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- Choices Flooring
Brand page · Building Materials · Australia
Choices Flooring traffic, ads & competitors 90.9k visits a month, 35 active Meta ads, Gravity score 473.
Choices Flooring — Choices Flooring is an Australian chain of flooring supply shops operating in Australia and New Zealand, offering carpet, timber flooring, luxury vinyl, laminate, rugs and blinds. In September 2026 choicesflooring.com.au drew an estimated 90.9k visits, down 6% on the month before. It ranks #20 of 804 Building Materials brands in Australia.
Updated Traffic Sept 2026Meta ads 13 Oct 2026Google ads 20 Oct 2026Trustpilot Oct 2026Gravity score 2 Nov 2026
Gravity score
Percentiles within 75 peers: Building Materials brands in Australia with 30K–100K monthly visits. Recomputed nightly, last on 2 Nov 2026.
About the store
Choices Flooring is an Australian chain of flooring supply shops operating in Australia and New Zealand, offering carpet, timber flooring, luxury vinyl, laminate, rugs and blinds.
01 · Traffic
Choices Flooring website traffic
The traffic card of the Gravity brand page: the latest month and its two trends. The monthly curve, 24 months of history, the audience by country, the traffic sources and the category comparison are for members, free to start.
Choices Flooring drew an estimated 90.9k visits in September 2026, down 6% on the month before.
- Worldwide#101,654of 4.5m sites · Top 5%
- In Australia#2,297of 105k sites · Top 5%
- Building Materials, worldwide#638of 90,845 brands · Top 1%
- Building Materials, Australia#20of 804 brands · Top 5%
90.9k
estimated visits in September
1 mo ▼ −5.8%4 mo ▲ +0.5%
The monthly curve, 24 months of history and the category comparison.
Create your free account02 · Reviews
Choices Flooring reviews
The review cards of the Gravity brand page: the Trustpilot page, with its star distribution and the brand's tiers against the index, and the Google reviews. The TrustScore history and the review velocity against the category are for signed-in members.
Choices Flooring holds 3.2 out of 5 on Trustpilot over 1 review, 1 of them in the last twelve months: 0% of customers give five stars and 100% one star.
Data not available
Review velocity, TrustScore history and the category comparison are on the Gravity brand page.
03 · Products
Choices Flooring best-selling products
The top three products in the catalogue, in the store's own best-seller order, with price and stock. The full catalogue, the rankings over time and the ads that lead to each product are for signed-in members.
Gravity by Benchr has not read Choices Flooring's catalogue yet.
Data not available
Data not available
Share of the catalogue by product family.
The dominant category places Choices Flooring in its comparison group.
- Average rating
- Data not available
- Rated products
- Data not available
- In stock
- Data not available
- Upper price quartile
- Data not available
- Currency
- Data not available
04 · Ads
Choices Flooring ads
Meta and Google ads, as the Gravity brand page shows them; the blurred ones are placeholders. Every creative, how long it ran, its EU reach and the estimated monthly spend band are for signed-in members.
Choices Flooring runs Meta ads on Facebook, Instagram, Messenger, Threads, whatsapp, and has advertised on Google since August 2022 (image, text, video).
Request a free measure & quoteChoices Flooring12 Oct 2026image
Visualise Your Dream FloorsChoices Flooring12 Oct 2026video
Free Measure & QuoteChoices Flooring11 Oct 2026video- +View all Meta adsReach per ad, how long each creative ran, and the estimated monthly spend band. Free account.Sign in to Gravity
Text ad20 Oct 2026NEWFURN FLOOR COVERINGS LIMITEDverified
Text ad20 Oct 2026NEWFURN FLOOR COVERINGS LIMITEDverified
Text ad20 Oct 2026NEWFURN FLOOR COVERINGS LIMITEDverified
- +View all Google adsFormats, first and last seen, and the keywords the brand bids on. Free account.Sign in to Gravity
05 · Influencers
Choices Flooring influencers
The creators who tag @choicesflooringau on Instagram, found by Gravity by Benchr in their posts. One is shown here; the full list, the audiences and the contact details are for signed-in members.
