Brand page · Kitchen & Dining

Clearly Filtered Top 1% worldwide Top 1% in Kitchen & Dining
clearlyfiltered.com· Shopify·Since 2010

Clearly Filtered: 243K visits a month, 59 active Meta ads.

Clearly Filtered — Clearly Filtered makes advanced water filters and filtration systems that target hundreds of contaminants typical carbon filters can't, including fluoride, arsenic, and PFAS. Products include filtered water bottles, pitchers, fridge systems, and sink systems that remove up to 99.9% of toxins from tap water. In September 2026 clearlyfiltered.com drew an estimated 243K visits, up 13% on the month before. It ranks #119 of 25,135 Kitchen & Dining brands and holds a 2.3 Trustpilot rating over 82 reviews.

clearlyfiltered.com@clearly_filtered 108KFacebookLinkedIn 1.4KTrustpilot 2.3Meta Ad Library 59

Updated Traffic Sept 2026Meta ads 7 Oct 2026Google ads 20 Oct 2026Trustpilot Oct 2026Catalogue Oct 2026

Estimated traffic
243K
+13% vs. August 2026
Instagram followers
108K
985 posts · @clearly_filtered
Trustpilot
2.3
82 reviews · 17 in 12 months
Meta ads
59
active · on Google since 2023
Products
96%
in stock
Rank in United States
#119
of 25,135 in Kitchen & Dining
LinkedIn
1.4K
followers · 31 employees
Earned media value
€559.2
per month, Instagram

Gravity score

—Data not available

How the score is calculated

About the store

Clearly Filtered makes advanced water filters and filtration systems that target hundreds of contaminants typical carbon filters can't, including fluoride, arsenic, and PFAS. Products include filtered water bottles, pitchers, fridge systems, and sink systems that remove up to 99.9% of toxins from tap water.

01 · Traffic

How much traffic Clearly Filtered gets.

The traffic card of the Gravity brand page: the latest month and its two trends. The monthly curve, 24 months of history, the audience by country, the traffic sources and the category comparison are for members, free to start.

Clearly Filtered drew an estimated 243K visits in September 2026, up 13% on the month before and up 9% over three months.

  • Worldwide#44,513of 4.5M sites · Top 1%
  • In United States#14,545of 1.2M sites · Top 5%
  • Kitchen & Dining, worldwide#909of 145,612 brands · Top 1%
  • Kitchen & Dining, United States#119of 25,135 brands · Top 1%
Monthly visitssource Sept 2026

243K

estimated visits in September

1 mo ▲ +13.2%4 mo ▲ +9.0%

The monthly curve, 24 months of history and the category comparison.

Create your free account
Audience by country, free account
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02 · Reviews

What customers say about Clearly Filtered.

The review cards of the Gravity brand page: the Trustpilot page, with its star distribution and the brand's tiers against the index, and the Google reviews. The TrustScore history and the review velocity against the category are for signed-in members.

Clearly Filtered holds 2.3 out of 5 on Trustpilot over 82 reviews, 17 of them in the last twelve months: 39% of customers give five stars and 43% one star. That volume places Clearly Filtered in the top 30 % of the 270,321 Trustpilot pages in the Gravity index.

Trustpilotclaimed page · read 20 Oct 2026
2.3TrustScore · 82 reviews · 17 in 12 months
Top 30% review volume
5 ★39%
4 ★1%
3 ★2%
2 ★15%
1 ★43%

Water Filter Supplier

Google reviewsData not available

Data not available

Review velocity, TrustScore history and the category comparison are on the Gravity brand page.

03 · Products

What Clearly Filtered sells, ranked by sales.

The top three products in the catalogue, in the store's own best-seller order, with price and stock. The full catalogue, the rankings over time and the ads that lead to each product are for signed-in members.

Clearly Filtered sells on Shopify, 96% of its catalogue in stock. The best seller is Pitcher Replacement Filter, at US$65.00, followed by Shipping Protection by Route and Filtered Water Pitcher.

ProductsCatalogue read Oct 2026
Catalogue mixOct 2026
Food & Beverage Carriers4%

Share of the catalogue by product family.

Activity mixdominant: Kitchen & Dining
Kitchen & Dining67%
Bathroom Accessories33%

The dominant category places Clearly Filtered in its comparison group.

Prices and ratingsstore data
Average rating
4.55 / 5
Rated products
93% of the catalogue
In stock
96%
Upper price quartile
US$174.50
Currency
USD

05 · Influencers

Who talks about Clearly Filtered.

The creators who tag @clearly_filtered on Instagram, found by Gravity by Benchr in their posts. One is shown here; the full list, the audiences and the contact details are for signed-in members.

Creators tag @clearly_filtered on Instagram, led by Holistic & Non Toxic Living for Real Life (73.5K followers, 2.0% engagement).

Influencersaccounts tagging @clearly_filtered · Instagram
AccountProfileFollowersEngagementTagsRelationship
HHolistic & Non Toxic Living for Real Life@wendy_toxinfreeish · 🇺🇸 USBeauty cosmetics skincare Creator73.5K2.0%1Tagged @clearly_filtered
Engagement is the median of recent posts.See all

06 · Competitors according to Gravity

Who Clearly Filtered competes with, by the numbers.

Gravity picks competitors from the index itself: same category, same market, similar size. The closest are named here; their figures, the full list and the side-by-side comparison are for subscribers.

Gravity by Benchr finds competitors for Clearly Filtered among Kitchen & Dining brands. The closest is Tappwater, then Culligan, Waterdrop Europe, AquaTru, Brita, Dafi.

