Brand page · Clothing · United Kingdom

NET-A-PORTER Top 1% worldwide Top 1% in United Kingdom Top 1% in Clothing Top 1% in Clothing in United Kingdom
net-a-porter.com·🇬🇧 United Kingdom·Since 1999

NET-A-PORTER: 6.8m visits a month, 70 active Meta ads.

NET-A-PORTER — NET-A-PORTER is a leading luxury fashion destination for women that delivers fashion, fine jewelry & watches and lifestyle collections to discerning customers. In September 2026 net-a-porter.com drew an estimated 6.8m visits, down 4% on the month before. It ranks #10 of 97,158 Clothing brands in United Kingdom and holds a 3.2 Trustpilot rating over 8,694 reviews.

net-a-porter.com@netaporter 5.5mFacebookLinkedIn 218kTrustpilot 3.2Meta Ad Library 70

Updated Traffic Sept 2026Meta ads 15 Oct 2026Google ads 20 Oct 2026Trustpilot Oct 2026

Estimated traffic
6.8m
−4% vs. August 2026
Instagram followers
5.5m
14,904 posts · @netaporter
Trustpilot
3.2
8,694 reviews · 1,257 in 12 months
Meta ads
70
active · on Google since 2023
Products
—
Data not available
Rank in United States
#10
of 97,158 in Clothing
LinkedIn
218k
followers · 1,026 employees
Earned media value
€91.8k
per month, Instagram

Gravity score

—Data not available

How the score is calculated

About the store

NET-A-PORTER is a leading luxury fashion destination for women that delivers fashion, fine jewelry & watches and lifestyle collections to discerning customers.

01 · Traffic

How much traffic NET-A-PORTER gets.

The traffic card of the Gravity brand page: the latest month and its two trends. The monthly curve, 24 months of history, the audience by country, the traffic sources and the category comparison are for members, free to start.

NET-A-PORTER drew an estimated 6.8m visits in September 2026, down 4% on the month before and down 13% over three months.

  • Worldwide#2,920of 4.5m sites · Top 1%
  • In United States#1,033of 1.2m sites · Top 1%
  • Clothing, worldwide#196of 459,295 brands · Top 1%
  • Clothing, United States#10of 97,158 brands · Top 1%
Monthly visitssource Sept 2026

6.8m

estimated visits in September

1 mo ▼ −3.8%4 mo ▼ −12.8%

The monthly curve, 24 months of history and the category comparison.

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Audience by country, free account
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02 · Reviews

What customers say about NET-A-PORTER.

The review cards of the Gravity brand page: the Trustpilot page, with its star distribution and the brand's tiers against the index, and the Google reviews. The TrustScore history and the review velocity against the category are for signed-in members.

NET-A-PORTER holds 3.2 out of 5 on Trustpilot over 8,694 reviews, 1,257 of them in the last twelve months: 47% of customers give five stars and 43% one star. That volume places NET-A-PORTER in the top 5% of the 270,321 Trustpilot pages in the Gravity index. On Google, NET-A-PORTER scores 4.5 over 72 reviews.

Trustpilotclaimed page · read 21 Oct 2026
3.2TrustScore · 8,694 reviews · 1,257 in 12 months
Top 5% review volume
5 ★47%
4 ★3%
3 ★3%
2 ★3%
1 ★43%

Home Goods Store Women's Clothing Store

Google reviewsread 19 Oct 2026
4.572 reviews on the Google business profile
5 ★65%
4 ★7%
3 ★8%
2 ★6%
1 ★14%

Review velocity, TrustScore history and the category comparison are on the Gravity brand page.

03 · Products

What NET-A-PORTER sells, ranked by sales.

The top three products in the catalogue, in the store's own best-seller order, with price and stock. The full catalogue, the rankings over time and the ads that lead to each product are for signed-in members.

Gravity by Benchr has not read NET-A-PORTER's catalogue yet.

ProductsData not available

Data not available

Catalogue mixData not available

Data not available

Share of the catalogue by product family.

Activity mixdominant: Clothing
Clothing73%
Jewelry18%
Personal Care2%

The dominant category places NET-A-PORTER in its comparison group.

Prices and ratingsstore data
Average rating
Data not available
Rated products
Data not available
In stock
Data not available
Upper price quartile
Data not available
Currency
Data not available

05 · Influencers

Who talks about NET-A-PORTER.

The creators who tag @netaporter on Instagram, found by Gravity by Benchr in their posts. One is shown here; the full list, the audiences and the contact details are for signed-in members.

Creators tag @netaporter on Instagram, led by 𝔖𝔄𝔎𝔄 (33.4k followers, 3.1% engagement).

Influencersaccounts tagging @netaporter · Instagram
AccountProfileFollowersEngagementTagsRelationship
�𝔖𝔄𝔎𝔄@asone_s1 · 🇮🇶 IQFashion style luxury Creator33.4k3.1%9Tagged @netaporter
Engagement is the median of recent posts.See all

06 · Competitors according to Gravity

Who NET-A-PORTER competes with, by the numbers.

Gravity picks competitors from the index itself: same category, same market, similar size. The closest are named here; their figures, the full list and the side-by-side comparison are for subscribers.

