Brand page · Clothing · Germany
Breuninger: 9.3M visits a month, 1,500 active Meta ads.
Breuninger — Breuninger is a German fashion and lifestyle company that operates as a leading omnichannel department store in Europe, offering international designer brands and emerging labels in fashion, beauty and lifestyle segments. In September 2026 breuninger.com drew an estimated 9.3M visits, down 12% on the month before. It ranks #4 of 7,326 Clothing brands in Germany and holds a 4.7 Trustpilot rating over 40,540 reviews.
Updated Traffic Sept 2026Meta ads 9 Oct 2026Google ads 21 Oct 2026Trustpilot Oct 2026
About the store
Breuninger is a German fashion and lifestyle company that operates as a leading omnichannel department store in Europe, offering international designer brands and emerging labels in fashion, beauty and lifestyle segments.
01 · Traffic
How much traffic Breuninger gets.
The traffic card of the Gravity brand page: the latest month and its two trends. The monthly curve, 24 months of history, the audience by country, the traffic sources and the category comparison are for members, free to start.
Breuninger drew an estimated 9.3M visits in September 2026, down 12% on the month before and up 18% over three months.
- Worldwide#2,294of 4.5M sites · Top 1%
- In Germany#109of 184K sites · Top 1%
- Clothing, worldwide#145of 459,295 brands · Top 1%
- Clothing, Germany#4of 7,326 brands · Top 1%
9.3M
estimated visits in September
1 mo ▼ −12.0%4 mo ▲ +18.4%
The monthly curve, 24 months of history and the category comparison.
Create your free account02 · Reviews
What customers say about Breuninger.
The review cards of the Gravity brand page: the Trustpilot page, with its star distribution and the brand's tiers against the index, and the Google reviews. The TrustScore history and the review velocity against the category are for signed-in members.
Breuninger holds 4.7 out of 5 on Trustpilot over 40,540 reviews, 11,895 of them in the last twelve months: 83% of customers give five stars and 7% one star. That volume places Breuninger in the top 1 % of the 270,321 Trustpilot pages in the Gravity index, and its rating quality in the top 10 %.
Women's Clothing Store Men's Clothing Store Shoe Store Clothing Store Beauty Product Supplier Fashion Accessories Store Perfume Store
Data not available
Review velocity, TrustScore history and the category comparison are on the Gravity brand page.
03 · Products
What Breuninger sells, ranked by sales.
The top three products in the catalogue, in the store's own best-seller order, with price and stock. The full catalogue, the rankings over time and the ads that lead to each product are for signed-in members.
Gravity by Benchr has not read Breuninger's catalogue yet.
Data not available
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Share of the catalogue by product family.
The dominant category places Breuninger in its comparison group.
- Average rating
- Data not available
- Rated products
- Data not available
- In stock
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- Upper price quartile
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- Currency
- Data not available
04 · Ads
What Breuninger is advertising right now.
Meta and Google ads, as the Gravity brand page shows them; the blurred ones are placeholders. Every creative, how long it ran, its EU reach and the estimated monthly spend band are for signed-in members.
Breuninger runs Meta ads on Facebook, Instagram, Messenger, Audience Network, Threads, whatsapp, and has advertised on Google since December 2021 (image, text, video).
default_collection_headlineBreuninger8 Oct 2026image
Jil Sander's Anniversary Exclusive reimagines the iconic shirt with a logo in silver and the Linea Shoulder bag in an exclusive colourway: hBreuninger8 Oct 2026image
COZY KNIT DESIGNER ESSENTIALSBreuninger8 Oct 2026image- +View all Meta adsReach per ad, how long each creative ran, and the estimated monthly spend band. Free account.Sign in to Gravity
Text ad21 Oct 2026E. Breuninger GmbH & Co.verified
Text ad21 Oct 2026E. Breuninger GmbH & Co.verified
Text ad21 Oct 2026E. Breuninger GmbH & Co.verified
- +View all Google adsFormats, first and last seen, and the keywords the brand bids on. Free account.Sign in to Gravity
05 · Influencers
Who talks about Breuninger.
The creators who tag @breuninger on Instagram, found by Gravity by Benchr in their posts. One is shown here; the full list, the audiences and the contact details are for signed-in members.
Creators tag @breuninger on Instagram, led by Bünyamin Pamuk (10.2K followers, 5.1% engagement).
| Account | Profile | Followers | Engagement | Tags | Relationship |
|---|---|---|---|---|---|
| BBünyamin Pamuk@bupamuk · 🇩🇪 DE | Fashion style luxury Creator | 10.2K | 5.1% | 8 | Tagged @breuninger |
06 · Competitors according to Gravity
Who Breuninger competes with, by the numbers.
Gravity picks competitors from the index itself: same category, same market, similar size. The closest are named here; their figures, the full list and the side-by-side comparison are for subscribers.
