Brand page · Chairs · Italy
Cassina: 213K visits a month, 5 active Meta ads.
Cassina — Cassina is an Italian design company that produces furniture and interior design products, known for pioneering industrial design in Italy during the 1950s by shifting from handcraftsmanship to serial production. In September 2026 cassina.com drew an estimated 213K visits, down 8% on the month before. It ranks #15 of 1,685 Chairs brands in Italy.
Updated Traffic Sept 2026Meta ads 7 Oct 2026Google ads 22 Oct 2026Instagram Sept 2026Trustpilot Oct 2026
About the store
Cassina is an Italian design company that produces furniture and interior design products, known for pioneering industrial design in Italy during the 1950s by shifting from handcraftsmanship to serial production.
01 · Traffic
How much traffic Cassina gets.
The traffic card of the Gravity brand page: the latest month and its two trends. The monthly curve, 24 months of history, the audience by country, the traffic sources and the category comparison are for members, free to start.
Cassina drew an estimated 213K visits in September 2026, down 8% on the month before and up 13% over three months.
- Worldwide#49,689of 4.5M sites · Top 5%
- In United States#16,274of 1.2M sites · Top 5%
- Chairs, worldwide#86of 13,042 brands · Top 1%
- Chairs, United States#15of 1,685 brands · Top 1%
213K
estimated visits in September
1 mo ▼ −7.6%4 mo ▲ +12.7%
The monthly curve, 24 months of history and the category comparison.
Create your free account02 · Reviews
What customers say about Cassina.
The review cards of the Gravity brand page: the Trustpilot page, with its star distribution and the brand's tiers against the index, and the Google reviews. The TrustScore history and the review velocity against the category are for signed-in members.
Cassina holds 2.3 out of 5 on Trustpilot over 7 reviews, 4 of them in the last twelve months: 14% of customers give five stars and 86% one star.
Furniture Manufacturer Furniture Store Sofa Store Living Room Furniture Store Decoration and Interior Design Store
Data not available
Review velocity, TrustScore history and the category comparison are on the Gravity brand page.
03 · Products
What Cassina sells, ranked by sales.
The top three products in the catalogue, in the store's own best-seller order, with price and stock. The full catalogue, the rankings over time and the ads that lead to each product are for signed-in members.
Gravity by Benchr has not read Cassina's catalogue yet.
Data not available
Data not available
Share of the catalogue by product family.
The dominant category places Cassina in its comparison group.
- Average rating
- Data not available
- Rated products
- Data not available
- In stock
- Data not available
- Upper price quartile
- Data not available
- Currency
- Data not available
04 · Ads
What Cassina is advertising right now.
Meta and Google ads, as the Gravity brand page shows them; the blurred ones are placeholders. Every creative, how long it ran, its EU reach and the estimated monthly spend band are for signed-in members.
Cassina runs Meta ads on Facebook, Instagram, and has advertised on Google since March 2023 (image, text, video).
Cassina Store Seoul SamcheongCassina7 Oct 2026image
Cassina7 Oct 2026video
Cassina Store Seoul Creative LabCassina7 Oct 2026image- +View all Meta adsReach per ad, how long each creative ran, and the estimated monthly spend band. Free account.Sign in to Gravity
Text ad21 Oct 2026ZEBESTOFverified
Text ad21 Oct 2026ZEBESTOFverified
Text ad21 Oct 2026ZEBESTOFverified
- +View all Google adsFormats, first and last seen, and the keywords the brand bids on. Free account.Sign in to Gravity
05 · Influencers
Who talks about Cassina.
The creators who tag @cassinaofficial on Instagram, found by Gravity by Benchr in their posts. One is shown here; the full list, the audiences and the contact details are for signed-in members.
Creators tag @cassinaofficial on Instagram, led by Deloudis (108K followers, 0.2% engagement).
| Account | Profile | Followers | Engagement | Tags | Relationship |
|---|---|---|---|---|---|
| DDeloudis@deloudis_ · 🇬🇷 GR | Decoration garden diy Creator | 108K | 0.2% | 12 | Tagged @cassinaofficial |
06 · Competitors according to Gravity
Who Cassina competes with, by the numbers.
