16%
Cookware & Bakeware11%
Kitchen Appliances4%
Kitchen Appliance Accessories3%

Share of the catalogue by product family.

Activity mixdominant: Kitchen & Dining
Kitchen & Dining88%
Food Items4%
Books2%
Hardware Accessories0%
Tools0%

The dominant category places Braadbaas in its comparison group.

Prices and ratingsstore data
Average rating
4.79 / 5
Rated products
19% of the catalogue
In stock
66%
Upper price quartile
US$162.41
Currency
EUR

05 · Influencers

Braadbaas influencers

The creators who tag @braadbaas on Instagram, found by Gravity by Benchr in their posts. One is shown here; the full list, the audiences and the contact details are for signed-in members.

Gravity has not found creators tagging this brand on Instagram yet.

Influencersaccounts tagging @braadbaas · Instagram

Gravity has not found creators tagging this brand on Instagram yet.

Engagement is the median of recent posts.See all

06 · Competitors according to Gravity

Braadbaas competitors and alternatives

Gravity picks competitors from the index itself: same category, same market, similar size. The closest are named here; their figures, the full list and the side-by-side comparison are for subscribers.

Gravity by Benchr finds competitors for Braadbaas among Kitchen & Dining brands in the Netherlands. The closest is Kookgigant, then Smokey Kitchen, Vuurbak, Pannenhuis, culicartel.de, Kookwinkel Van Erp.

CompetitorsKitchen & Dining · Netherlands · similarity out of 100
BrandSimilarityGravity scoreEst. trafficInstagramTrustpilotMeta adsProducts
Kookgigantkookgigant.nl
Smokey Kitchensmokeykitchen.nl
Vuurbakvuurbak.nl
Pannenhuispannenhuis.nl
culicartel.deculicartel.de
Kookwinkel Van Erpkookwinkelvanerp.nl
Competitors Gravity finds for Braadbaas. Similarity, Gravity score, traffic, social, reviews, ads and catalogue are for subscribers.Compare Braadbaas with Kookgigant

07 · Company

Who is behind Braadbaas?

Legal entity, funding and distribution, as the Company tab of the Gravity brand page shows them. Where Gravity has nothing on file, the line says so rather than disappearing.

Braadbaas is a company based in Maassluis, Netherlands, founded in 2021 according to LinkedIn, on a domain registered in February 2021. It employs about 9 people.

Legal entityGravity index, Nov 2026
Entity country
🇳🇱 Netherlands · Maassluis
Founded
2021, per LinkedIn
Domain registered
27 Feb 2021
Status
Operating
Employees
9 on LinkedIn · 2-10
DistributionGravity index, Nov 2026
Own store
braadbaas.nl · Shopify · EUR
Catalogue
569 collections
Retailers
None recorded
Open jobs
None recorded

08 · What people ask about Braadbaas

What people ask Google about Braadbaas.

11 answers built from the data on this page, each one sourced to Gravity by Benchr, which say so when we don't know.

Is Braadbaas a legit company?

According to Gravity by Benchr, Braadbaas is a brand based in Maassluis, Netherlands: its website has existed since February 2021, its Trustpilot profile is claimed by the brand, it sells on a Shopify store, it employs 9 people on LinkedIn, it has 10,392 Instagram followers. Those are the marks of an established brand, not a pop-up shop. Source: Gravity by Benchr brand index, November 2026.

Braadbaas reviews

Customers rate Braadbaas 4.6 out of 5 on Trustpilot over 431 reviews, 255 of them in the last twelve months: 85% give five stars, 6% one star. Gravity by Benchr places that review volume in the top 20% of the 270,321 Trustpilot pages in its index. Source: Gravity by Benchr Trustpilot reading, October 2026.

What does Braadbaas sell?

Braadbaas is a Dutch brand that sells kitchenware including pans, knives, cooking equipment, and barbecue items, targeting male cooks with a community concept. Gravity by Benchr classifies it under Kitchen & Dining, with Kitchen Tools & Utensils making up 16% of the catalogue. Source: Gravity by Benchr product classification, October 2026.

Braadbaas prices: how much is it?

Braadbaas' best seller, Demeyere Koekenpan 'Alu Pro 5 Ceraforce', sells from €68.00 to €97.00 on braadbaas.nl. 66% of the catalogue is in stock. Gravity does not track prices daily: check braadbaas.nl before buying. Source: Gravity by Benchr catalogue reading, October 2026.

Does Braadbaas have a discount code?

Gravity by Benchr does not collect discount codes. What Gravity observes: Braadbaas advertises on Facebook and Instagram and on Google, where its offers often run. Check braadbaas.nl for current promotions. Source: Gravity by Benchr ad records, October 2026.

Where to buy Braadbaas?

Braadbaas sells on its own website, braadbaas.nl, a Shopify store. Gravity by Benchr lists no retailer or marketplace for the brand. Source: Gravity by Benchr retailer data, November 2026.

Who is behind Braadbaas?

Gravity by Benchr records a company based in Maassluis, Netherlands, founded in 2021 according to LinkedIn, on a domain registered in 2021, with 9 employees on LinkedIn. Gravity publishes no personal data about founders. Source: Gravity by Benchr company records, November 2026.

Is Braadbaas growing?

Yes. Gravity by Benchr estimates about 95,800 visits to braadbaas.nl in September 2026, down 8% in a month and up 19% over three months. Braadbaas ranks #36 of 1,494 Kitchen & Dining brands in the Netherlands in the Gravity index. Source: Gravity by Benchr estimated traffic, September 2026.

Which platform and tools does Braadbaas use?

Gravity by Benchr identifies braadbaas.nl as a Shopify store (standard plan, not Shopify Plus), selling in EUR. The brand has claimed its Trustpilot profile. It advertises through Meta and on Google since May 2023. Source: Gravity by Benchr platform and advertising records, November 2026.

How much does Braadbaas spend on Meta ads?

Gravity by Benchr does not publish a spend figure for Braadbaas on this page. What Gravity observes: an active Meta advertiser, on Facebook, Instagram, Threads. The estimated monthly spend band, derived from the EU reach of each ad, is on the Gravity brand page. Source: Gravity by Benchr Meta Ad Library records, October 2026.

Who are the biggest Kitchen & Dining brands in the Netherlands?

Among Kitchen & Dining brands in the Netherlands in the Gravity by Benchr index, Braadbaas ranks #36 of 1,494 by estimated traffic. Its closest competitors on the same market are Kookgigant, Smokey Kitchen, Vuurbak, Pannenhuis and culicartel.de. Source: Gravity by Benchr competitor analysis, same category, same market, similar size, November 2026.

Gravity by Benchr indexes more than 4 million e-commerce brands across 150 countries. Figures on this page are estimates, updated monthly; the Gravity score is recomputed nightly. Not affiliated with Braadbaas.