Brand page · Personal Care · United States

Brown Sugar Babe Top 1% worldwide Top 1% in United States Top 1% in Personal Care Top 1% in Personal Care in United States
brownsugarbabe.net·🇺🇸 Atlanta, United States· Shopify·Since 2018

Brown Sugar Babe: 549K visits a month, 57 active Meta ads, Gravity score 651.

Brown Sugar Babe — Brown Sugar Babe is a brand that sells nourishing body oils and perfume oils, focusing on self care and fragrance products. In September 2026 brownsugarbabe.net drew an estimated 549K visits, down 35% on the month before. It ranks #126 of 33,626 Personal Care brands in United States and holds a 3.0 Trustpilot rating over 24 reviews.

brownsugarbabe.net@brwnsugarbabe 251KFacebookTrustpilot 3.0Meta Ad Library 57

Updated Traffic Sept 2026Meta ads 7 Oct 2026Google ads 21 Oct 2026Instagram Sept 2026Trustpilot Oct 2026Catalogue Oct 2026Gravity score 2 Nov 2026

Estimated traffic
549K
−35% vs. August 2026
Instagram followers
251K
3,270 posts · @brwnsugarbabe
Trustpilot
3.0
24 reviews · 17 in 12 months
Meta ads
57
active · on Google since 2023
Products
79%
in stock · 130 collections
Rank in United States
#126
of 33,626 in Personal Care
LinkedIn
—
Data not available
Earned media value
€12.8k
per month, Instagram

Gravity score

651/ 1000 · 10 of 10 indicators rated
Brand Power663
Momentum733
Performance558

Percentiles within 792 peers: Personal Care brands in United States with 100K–1M monthly visits. Recomputed nightly, last on 2 Nov 2026.

How the score is calculated

About the store

Brown Sugar Babe is a brand that sells nourishing body oils and perfume oils, focusing on self care and fragrance products.

01 · Traffic

How much traffic Brown Sugar Babe gets.

The traffic card of the Gravity brand page: the latest month and its two trends. The monthly curve, 24 months of history, the audience by country, the traffic sources and the category comparison are for members, free to start.

Brown Sugar Babe drew an estimated 549K visits in September 2026, down 35% on the month before and up 3% over three months.

  • Worldwide#23,079of 4.5M sites · Top 1%
  • In United States#7,577of 1.2M sites · Top 1%
  • Personal Care, worldwide#857of 215,119 brands · Top 1%
  • Personal Care, United States#126of 33,626 brands · Top 1%
Monthly visitssource Sept 2026

549K

estimated visits in September

1 mo ▼ −34.7%4 mo ▲ +3.4%

The monthly curve, 24 months of history and the category comparison.

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Audience by country, free account
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02 · Reviews

What customers say about Brown Sugar Babe.

The review cards of the Gravity brand page: the Trustpilot page, with its star distribution and the brand's tiers against the index, and the Google reviews. The TrustScore history and the review velocity against the category are for signed-in members.

Brown Sugar Babe holds 3.0 out of 5 on Trustpilot over 24 reviews, 17 of them in the last twelve months: 33% of customers give five stars and 42% one star. That volume places Brown Sugar Babe in the top 50 % of the 270,321 Trustpilot pages in the Gravity index.

Trustpilotread 21 Oct 2026
3.0TrustScore · 24 reviews · 17 in 12 months
Top 50% review volume
5 ★33%
4 ★4%
3 ★13%
2 ★8%
1 ★42%

Beauty Product Supplier Health and Beauty Shop Vitamin and Supplements Store Cosmetics Store Perfume Store Flavours, Fragrances and Aroma Supplier

Google reviewsData not available

Data not available

Review velocity, TrustScore history and the category comparison are on the Gravity brand page.

03 · Products

What Brown Sugar Babe sells, ranked by sales.

The top three products in the catalogue, in the store's own best-seller order, with price and stock. The full catalogue, the rankings over time and the ads that lead to each product are for signed-in members.

Brown Sugar Babe sells on Shopify, 79% of its catalogue in stock. The best seller is Shipping Protection by Route, at US$0.98–US$140.38, followed by Rich Aunty Comparable to Delina Exclusif and Cloud 9.

ProductsCatalogue read Oct 2026
Catalogue mixOct 2026
Cosmetics80%
Bakery10%
Clothing Tops3%
Outdoor Tables1%

Share of the catalogue by product family.

Activity mixdominant: Personal Care
Personal Care84%
Food Items10%
Clothing3%
Outdoor Furniture1%
Shipping Supplies0%

The dominant category places Brown Sugar Babe in its comparison group.

Prices and ratingsstore data
Average rating
4.71 / 5
Rated products
94% of the catalogue
In stock
79%
Upper price quartile
US$70.00
Currency
USD

05 · Influencers

Who talks about Brown Sugar Babe.

The creators who tag @brwnsugarbabe on Instagram, found by Gravity by Benchr in their posts. One is shown here; the full list, the audiences and the contact details are for signed-in members.

Creators tag @brwnsugarbabe on Instagram, led by ModelScentsofHeaven (10.4K followers, 0.0% engagement).

Influencersaccounts tagging @brwnsugarbabe · Instagram
AccountProfileFollowersEngagementTagsRelationship
MModelScentsofHeaven@modelglamher_scentqueen · 🇺🇸 USFashion style luxury Creator10.4K0.0%7Tagged @brwnsugarbabe
Engagement is the median of recent posts.See all

06 · Competitors according to Gravity

Who Brown Sugar Babe competes with, by the numbers.

Gravity picks competitors from the index itself: same category, same market, similar size. The closest are named here; their figures, the full list and the side-by-side comparison are for subscribers.

