Brand page · Clothing · Germany
Carhartt WIP: 3.1M visits a month, 485 active Meta ads.
Carhartt WIP — Carhartt Work In Progress (WIP) is a clothing brand that adapts and modifies the core products of the pioneering American workwear brand Carhartt to create its own collections. In September 2026 carhartt-wip.com drew an estimated 3.1M visits, up 15% on the month before. It ranks #38 of 97,158 Clothing brands in Germany and holds a 3.8 Trustpilot rating over 1,176 reviews.
Updated Traffic Sept 2026Meta ads 7 Oct 2026Google ads 20 Oct 2026Instagram Sept 2026Trustpilot Oct 2026
About the store
Carhartt Work In Progress (WIP) is a clothing brand that adapts and modifies the core products of the pioneering American workwear brand Carhartt to create its own collections.
01 · Traffic
How much traffic Carhartt WIP gets.
The traffic card of the Gravity brand page: the latest month and its two trends. The monthly curve, 24 months of history, the audience by country, the traffic sources and the category comparison are for members, free to start.
Carhartt WIP drew an estimated 3.1M visits in September 2026, up 15% on the month before and up 18% over three months.
- Worldwide#5,718of 4.5M sites · Top 1%
- In United States#1,931of 1.2M sites · Top 1%
- Clothing, worldwide#370of 459,295 brands · Top 1%
- Clothing, United States#38of 97,158 brands · Top 1%
3.1M
estimated visits in September
1 mo ▲ +14.6%4 mo ▲ +17.6%
The monthly curve, 24 months of history and the category comparison.
Create your free account02 · Reviews
What customers say about Carhartt WIP.
The review cards of the Gravity brand page: the Trustpilot page, with its star distribution and the brand's tiers against the index, and the Google reviews. The TrustScore history and the review velocity against the category are for signed-in members.
Carhartt WIP holds 3.8 out of 5 on Trustpilot over 1,176 reviews, 225 of them in the last twelve months: 64% of customers give five stars and 26% one star. That volume places Carhartt WIP in the top 10 % of the 270,321 Trustpilot pages in the Gravity index, and its rating quality in the top 50 %.
Streetwear Store
Data not available
Review velocity, TrustScore history and the category comparison are on the Gravity brand page.
03 · Products
What Carhartt WIP sells, ranked by sales.
The top three products in the catalogue, in the store's own best-seller order, with price and stock. The full catalogue, the rankings over time and the ads that lead to each product are for signed-in members.
Gravity by Benchr has not read Carhartt WIP's catalogue yet.
Data not available
Data not available
Share of the catalogue by product family.
The dominant category places Carhartt WIP in its comparison group.
- Average rating
- Data not available
- Rated products
- Data not available
- In stock
- Data not available
- Upper price quartile
- Data not available
- Currency
- Data not available
04 · Ads
What Carhartt WIP is advertising right now.
Meta and Google ads, as the Gravity brand page shows them; the blurred ones are placeholders. Every creative, how long it ran, its EU reach and the estimated monthly spend band are for signed-in members.
Carhartt WIP runs Meta ads on Facebook, Instagram, Messenger, Audience Network, Threads, and has advertised on Google since November 2023 (image, text, video).
Pad It OutCarhartt Work In Progress7 Oct 2026image
Approchez-vous…Carhartt Work In Progress7 Oct 2026image
Pad It OutCarhartt Work In Progress7 Oct 2026image- +View all Meta adsReach per ad, how long each creative ran, and the estimated monthly spend band. Free account.Sign in to Gravity
Text ad20 Oct 2026Work in Progress Textilhandels GmbHverified
Text ad20 Oct 2026Work in Progress Textilhandels GmbHverified
Text ad20 Oct 2026Work in Progress Textilhandels GmbHverified
- +View all Google adsFormats, first and last seen, and the keywords the brand bids on. Free account.Sign in to Gravity
05 · Influencers
Who talks about Carhartt WIP.
The creators who tag @carharttwip on Instagram, found by Gravity by Benchr in their posts. One is shown here; the full list, the audiences and the contact details are for signed-in members.
Creators tag @carharttwip on Instagram, led by Carharttfamilyworldwide (46.3K followers, 25.0% engagement).
| Account | Profile | Followers | Engagement | Tags | Relationship |
|---|---|---|---|---|---|
| CCarharttfamilyworldwide@carharttfamilyworldwide · 🇺🇸 US | Fashion style luxury Creator | 46.3K | 25.0% | 19 | Tagged @carharttwip |
06 · Competitors according to Gravity
Who Carhartt WIP competes with, by the numbers.
Gravity picks competitors from the index itself: same category, same market, similar size. The closest are named here; their figures, the full list and the side-by-side comparison are for subscribers.
