Brand page · Clothing
CHANGE Lingerie: 430K visits a month, 307 active Meta ads.
CHANGE Lingerie — CHANGE Lingerie is a Danish brand that designs, develops, and produces high-quality, comfortable lingerie in 88 sizes ranging from A to M to ensure the perfect fit for every woman. In September 2026 change.com drew an estimated 430K visits, down 8% on the month before. It ranks #16 of 1,522 Clothing brands and holds a 3.1 Trustpilot rating over 2,642 reviews.
Updated Traffic Sept 2026Meta ads 9 Oct 2026Google ads 20 Oct 2026Instagram Sept 2026Trustpilot Oct 2026
About the store
CHANGE Lingerie is a Danish brand that designs, develops, and produces high-quality, comfortable lingerie in 88 sizes ranging from A to M to ensure the perfect fit for every woman.
01 · Traffic
How much traffic CHANGE Lingerie gets.
The traffic card of the Gravity brand page: the latest month and its two trends. The monthly curve, 24 months of history, the audience by country, the traffic sources and the category comparison are for members, free to start.
CHANGE Lingerie drew an estimated 430K visits in September 2026, down 8% on the month before and up 11% over three months.
- Worldwide#28,086of 4.5M sites · Top 1%
- In Denmark#99of 21.4K sites · Top 1%
- Clothing, worldwide#2,350of 459,295 brands · Top 1%
- Clothing, Denmark#16of 1,522 brands · Top 5%
430K
estimated visits in September
1 mo ▼ −8.2%4 mo ▲ +10.9%
The monthly curve, 24 months of history and the category comparison.
Create your free account02 · Reviews
What customers say about CHANGE Lingerie.
The review cards of the Gravity brand page: the Trustpilot page, with its star distribution and the brand's tiers against the index, and the Google reviews. The TrustScore history and the review velocity against the category are for signed-in members.
CHANGE Lingerie holds 3.1 out of 5 on Trustpilot over 2,642 reviews, 184 of them in the last twelve months: 57% of customers give five stars and 27% one star. That volume places CHANGE Lingerie in the top 5 % of the 270,321 Trustpilot pages in the Gravity index.
Underwear Store
Data not available
Review velocity, TrustScore history and the category comparison are on the Gravity brand page.
03 · Products
What CHANGE Lingerie sells, ranked by sales.
The top three products in the catalogue, in the store's own best-seller order, with price and stock. The full catalogue, the rankings over time and the ads that lead to each product are for signed-in members.
Gravity by Benchr has not read CHANGE Lingerie's catalogue yet.
Data not available
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Share of the catalogue by product family.
The dominant category places CHANGE Lingerie in its comparison group.
- Average rating
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- Rated products
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- In stock
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- Upper price quartile
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- Currency
- Data not available
04 · Ads
What CHANGE Lingerie is advertising right now.
Meta and Google ads, as the Gravity brand page shows them; the blurred ones are placeholders. Every creative, how long it ran, its EU reach and the estimated monthly spend band are for signed-in members.
CHANGE Lingerie runs Meta ads on Facebook, Instagram, Messenger, Audience Network, Threads, and has advertised on Google since October 2021 (image, text, video).
CHANGE Lingerie Melanie Bralette Uden BøjleCHANGE Lingerie Danmark8 Oct 2026image
CHANGE Lingerie Parker Langærmet KåberCHANGE Lingerie Danmark8 Oct 2026image
CHANGE Lingerie Melanie Hipster Trusse PolyamidCHANGE Lingerie Danmark8 Oct 2026image- +View all Meta adsReach per ad, how long each creative ran, and the estimated monthly spend band. Free account.Sign in to Gravity
Image ad20 Oct 2026TWILFIT ABverified
Text ad20 Oct 2026Change of Scandinavia Norway ASverified
Text ad20 Oct 2026TWILFIT ABverified
- +View all Google adsFormats, first and last seen, and the keywords the brand bids on. Free account.Sign in to Gravity
05 · Influencers
Who talks about CHANGE Lingerie.
The creators who tag @changelingerie on Instagram, found by Gravity by Benchr in their posts. One is shown here; the full list, the audiences and the contact details are for signed-in members.
Creators tag @changelingerie on Instagram, led by ᑌᖇᔕᑌᒪᗩ ᗷᗩᑕᕼ (43.4K followers, 0.6% engagement).
| Account | Profile | Followers | Engagement | Tags | Relationship |
|---|---|---|---|---|---|
| ᑌᑌᖇᔕᑌᒪᗩ ᗷᗩᑕᕼ@ursulabach · 🇩🇰 DK | Travel tourism exploration Creator | 43.4K | 0.6% | 1 | Tagged @changelingerie |
06 · Competitors according to Gravity
Who CHANGE Lingerie competes with, by the numbers.