Gravity by Benchr finds competitors for NET-A-PORTER among Clothing brands in United Kingdom. The closest is mytheresa.com, then saksfifthavenue.com, nordstrom.com, bergdorfgoodman.com, fwrd.com, ssense.com.

CompetitorsClothing · United Kingdom · similarity out of 100
BrandSimilarityGravity scoreEst. trafficInstagramTrustpilotMeta adsProducts
mytheresa.commytheresa.com
saksfifthavenue.comsaksfifthavenue.com
nordstrom.comnordstrom.com
bergdorfgoodman.combergdorfgoodman.com
fwrd.comfwrd.com
ssense.comssense.com
Competitors Gravity finds for NET-A-PORTER. Similarity, Gravity score, traffic, social, reviews, ads and catalogue are for subscribers.Compare NET-A-PORTER with mytheresa.com

07 · Company

The company behind NET-A-PORTER.

Legal entity, funding and distribution, as the Company tab of the Gravity brand page shows them. Where Gravity has nothing on file, the line says so rather than disappearing.

NET-A-PORTER is a company based in United Kingdom, on a domain registered in July 1999. It employs about 1,026 people and is listed at m_and_a stage.

Legal entityGravity index, Sept 2026
Legal name
Data not available
Registration no.
Data not available
VAT
Data not available
Legal form
Data not available
Entity country
🇬🇧 United Kingdom
Founded
Data not available
Domain registered
26 Jul 1999
Share capital
Data not available
Status
was_acquired
President
Data not available
Activity code
Data not available
Employees
1,026 on LinkedIn
FundingGravity index, Sept 2026
Funding stage
M and a · last deal: series unknown
Total raised
Data not available
Investors
Data not available
VC-backed
Data not available
DistributionGravity index, Sept 2026
Own store
net-a-porter.com
Catalogue
Data not available
Retailers
None recorded
Open jobs
None recorded

08 · What people ask about NET-A-PORTER

What people ask Google about NET-A-PORTER.

8 answers built from the data on this page, each one sourced to Gravity by Benchr, which say so when we don't know.

Is NET-A-PORTER legit?

According to Gravity by Benchr, NET-A-PORTER is a brand based in United Kingdom: its website has existed since July 1999, its Trustpilot profile is claimed by the brand, it employs 1,026 people on LinkedIn, it has 5,489,079 Instagram followers. Those are the marks of an established brand, not a pop-up shop. Source: Gravity by Benchr brand index, September 2026.

NET-A-PORTER reviews: is it worth it?

Customers rate NET-A-PORTER 3.2 out of 5 on Trustpilot over 8,694 reviews, 1,257 of them in the last twelve months: 47% give five stars, 43% one star. Gravity by Benchr places that review volume in the top 5% of the 270,321 Trustpilot pages in its index. On Google, NET-A-PORTER scores 4.5 over 72 reviews. Source: Gravity by Benchr Trustpilot reading, October 2026.

What is NET-A-PORTER?

NET-A-PORTER is a leading luxury fashion destination for women that delivers fashion, fine jewelry & watches and lifestyle collections to discerning customers. Gravity by Benchr classifies it under Clothing. Source: Gravity by Benchr product classification.

Does NET-A-PORTER have a discount code?

Gravity by Benchr does not collect discount codes. What Gravity observes: NET-A-PORTER advertises on Facebook and Instagram and on Google, where its offers often run. Check net-a-porter.com for current promotions. Source: Gravity by Benchr ad records, October 2026.

Who owns NET-A-PORTER?

Gravity by Benchr records a company based in United Kingdom, whose domain was registered in 1999, with 1,026 employees on LinkedIn, listed at m_and_a stage. Gravity publishes no personal data about founders. Source: Gravity by Benchr company records.

Is NET-A-PORTER doing well?

Not at the moment. Gravity by Benchr estimates about 6,814,700 visits to net-a-porter.com in September 2026, down 4% in a month and down 13% over three months. NET-A-PORTER ranks #10 of 97,158 Clothing brands in United Kingdom in the Gravity index. Source: Gravity by Benchr estimated traffic, September 2026.

How much does NET-A-PORTER spend on Meta ads?

Gravity by Benchr does not publish a spend figure for NET-A-PORTER on this page. What Gravity observes: an active Meta advertiser, on Facebook, Instagram. The estimated monthly spend band, derived from the EU reach of each ad, is on the Gravity brand page. Source: Gravity by Benchr Meta Ad Library records, October 2026.

Who are the biggest Clothing brands in United Kingdom?

Among Clothing brands in United Kingdom in the Gravity by Benchr index, NET-A-PORTER ranks #10 of 97,158 by estimated traffic. Its closest competitors on the same market are mytheresa.com, saksfifthavenue.com, nordstrom.com, bergdorfgoodman.com and fwrd.com. Source: Gravity by Benchr competitor analysis, same category, same market, similar size.

Gravity by Benchr indexes more than 4 million e-commerce brands across 150 countries. Figures on this page are estimates, updated monthly; the Gravity score is recomputed nightly. Not affiliated with NET-A-PORTER.