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- Citizens of Soil
Brand page · Food Items · United Kingdom
Citizens of Soil traffic, ads & competitors 149k visits a month, 73 active Meta ads, Gravity score 717.
Citizens of Soil — Citizens of Soil is a brand that sells award-winning extra virgin olive oils from small producers practicing regenerative farming, offering an Olive Oil Club membership. In September 2026 citizensofsoil.com drew an estimated 149k visits, up 43% on the month before. It ranks #67 of 5,144 Food Items brands in the United Kingdom and holds a 4.2 Trustpilot rating over 22 reviews.
Updated Traffic Sept 2026Meta ads 7 Oct 2026Google ads 20 Oct 2026Instagram Sept 2026Trustpilot Oct 2026Catalogue Oct 2026Gravity score 2 Nov 2026
Gravity score
Percentiles within 80 peers: Food Items brands in the United Kingdom with 100K–1M monthly visits. Recomputed nightly, last on 2 Nov 2026.
About the store
Citizens of Soil is a brand that sells award-winning extra virgin olive oils from small producers practicing regenerative farming, offering an Olive Oil Club membership.
01 · Traffic
Citizens of Soil website traffic
The traffic card of the Gravity brand page: the latest month and its two trends. The monthly curve, 24 months of history, the audience by country, the traffic sources and the category comparison are for members, free to start.
Citizens of Soil drew an estimated 149k visits in September 2026, up 43% on the month before and up 60% over three months.
- Worldwide#67,219of 4.5m sites · Top 5%
- In United Kingdom#3,437of 192k sites · Top 5%
- Food Items, worldwide#1,677of 260,714 brands · Top 1%
- Food Items, United Kingdom#67of 5,144 brands · Top 5%
149k
estimated visits in September
1 mo ▲ +43.1%4 mo ▲ +59.7%
The monthly curve, 24 months of history and the category comparison.
Create your free account02 · Reviews
Citizens of Soil reviews
The review cards of the Gravity brand page: the Trustpilot page, with its star distribution and the brand's tiers against the index, and the Google reviews. The TrustScore history and the review velocity against the category are for signed-in members.
Citizens of Soil holds 4.2 out of 5 on Trustpilot over 22 reviews, 20 of them in the last twelve months: 82% of customers give five stars and 5% one star. That volume places Citizens of Soil in the top 50% of the 270,321 Trustpilot pages in the Gravity index, and its rating quality in the top 50%.
Online Marketplace Health Food Store Organic Food Store Olive Oil Manufacturer
Data not available
Review velocity, TrustScore history and the category comparison are on the Gravity brand page.
03 · Products
Citizens of Soil best-selling products
The top three products in the catalogue, in the store's own best-seller order, with price and stock. The full catalogue, the rankings over time and the ads that lead to each product are for signed-in members.
Citizens of Soil sells on Shopify, 96% of its catalogue in stock. The best seller is The Olive Oil Club™, at £15.00, followed by Ceramic Olive Oil Pourer and Olive Oil Club Gift (6 months).
#1The Olive Oil Club™Citizens of Soil£15.00In stock
#2Ceramic Olive Oil PourerCitizens of Soil£40.00In stock- #3Olive Oil Club Gift (6 months)Citizens of Soil£90.00In stock
- +View all productsRankings over time, ratings, stock and the ads that lead to each product. Free account.Sign in to Gravity
Share of the catalogue by product family.
The dominant category places Citizens of Soil in its comparison group.
- Average rating
- 4.92 / 5
- Rated products
- 96% of the catalogue
- In stock
- 96%
- Upper price quartile
- US$66.18
- Currency
- GBP
04 · Ads
Citizens of Soil ads
Meta and Google ads, as the Gravity brand page shows them; the blurred ones are placeholders. Every creative, how long it ran, its EU reach and the estimated monthly spend band are for signed-in members.
Citizens of Soil runs Meta ads on Facebook, Instagram, Messenger, Audience Network, Threads, and has advertised on Google since October 2023 (image, text, video).
Step Up Your Cooking GameCitizens of Soil6 Oct 2026image
Join The Olive Oil ClubCitizens of Soil5 Oct 2026image
Join The Olive Oil ClubCitizens of Soil3 Oct 2026image- +View all Meta adsReach per ad, how long each creative ran, and the estimated monthly spend band. Free account.Sign in to Gravity
Text ad20 Oct 2026Citizens of Soil Ltdverified
Image ad20 Oct 2026Citizens of Soil Ltdverified
Text ad19 Oct 2026Citizens of Soil Ltdverified
- +View all Google adsFormats, first and last seen, and the keywords the brand bids on. Free account.Sign in to Gravity
05 · Influencers
Citizens of Soil influencers
The creators who tag @citizensofsoil on Instagram, found by Gravity by Benchr in their posts. One is shown here; the full list, the audiences and the contact details are for signed-in members.
Creators tag @citizensofsoil on Instagram, led by Best of Vegan® (1.9m followers, 0.1% engagement).
| Account | Profile | Followers | Engagement | Tags | Relationship |
|---|---|---|---|---|---|
| BBest of Vegan®@bestofvegan · 🇺🇸 US | Food cooking nutrition Creator | 1.9m | 0.1% | 3 | Tagged @citizensofsoil |
06 · Competitors according to Gravity
Citizens of Soil competitors and alternatives
Gravity picks competitors from the index itself: same category, same market, similar size. The closest are named here; their figures, the full list and the side-by-side comparison are for subscribers.
