Brand page · Clothing · Australia
By Amica: 191K visits a month, 137 active Meta ads, Gravity score 526.
By Amica — By Amica is an Australian women's fashion brand that designs and sells clothing for women of all ages, bodies and backgrounds, including dresses, tops, bottoms, intimates, outerwear and wedding attire. In September 2026 byamica.com drew an estimated 191K visits, down 7% on the month before. It ranks #176 of 12,275 Clothing brands in Australia and holds a 3.5 Trustpilot rating over 299 reviews.
Updated Traffic Sept 2026Meta ads 7 Oct 2026Google ads 20 Oct 2026Instagram Sept 2026Trustpilot Oct 2026Catalogue Oct 2026Gravity score 2 Nov 2026
Gravity score
Percentiles within 310 peers: Clothing brands in Australia with 100K–1M monthly visits. Recomputed nightly, last on 2 Nov 2026.
About the store
By Amica is an Australian women's fashion brand that designs and sells clothing for women of all ages, bodies and backgrounds, including dresses, tops, bottoms, intimates, outerwear and wedding attire.
01 · Traffic
How much traffic By Amica gets.
The traffic card of the Gravity brand page: the latest month and its two trends. The monthly curve, 24 months of history, the audience by country, the traffic sources and the category comparison are for members, free to start.
By Amica drew an estimated 191K visits in September 2026, down 7% on the month before and up 23% over three months.
- Worldwide#54,474of 4.5M sites · Top 5%
- In Australia#1,126of 105K sites · Top 5%
- Clothing, worldwide#5,014of 459,295 brands · Top 5%
- Clothing, Australia#176of 12,275 brands · Top 5%
191K
estimated visits in September
1 mo ▼ −6.9%4 mo ▲ +22.7%
The monthly curve, 24 months of history and the category comparison.
Create your free account02 · Reviews
What customers say about By Amica.
The review cards of the Gravity brand page: the Trustpilot page, with its star distribution and the brand's tiers against the index, and the Google reviews. The TrustScore history and the review velocity against the category are for signed-in members.
By Amica holds 3.5 out of 5 on Trustpilot over 299 reviews, 116 of them in the last twelve months: 61% of customers give five stars and 29% one star. That volume places By Amica in the top 20 % of the 270,321 Trustpilot pages in the Gravity index.
Women's Clothing Store Clothing Store
Data not available
Review velocity, TrustScore history and the category comparison are on the Gravity brand page.
03 · Products
What By Amica sells, ranked by sales.
The top three products in the catalogue, in the store's own best-seller order, with price and stock. The full catalogue, the rankings over time and the ads that lead to each product are for signed-in members.
By Amica sells on Shopify, 91% of its catalogue in stock. The best seller is Kompre Midi Dress - Black Metallic, at A$119.00, followed by Martisha Long Sleeve Maxi Dress - Green Peach Multi Print and Kamala Maxi Dress - Blue Floral.
#1Kompre Midi Dress - Black MetallicBy AmicaA$119.00In stock
#2Martisha Long Sleeve Maxi Dress - Green Peach Multi PrintBy AmicaA$129.00In stock
#3Kamala Maxi Dress - Blue FloralBy AmicaA$119.00In stock- +View all productsRankings over time, ratings, stock and the ads that lead to each product. Free account.Sign in to Gravity
Share of the catalogue by product family.
The dominant category places By Amica in its comparison group.
- Average rating
- 4.66 / 5
- Rated products
- 55% of the catalogue
- In stock
- 91%
- Upper price quartile
- US$82.99
- Currency
- AUD
04 · Ads
What By Amica is advertising right now.
Meta and Google ads, as the Gravity brand page shows them; the blurred ones are placeholders. Every creative, how long it ran, its EU reach and the estimated monthly spend band are for signed-in members.
By Amica runs Meta ads on Facebook, Instagram, Messenger, Audience Network, Threads, whatsapp, and has advertised on Google since August 2023 (image, text, video).
By AmicaBy Amica7 Oct 2026image
By AmicaBy Amica7 Oct 2026image
Made up to size 24By Amica6 Oct 2026video- +View all Meta adsReach per ad, how long each creative ran, and the estimated monthly spend band. Free account.Sign in to Gravity
Text ad20 Oct 2026Thi My Dung Tranverified
Text ad20 Oct 2026Thi My Dung Tranverified
Text ad20 Oct 2026Thi My Dung Tranverified
- +View all Google adsFormats, first and last seen, and the keywords the brand bids on. Free account.Sign in to Gravity
05 · Influencers
Who talks about By Amica.
The creators who tag @byamica on Instagram, found by Gravity by Benchr in their posts. One is shown here; the full list, the audiences and the contact details are for signed-in members.
Creators tag @byamica on Instagram, led by Eve Stansfield (71.6K followers, 1.2% engagement).
| Account | Profile | Followers | Engagement | Tags | Relationship |
|---|---|---|---|---|---|
| EEve Stansfield@evechantal · 🇦🇺 AU | Food cooking nutrition Creator | 71.6K | 1.2% | 1 | Tagged @byamica |
06 · Competitors according to Gravity
Who By Amica competes with, by the numbers.
Gravity picks competitors from the index itself: same category, same market, similar size. The closest are named here; their figures, the full list and the side-by-side comparison are for subscribers.