Gravity picks competitors from the index itself: same category, same market, similar size. The closest are named here; their figures, the full list and the side-by-side comparison are for subscribers.
Gravity by Benchr finds competitors for CHANGE Lingerie among Clothing brands. The closest is Bare Necessities, then Femina, etam.pl, Hunkemöller, Bras N Things, galicia.fr.
| Brand | Similarity | Gravity score | Est. traffic | Trustpilot | Meta ads | Products | |
|---|---|---|---|---|---|---|---|
| Bare Necessitiesbarenecessities.com | |||||||
| Feminafemina.co.il | |||||||
| etam.pletam.pl | |||||||
| Hunkemöllerhunkemoller.in | |||||||
| Bras N Thingsbrasnthings.co.nz | |||||||
| galicia.frgalicia.fr |
07 · Company
The company behind CHANGE Lingerie.
Legal entity, funding and distribution, as the Company tab of the Gravity brand page shows them. Where Gravity has nothing on file, the line says so rather than disappearing.
CHANGE Lingerie is an e-commerce brand, on a domain registered in January 1995. It employs about 993 people, is listed at m_and_a stage.
- Legal name
- Data not available
- Registration no.
- Data not available
- VAT
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- Legal form
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- Entity country
- Data not available
- Founded
- Data not available
- Domain registered
- 19 Jan 1995
- Share capital
- Data not available
- Status
- was_acquired
- President
- Data not available
- Activity code
- Data not available
- Employees
- 993 on LinkedIn · 1,001-5,000
- Funding stage
- M and a · last deal: series unknown
- Total raised
- Data not available
- Investors
- Data not available
- VC-backed
- Data not available
- Own store
- change.com
- Catalogue
- Data not available
- Retailers
- None recorded
- Open jobs
- None recorded
08 · What people ask about CHANGE Lingerie
What people ask Google about CHANGE Lingerie.
8 answers built from the data on this page, each one sourced to Gravity by Benchr, which say so when we don't know.
Is CHANGE Lingerie a legit company?
According to Gravity by Benchr, CHANGE Lingerie is a brand: its website has existed since January 1995, its Trustpilot profile is claimed by the brand, it employs 993 people on LinkedIn, it has 93,817 Instagram followers. Those are the marks of an established brand, not a pop-up shop. Source: Gravity by Benchr brand index, September 2026.
What do customers say about CHANGE Lingerie?
Customers rate CHANGE Lingerie 3.1 out of 5 on Trustpilot over 2,642 reviews, 184 of them in the last twelve months: 57% give five stars, 27% one star. Gravity by Benchr places that review volume in the top 5 % of the 270,321 Trustpilot pages in its index. Source: Gravity by Benchr Trustpilot reading, October 2026.
What does CHANGE Lingerie sell?
CHANGE Lingerie is a Danish brand that designs, develops, and produces high-quality, comfortable lingerie in 88 sizes ranging from A to M to ensure the perfect fit for every woman. Gravity by Benchr classifies it under Clothing. Source: Gravity by Benchr product classification.
Is there a CHANGE Lingerie discount code?
Gravity by Benchr does not collect discount codes. What Gravity observes: CHANGE Lingerie advertises on Facebook and Instagram and on Google, where its offers often run. Check change.com for current promotions. Source: Gravity by Benchr ad records, October 2026.
Who is behind CHANGE Lingerie?
Gravity by Benchr records a company, whose domain was registered in 1995, with 993 employees on LinkedIn, listed at m_and_a stage. Gravity publishes no personal data about founders. Source: Gravity by Benchr company records.
Is CHANGE Lingerie doing well?
Yes. Gravity by Benchr estimates about 429,700 visits to change.com in September 2026, down 8% in a month and up 11% over three months. CHANGE Lingerie ranks #16 of 1,522 Clothing brands in the Gravity index. Source: Gravity by Benchr estimated traffic, September 2026.
How much does CHANGE Lingerie spend on Meta ads?
Gravity by Benchr does not publish a spend figure for CHANGE Lingerie on this page. What Gravity observes: an active Meta advertiser, on Facebook, Instagram, Messenger, Audience Network, Threads. The estimated monthly spend band, derived from the EU reach of each ad, is on the Gravity brand page. Source: Gravity by Benchr Meta Ad Library records, October 2026.
Who are the biggest Clothing brands?
Among Clothing brands in the Gravity by Benchr index, CHANGE Lingerie ranks #16 of 1,522 by estimated traffic. Its closest competitors on the same market are Bare Necessities, Femina, etam.pl, Hunkemöller, Bras N Things. Source: Gravity by Benchr competitor analysis, same category, same market, similar size.
Category
Gravity by Benchr indexes more than 4 million e-commerce brands across 150 countries. Figures on this page are estimates, updated monthly; the Gravity score is recomputed nightly. Not affiliated with CHANGE Lingerie.