Gravity by Benchr finds competitors for Citizens of Soil among Food Items brands in the United Kingdom. The closest is Graza, then Oliverse, shop.agrumato.it, The Mediterranean Dish Shop, Fratelli Carli, Zeta.
| Brand | Similarity | Gravity score | Est. traffic | Trustpilot | Meta ads | Products | |
|---|---|---|---|---|---|---|---|
| Grazagraza.co | |||||||
| Oliverseolive-verse.com | |||||||
| shop.agrumato.itshop.agrumato.it | |||||||
| The Mediterranean Dish Shopshop.themediterraneandish.com | |||||||
| Fratelli Carlioliocarli.it | |||||||
| Zetazeta.nu |
07 · Company
Who is behind Citizens of Soil?
Legal entity, funding and distribution, as the Company tab of the Gravity brand page shows them. Where Gravity has nothing on file, the line says so rather than disappearing.
Citizens of Soil is a company based in London, United Kingdom, founded in 2020 according to LinkedIn, on a domain registered in January 2020. It employs about 23 people and is listed at seed stage.
- Entity country
- 🇬🇧 United Kingdom · London
- Founded
- 2020, per LinkedIn
- Domain registered
- 25 Jan 2020
- Status
- Operating
- Employees
- 23 on LinkedIn
- Funding stage
- Seed · last deal: seed
- Own store
- citizensofsoil.com · Shopify · GBP
- Catalogue
- 34 collections
- Retailers
- None recorded
- Open jobs
- None recorded
08 · What people ask about Citizens of Soil
What people ask Google about Citizens of Soil.
11 answers built from the data on this page, each one sourced to Gravity by Benchr, which say so when we don't know.
Is Citizens of Soil legit or a scam?
According to Gravity by Benchr, Citizens of Soil is a brand based in London, United Kingdom: its website has existed since January 2020, its Trustpilot profile is claimed by the brand, it sells on a Shopify store, it employs 23 people on LinkedIn, it has 61,013 Instagram followers. Those are the marks of an established brand, not a pop-up shop. Source: Gravity by Benchr brand index, November 2026.
Citizens of Soil reviews: is it worth it?
Customers rate Citizens of Soil 4.2 out of 5 on Trustpilot over 22 reviews, 20 of them in the last twelve months: 82% give five stars, 5% one star. Gravity by Benchr places that review volume in the top 50% of the 270,321 Trustpilot pages in its index. Source: Gravity by Benchr Trustpilot reading, October 2026.
What is Citizens of Soil?
Citizens of Soil is a brand that sells award-winning extra virgin olive oils from small producers practicing regenerative farming, offering an Olive Oil Club membership. Gravity by Benchr classifies it under Food Items, with Cooking & Baking Ingredients making up 53% of the catalogue. Source: Gravity by Benchr product classification, October 2026.
Is Citizens of Soil expensive?
Citizens of Soil's best seller, The Olive Oil Club™, sells £15.00 on citizensofsoil.com. 96% of the catalogue is in stock. Gravity does not track prices daily: check citizensofsoil.com before buying. Source: Gravity by Benchr catalogue reading, October 2026.
Does Citizens of Soil have a discount code?
Gravity by Benchr does not collect discount codes. What Gravity observes: Citizens of Soil advertises on Facebook and Instagram and on Google, where its offers often run. Check citizensofsoil.com for current promotions. Source: Gravity by Benchr ad records, October 2026.
Where to buy Citizens of Soil?
Citizens of Soil sells on its own website, citizensofsoil.com, a Shopify store. Gravity by Benchr lists no retailer or marketplace for the brand. Source: Gravity by Benchr retailer data, November 2026.
Who is behind Citizens of Soil?
Gravity by Benchr records a company based in London, United Kingdom, founded in 2020 according to LinkedIn, on a domain registered in 2020, with 23 employees on LinkedIn, listed at seed stage. Gravity publishes no personal data about founders. Source: Gravity by Benchr company records, November 2026.
Is Citizens of Soil doing well?
Yes. Gravity by Benchr estimates about 148,700 visits to citizensofsoil.com in September 2026, up 43% in a month and up 60% over three months. Citizens of Soil ranks #67 of 5,144 Food Items brands in the United Kingdom in the Gravity index. Source: Gravity by Benchr estimated traffic, September 2026.
Which platform and tools does Citizens of Soil use?
Gravity by Benchr identifies citizensofsoil.com as a Shopify store (standard plan, not Shopify Plus), selling in GBP. The brand has claimed its Trustpilot profile. It advertises through Meta and on Google since October 2023. Source: Gravity by Benchr platform and advertising records, November 2026.
How much does Citizens of Soil spend on Meta ads?
Gravity by Benchr does not publish a spend figure for Citizens of Soil on this page. What Gravity observes: an active Meta advertiser, on Facebook, Instagram, Messenger, Audience Network, Threads. The estimated monthly spend band, derived from the EU reach of each ad, is on the Gravity brand page. Source: Gravity by Benchr Meta Ad Library records, October 2026.
Who are the biggest Food Items brands in the United Kingdom?
Among Food Items brands in the United Kingdom in the Gravity by Benchr index, Citizens of Soil ranks #67 of 5,144 by estimated traffic. Its closest competitors on the same market are Graza, Oliverse, shop.agrumato.it, The Mediterranean Dish Shop and Fratelli Carli. Source: Gravity by Benchr competitor analysis, same category, same market, similar size, November 2026.
Gravity by Benchr indexes more than 4 million e-commerce brands across 150 countries. Figures on this page are estimates, updated monthly; the Gravity score is recomputed nightly. Not affiliated with Citizens of Soil.