Gravity by Benchr finds competitors for By Amica among Clothing brands in Australia. The closest is Emprada, then Amaroso Boutique, kalita.co.uk, Outcast Clothing, Babyboo Fashion, Petal & Pup.
| Brand | Similarity | Gravity score | Est. traffic | Trustpilot | Meta ads | Products | |
|---|---|---|---|---|---|---|---|
| Empradaemprada.com | |||||||
| Amaroso Boutiqueamaroso.com.au | |||||||
| kalita.co.ukkalita.co.uk | |||||||
| Outcast Clothingoutcast-clothing.co.uk | |||||||
| Babyboo Fashionbabyboofashion.com | |||||||
| Petal & Puppetalandpup.com.au |
07 · Company
The company behind By Amica.
Legal entity, funding and distribution, as the Company tab of the Gravity brand page shows them. Where Gravity has nothing on file, the line says so rather than disappearing.
By Amica is a company based in Fairfield East, Australia, founded in 2016 according to LinkedIn, on a domain registered in June 2022. It employs about 10 people.
- Legal name
- Data not available
- Registration no.
- Data not available
- VAT
- Data not available
- Legal form
- Data not available
- Entity country
- 🇦🇺 Australia · Fairfield East
- Founded
- 2016, per LinkedIn
- Domain registered
- 1 Jun 2022
- Share capital
- Data not available
- Status
- Operating
- President
- Data not available
- Activity code
- Data not available
- Employees
- 10 on LinkedIn
- Funding stage
- Data not available
- Total raised
- Data not available
- Investors
- Data not available
- VC-backed
- Data not available
- Own store
- byamica.com · Shopify · AUD
- Catalogue
- 291 collections
- Retailers
- None recorded
- Open jobs
- None recorded
08 · What people ask about By Amica
What people ask Google about By Amica.
11 answers built from the data on this page, each one sourced to Gravity by Benchr, which say so when we don't know.
Is By Amica legit?
According to Gravity by Benchr, By Amica is a brand based in Fairfield East, Australia: its website has existed since June 2022, its Trustpilot profile is claimed by the brand, it sells on a Shopify store, it employs 10 people on LinkedIn, it has 212,634 Instagram followers. Those are the marks of an established brand, not a pop-up shop. Source: Gravity by Benchr brand index, November 2026.
By Amica reviews: is it worth it?
Customers rate By Amica 3.5 out of 5 on Trustpilot over 299 reviews, 116 of them in the last twelve months: 61% give five stars, 29% one star. Gravity by Benchr places that review volume in the top 20 % of the 270,321 Trustpilot pages in its index. Source: Gravity by Benchr Trustpilot reading, October 2026.
What does By Amica sell?
By Amica is an Australian women's fashion brand that designs and sells clothing for women of all ages, bodies and backgrounds, including dresses, tops, bottoms, intimates, outerwear and wedding attire. Gravity by Benchr classifies it under Clothing, with Dresses making up 2% of the catalogue. Source: Gravity by Benchr product classification, October 2026.
By Amica prices: how much is it?
By Amica's best seller, Kompre Midi Dress - Black Metallic, sells A$119.00 on byamica.com. 91% of the catalogue is in stock. Gravity does not track prices daily: check byamica.com before buying. Source: Gravity by Benchr catalogue reading, October 2026.
Is there a By Amica discount code?
Gravity by Benchr does not collect discount codes. What Gravity observes: By Amica advertises on Facebook and Instagram and on Google, where its offers often run. Check byamica.com for current promotions. Source: Gravity by Benchr ad records, October 2026.
Where to buy By Amica?
By Amica sells on its own website, byamica.com, a Shopify store. Gravity by Benchr lists no retailer or marketplace for the brand. Source: Gravity by Benchr retailer data, November 2026.
Who owns By Amica?
Gravity by Benchr records a company based in Fairfield East, Australia, founded in 2016 according to LinkedIn, on a domain registered in 2022, with 10 employees on LinkedIn. Gravity publishes no personal data about founders. Source: Gravity by Benchr company records, November 2026.
Is By Amica growing?
Yes. Gravity by Benchr estimates about 191,000 visits to byamica.com in September 2026, down 7% in a month and up 23% over three months. By Amica ranks #176 of 12,275 Clothing brands in Australia in the Gravity index. Source: Gravity by Benchr estimated traffic, September 2026.
Which platform and tools does By Amica use?
Gravity by Benchr identifies byamica.com as a Shopify store (standard plan, not Shopify Plus), selling in AUD. The brand has claimed its Trustpilot profile. It advertises through Meta and on Google since August 2023. Source: Gravity by Benchr platform and advertising records, November 2026.
What is By Amica's ad budget?
Gravity by Benchr does not publish a spend figure for By Amica on this page. What Gravity observes: an active Meta advertiser, on Facebook, Instagram, Messenger, Audience Network, Threads, WhatsApp. The estimated monthly spend band, derived from the EU reach of each ad, is on the Gravity brand page. Source: Gravity by Benchr Meta Ad Library records, October 2026.
Who are the biggest Clothing brands in Australia?
Among Clothing brands in Australia in the Gravity by Benchr index, By Amica ranks #176 of 12,275 by estimated traffic. Its closest competitors on the same market are Emprada, Amaroso Boutique, kalita.co.uk, Outcast Clothing, Babyboo Fashion. Source: Gravity by Benchr competitor analysis, same category, same market, similar size, November 2026.
Category
Gravity by Benchr indexes more than 4 million e-commerce brands across 150 countries. Figures on this page are estimates, updated monthly; the Gravity score is recomputed nightly. Not affiliated with By Amica.