Brand page · Kitchen & Dining · France

BRITA SE Top 5% worldwide Top 5% in France Top 5% in Kitchen & Dining Top 5% in Kitchen & Dining in France
brita.fr·🇫🇷 France· Shopify·Since 2005

BRITA SE: 48.4K visits a month, 416 active Meta ads, Gravity score 648.

BRITA SE — BRITA SE is a company that sells water filtration solutions, replacement cartridges, and accessories through its official online store. In September 2026 brita.fr drew an estimated 48.4K visits, down 8% on the month before. It ranks #62 of 1,725 Kitchen & Dining brands in France and holds a 1.6 Trustpilot rating over 103 reviews.

brita.fr@brita.france 14.9KFacebookTrustpilot 1.6Meta Ad Library 416

Updated Traffic Sept 2026Meta ads 7 Oct 2026Google ads 20 Oct 2026Trustpilot Oct 2026Catalogue Oct 2026Gravity score 2 Nov 2026

Estimated traffic
48.4K
−8% vs. August 2026
Instagram followers
14.9K
934 posts · @brita.france
Trustpilot
1.6
103 reviews · 23 in 12 months
Meta ads
416
active · on Google since 2021
Products
0%
in stock
Rank in France
#62
of 1,725 in Kitchen & Dining
LinkedIn
—
Data not available
Earned media value
—
Data not available

Gravity score

648/ 1000 · 8 of 10 indicators rated
Brand Power558
Momentum643
Performance744

Percentiles within 70 peers: Kitchen & Dining brands in France with 30K–100K monthly visits. Recomputed nightly, last on 2 Nov 2026.

How the score is calculated

About the store

BRITA SE is a company that sells water filtration solutions, replacement cartridges, and accessories through its official online store.

01 · Traffic

How much traffic BRITA SE gets.

The traffic card of the Gravity brand page: the latest month and its two trends. The monthly curve, 24 months of history, the audience by country, the traffic sources and the category comparison are for members, free to start.

BRITA SE drew an estimated 48.4K visits in September 2026, down 8% on the month before and up 13% over three months.

  • Worldwide#175,100of 4.5M sites · Top 5%
  • In France#6,231of 166K sites · Top 5%
  • Kitchen & Dining, worldwide#4,490of 145,612 brands · Top 5%
  • Kitchen & Dining, France#62of 1,725 brands · Top 5%
Monthly visitssource Sept 2026

48.4K

estimated visits in September

1 mo ▼ −8.4%4 mo ▲ +12.9%

The monthly curve, 24 months of history and the category comparison.

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Audience by country, free account
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02 · Reviews

What customers say about BRITA SE.

The review cards of the Gravity brand page: the Trustpilot page, with its star distribution and the brand's tiers against the index, and the Google reviews. The TrustScore history and the review velocity against the category are for signed-in members.

BRITA SE holds 1.6 out of 5 on Trustpilot over 103 reviews, 23 of them in the last twelve months: 10% of customers give five stars and 84% one star. That volume places BRITA SE in the top 30 % of the 270,321 Trustpilot pages in the Gravity index.

Trustpilotclaimed page · read 21 Oct 2026
1.6TrustScore · 103 reviews · 23 in 12 months
Top 30% review volume
5 ★10%
4 ★1%
3 ★0%
2 ★5%
1 ★84%

Construction & Manufacturing

Google reviewsData not available

Data not available

Review velocity, TrustScore history and the category comparison are on the Gravity brand page.

03 · Products

What BRITA SE sells, ranked by sales.

The top three products in the catalogue, in the store's own best-seller order, with price and stock. The full catalogue, the rankings over time and the ads that lead to each product are for signed-in members.

BRITA SE sells on Shopify, 0% of its catalogue in stock. The best seller is MAXTRA PRO PURE PERFORMANCE, at €47.69–€73.89, followed by MAXTRA PRO LIMESCALE EXPERT and Glass Jug.

ProductsCatalogue read Oct 2026
Catalogue mixOct 2026
Kitchen Appliances33%
Food & Beverage Carriers27%
Water Dispensing & Filtration18%
Kitchen Appliance Accessories12%

Share of the catalogue by product family.

Activity mixdominant: Kitchen & Dining
Kitchen & Dining77%
Plumbing23%

The dominant category places BRITA SE in its comparison group.

Prices and ratingsstore data
Average rating
5.00 / 5
Rated products
12% of the catalogue
In stock
0%
Upper price quartile
US$89.59
Currency
EUR

05 · Influencers

Who talks about BRITA SE.

The creators who tag @brita.france on Instagram, found by Gravity by Benchr in their posts. One is shown here; the full list, the audiences and the contact details are for signed-in members.

Creators tag @brita.france on Instagram, led by 🍂 𝐉𝐮𝐥y 🍂 (39.7K followers, 1.6% engagement).

Influencersaccounts tagging @brita.france · Instagram
AccountProfileFollowersEngagementTagsRelationship
�🍂 𝐉𝐮𝐥y 🍂@home_sweety_mom · 🇫🇷 FRDecoration garden diy Creator39.7K1.6%1Tagged @brita.france
Engagement is the median of recent posts.See all

06 · Competitors according to Gravity

Who BRITA SE competes with, by the numbers.

Gravity picks competitors from the index itself: same category, same market, similar size. The closest are named here; their figures, the full list and the side-by-side comparison are for subscribers.