Gravity by Benchr finds competitors for Carhartt WIP among Clothing brands in Germany. The closest is carhartt.com, then Gramicci, Eddie Bauer, Tyndale Company, workman.co.jp, Universal Works.
| Brand | Similarity | Gravity score | Est. traffic | Trustpilot | Meta ads | Products | |
|---|---|---|---|---|---|---|---|
| carhartt.comcarhartt.com | |||||||
| Gramiccigramicci.com | |||||||
| Eddie Bauereddiebauer.com | |||||||
| Tyndale Companytyndaleusa.com | |||||||
| workman.co.jpworkman.co.jp | |||||||
| Universal Worksuniversalworks.com |
07 · Company
The company behind Carhartt WIP.
Legal entity, funding and distribution, as the Company tab of the Gravity brand page shows them. Where Gravity has nothing on file, the line says so rather than disappearing.
Carhartt WIP is a company based in Germany, on a domain registered in January 2006. It employs about 912 people.
- Legal name
- Data not available
- Registration no.
- Data not available
- VAT
- Data not available
- Legal form
- Data not available
- Entity country
- 🇩🇪 Germany
- Founded
- Data not available
- Domain registered
- 9 Jan 2006
- Share capital
- Data not available
- Status
- Operating
- President
- Data not available
- Activity code
- Data not available
- Employees
- 912 on LinkedIn
- Funding stage
- Data not available
- Total raised
- Data not available
- Investors
- Data not available
- VC-backed
- Data not available
- Own store
- carhartt-wip.com
- Catalogue
- Data not available
- Retailers
- None recorded
- Open jobs
- None recorded
08 · What people ask about Carhartt WIP
What people ask Google about Carhartt WIP.
8 answers built from the data on this page, each one sourced to Gravity by Benchr, which say so when we don't know.
Is Carhartt WIP a legit company?
According to Gravity by Benchr, Carhartt WIP is a brand based in Germany: its website has existed since January 2006, its Trustpilot profile is claimed by the brand, it employs 912 people on LinkedIn, it has 1,770,096 Instagram followers. Those are the marks of an established brand, not a pop-up shop. Source: Gravity by Benchr brand index, September 2026.
What do customers say about Carhartt WIP?
Customers rate Carhartt WIP 3.8 out of 5 on Trustpilot over 1,176 reviews, 225 of them in the last twelve months: 64% give five stars, 26% one star. Gravity by Benchr places that review volume in the top 10 % of the 270,321 Trustpilot pages in its index. Source: Gravity by Benchr Trustpilot reading, October 2026.
What is Carhartt WIP?
Carhartt Work In Progress (WIP) is a clothing brand that adapts and modifies the core products of the pioneering American workwear brand Carhartt to create its own collections. Gravity by Benchr classifies it under Clothing. Source: Gravity by Benchr product classification.
Does Carhartt WIP have a discount code?
Gravity by Benchr does not collect discount codes. What Gravity observes: Carhartt WIP advertises on Facebook and Instagram and on Google, where its offers often run. Check carhartt-wip.com for current promotions. Source: Gravity by Benchr ad records, October 2026.
Who is behind Carhartt WIP?
Gravity by Benchr records a company based in Germany, whose domain was registered in 2006, with 912 employees on LinkedIn. Gravity publishes no personal data about founders. Source: Gravity by Benchr company records.
Is Carhartt WIP growing?
Yes. Gravity by Benchr estimates about 3,130,300 visits to carhartt-wip.com in September 2026, up 15% in a month and up 18% over three months. Carhartt WIP ranks #38 of 97,158 Clothing brands in Germany in the Gravity index. Source: Gravity by Benchr estimated traffic, September 2026.
What is Carhartt WIP's ad budget?
Gravity by Benchr does not publish a spend figure for Carhartt WIP on this page. What Gravity observes: an active Meta advertiser, on Facebook, Instagram, Messenger, Audience Network, Threads. The estimated monthly spend band, derived from the EU reach of each ad, is on the Gravity brand page. Source: Gravity by Benchr Meta Ad Library records, October 2026.
Who are the biggest Clothing brands in Germany?
Among Clothing brands in Germany in the Gravity by Benchr index, Carhartt WIP ranks #38 of 97,158 by estimated traffic. Its closest competitors on the same market are carhartt.com, Gramicci, Eddie Bauer, Tyndale Company, workman.co.jp. Source: Gravity by Benchr competitor analysis, same category, same market, similar size.
Category
Gravity by Benchr indexes more than 4 million e-commerce brands across 150 countries. Figures on this page are estimates, updated monthly; the Gravity score is recomputed nightly. Not affiliated with Carhartt WIP.