Gravity by Benchr finds competitors for Brown Sugar Babe among Personal Care brands in United States. The closest is Riddle, then oilperfumery.com, Orena Fragrances, ASCEND SKIN, GODA, Pequi Perfumes.

CompetitorsPersonal Care · United States · similarity out of 100
BrandSimilarityGravity scoreEst. trafficInstagramTrustpilotMeta adsProducts
Riddleriddleoil.com
oilperfumery.comoilperfumery.com
Orena Fragrancesorenafragrances.com
ASCEND SKINmyascendskin.com
GODAgoda.co
Pequi Perfumespequiperfumes.com.br
Competitors Gravity finds for Brown Sugar Babe. Similarity, Gravity score, traffic, social, reviews, ads and catalogue are for subscribers.Compare Brown Sugar Babe with Riddle

07 · Company

The company behind Brown Sugar Babe.

Legal entity, funding and distribution, as the Company tab of the Gravity brand page shows them. Where Gravity has nothing on file, the line says so rather than disappearing.

Brown Sugar Babe is a company based in Atlanta, United States, on a domain registered in December 2018.

Legal entityGravity index, Nov 2026
Legal name
Data not available
Registration no.
Data not available
VAT
Data not available
Legal form
Data not available
Entity country
🇺🇸 United States · Atlanta
Founded
Data not available
Domain registered
28 Dec 2018
Share capital
Data not available
Status
Data not available
President
Data not available
Activity code
Data not available
Employees
Data not available
FundingGravity index, Nov 2026
Funding stage
Data not available
Total raised
Data not available
Investors
Data not available
VC-backed
Data not available
DistributionGravity index, Nov 2026
Own store
brownsugarbabe.net · Shopify · USD
Catalogue
130 collections
Retailers
None recorded
Open jobs
None recorded

08 · What people ask about Brown Sugar Babe

What people ask Google about Brown Sugar Babe.

11 answers built from the data on this page, each one sourced to Gravity by Benchr, which say so when we don't know.

Is Brown Sugar Babe legit or a scam?

According to Gravity by Benchr, Brown Sugar Babe is a brand based in Atlanta, United States: its website has existed since December 2018, it sells on a Shopify store, it has 251,221 Instagram followers. Those are the marks of an established brand, not a pop-up shop. Source: Gravity by Benchr brand index, November 2026.

What do customers say about Brown Sugar Babe?

Customers rate Brown Sugar Babe 3.0 out of 5 on Trustpilot over 24 reviews, 17 of them in the last twelve months: 33% give five stars, 42% one star. Gravity by Benchr places that review volume in the top 50 % of the 270,321 Trustpilot pages in its index. Source: Gravity by Benchr Trustpilot reading, October 2026.

What is Brown Sugar Babe known for?

Brown Sugar Babe is a brand that sells nourishing body oils and perfume oils, focusing on self care and fragrance products. Gravity by Benchr classifies it under Personal Care, with Cosmetics making up 80% of the catalogue. Source: Gravity by Benchr product classification, October 2026.

Is Brown Sugar Babe expensive?

Brown Sugar Babe's best seller, Shipping Protection by Route, sells from US$0.98 to US$140.38 on brownsugarbabe.net. 79% of the catalogue is in stock. Gravity does not track prices daily: check brownsugarbabe.net before buying. Source: Gravity by Benchr catalogue reading, October 2026.

Is there a Brown Sugar Babe discount code?

Gravity by Benchr does not collect discount codes. What Gravity observes: Brown Sugar Babe advertises on Facebook and Instagram and on Google, where its offers often run. Check brownsugarbabe.net for current promotions. Source: Gravity by Benchr ad records, October 2026.

Where to buy Brown Sugar Babe?

Brown Sugar Babe sells on its own website, brownsugarbabe.net, a Shopify store. Gravity by Benchr lists no retailer or marketplace for the brand. Source: Gravity by Benchr retailer data, November 2026.

Who owns Brown Sugar Babe?

Gravity by Benchr records a company based in Atlanta, United States, whose domain was registered in 2018. Gravity publishes no personal data about founders. Source: Gravity by Benchr company records, November 2026.

Is Brown Sugar Babe doing well?

Yes. Gravity by Benchr estimates about 549,100 visits to brownsugarbabe.net in September 2026, down 35% in a month and up 3% over three months. Brown Sugar Babe ranks #126 of 33,626 Personal Care brands in United States in the Gravity index. Source: Gravity by Benchr estimated traffic, September 2026.

Which platform and tools does Brown Sugar Babe use?

Gravity by Benchr identifies brownsugarbabe.net as a Shopify store (standard plan, not Shopify Plus), selling in USD. It advertises through Meta and on Google since May 2023. Source: Gravity by Benchr platform and advertising records, November 2026.

How much does Brown Sugar Babe spend on Meta ads?

Gravity by Benchr does not publish a spend figure for Brown Sugar Babe on this page. What Gravity observes: an active Meta advertiser, on Facebook, Instagram, Messenger, Audience Network, Threads. The estimated monthly spend band, derived from the EU reach of each ad, is on the Gravity brand page. Source: Gravity by Benchr Meta Ad Library records, October 2026.

Who are the biggest Personal Care brands in United States?

Among Personal Care brands in United States in the Gravity by Benchr index, Brown Sugar Babe ranks #126 of 33,626 by estimated traffic. Its closest competitors on the same market are Riddle, oilperfumery.com, Orena Fragrances, ASCEND SKIN, GODA. Source: Gravity by Benchr competitor analysis, same category, same market, similar size, November 2026.

Gravity by Benchr indexes more than 4 million e-commerce brands across 150 countries. Figures on this page are estimates, updated monthly; the Gravity score is recomputed nightly. Not affiliated with Brown Sugar Babe.