Gravity by Benchr finds competitors for BRITA SE among Kitchen & Dining brands in France. The closest is Hidra Pure, then Alxedo, Natural Springs Australia, Epic Water Filters SG, IKUK, ÔFltr.

CompetitorsKitchen & Dining · France · similarity out of 100
BrandSimilarityGravity scoreEst. trafficInstagramTrustpilotMeta adsProducts
Hidra Purehidrapure.com
Alxedoalxedo.com
Natural Springs Australianaturalsprings.com.sg
Epic Water Filters SGepicwaterfilters.com.sg
IKUKikuk.com.tw
ÔFltrofltr.com
Competitors Gravity finds for BRITA SE. Similarity, Gravity score, traffic, social, reviews, ads and catalogue are for subscribers.Compare BRITA SE with Hidra Pure

07 · Company

The company behind BRITA SE.

Legal entity, funding and distribution, as the Company tab of the Gravity brand page shows them. Where Gravity has nothing on file, the line says so rather than disappearing.

BRITA SE is a company based in France, on a domain registered in September 2005.

Legal entityGravity index, Nov 2026
Legal name
Data not available
Registration no.
Data not available
VAT
Data not available
Legal form
Data not available
Entity country
🇫🇷 France
Founded
Data not available
Domain registered
16 Sept 2005
Share capital
Data not available
Status
Data not available
President
Data not available
Activity code
Data not available
Employees
Data not available
FundingGravity index, Nov 2026
Funding stage
Data not available
Total raised
Data not available
Investors
Data not available
VC-backed
Data not available
DistributionGravity index, Nov 2026
Own store
brita.fr · Shopify · EUR
Catalogue
Data not available
Retailers
None recorded
Open jobs
None recorded

08 · What people ask about BRITA SE

What people ask Google about BRITA SE.

11 answers built from the data on this page, each one sourced to Gravity by Benchr, which say so when we don't know.

Is BRITA SE legit or a scam?

According to Gravity by Benchr, BRITA SE is a brand based in France: its website has existed since September 2005, its Trustpilot profile is claimed by the brand, it sells on a Shopify store, it has 14,938 Instagram followers. Those are the marks of an established brand, not a pop-up shop. Source: Gravity by Benchr brand index, November 2026.

What do customers say about BRITA SE?

Customers rate BRITA SE 1.6 out of 5 on Trustpilot over 103 reviews, 23 of them in the last twelve months: 10% give five stars, 84% one star. Gravity by Benchr places that review volume in the top 30 % of the 270,321 Trustpilot pages in its index. Source: Gravity by Benchr Trustpilot reading, October 2026.

What does BRITA SE sell?

BRITA SE is a company that sells water filtration solutions, replacement cartridges, and accessories through its official online store. Gravity by Benchr classifies it under Kitchen & Dining, with Kitchen Appliances making up 33% of the catalogue. Source: Gravity by Benchr product classification, October 2026.

How much does BRITA SE cost?

BRITA SE's best seller, MAXTRA PRO PURE PERFORMANCE, sells from €47.69 to €73.89 on brita.fr. 0% of the catalogue is in stock. Gravity does not track prices daily: check brita.fr before buying. Source: Gravity by Benchr catalogue reading, October 2026.

Is there a BRITA SE discount code?

Gravity by Benchr does not collect discount codes. What Gravity observes: BRITA SE advertises on Facebook and Instagram and on Google, where its offers often run. Check brita.fr for current promotions. Source: Gravity by Benchr ad records, October 2026.

Where can I buy BRITA SE?

BRITA SE sells on its own website, brita.fr, a Shopify store. Gravity by Benchr lists no retailer or marketplace for the brand. Source: Gravity by Benchr retailer data, November 2026.

Who owns BRITA SE?

Gravity by Benchr records a company based in France, whose domain was registered in 2005. Gravity publishes no personal data about founders. Source: Gravity by Benchr company records, November 2026.

Is BRITA SE doing well?

Yes. Gravity by Benchr estimates about 48,400 visits to brita.fr in September 2026, down 8% in a month and up 13% over three months. BRITA SE ranks #62 of 1,725 Kitchen & Dining brands in France in the Gravity index. Source: Gravity by Benchr estimated traffic, September 2026.

Which platform and tools does BRITA SE use?

Gravity by Benchr identifies brita.fr as a Shopify store (standard plan, not Shopify Plus), selling in EUR. The brand has claimed its Trustpilot profile. It advertises through Meta and on Google since October 2021. Source: Gravity by Benchr platform and advertising records, November 2026.

What is BRITA SE's ad budget?

Gravity by Benchr does not publish a spend figure for BRITA SE on this page. What Gravity observes: an active Meta advertiser, on Facebook, Instagram, Messenger, Threads. The estimated monthly spend band, derived from the EU reach of each ad, is on the Gravity brand page. Source: Gravity by Benchr Meta Ad Library records, October 2026.

Who are the biggest Kitchen & Dining brands in France?

Among Kitchen & Dining brands in France in the Gravity by Benchr index, BRITA SE ranks #62 of 1,725 by estimated traffic. Its closest competitors on the same market are Hidra Pure, Alxedo, Natural Springs Australia, Epic Water Filters SG, IKUK. Source: Gravity by Benchr competitor analysis, same category, same market, similar size, November 2026.

Gravity by Benchr indexes more than 4 million e-commerce brands across 150 countries. Figures on this page are estimates, updated monthly; the Gravity score is recomputed nightly. Not affiliated with BRITA SE. Version française.