Brand page · Shoes · United States
Carets: 89.3k visits a month, 3 active Meta ads, Gravity score 653.
Carets — Carets is a brand that sells stylish barefoot/minimalist dress shoes for both men and women, featuring zero-drop design and wide toe boxes for comfort. In September 2026 carets.com drew an estimated 89.3k visits, up 91% on the month before. It ranks #332 of 6,771 Shoes brands in United States and holds a 4.7 Trustpilot rating over 25 reviews.
Updated Traffic Sept 2026Meta ads 9 Oct 2026Google ads 20 Oct 2026Instagram Sept 2026Trustpilot Oct 2026Catalogue Oct 2026Gravity score 2 Nov 2026
Gravity score
Percentiles within 428 peers: Shoes brands in United States with 30K–100K monthly visits. Recomputed nightly, last on 2 Nov 2026.
About the store
Carets is a brand that sells stylish barefoot/minimalist dress shoes for both men and women, featuring zero-drop design and wide toe boxes for comfort.
01 · Traffic
How much traffic Carets gets.
The traffic card of the Gravity brand page: the latest month and its two trends. The monthly curve, 24 months of history, the audience by country, the traffic sources and the category comparison are for members, free to start.
Carets drew an estimated 89.3k visits in September 2026, up 91% on the month before and up 100% over three months.
- Worldwide#103,296of 4.5m sites · Top 5%
- In United States#33,695of 1.2m sites · Top 5%
- Shoes, worldwide#2,209of 46,962 brands · Top 5%
- Shoes, United States#332of 6,771 brands · Top 5%
89.3k
estimated visits in September
1 mo ▲ +90.6%4 mo ▲ +99.6%
The monthly curve, 24 months of history and the category comparison.
Create your free account02 · Reviews
What customers say about Carets.
The review cards of the Gravity brand page: the Trustpilot page, with its star distribution and the brand's tiers against the index, and the Google reviews. The TrustScore history and the review velocity against the category are for signed-in members.
Carets holds 4.7 out of 5 on Trustpilot over 25 reviews, 23 of them in the last twelve months: 92% of customers give five stars and 0% one star. That volume places Carets in the top 50% of the 270,321 Trustpilot pages in the Gravity index, and its rating quality in the top 50%.
Shoe Store Clothing Store
Data not available
Review velocity, TrustScore history and the category comparison are on the Gravity brand page.
03 · Products
What Carets sells, ranked by sales.
The top three products in the catalogue, in the store's own best-seller order, with price and stock. The full catalogue, the rankings over time and the ads that lead to each product are for signed-in members.
Carets sells on Shopify, 97% of its catalogue in stock. The best seller is APOLLO Cap-Toe Oxfords, at US$341.00–US$350.00, followed by DETERMINATION 2.2 Safety Boots and DETERMINATION 1.0 Safety Boots (Discontinued).
#1APOLLO Cap-Toe OxfordsCaretsUS$341.00–US$350.00In stock
#2DETERMINATION 2.2 Safety BootsCaretsUS$268.00–US$275.00In stock
#3DETERMINATION 1.0 Safety Boots (Discontinued)CaretsUS$149.00In stock- +View all productsRankings over time, ratings, stock and the ads that lead to each product. Free account.Sign in to Gravity
Share of the catalogue by product family.
The dominant category places Carets in its comparison group.
- Average rating
- 4.62 / 5
- Rated products
- 76% of the catalogue
- In stock
- 97%
- Upper price quartile
- US$213.25
- Currency
- USD
04 · Ads
What Carets is advertising right now.
Meta and Google ads, as the Gravity brand page shows them; the blurred ones are placeholders. Every creative, how long it ran, its EU reach and the estimated monthly spend band are for signed-in members.
Carets runs Meta ads on Facebook, Instagram, Messenger, Audience Network, Threads, whatsapp, and has advertised on Google since January 2024 (text, video).
Barefoot Safety BootsCarets7 Oct 2026video
CaretsCarets7 Oct 2026image
Covert Barefoot Dress Shoes?Carets7 Oct 2026image- +View all Meta adsReach per ad, how long each creative ran, and the estimated monthly spend band. Free account.Sign in to Gravity
Text ad20 Oct 2026Hunter & Fuchsia LLCverified
Text ad19 Oct 2026Hunter & Fuchsia LLCverified
Text ad10 Oct 2026Hunter & Fuchsia LLCverified
- +View all Google adsFormats, first and last seen, and the keywords the brand bids on. Free account.Sign in to Gravity
05 · Influencers
Who talks about Carets.
The creators who tag @carets_shoes on Instagram, found by Gravity by Benchr in their posts. One is shown here; the full list, the audiences and the contact details are for signed-in members.
Gravity has not found creators tagging this brand on Instagram yet.
Gravity has not found creators tagging this brand on Instagram yet.
06 · Competitors according to Gravity
Who Carets competes with, by the numbers.
Gravity picks competitors from the index itself: same category, same market, similar size. The closest are named here; their figures, the full list and the side-by-side comparison are for subscribers.