Creators tag @choicesflooringau on Instagram, led by Heidi Andrews (24.8k followers).
| Account | Profile | Followers | Engagement | Tags | Relationship |
|---|---|---|---|---|---|
| HHeidi Andrews@heidi_renos_and_realestate · 🇦🇺 AU | Decoration garden diy Creator | 24.8k | — | 1 | Tagged @choicesflooringau |
06 · Competitors according to Gravity
Choices Flooring competitors and alternatives
Gravity picks competitors from the index itself: same category, same market, similar size. The closest are named here; their figures, the full list and the side-by-side comparison are for subscribers.
Gravity by Benchr finds competitors for Choices Flooring among Building Materials brands in Australia. The closest is yunyuuya.com, then veluxshop.fr, godfreyhirst.com, VELUX, Plaqueplastique.fr, Belgotex New Zealand.
| Brand | Similarity | Gravity score | Est. traffic | Trustpilot | Meta ads | Products | |
|---|---|---|---|---|---|---|---|
| yunyuuya.comyunyuuya.com | |||||||
| veluxshop.frveluxshop.fr | |||||||
| godfreyhirst.comgodfreyhirst.com | |||||||
| VELUXvelux.fr | |||||||
| Plaqueplastique.frplaqueplastique.fr | |||||||
| Belgotex New Zealandbelgotex.co.nz |
07 · Company
Who is behind Choices Flooring?
Legal entity, funding and distribution, as the Company tab of the Gravity brand page shows them. Where Gravity has nothing on file, the line says so rather than disappearing.
Choices Flooring is a company based in Australia, founded in 1959 according to LinkedIn. It employs about 301 people.
- Entity country
- 🇦🇺 Australia
- Founded
- 1959, per LinkedIn
- Employees
- 301 on LinkedIn
- Own store
- choicesflooring.com.au
- Retailers
- None recorded
- Open jobs
- None recorded
08 · What people ask about Choices Flooring
What people ask Google about Choices Flooring.
7 answers built from the data on this page, each one sourced to Gravity by Benchr, which say so when we don't know.
Is Choices Flooring legit or a scam?
According to Gravity by Benchr, Choices Flooring is a brand based in Australia: its Trustpilot profile is claimed by the brand, it employs 301 people on LinkedIn, it has 15,391 Instagram followers. Those are the marks of an established brand, not a pop-up shop. Source: Gravity by Benchr brand index, November 2026.
What is Choices Flooring known for?
Choices Flooring is an Australian chain of flooring supply shops operating in Australia and New Zealand, offering carpet, timber flooring, luxury vinyl, laminate, rugs and blinds. Gravity by Benchr classifies it under Building Materials. Source: Gravity by Benchr product classification.
Does Choices Flooring have a discount code?
Gravity by Benchr does not collect discount codes. What Gravity observes: Choices Flooring advertises on Facebook and Instagram and on Google, where its offers often run. Check choicesflooring.com.au for current promotions. Source: Gravity by Benchr ad records, October 2026.
Who is behind Choices Flooring?
Gravity by Benchr records a company based in Australia, founded in 1959 according to LinkedIn, with 301 employees on LinkedIn. Gravity publishes no personal data about founders. Source: Gravity by Benchr company records, November 2026.
Is Choices Flooring doing well?
Yes. Gravity by Benchr estimates about 90,900 visits to choicesflooring.com.au in September 2026, down 6% in a month and up 0% over three months. Choices Flooring ranks #20 of 804 Building Materials brands in Australia in the Gravity index. Source: Gravity by Benchr estimated traffic, September 2026.
How much does Choices Flooring spend on Meta ads?
Gravity by Benchr does not publish a spend figure for Choices Flooring on this page. What Gravity observes: an active Meta advertiser, on Facebook, Instagram, Messenger, Threads, WhatsApp. The estimated monthly spend band, derived from the EU reach of each ad, is on the Gravity brand page. Source: Gravity by Benchr Meta Ad Library records, October 2026.
Who are the biggest Building Materials brands in Australia?
Among Building Materials brands in Australia in the Gravity by Benchr index, Choices Flooring ranks #20 of 804 by estimated traffic. Its closest competitors on the same market are yunyuuya.com, veluxshop.fr, godfreyhirst.com, VELUX and Plaqueplastique.fr. Source: Gravity by Benchr competitor analysis, same category, same market, similar size, November 2026.
Gravity by Benchr indexes more than 4 million e-commerce brands across 150 countries. Figures on this page are estimates, updated monthly; the Gravity score is recomputed nightly. Not affiliated with Choices Flooring.