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  5. Central Sports

Brand page · Athletics · United Kingdom

Central Sports Top 5% worldwide Top 5% in the United Kingdom Top 5% in Athletics Top 5% in Athletics in the United Kingdom
centralsports.co.uk·🇬🇧 Birmingham, United Kingdom· Shopify·Since 1999

Central Sports traffic, ads & competitors 126k visits a month, 21 active Meta ads, Gravity score 637.

Central Sports — Central Sports UK is a badminton specialist retailer that sells rackets, shoes, shuttles, strings, and bags, and offers in-store services including restringing. In September 2026 centralsports.co.uk drew an estimated 126k visits, up 3% on the month before. It ranks #9 of 842 Athletics brands in the United Kingdom and holds a 1.8 Trustpilot rating over 114 reviews.

centralsports.co.uk@centralsportsuk 20.8kLinkedIn 63Trustpilot 1.8Meta Ad Library 21

Updated Traffic Sept 2026Meta ads 13 Oct 2026Google ads 20 Oct 2026Trustpilot Oct 2026Catalogue Oct 2026Gravity score 2 Nov 2026

Estimated traffic
126k
+3% vs. August 2026
Instagram followers
20.8k
1,308 posts · @centralsportsuk
Trustpilot
1.8
114 reviews · 50 in 12 months
Meta ads
21
active · on Google since 2024
Products
85%
in stock · 1,141 collections
Rank in the United Kingdom
#9
of 842 in Athletics
LinkedIn
63
followers · 12 employees
Earned media value
—
Data not available

Gravity score

637/ 1000 · 8 of 10 indicators rated
Brand Power600
Momentum600
Performance712

Percentiles within 12 peers: Athletics brands in the United Kingdom with 100K–1M monthly visits. Recomputed nightly, last on 2 Nov 2026.

How the score is calculated

About the store

Central Sports UK is a badminton specialist retailer that sells rackets, shoes, shuttles, strings, and bags, and offers in-store services including restringing.

01 · Traffic

Central Sports website traffic

The traffic card of the Gravity brand page: the latest month and its two trends. The monthly curve, 24 months of history, the audience by country, the traffic sources and the category comparison are for members, free to start.

Central Sports drew an estimated 126k visits in September 2026, up 3% on the month before and up 4% over three months.

  • Worldwide#77,066of 4.5m sites · Top 5%
  • In United Kingdom#3,950of 192k sites · Top 5%
  • Athletics, worldwide#181of 14,997 brands · Top 5%
  • Athletics, United Kingdom#9of 842 brands · Top 5%
Monthly visitssource Sept 2026

126k

estimated visits in September

1 mo ▲ +2.8%4 mo ▲ +4.5%

The monthly curve, 24 months of history and the category comparison.

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Audience by country, free account
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02 · Reviews

Central Sports reviews

The review cards of the Gravity brand page: the Trustpilot page, with its star distribution and the brand's tiers against the index, and the Google reviews. The TrustScore history and the review velocity against the category are for signed-in members.

Central Sports holds 1.8 out of 5 on Trustpilot over 114 reviews, 50 of them in the last twelve months: 27% of customers give five stars and 63% one star. That volume places Central Sports in the top 30% of the 270,321 Trustpilot pages in the Gravity index.

Trustpilotread 21 Oct 2026
1.8TrustScore · 114 reviews · 50 in 12 months
Top 30% review volume
5 ★27%
4 ★3%
3 ★2%
2 ★5%
1 ★63%

Sporting Goods Store Tennis Store

Google reviewsData not available

Data not available

Review velocity, TrustScore history and the category comparison are on the Gravity brand page.

03 · Products

Central Sports best-selling products

The top three products in the catalogue, in the store's own best-seller order, with price and stock. The full catalogue, the rankings over time and the ads that lead to each product are for signed-in members.

Central Sports sells on Shopify, 85% of its catalogue in stock. The best seller is Yonex Wet Super Grap 3 Pcs - Multicolor, at £5.89, followed by Discounted Professional Restring Add On and Yonex Aerosensa 30 Feather Shuttles - Premium Badminton Shuttlecocks From £38.18.

ProductsCatalogue read Oct 2026
Catalogue mixOct 2026
Tennis19%
Outdoor Games17%
Shoes10%
Apparel & Accessories6%

Share of the catalogue by product family.

Activity mixdominant: Athletics
Athletics32%
Outdoor Recreation18%
Shoes13%
Clothing9%
Apparel & Accessories6%

The dominant category places Central Sports in its comparison group.

Prices and ratingsstore data
Average rating
4.74 / 5
Rated products
11% of the catalogue
In stock
85%
Upper price quartile
US$91.33
Currency
GBP

05 · Influencers

Central Sports influencers

The creators who tag @centralsportsuk on Instagram, found by Gravity by Benchr in their posts. One is shown here; the full list, the audiences and the contact details are for signed-in members.

Creators tag @centralsportsuk on Instagram, led by Tom Stanford | Badminton Coach (23.4k followers, 1.5% engagement).

Influencersaccounts tagging @centralsportsuk · Instagram
AccountProfileFollowersEngagementTagsRelationship
TTom Stanford | Badminton Coach@badminton_stannygram · 🇬🇧 GBFitness sport bodybuilding Creator23.4k1.5%9Tagged @centralsportsuk
Engagement is the median of recent posts.See all

06 · Competitors according to Gravity

Central Sports competitors and alternatives

Gravity picks competitors from the index itself: same category, same market, similar size. The closest are named here; their figures, the full list and the side-by-side comparison are for subscribers.

