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  5. Cole Haan

Brand page · Shoes · United States

Cole Haan Top 1% worldwide Top 1% in the United States Top 1% in Shoes Top 1% in Shoes in the United States
colehaan.com·🇺🇸 Greenland, United States· Shopify·Since 1994

Cole Haan traffic, ads & competitors 4.3m visits a month, 319 active Meta ads, Gravity score 584.

Cole Haan — Cole Haan is a brand that sells shoes, bags and accessories for men and women, known for functional and versatile products like ZerøGrand and GrandSeries. In September 2026 colehaan.com drew an estimated 4.3m visits, up 26% on the month before. It ranks #5 of 6,771 Shoes brands in the United States and holds a 1.4 Trustpilot rating over 198 reviews.

colehaan.com@colehaan 458kFacebookLinkedIn 44.1kTrustpilot 1.4Meta Ad Library 319

Updated Traffic Sept 2026Meta ads 13 Oct 2026Google ads 20 Oct 2026Instagram Sept 2026Trustpilot Oct 2026Catalogue Oct 2026Gravity score 2 Nov 2026

Estimated traffic
4.3m
+26% vs. August 2026
Instagram followers
458k
947 posts · @colehaan
Trustpilot
1.4
198 reviews · 38 in 12 months
Meta ads
319
active · on Google since 2024
Products
98%
in stock · 343 collections
Rank in the United States
#5
of 6,771 in Shoes
LinkedIn
44.1k
followers · 1,665 employees
Earned media value
€35.8k
per month, Instagram

Gravity score

584/ 1000 · 10 of 10 indicators rated
Brand Power448
Momentum724
Performance579

Percentiles within 43 peers: Shoes brands in the United States with 1m–10M monthly visits. Recomputed nightly, last on 2 Nov 2026.

How the score is calculated

About the store

Cole Haan is a brand that sells shoes, bags and accessories for men and women, known for functional and versatile products like ZerøGrand and GrandSeries.

01 · Traffic

Cole Haan website traffic

The traffic card of the Gravity brand page: the latest month and its two trends. The monthly curve, 24 months of history, the audience by country, the traffic sources and the category comparison are for members, free to start.

Cole Haan drew an estimated 4.3m visits in September 2026, up 26% on the month before and up 18% over three months.

  • Worldwide#4,431of 4.5m sites · Top 1%
  • In United States#1,513of 1.2m sites · Top 1%
  • Shoes, worldwide#40of 46,962 brands · Top 1%
  • Shoes, United States#5of 6,771 brands · Top 1%
Monthly visitssource Sept 2026

4.3m

estimated visits in September

1 mo ▲ +26.1%4 mo ▲ +17.8%

The monthly curve, 24 months of history and the category comparison.

Create your free account
Audience by country, free account
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02 · Reviews

Cole Haan reviews

The review cards of the Gravity brand page: the Trustpilot page, with its star distribution and the brand's tiers against the index, and the Google reviews. The TrustScore history and the review velocity against the category are for signed-in members.

Cole Haan holds 1.4 out of 5 on Trustpilot over 198 reviews, 38 of them in the last twelve months: 8% of customers give five stars and 86% one star. That volume places Cole Haan in the top 30% of the 270,321 Trustpilot pages in the Gravity index.

Trustpilotclaimed page · read 20 Oct 2026
1.4TrustScore · 198 reviews · 38 in 12 months
Top 30% review volume
5 ★8%
4 ★1%
3 ★2%
2 ★4%
1 ★86%

Shopping & Fashion

Google reviewsData not available

Data not available

Review velocity, TrustScore history and the category comparison are on the Gravity brand page.

03 · Products

Cole Haan best-selling products

The top three products in the catalogue, in the store's own best-seller order, with price and stock. The full catalogue, the rankings over time and the ads that lead to each product are for signed-in members.

Cole Haan sells on Shopify, 98% of its catalogue in stock. The best seller is Men's 2.ZERØGRAND Laser Wingtip Oxfords, at US$139.95, followed by Men's 2.ZERØGRAND Laser Wingtip Oxfords and Men's 2.ZERØGRAND Laser Wingtip Oxfords.

ProductsCatalogue read Oct 2026
Catalogue mixOct 2026
Flats23%
Sneakers23%
Outerwear12%
Socks7%

Share of the catalogue by product family.

Activity mixdominant: Shoes
Shoes59%
Clothing24%
Handbags, Wallets & Cases8%
Clothing Accessories5%
Backpacks2%

The dominant category places Cole Haan in its comparison group.

Prices and ratingsstore data
Average rating
4.27 / 5
Rated products
78% of the catalogue
In stock
98%
Upper price quartile
US$179.95
Currency
USD

05 · Influencers

Cole Haan influencers

The creators who tag @colehaan on Instagram, found by Gravity by Benchr in their posts. One is shown here; the full list, the audiences and the contact details are for signed-in members.

Creators tag @colehaan on Instagram, led by Whisky Librarian (241k followers, 1.5% engagement).

Influencersaccounts tagging @colehaan · Instagram
AccountProfileFollowersEngagementTagsRelationship
WWhisky Librarian@whiskylibrarian · 🇺🇸 USFood cooking nutrition Creator241k1.5%10Tagged @colehaan
Engagement is the median of recent posts.See all

06 · Competitors according to Gravity

Cole Haan competitors and alternatives

Gravity picks competitors from the index itself: same category, same market, similar size. The closest are named here; their figures, the full list and the side-by-side comparison are for subscribers.