Gravity by Benchr finds competitors for Carets among Shoes brands in United States. The closest is Double Standard, then Stegmann Clogs, GREATS, Thousand Fell, Commbi ®, Merry People.
| Brand | Similarity | Gravity score | Est. traffic | Trustpilot | Meta ads | Products | |
|---|---|---|---|---|---|---|---|
| Double Standarddoublestandard.nyc | |||||||
| Stegmann Clogsstegmannusa.com | |||||||
| GREATSgreats.com | |||||||
| Thousand Fellthousandfell.com | |||||||
| Commbi ®commbi.com | |||||||
| Merry Peopleus.merrypeople.com |
07 · Company
The company behind Carets.
Legal entity, funding and distribution, as the Company tab of the Gravity brand page shows them. Where Gravity has nothing on file, the line says so rather than disappearing.
Carets is a company based in Covina, United States, founded in 2010 according to LinkedIn, on a domain registered in March 2004. It employs about 9 people.
- Legal name
- Data not available
- Registration no.
- Data not available
- VAT
- Data not available
- Legal form
- Data not available
- Entity country
- 🇺🇸 United States · Covina
- Founded
- 2010, per LinkedIn
- Domain registered
- 31 Mar 2004
- Share capital
- Data not available
- Status
- Operating
- President
- Data not available
- Activity code
- Data not available
- Employees
- 9 on LinkedIn
- Funding stage
- Data not available
- Total raised
- Data not available
- Investors
- Data not available
- VC-backed
- Data not available
- Own store
- carets.com · Shopify · USD
- Catalogue
- 11 collections
- Retailers
- None recorded
- Open jobs
- None recorded
08 · What people ask about Carets
What people ask Google about Carets.
11 answers built from the data on this page, each one sourced to Gravity by Benchr, which say so when we don't know.
Is Carets a legit company?
According to Gravity by Benchr, Carets is a brand based in Covina, United States: its website has existed since March 2004, its Trustpilot profile is claimed by the brand, it sells on a Shopify store, it employs 9 people on LinkedIn, it has 13,968 Instagram followers. Those are the marks of an established brand, not a pop-up shop. Source: Gravity by Benchr brand index, November 2026.
Carets reviews
Customers rate Carets 4.7 out of 5 on Trustpilot over 25 reviews, 23 of them in the last twelve months: 92% give five stars, 0% one star. Gravity by Benchr places that review volume in the top 50% of the 270,321 Trustpilot pages in its index. Source: Gravity by Benchr Trustpilot reading, October 2026.
What does Carets sell?
Carets is a brand that sells stylish barefoot/minimalist dress shoes for both men and women, featuring zero-drop design and wide toe boxes for comfort. Gravity by Benchr classifies it under Shoes, with Shoes making up 59% of the catalogue. Source: Gravity by Benchr product classification, October 2026.
Is Carets expensive?
Carets' best seller, APOLLO Cap-Toe Oxfords, sells from US$341.00 to US$350.00 on carets.com. 97% of the catalogue is in stock. Gravity does not track prices daily: check carets.com before buying. Source: Gravity by Benchr catalogue reading, October 2026.
Does Carets have a discount code?
Gravity by Benchr does not collect discount codes. What Gravity observes: Carets advertises on Facebook and Instagram and on Google, where its offers often run. Check carets.com for current promotions. Source: Gravity by Benchr ad records, October 2026.
Where to buy Carets?
Carets sells on its own website, carets.com, a Shopify store. Gravity by Benchr lists no retailer or marketplace for the brand. Source: Gravity by Benchr retailer data, November 2026.
Who owns Carets?
Gravity by Benchr records a company based in Covina, United States, founded in 2010 according to LinkedIn, on a domain registered in 2004, with 9 employees on LinkedIn. Gravity publishes no personal data about founders. Source: Gravity by Benchr company records, November 2026.
Is Carets growing?
Yes. Gravity by Benchr estimates about 89,300 visits to carets.com in September 2026, up 91% in a month and up 100% over three months. Carets ranks #332 of 6,771 Shoes brands in United States in the Gravity index. Source: Gravity by Benchr estimated traffic, September 2026.
Which platform and tools does Carets use?
Gravity by Benchr identifies carets.com as a Shopify store (standard plan, not Shopify Plus), selling in USD. The brand has claimed its Trustpilot profile. It advertises through Meta and on Google since January 2024. Source: Gravity by Benchr platform and advertising records, November 2026.
How much does Carets spend on Meta ads?
Gravity by Benchr does not publish a spend figure for Carets on this page. What Gravity observes: an active Meta advertiser, on Facebook, Instagram, Messenger, Audience Network, Threads, WhatsApp. The estimated monthly spend band, derived from the EU reach of each ad, is on the Gravity brand page. Source: Gravity by Benchr Meta Ad Library records, October 2026.
Who are the biggest Shoes brands in United States?
Among Shoes brands in United States in the Gravity by Benchr index, Carets ranks #332 of 6,771 by estimated traffic. Its closest competitors on the same market are Double Standard, Stegmann Clogs, GREATS, Thousand Fell and Commbi ®. Source: Gravity by Benchr competitor analysis, same category, same market, similar size, November 2026.
Category
Gravity by Benchr indexes more than 4 million e-commerce brands across 150 countries. Figures on this page are estimates, updated monthly; the Gravity score is recomputed nightly. Not affiliated with Carets.