Brand page · Outdoor Recreation · Belgium
BZEN: 47.4k visits a month, 12 active Meta ads, Gravity score 444.
BZEN — BZEN Bikes is a European brand with Belgian roots that designs and manufactures super lightweight electric city bikes for urban commuting. The company creates stylish, comfortable e-bikes starting from 14.5 kg that are made in Europe and feature minimalistic design with precise engineering. In September 2026 bzenbikes.com drew an estimated 47.4k visits, up 23% on the month before. It ranks #150 of 1,894 Outdoor Recreation brands in Belgium.
Updated Traffic Sept 2026Meta ads 14 Oct 2026Google ads 21 Oct 2026Trustpilot Oct 2026Gravity score 2 Nov 2026
Gravity score
Percentiles within 20 peers: Outdoor Recreation brands in Belgium with 30K–100K monthly visits. Recomputed nightly, last on 2 Nov 2026.
About the store
BZEN Bikes is a European brand with Belgian roots that designs and manufactures super lightweight electric city bikes for urban commuting. The company creates stylish, comfortable e-bikes starting from 14.5 kg that are made in Europe and feature minimalistic design with precise engineering.
01 · Traffic
How much traffic BZEN gets.
The traffic card of the Gravity brand page: the latest month and its two trends. The monthly curve, 24 months of history, the audience by country, the traffic sources and the category comparison are for members, free to start.
BZEN drew an estimated 47.4k visits in September 2026, up 23% on the month before and up 20% over three months.
- Worldwide#178,123of 4.5m sites · Top 5%
- In Germany#8,014of 184k sites · Top 5%
- Outdoor Recreation, worldwide#3,876of 101,136 brands · Top 5%
- Outdoor Recreation, Germany#150of 1,894 brands · Top 10%
47.4k
estimated visits in September
1 mo ▲ +22.9%4 mo ▲ +20.0%
The monthly curve, 24 months of history and the category comparison.
Create your free account02 · Reviews
What customers say about BZEN.
The review cards of the Gravity brand page: the Trustpilot page, with its star distribution and the brand's tiers against the index, and the Google reviews. The TrustScore history and the review velocity against the category are for signed-in members.
BZEN holds 3.2 out of 5 on Trustpilot over 4 reviews, 3 of them in the last twelve months: 50% of customers give five stars and 25% one star.
Bicycle Store
Data not available
Review velocity, TrustScore history and the category comparison are on the Gravity brand page.
03 · Products
What BZEN sells, ranked by sales.
The top three products in the catalogue, in the store's own best-seller order, with price and stock. The full catalogue, the rankings over time and the ads that lead to each product are for signed-in members.
Gravity by Benchr has not read BZEN's catalogue yet.
Data not available
Data not available
Share of the catalogue by product family.
The dominant category places BZEN in its comparison group.
- Average rating
- Data not available
- Rated products
- Data not available
- In stock
- Data not available
- Upper price quartile
- Data not available
- Currency
- Data not available
04 · Ads
What BZEN is advertising right now.
Meta and Google ads, as the Gravity brand page shows them; the blurred ones are placeholders. Every creative, how long it ran, its EU reach and the estimated monthly spend band are for signed-in members.
BZEN runs Meta ads on Facebook, Instagram, and has advertised on Google since February 2024 (image, text, video).
Jetzt fahren. Später zahlen.BZEN Superlight E-bikes13 Oct 2026image
Beim Pendeln mit BZEN 200 € sparenBZEN Superlight E-bikes9 Oct 2026video
BZEN London E-Bike – Klassisches City-E-Bike – Jet BlackBZEN Superlight E-bikes9 Oct 2026image- +View all Meta adsReach per ad, how long each creative ran, and the estimated monthly spend band. Free account.Sign in to Gravity
Text ad21 Oct 2026BZEN SRLverified
Image ad21 Oct 2026BZEN SRLverified
Video ad21 Oct 2026BZEN SRLverified
- +View all Google adsFormats, first and last seen, and the keywords the brand bids on. Free account.Sign in to Gravity
05 · Influencers
Who talks about BZEN.
The creators who tag @bzen_bikes on Instagram, found by Gravity by Benchr in their posts. One is shown here; the full list, the audiences and the contact details are for signed-in members.
Gravity has not found creators tagging this brand on Instagram yet.
Gravity has not found creators tagging this brand on Instagram yet.
06 · Competitors according to Gravity
Who BZEN competes with, by the numbers.
Gravity picks competitors from the index itself: same category, same market, similar size. The closest are named here; their figures, the full list and the side-by-side comparison are for subscribers.