Gravity by Benchr finds competitors for Cole Haan among Shoes brands in the United States. The closest is Herring Shoes, then Crockett & Jones, Nisolo, VINCI Leather, Cheaney Shoes, Louisstitch.

CompetitorsShoes · United States · similarity out of 100
BrandSimilarityGravity scoreEst. trafficInstagramTrustpilotMeta adsProducts
Herring Shoesherringshoes.co.uk
Crockett & Jonescrockettandjones.com
Nisolonisolo.com
VINCI Leathervincileather.com
Cheaney Shoescheaney.co.uk
Louisstitchlouisstitch.com
Competitors Gravity finds for Cole Haan. Similarity, Gravity score, traffic, social, reviews, ads and catalogue are for subscribers.Compare Cole Haan with Herring Shoes

07 · Company

Who is behind Cole Haan?

Legal entity, funding and distribution, as the Company tab of the Gravity brand page shows them. Where Gravity has nothing on file, the line says so rather than disappearing.

Cole Haan is a company based in Greenland, United States, founded in 1928 according to LinkedIn, on a domain registered in November 1994. It employs about 1,665 people and is listed at m_and_a stage.

Legal entityGravity index, Nov 2026
Entity country
🇺🇸 United States · Greenland
Founded
1928, per LinkedIn
Domain registered
17 Nov 1994
Status
was_acquired
Employees
1,665 on LinkedIn · 1,001-5,000
FundingGravity index, Nov 2026
Funding stage
M and a
DistributionGravity index, Nov 2026
Own store
colehaan.com · Shopify · USD
Catalogue
343 collections
Retailers
None recorded
Open jobs
None recorded

08 · What people ask about Cole Haan

What people ask Google about Cole Haan.

11 answers built from the data on this page, each one sourced to Gravity by Benchr, which say so when we don't know.

Is Cole Haan legit or a scam?

According to Gravity by Benchr, Cole Haan is a brand based in Greenland, United States: its website has existed since November 1994, its Trustpilot profile is claimed by the brand, it sells on a Shopify store, it employs 1,665 people on LinkedIn, it has 458,110 Instagram followers. Those are the marks of an established brand, not a pop-up shop. Source: Gravity by Benchr brand index, November 2026.

Cole Haan reviews

Customers rate Cole Haan 1.4 out of 5 on Trustpilot over 198 reviews, 38 of them in the last twelve months: 8% give five stars, 86% one star. Gravity by Benchr places that review volume in the top 30% of the 270,321 Trustpilot pages in its index. Source: Gravity by Benchr Trustpilot reading, October 2026.

What does Cole Haan sell?

Cole Haan is a brand that sells shoes, bags and accessories for men and women, known for functional and versatile products like ZerøGrand and GrandSeries. Gravity by Benchr classifies it under Shoes, with Flats making up 23% of the catalogue. Source: Gravity by Benchr product classification, October 2026.

Is Cole Haan expensive?

Cole Haan's best seller, Men's 2.ZERØGRAND Laser Wingtip Oxfords, sells US$139.95 on colehaan.com. 98% of the catalogue is in stock. Gravity does not track prices daily: check colehaan.com before buying. Source: Gravity by Benchr catalogue reading, October 2026.

Cole Haan promo code

Gravity by Benchr does not collect discount codes. What Gravity observes: Cole Haan advertises on Facebook and Instagram and on Google, where its offers often run. Check colehaan.com for current promotions. Source: Gravity by Benchr ad records, October 2026.

Where to buy Cole Haan?

Cole Haan sells on its own website, colehaan.com, a Shopify store. Gravity by Benchr lists no retailer or marketplace for the brand. Source: Gravity by Benchr retailer data, November 2026.

Who owns Cole Haan?

Gravity by Benchr records a company based in Greenland, United States, founded in 1928 according to LinkedIn, on a domain registered in 1994, with 1,665 employees on LinkedIn, listed at m_and_a stage. Gravity publishes no personal data about founders. Source: Gravity by Benchr company records, November 2026.

Is Cole Haan growing?

Yes. Gravity by Benchr estimates about 4,312,900 visits to colehaan.com in September 2026, up 26% in a month and up 18% over three months. Cole Haan ranks #5 of 6,771 Shoes brands in the United States in the Gravity index. Source: Gravity by Benchr estimated traffic, September 2026.

Which platform and tools does Cole Haan use?

Gravity by Benchr identifies colehaan.com as a Shopify store (standard plan, not Shopify Plus), selling in USD. The brand has claimed its Trustpilot profile. It advertises through Meta and on Google since March 2024. Source: Gravity by Benchr platform and advertising records, November 2026.

How much does Cole Haan spend on Meta ads?

Gravity by Benchr does not publish a spend figure for Cole Haan on this page. What Gravity observes: an active Meta advertiser, on Facebook, Instagram, Messenger, Audience Network, Threads, WhatsApp. The estimated monthly spend band, derived from the EU reach of each ad, is on the Gravity brand page. Source: Gravity by Benchr Meta Ad Library records, October 2026.

Who are the biggest Shoes brands in the United States?

Among Shoes brands in the United States in the Gravity by Benchr index, Cole Haan ranks #5 of 6,771 by estimated traffic. Its closest competitors on the same market are Herring Shoes, Crockett & Jones, Nisolo, VINCI Leather and Cheaney Shoes. Source: Gravity by Benchr competitor analysis, same category, same market, similar size, November 2026.

Gravity by Benchr indexes more than 4 million e-commerce brands across 150 countries. Figures on this page are estimates, updated monthly; the Gravity score is recomputed nightly. Not affiliated with Cole Haan.