Gravity by Benchr finds competitors for Breuninger among Clothing brands in Germany. The closest is saksfifthavenue.com, then galerieslafayette.com, net-a-porter.com, mybestbrands.de, luisaviaroma.com, beymen.com.
| Brand | Similarity | Gravity score | Est. traffic | Trustpilot | Meta ads | Products | |
|---|---|---|---|---|---|---|---|
| saksfifthavenue.comsaksfifthavenue.com | |||||||
| galerieslafayette.comgalerieslafayette.com | |||||||
| net-a-porter.comnet-a-porter.com | |||||||
| mybestbrands.demybestbrands.de | |||||||
| luisaviaroma.comluisaviaroma.com | |||||||
| beymen.combeymen.com |
07 · Company
The company behind Breuninger.
Legal entity, funding and distribution, as the Company tab of the Gravity brand page shows them. Where Gravity has nothing on file, the line says so rather than disappearing.
Breuninger is a company based in Germany, founded in 1881 according to LinkedIn, on a domain registered in July 1996. It employs about 2,050 people.
- Legal name
- Data not available
- Registration no.
- Data not available
- VAT
- Data not available
- Legal form
- Data not available
- Entity country
- 🇩🇪 Germany
- Founded
- 1881, per LinkedIn
- Domain registered
- 1 Jul 1996
- Share capital
- Data not available
- Status
- Operating
- President
- Data not available
- Activity code
- Data not available
- Employees
- 2,050 on LinkedIn · 5,001-10,000
- Funding stage
- Data not available
- Total raised
- Data not available
- Investors
- Data not available
- VC-backed
- Data not available
- Own store
- breuninger.com
- Catalogue
- Data not available
- Retailers
- None recorded
- Open jobs
- None recorded
08 · What people ask about Breuninger
What people ask Google about Breuninger.
8 answers built from the data on this page, each one sourced to Gravity by Benchr, which say so when we don't know.
Is Breuninger a legit company?
According to Gravity by Benchr, Breuninger is a brand based in Germany: its website has existed since July 1996, its Trustpilot profile is claimed by the brand, it employs 2,050 people on LinkedIn, it has 386,527 Instagram followers. Those are the marks of an established brand, not a pop-up shop. Source: Gravity by Benchr brand index, September 2026.
What do customers say about Breuninger?
Customers rate Breuninger 4.7 out of 5 on Trustpilot over 40,540 reviews, 11,895 of them in the last twelve months: 83% give five stars, 7% one star. Gravity by Benchr places that review volume in the top 1 % of the 270,321 Trustpilot pages in its index. Source: Gravity by Benchr Trustpilot reading, October 2026.
What is Breuninger?
Breuninger is a German fashion and lifestyle company that operates as a leading omnichannel department store in Europe, offering international designer brands and emerging labels in fashion, beauty and lifestyle segments. Gravity by Benchr classifies it under Clothing. Source: Gravity by Benchr product classification.
Does Breuninger have a discount code?
Gravity by Benchr does not collect discount codes. What Gravity observes: Breuninger advertises on Facebook and Instagram and on Google, where its offers often run. Check breuninger.com for current promotions. Source: Gravity by Benchr ad records, October 2026.
Who owns Breuninger?
Gravity by Benchr records a company based in Germany, founded in 1881 according to LinkedIn, on a domain registered in 1996, with 2,050 employees on LinkedIn. Gravity publishes no personal data about founders. Source: Gravity by Benchr company records.
Is Breuninger growing?
Yes. Gravity by Benchr estimates about 9,297,900 visits to breuninger.com in September 2026, down 12% in a month and up 18% over three months. Breuninger ranks #4 of 7,326 Clothing brands in Germany in the Gravity index. Source: Gravity by Benchr estimated traffic, September 2026.
How much does Breuninger spend on Meta ads?
Gravity by Benchr does not publish a spend figure for Breuninger on this page. What Gravity observes: an active Meta advertiser, on Facebook, Instagram, Messenger, Audience Network, Threads, WhatsApp. The estimated monthly spend band, derived from the EU reach of each ad, is on the Gravity brand page. Source: Gravity by Benchr Meta Ad Library records, October 2026.
Who are the biggest Clothing brands in Germany?
Among Clothing brands in Germany in the Gravity by Benchr index, Breuninger ranks #4 of 7,326 by estimated traffic. Its closest competitors on the same market are saksfifthavenue.com, galerieslafayette.com, net-a-porter.com, mybestbrands.de, luisaviaroma.com. Source: Gravity by Benchr competitor analysis, same category, same market, similar size.
Category
Gravity by Benchr indexes more than 4 million e-commerce brands across 150 countries. Figures on this page are estimates, updated monthly; the Gravity score is recomputed nightly. Not affiliated with Breuninger.