1. Gravity
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  5. Caribou Coffee

Brand page · Beverages

Caribou Coffee Top 1% worldwide Top 1% in Beverages
cariboucoffee.com· Woocommerce·Since 1996

Caribou Coffee: 391k visits a month, 375 active Meta ads.

Caribou Coffee — Caribou Coffee is a coffeehouse chain that serves high-quality handcrafted beverages and food in more than 800 locations worldwide. The company offers specialty-grade coffee and other menu items in community-centered coffeehouses across 11 countries. In September 2026 cariboucoffee.com drew an estimated 391k visits, up 20% on the month before. It ranks #32 of 12,385 Beverages brands.

cariboucoffee.com@cariboucoffee 143kYouTube 1.8kFacebookLinkedIn 57.4kTrustpilot 3.0Meta Ad Library 375

Updated Traffic Sept 2026Meta ads 7 Oct 2026Google ads 22 Oct 2026Trustpilot Oct 2026

Estimated traffic
391k
+20% vs. August 2026
Instagram followers
143k
1,094 posts · @cariboucoffee
Trustpilot
3.0
5 reviews · 4 in 12 months
Meta ads
375
active · on Google since 2025
Products
—
Data not available
Rank in United States
#32
of 12,385 in Beverages
LinkedIn
57.4k
followers · 4,845 employees
Earned media value
€5.4k
per month, Instagram

Gravity score

—Data not available

How the score is calculated

About the store

Caribou Coffee is a coffeehouse chain that serves high-quality handcrafted beverages and food in more than 800 locations worldwide. The company offers specialty-grade coffee and other menu items in community-centered coffeehouses across 11 countries.

01 · Traffic

How much traffic Caribou Coffee gets.

The traffic card of the Gravity brand page: the latest month and its two trends. The monthly curve, 24 months of history, the audience by country, the traffic sources and the category comparison are for members, free to start.

Caribou Coffee drew an estimated 391k visits in September 2026, up 20% on the month before and up 42% over three months.

  • Worldwide#30,370of 4.5m sites · Top 1%
  • In United States#9,851of 1.2m sites · Top 1%
  • Beverages, worldwide#139of 97,069 brands · Top 1%
  • Beverages, United States#32of 12,385 brands · Top 1%
Monthly visitssource Sept 2026

391k

estimated visits in September

1 mo ▲ +19.5%4 mo ▲ +41.8%

The monthly curve, 24 months of history and the category comparison.

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Audience by country, free account
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02 · Reviews

What customers say about Caribou Coffee.

The review cards of the Gravity brand page: the Trustpilot page, with its star distribution and the brand's tiers against the index, and the Google reviews. The TrustScore history and the review velocity against the category are for signed-in members.

Caribou Coffee holds 3.0 out of 5 on Trustpilot over 5 reviews, 4 of them in the last twelve months: 20% of customers give five stars and 60% one star.

Trustpilotread 21 Oct 2026
3.0TrustScore · 5 reviews · 4 in 12 months
5 ★20%
4 ★0%
3 ★20%
2 ★0%
1 ★60%

Coffee Store Coffee Roasters Coffee Machine Supplier Coffee Shop Coffee Wholesaler

Google reviewsData not available

Data not available

Review velocity, TrustScore history and the category comparison are on the Gravity brand page.

03 · Products

What Caribou Coffee sells, ranked by sales.

The top three products in the catalogue, in the store's own best-seller order, with price and stock. The full catalogue, the rankings over time and the ads that lead to each product are for signed-in members.

Gravity by Benchr has not read Caribou Coffee's catalogue yet.

ProductsData not available

Data not available

Catalogue mixData not available

Data not available

Share of the catalogue by product family.

Activity mixdominant: Beverages
Beverages88%
Kitchen & Dining4%
Food Items2%

The dominant category places Caribou Coffee in its comparison group.

Prices and ratingsstore data
Average rating
Data not available
Rated products
Data not available
In stock
Data not available
Upper price quartile
Data not available
Currency
Data not available

05 · Influencers

Who talks about Caribou Coffee.

The creators who tag @cariboucoffee on Instagram, found by Gravity by Benchr in their posts. One is shown here; the full list, the audiences and the contact details are for signed-in members.

Creators tag @cariboucoffee on Instagram, led by Adventures | Exploration | Food | Wellness (254k followers, 0.0% engagement).

Influencersaccounts tagging @cariboucoffee · Instagram
AccountProfileFollowersEngagementTagsRelationship
AAdventures | Exploration | Food | Wellness@savvysocialfoodie_travel_fam · 🇺🇸 USFood cooking nutrition Creator254k0.0%5Tagged @cariboucoffee
Engagement is the median of recent posts.See all

06 · Competitors according to Gravity

Who Caribou Coffee competes with, by the numbers.

Gravity picks competitors from the index itself: same category, same market, similar size. The closest are named here; their figures, the full list and the side-by-side comparison are for subscribers.