Gravity by Benchr finds competitors for BZEN among Outdoor Recreation brands in Belgium. The closest is Söderkajak, then PAKAYAK, serviziocorsa.com, pyranha.com, JAGWIRE, russplav.com.
| Brand | Similarity | Gravity score | Est. traffic | Trustpilot | Meta ads | Products | |
|---|---|---|---|---|---|---|---|
| Söderkajaksoderkajak.se | |||||||
| PAKAYAKpakayak.com | |||||||
| serviziocorsa.comserviziocorsa.com | |||||||
| pyranha.compyranha.com | |||||||
| JAGWIREjagwire.com | |||||||
| russplav.comrussplav.com |
07 · Company
The company behind BZEN.
Legal entity, funding and distribution, as the Company tab of the Gravity brand page shows them. Where Gravity has nothing on file, the line says so rather than disappearing.
BZEN is a company based in Belgium, founded in 2017 according to LinkedIn, on a domain registered in February 2019. It employs about 12 people.
- Legal name
- Data not available
- Registration no.
- Data not available
- VAT
- Data not available
- Legal form
- Data not available
- Entity country
- 🇧🇪 Belgium
- Founded
- 2017, per LinkedIn
- Domain registered
- 26 Feb 2019
- Share capital
- Data not available
- Status
- Data not available
- President
- Data not available
- Activity code
- Data not available
- Employees
- 12 on LinkedIn
- Funding stage
- Data not available
- Total raised
- Data not available
- Investors
- Data not available
- VC-backed
- Data not available
- Own store
- bzenbikes.com · Woocommerce
- Catalogue
- Data not available
- Retailers
- None recorded
- Open jobs
- None recorded
08 · What people ask about BZEN
What people ask Google about BZEN.
9 answers built from the data on this page, each one sourced to Gravity by Benchr, which say so when we don't know.
Is BZEN legit?
According to Gravity by Benchr, BZEN is a brand based in Belgium: its website has existed since February 2019, its Trustpilot profile is claimed by the brand, it sells on a Woocommerce store, it employs 12 people on LinkedIn, it has 3,273 Instagram followers. Those are the marks of an established brand, not a pop-up shop. Source: Gravity by Benchr brand index, November 2026.
What is BZEN?
BZEN Bikes is a European brand with Belgian roots that designs and manufactures super lightweight electric city bikes for urban commuting. The company creates stylish, comfortable e-bikes starting from 14.5 kg that are made in Europe and feature minimalistic design with precise engineering. Gravity by Benchr classifies it under Outdoor Recreation. Source: Gravity by Benchr product classification.
BZEN promo code
Gravity by Benchr does not collect discount codes. What Gravity observes: BZEN advertises on Facebook and Instagram and on Google, where its offers often run. Check bzenbikes.com for current promotions. Source: Gravity by Benchr ad records, October 2026.
Where can I buy BZEN?
BZEN sells on its own website, bzenbikes.com, a Woocommerce store. Gravity by Benchr lists no retailer or marketplace for the brand. Source: Gravity by Benchr retailer data, November 2026.
Who owns BZEN?
Gravity by Benchr records a company based in Belgium, founded in 2017 according to LinkedIn, on a domain registered in 2019, with 12 employees on LinkedIn. Gravity publishes no personal data about founders. Source: Gravity by Benchr company records, November 2026.
Is BZEN doing well?
Yes. Gravity by Benchr estimates about 47,400 visits to bzenbikes.com in September 2026, up 23% in a month and up 20% over three months. BZEN ranks #150 of 1,894 Outdoor Recreation brands in Belgium in the Gravity index. Source: Gravity by Benchr estimated traffic, September 2026.
Which platform and tools does BZEN use?
Gravity by Benchr identifies bzenbikes.com as a Woocommerce store. The brand has claimed its Trustpilot profile. It advertises through Meta and on Google since February 2024. Source: Gravity by Benchr platform and advertising records, November 2026.
How much does BZEN spend on Meta ads?
Gravity by Benchr does not publish a spend figure for BZEN on this page. What Gravity observes: an active Meta advertiser, on Facebook, Instagram. The estimated monthly spend band, derived from the EU reach of each ad, is on the Gravity brand page. Source: Gravity by Benchr Meta Ad Library records, October 2026.
Who are the biggest Outdoor Recreation brands in Belgium?
Among Outdoor Recreation brands in Belgium in the Gravity by Benchr index, BZEN ranks #150 of 1,894 by estimated traffic. Its closest competitors on the same market are Söderkajak, PAKAYAK, serviziocorsa.com, pyranha.com and JAGWIRE. Source: Gravity by Benchr competitor analysis, same category, same market, similar size, November 2026.
Gravity by Benchr indexes more than 4 million e-commerce brands across 150 countries. Figures on this page are estimates, updated monthly; the Gravity score is recomputed nightly. Not affiliated with BZEN.