CompetitorsKitchen & Dining · similarity out of 100
BrandSimilarityGravity scoreEst. trafficInstagramTrustpilotMeta adsProducts
Tappwatertappwater.co
Culliganshop.culligan.com
Waterdrop Europewaterdropfilter.eu
AquaTruaquatru.com
Britabrita.com
Dafidafi.pl
Competitors Gravity finds for Clearly Filtered. Similarity, Gravity score, traffic, social, reviews, ads and catalogue are for subscribers.Compare Clearly Filtered with Tappwater

07 · Company

The company behind Clearly Filtered.

Legal entity, funding and distribution, as the Company tab of the Gravity brand page shows them. Where Gravity has nothing on file, the line says so rather than disappearing.

Clearly Filtered is an e-commerce brand, founded in 2011 according to LinkedIn, on a domain registered in November 2010. It employs about 31 people.

Legal entityGravity index, Sept 2026
Legal name
Data not available
Registration no.
Data not available
VAT
Data not available
Legal form
Data not available
Entity country
Data not available
Founded
2011, per LinkedIn
Domain registered
18 Nov 2010
Share capital
Data not available
Status
Data not available
President
Data not available
Activity code
Data not available
Employees
31 on LinkedIn
FundingGravity index, Sept 2026
Funding stage
Data not available
Total raised
Data not available
Investors
Data not available
VC-backed
Data not available
DistributionGravity index, Sept 2026
Own store
clearlyfiltered.com · Shopify · USD
Catalogue
Data not available
Retailers
None recorded
Open jobs
None recorded

08 · What people ask about Clearly Filtered

What people ask Google about Clearly Filtered.

11 answers built from the data on this page, each one sourced to Gravity by Benchr, which say so when we don't know.

Is Clearly Filtered a legit company?

According to Gravity by Benchr, Clearly Filtered is a brand: its website has existed since November 2010, its Trustpilot profile is claimed by the brand, it sells on a Shopify store, it employs 31 people on LinkedIn, it has 107,642 Instagram followers. Those are the marks of an established brand, not a pop-up shop. Source: Gravity by Benchr brand index, September 2026.

Clearly Filtered reviews: is it worth it?

Customers rate Clearly Filtered 2.3 out of 5 on Trustpilot over 82 reviews, 17 of them in the last twelve months: 39% give five stars, 43% one star. Gravity by Benchr places that review volume in the top 30 % of the 270,321 Trustpilot pages in its index. Source: Gravity by Benchr Trustpilot reading, October 2026.

What is Clearly Filtered?

Clearly Filtered makes advanced water filters and filtration systems that target hundreds of contaminants typical carbon filters can't, including fluoride, arsenic, and PFAS. Products include filtered water bottles, pitchers, fridge systems, and sink systems that remove up to 99.9% of toxins from tap water. Gravity by Benchr classifies it under Kitchen & Dining, with Food & Beverage Carriers making up 4% of the catalogue. Source: Gravity by Benchr product classification, October 2026.

Is Clearly Filtered expensive?

Clearly Filtered's best seller, Pitcher Replacement Filter, sells US$65.00 on clearlyfiltered.com. 96% of the catalogue is in stock. Gravity does not track prices daily: check clearlyfiltered.com before buying. Source: Gravity by Benchr catalogue reading, October 2026.

Does Clearly Filtered have a discount code?

Gravity by Benchr does not collect discount codes. What Gravity observes: Clearly Filtered advertises on Facebook and Instagram and on Google, where its offers often run. Check clearlyfiltered.com for current promotions. Source: Gravity by Benchr ad records, October 2026.

Where can I buy Clearly Filtered?

Clearly Filtered sells on its own website, clearlyfiltered.com, a Shopify store. Gravity by Benchr lists no retailer or marketplace for the brand. Source: Gravity by Benchr retailer data.

Who is behind Clearly Filtered?

Gravity by Benchr records a company, founded in 2011 according to LinkedIn, on a domain registered in 2010, with 31 employees on LinkedIn. Gravity publishes no personal data about founders. Source: Gravity by Benchr company records.

Is Clearly Filtered doing well?

Yes. Gravity by Benchr estimates about 243,200 visits to clearlyfiltered.com in September 2026, up 13% in a month and up 9% over three months. Clearly Filtered ranks #119 of 25,135 Kitchen & Dining brands in the Gravity index. Source: Gravity by Benchr estimated traffic, September 2026.

Which platform and tools does Clearly Filtered use?

Gravity by Benchr identifies clearlyfiltered.com as a Shopify store (standard plan, not Shopify Plus), selling in USD. The brand has claimed its Trustpilot profile. It advertises through Meta and on Google since June 2023. Source: Gravity by Benchr platform and advertising records.

What is Clearly Filtered's ad budget?

Gravity by Benchr does not publish a spend figure for Clearly Filtered on this page. What Gravity observes: an active Meta advertiser, on Facebook, Instagram, Messenger, Audience Network, Threads, WhatsApp. The estimated monthly spend band, derived from the EU reach of each ad, is on the Gravity brand page. Source: Gravity by Benchr Meta Ad Library records, October 2026.

Who are the biggest Kitchen & Dining brands?

Among Kitchen & Dining brands in the Gravity by Benchr index, Clearly Filtered ranks #119 of 25,135 by estimated traffic. Its closest competitors on the same market are Tappwater, Culligan, Waterdrop Europe, AquaTru, Brita. Source: Gravity by Benchr competitor analysis, same category, same market, similar size.

Gravity by Benchr indexes more than 4 million e-commerce brands across 150 countries. Figures on this page are estimates, updated monthly; the Gravity score is recomputed nightly. Not affiliated with Clearly Filtered.