Brand page · Beverages · United Kingdom
BrewDog: 346K visits a month, 28 active Meta ads, Gravity score 520.
BrewDog — BrewDog is a multinational brewery that produces craft beers and operates online shops, bars, and hotels. In September 2026 brewdog.com drew an estimated 346K visits, down 8% on the month before. It ranks #9 of 3,913 Beverages brands in United Kingdom and holds a 4.0 Trustpilot rating over 2,596 reviews.
Updated Traffic Sept 2026Meta ads 9 Oct 2026Google ads 19 Oct 2026Instagram Sept 2026Trustpilot Oct 2026Catalogue Oct 2026Gravity score 2 Nov 2026
Gravity score
Percentiles within 47 peers: Beverages brands in United Kingdom with 100K–1M monthly visits. Recomputed nightly, last on 2 Nov 2026.
About the store
BrewDog is a multinational brewery that produces craft beers and operates online shops, bars, and hotels.
01 · Traffic
How much traffic BrewDog gets.
The traffic card of the Gravity brand page: the latest month and its two trends. The monthly curve, 24 months of history, the audience by country, the traffic sources and the category comparison are for members, free to start.
BrewDog drew an estimated 346K visits in September 2026, down 8% on the month before and down 20% over three months.
- Worldwide#33,401of 4.5M sites · Top 1%
- In United Kingdom#1,647of 192K sites · Top 1%
- Beverages, worldwide#160of 97,069 brands · Top 1%
- Beverages, United Kingdom#9of 3,913 brands · Top 1%
346K
estimated visits in September
1 mo ▼ −8.2%4 mo ▼ −19.7%
The monthly curve, 24 months of history and the category comparison.
Create your free account02 · Reviews
What customers say about BrewDog.
The review cards of the Gravity brand page: the Trustpilot page, with its star distribution and the brand's tiers against the index, and the Google reviews. The TrustScore history and the review velocity against the category are for signed-in members.
BrewDog holds 4.0 out of 5 on Trustpilot over 2,596 reviews, 267 of them in the last twelve months: 55% of customers give five stars and 32% one star. That volume places BrewDog in the top 5 % of the 270,321 Trustpilot pages in the Gravity index, and its rating quality in the top 40 %.
Brewery Beer Store
Data not available
Review velocity, TrustScore history and the category comparison are on the Gravity brand page.
03 · Products
What BrewDog sells, ranked by sales.
The top three products in the catalogue, in the store's own best-seller order, with price and stock. The full catalogue, the rankings over time and the ads that lead to each product are for signed-in members.
BrewDog sells on Shopify, 55% of its catalogue in stock. The best seller is Hazy Jane, at £6.49–£64.99, followed by Punk IPA and Wingman.
#1Hazy JaneBrewDog£6.49–£64.99In stock
#2Punk IPABrewDog£3.00–£64.99In stock
#3WingmanBrewDog£6.49–£64.99In stock- +View all productsRankings over time, ratings, stock and the ads that lead to each product. Free account.Sign in to Gravity
Share of the catalogue by product family.
The dominant category places BrewDog in its comparison group.
- Average rating
- 4.82 / 5
- Rated products
- 12% of the catalogue
- In stock
- 55%
- Upper price quartile
- US$29.65
- Currency
- GBP
04 · Ads
What BrewDog is advertising right now.
Meta and Google ads, as the Gravity brand page shows them; the blurred ones are placeholders. Every creative, how long it ran, its EU reach and the estimated monthly spend band are for signed-in members.
BrewDog runs Meta ads on Facebook, Instagram, Messenger, Threads, and has advertised on Google since October 2025 (image, text).
Your Perfect Fridge Awaits 🍻BrewDog8 Oct 2026image
Last chance to receive a £10 voucherBrewDog8 Oct 2026video
Last chance to receive a £10 voucherBrewDog8 Oct 2026image- +View all Meta adsReach per ad, how long each creative ran, and the estimated monthly spend band. Free account.Sign in to Gravity
Text ad24 Feb 2026BrewDog PLCverified
- +View all Google adsFormats, first and last seen, and the keywords the brand bids on. Free account.Sign in to Gravity
05 · Influencers
Who talks about BrewDog.
The creators who tag @brewdogofficial on Instagram, found by Gravity by Benchr in their posts. One is shown here; the full list, the audiences and the contact details are for signed-in members.
Gravity has not found creators tagging this brand on Instagram yet.
Gravity has not found creators tagging this brand on Instagram yet.
06 · Competitors according to Gravity
Who BrewDog competes with, by the numbers.
Gravity picks competitors from the index itself: same category, same market, similar size. The closest are named here; their figures, the full list and the side-by-side comparison are for subscribers.
Gravity by Benchr finds competitors for BrewDog among Beverages brands in United Kingdom. The closest is boonrawd.co.th, then White Claw®, goldendaysbrewery.co.uk, Athletic Brewing Company, Duvel, North Park Beer Company.
| Brand | Similarity | Gravity score | Est. traffic | Trustpilot | Meta ads | Products | |
|---|---|---|---|---|---|---|---|
| boonrawd.co.thboonrawd.co.th | |||||||
| White Claw®whiteclaw.com | |||||||
| goldendaysbrewery.co.ukgoldendaysbrewery.co.uk | |||||||
| Athletic Brewing Companyathleticbrewing.com | |||||||
| Duvelduvel.com | |||||||
| North Park Beer Companynorthparkbeerco.com |
07 · Company
The company behind BrewDog.