Gravity by Benchr finds competitors for Central Sports among Athletics brands in the United Kingdom. The closest is RacquetGuys, then Tennisnuts.com, PDHSports, Merchant of Tennis, Yumo, All Things Tennis.

CompetitorsAthletics · United Kingdom · similarity out of 100
BrandSimilarityGravity scoreEst. trafficInstagramTrustpilotMeta adsProducts
RacquetGuysracquetguys.ca
Tennisnuts.comtennisnuts.com
PDHSportspdhsports.com
Merchant of Tennismerchantoftennis.com
Yumoyumo.ca
All Things Tennisallthingstennis.co.uk
Competitors Gravity finds for Central Sports. Similarity, Gravity score, traffic, social, reviews, ads and catalogue are for subscribers.Compare Central Sports with RacquetGuys

07 · Company

Who is behind Central Sports?

Legal entity, funding and distribution, as the Company tab of the Gravity brand page shows them. Where Gravity has nothing on file, the line says so rather than disappearing.

Central Sports is a company based in Birmingham, United Kingdom, on a domain registered in May 1999. It employs about 12 people.

Legal entityGravity index, Nov 2026
Entity country
🇬🇧 United Kingdom · Birmingham
Domain registered
22 May 1999
Status
Operating
Employees
12 on LinkedIn
DistributionGravity index, Nov 2026
Own store
centralsports.co.uk · Shopify · GBP
Catalogue
1,141 collections
Retailers
None recorded
Open jobs
None recorded

08 · What people ask about Central Sports

What people ask Google about Central Sports.

11 answers built from the data on this page, each one sourced to Gravity by Benchr, which say so when we don't know.

Is Central Sports legit or a scam?

According to Gravity by Benchr, Central Sports is a brand based in Birmingham, United Kingdom: its website has existed since May 1999, it sells on a Shopify store, it employs 12 people on LinkedIn, it has 20,791 Instagram followers. Those are the marks of an established brand, not a pop-up shop. Source: Gravity by Benchr brand index, November 2026.

Central Sports reviews

Customers rate Central Sports 1.8 out of 5 on Trustpilot over 114 reviews, 50 of them in the last twelve months: 27% give five stars, 63% one star. Gravity by Benchr places that review volume in the top 30% of the 270,321 Trustpilot pages in its index. Source: Gravity by Benchr Trustpilot reading, October 2026.

What does Central Sports sell?

Central Sports UK is a badminton specialist retailer that sells rackets, shoes, shuttles, strings, and bags, and offers in-store services including restringing. Gravity by Benchr classifies it under Athletics, with Tennis making up 19% of the catalogue. Source: Gravity by Benchr product classification, October 2026.

How much does Central Sports cost?

Central Sports' best seller, Yonex Wet Super Grap 3 Pcs - Multicolor, sells £5.89 on centralsports.co.uk. 85% of the catalogue is in stock. Gravity does not track prices daily: check centralsports.co.uk before buying. Source: Gravity by Benchr catalogue reading, October 2026.

Is there a Central Sports discount code?

Gravity by Benchr does not collect discount codes. What Gravity observes: Central Sports advertises on Facebook and Instagram and on Google, where its offers often run. Check centralsports.co.uk for current promotions. Source: Gravity by Benchr ad records, October 2026.

Where to buy Central Sports?

Central Sports sells on its own website, centralsports.co.uk, a Shopify store. Gravity by Benchr lists no retailer or marketplace for the brand. Source: Gravity by Benchr retailer data, November 2026.

Who owns Central Sports?

Gravity by Benchr records a company based in Birmingham, United Kingdom, whose domain was registered in 1999, with 12 employees on LinkedIn. Gravity publishes no personal data about founders. Source: Gravity by Benchr company records, November 2026.

Is Central Sports growing?

Yes. Gravity by Benchr estimates about 126,100 visits to centralsports.co.uk in September 2026, up 3% in a month and up 4% over three months. Central Sports ranks #9 of 842 Athletics brands in the United Kingdom in the Gravity index. Source: Gravity by Benchr estimated traffic, September 2026.

Which platform and tools does Central Sports use?

Gravity by Benchr identifies centralsports.co.uk as a Shopify store (standard plan, not Shopify Plus), selling in GBP. It advertises through Meta and on Google since November 2024. Source: Gravity by Benchr platform and advertising records, November 2026.

What is Central Sports' ad budget?

Gravity by Benchr does not publish a spend figure for Central Sports on this page. What Gravity observes: an active Meta advertiser, on Facebook, Instagram, Messenger, Audience Network, Threads. The estimated monthly spend band, derived from the EU reach of each ad, is on the Gravity brand page. Source: Gravity by Benchr Meta Ad Library records, October 2026.

Who are the biggest Athletics brands in the United Kingdom?

Among Athletics brands in the United Kingdom in the Gravity by Benchr index, Central Sports ranks #9 of 842 by estimated traffic. Its closest competitors on the same market are RacquetGuys, Tennisnuts.com, PDHSports, Merchant of Tennis and Yumo. Source: Gravity by Benchr competitor analysis, same category, same market, similar size, November 2026.

Gravity by Benchr indexes more than 4 million e-commerce brands across 150 countries. Figures on this page are estimates, updated monthly; the Gravity score is recomputed nightly. Not affiliated with Central Sports.