Gravity picks competitors from the index itself: same category, same market, similar size. The closest are named here; their figures, the full list and the side-by-side comparison are for subscribers.
Gravity by Benchr finds competitors for Cassina among Chairs brands in Italy. The closest is depadova.com, then poltronafrau.com, edra.com, minotti.com, ligne-roset.com, Moooi.
| Brand | Similarity | Gravity score | Est. traffic | Trustpilot | Meta ads | Products | |
|---|---|---|---|---|---|---|---|
| depadova.comdepadova.com | |||||||
| poltronafrau.compoltronafrau.com | |||||||
| edra.comedra.com | |||||||
| minotti.comminotti.com | |||||||
| ligne-roset.comligne-roset.com | |||||||
| Moooimoooi.com |
07 · Company
The company behind Cassina.
Legal entity, funding and distribution, as the Company tab of the Gravity brand page shows them. Where Gravity has nothing on file, the line says so rather than disappearing.
Cassina is a company based in Italy, on a domain registered in September 2003. It employs about 528 people, is listed at private_equity stage.
- Legal name
- Data not available
- Registration no.
- Data not available
- VAT
- Data not available
- Legal form
- Data not available
- Entity country
- 🇮🇹 Italy
- Founded
- Data not available
- Domain registered
- 10 Sept 2003
- Share capital
- Data not available
- Status
- Operating
- President
- Data not available
- Activity code
- Data not available
- Employees
- 528 on LinkedIn
- Funding stage
- Private equity · last deal: private equity
- Total raised
- Data not available
- Investors
- Data not available
- VC-backed
- Data not available
- Own store
- cassina.com
- Catalogue
- Data not available
- Retailers
- None recorded
- Open jobs
- None recorded
08 · What people ask about Cassina
What people ask Google about Cassina.
7 answers built from the data on this page, each one sourced to Gravity by Benchr, which say so when we don't know.
Is Cassina legit or a scam?
According to Gravity by Benchr, Cassina is a brand based in Italy: its website has existed since September 2003, it employs 528 people on LinkedIn, it has 598,062 Instagram followers. Those are the marks of an established brand, not a pop-up shop. Source: Gravity by Benchr brand index, September 2026.
What is Cassina known for?
Cassina is an Italian design company that produces furniture and interior design products, known for pioneering industrial design in Italy during the 1950s by shifting from handcraftsmanship to serial production. Gravity by Benchr classifies it under Chairs. Source: Gravity by Benchr product classification.
Is there a Cassina discount code?
Gravity by Benchr does not collect discount codes. What Gravity observes: Cassina advertises on Facebook and Instagram and on Google, where its offers often run. Check cassina.com for current promotions. Source: Gravity by Benchr ad records, October 2026.
Who is behind Cassina?
Gravity by Benchr records a company based in Italy, whose domain was registered in 2003, with 528 employees on LinkedIn, listed at private_equity stage. Gravity publishes no personal data about founders. Source: Gravity by Benchr company records.
Is Cassina growing?
Yes. Gravity by Benchr estimates about 213,400 visits to cassina.com in September 2026, down 8% in a month and up 13% over three months. Cassina ranks #15 of 1,685 Chairs brands in Italy in the Gravity index. Source: Gravity by Benchr estimated traffic, September 2026.
What is Cassina's ad budget?
Gravity by Benchr does not publish a spend figure for Cassina on this page. What Gravity observes: an active Meta advertiser, on Facebook, Instagram. The estimated monthly spend band, derived from the EU reach of each ad, is on the Gravity brand page. Source: Gravity by Benchr Meta Ad Library records, October 2026.
Who are the biggest Chairs brands in Italy?
Among Chairs brands in Italy in the Gravity by Benchr index, Cassina ranks #15 of 1,685 by estimated traffic. Its closest competitors on the same market are depadova.com, poltronafrau.com, edra.com, minotti.com, ligne-roset.com. Source: Gravity by Benchr competitor analysis, same category, same market, similar size.
Category
Gravity by Benchr indexes more than 4 million e-commerce brands across 150 countries. Figures on this page are estimates, updated monthly; the Gravity score is recomputed nightly. Not affiliated with Cassina.