Legal entity, funding and distribution, as the Company tab of the Gravity brand page shows them. Where Gravity has nothing on file, the line says so rather than disappearing.
BrewDog is a company based in United Kingdom, founded in 2007 according to LinkedIn, on a domain registered in September 1996. It employs about 1,111 people, is listed at m_and_a stage.
- Legal name
- Data not available
- Registration no.
- Data not available
- VAT
- Data not available
- Legal form
- Data not available
- Entity country
- 🇬🇧 United Kingdom
- Founded
- 2007, per LinkedIn
- Domain registered
- 25 Sept 1996
- Share capital
- Data not available
- Status
- was_acquired
- President
- Data not available
- Activity code
- Data not available
- Employees
- 1,111 on LinkedIn
- Funding stage
- M and a · last deal: debt financing
- Total raised
- Data not available
- Investors
- Data not available
- VC-backed
- Data not available
- Own store
- brewdog.com · Shopify · GBP
- Catalogue
- 93 collections
- Retailers
- None recorded
- Open jobs
- None recorded
08 · What people ask about BrewDog
What people ask Google about BrewDog.
11 answers built from the data on this page, each one sourced to Gravity by Benchr, which say so when we don't know.
Is BrewDog a legit company?
According to Gravity by Benchr, BrewDog is a brand based in United Kingdom: its website has existed since September 1996, its Trustpilot profile is claimed by the brand, it sells on a Shopify store, it employs 1,111 people on LinkedIn, it has 795,000 Instagram followers. Those are the marks of an established brand, not a pop-up shop. Source: Gravity by Benchr brand index, November 2026.
BrewDog reviews
Customers rate BrewDog 4.0 out of 5 on Trustpilot over 2,596 reviews, 267 of them in the last twelve months: 55% give five stars, 32% one star. Gravity by Benchr places that review volume in the top 5 % of the 270,321 Trustpilot pages in its index. Source: Gravity by Benchr Trustpilot reading, October 2026.
What is BrewDog known for?
BrewDog is a multinational brewery that produces craft beers and operates online shops, bars, and hotels. Gravity by Benchr classifies it under Beverages, with Alcoholic Beverages making up 2% of the catalogue. Source: Gravity by Benchr product classification, October 2026.
BrewDog prices: how much is it?
BrewDog's best seller, Hazy Jane, sells from £6.49 to £64.99 on brewdog.com. 55% of the catalogue is in stock. Gravity does not track prices daily: check brewdog.com before buying. Source: Gravity by Benchr catalogue reading, October 2026.
BrewDog promo code
Gravity by Benchr does not collect discount codes. What Gravity observes: BrewDog advertises on Facebook and Instagram and on Google, where its offers often run. Check brewdog.com for current promotions. Source: Gravity by Benchr ad records, October 2026.
Where can I buy BrewDog?
BrewDog sells on its own website, brewdog.com, a Shopify store. Gravity by Benchr lists no retailer or marketplace for the brand. Source: Gravity by Benchr retailer data, November 2026.
Who owns BrewDog?
Gravity by Benchr records a company based in United Kingdom, founded in 2007 according to LinkedIn, on a domain registered in 1996, with 1,111 employees on LinkedIn, listed at m_and_a stage. Gravity publishes no personal data about founders. Source: Gravity by Benchr company records, November 2026.
Is BrewDog doing well?
Not at the moment. Gravity by Benchr estimates about 346,400 visits to brewdog.com in September 2026, down 8% in a month and down 20% over three months. BrewDog ranks #9 of 3,913 Beverages brands in United Kingdom in the Gravity index. Source: Gravity by Benchr estimated traffic, September 2026.
Which platform and tools does BrewDog use?
Gravity by Benchr identifies brewdog.com as a Shopify store (standard plan, not Shopify Plus), selling in GBP. The brand has claimed its Trustpilot profile. It advertises through Meta and on Google since October 2025. Source: Gravity by Benchr platform and advertising records, November 2026.
How much does BrewDog spend on Meta ads?
Gravity by Benchr does not publish a spend figure for BrewDog on this page. What Gravity observes: an active Meta advertiser, on Facebook, Instagram, Messenger, Threads. The estimated monthly spend band, derived from the EU reach of each ad, is on the Gravity brand page. Source: Gravity by Benchr Meta Ad Library records, October 2026.
Who are the biggest Beverages brands in United Kingdom?
Among Beverages brands in United Kingdom in the Gravity by Benchr index, BrewDog ranks #9 of 3,913 by estimated traffic. Its closest competitors on the same market are boonrawd.co.th, White Claw®, goldendaysbrewery.co.uk, Athletic Brewing Company, Duvel. Source: Gravity by Benchr competitor analysis, same category, same market, similar size, November 2026.
Category
Gravity by Benchr indexes more than 4 million e-commerce brands across 150 countries. Figures on this page are estimates, updated monthly; the Gravity score is recomputed nightly. Not affiliated with BrewDog.