Gravity by Benchr finds competitors for Caribou Coffee among Beverages brands. The closest is lkcoffee.com, then br.coffee, Luckin Coffee, Starbucks, Starbucks, White Rock Coffee.

CompetitorsBeverages · similarity out of 100
BrandSimilarityGravity scoreEst. trafficInstagramTrustpilotMeta adsProducts
lkcoffee.comlkcoffee.com
br.coffeebr.coffee
Luckin Coffeeluckincoffee.com
Starbucksstarbucks.co.id
Starbucksstarbucks.com
White Rock Coffeewrcoffee.com
Competitors Gravity finds for Caribou Coffee. Similarity, Gravity score, traffic, social, reviews, ads and catalogue are for subscribers.Compare Caribou Coffee with lkcoffee.com

07 · Company

The company behind Caribou Coffee.

Legal entity, funding and distribution, as the Company tab of the Gravity brand page shows them. Where Gravity has nothing on file, the line says so rather than disappearing.

Caribou Coffee is an e-commerce brand, founded in 1992 according to LinkedIn, on a domain registered in August 1996. It employs about 4,845 people.

Legal entityGravity index, Sept 2026
Legal name
Data not available
Registration no.
Data not available
VAT
Data not available
Legal form
Data not available
Entity country
Data not available
Founded
1992, per LinkedIn
Domain registered
27 Aug 1996
Share capital
Data not available
Status
Data not available
President
Data not available
Activity code
Data not available
Employees
4,845 on LinkedIn
FundingGravity index, Sept 2026
Funding stage
Data not available
Total raised
Data not available
Investors
Data not available
VC-backed
Data not available
DistributionGravity index, Sept 2026
Own store
cariboucoffee.com · Woocommerce
Catalogue
Data not available
Retailers
None recorded
Open jobs
None recorded

08 · What people ask about Caribou Coffee

What people ask Google about Caribou Coffee.

9 answers built from the data on this page, each one sourced to Gravity by Benchr, which say so when we don't know.

Is Caribou Coffee legit or a scam?

According to Gravity by Benchr, Caribou Coffee is a brand: its website has existed since August 1996, it sells on a Woocommerce store, it employs 4,845 people on LinkedIn, it has 142,620 Instagram followers. Those are the marks of an established brand, not a pop-up shop. Source: Gravity by Benchr brand index, September 2026.

What is Caribou Coffee?

Caribou Coffee is a coffeehouse chain that serves high-quality handcrafted beverages and food in more than 800 locations worldwide. The company offers specialty-grade coffee and other menu items in community-centered coffeehouses across 11 countries. Gravity by Benchr classifies it under Beverages. Source: Gravity by Benchr product classification.

Caribou Coffee promo code

Gravity by Benchr does not collect discount codes. What Gravity observes: Caribou Coffee advertises on Facebook and Instagram and on Google, where its offers often run. Check cariboucoffee.com for current promotions. Source: Gravity by Benchr ad records, October 2026.

Where to buy Caribou Coffee?

Caribou Coffee sells on its own website, cariboucoffee.com, a Woocommerce store. Gravity by Benchr lists no retailer or marketplace for the brand. Source: Gravity by Benchr retailer data.

Who is behind Caribou Coffee?

Gravity by Benchr records a company, founded in 1992 according to LinkedIn, on a domain registered in 1996, with 4,845 employees on LinkedIn. Gravity publishes no personal data about founders. Source: Gravity by Benchr company records.

Is Caribou Coffee growing?

Yes. Gravity by Benchr estimates about 390,700 visits to cariboucoffee.com in September 2026, up 20% in a month and up 42% over three months. Caribou Coffee ranks #32 of 12,385 Beverages brands in the Gravity index. Source: Gravity by Benchr estimated traffic, September 2026.

Which platform and tools does Caribou Coffee use?

Gravity by Benchr identifies cariboucoffee.com as a Woocommerce store. It advertises through Meta and on Google since January 2025. Source: Gravity by Benchr platform and advertising records.

How much does Caribou Coffee spend on Meta ads?

Gravity by Benchr does not publish a spend figure for Caribou Coffee on this page. What Gravity observes: an active Meta advertiser, on Facebook, Instagram, Messenger, Audience Network, Threads, WhatsApp. The estimated monthly spend band, derived from the EU reach of each ad, is on the Gravity brand page. Source: Gravity by Benchr Meta Ad Library records, October 2026.

Who are the biggest Beverages brands?

Among Beverages brands in the Gravity by Benchr index, Caribou Coffee ranks #32 of 12,385 by estimated traffic. Its closest competitors on the same market are lkcoffee.com, br.coffee, Luckin Coffee, Starbucks and Starbucks. Source: Gravity by Benchr competitor analysis, same category, same market, similar size.

Gravity by Benchr indexes more than 4 million e-commerce brands across 150 countries. Figures on this page are estimates, updated monthly; the Gravity score is recomputed nightly. Not affiliated with Caribou Coffee.