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  5. Collars

Brand page · Clothing · United States

Collars Top 1% worldwide Top 1% in the United States Top 1% in Clothing Top 1% in Clothing in the United States
collarsandco.com·🇺🇸 Bethesda, United States· Shopify·Since 2021

Collars traffic, ads & competitors 674k visits a month, 408 active Meta ads, Gravity score 652.

Collars — Collars & Co. is a company that sells polo shirts and other men's clothing featuring dress collars and premium materials. In September 2026 collarsandco.com drew an estimated 674k visits, up 19% on the month before. It ranks #215 of 97,158 Clothing brands in the United States and holds a 4.1 Trustpilot rating over 1,351 reviews.

collarsandco.com@collarsandcoclothing 776kFacebookLinkedIn 714Trustpilot 4.1Meta Ad Library 408

Updated Traffic Sept 2026Meta ads 7 Oct 2026Google ads 21 Oct 2026Instagram Sept 2026Trustpilot Oct 2026Catalogue Oct 2026Gravity score 2 Nov 2026

Estimated traffic
674k
+19% vs. August 2026
Instagram followers
776k
1,195 posts · @collarsandcoclothing
Trustpilot
4.1
1,351 reviews · 667 in 12 months
Meta ads
408
active · on Google since 2023
Products
99%
in stock · 699 collections
Rank in the United States
#215
of 97,158 in Clothing
LinkedIn
714
followers · 21 employees
Earned media value
€4.2k
per month, Instagram

Gravity score

652/ 1000 · 10 of 10 indicators rated
Brand Power598
Momentum661
Performance696

Percentiles within 1441 peers: Clothing brands in the United States with 100K–1M monthly visits. Recomputed nightly, last on 2 Nov 2026.

How the score is calculated

About the store

Collars & Co. is a company that sells polo shirts and other men's clothing featuring dress collars and premium materials.

01 · Traffic

Collars website traffic

The traffic card of the Gravity brand page: the latest month and its two trends. The monthly curve, 24 months of history, the audience by country, the traffic sources and the category comparison are for members, free to start.

Collars drew an estimated 674k visits in September 2026, up 19% on the month before and down 23% over three months.

  • Worldwide#19,632of 4.5m sites · Top 1%
  • In United States#6,458of 1.2m sites · Top 1%
  • Clothing, worldwide#1,571of 459,295 brands · Top 1%
  • Clothing, United States#215of 97,158 brands · Top 1%
Monthly visitssource Sept 2026

674k

estimated visits in September

1 mo ▲ +18.6%4 mo ▼ −23.3%

The monthly curve, 24 months of history and the category comparison.

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Audience by country, free account
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02 · Reviews

Collars reviews

The review cards of the Gravity brand page: the Trustpilot page, with its star distribution and the brand's tiers against the index, and the Google reviews. The TrustScore history and the review velocity against the category are for signed-in members.

Collars holds 4.1 out of 5 on Trustpilot over 1,351 reviews, 667 of them in the last twelve months: 68% of customers give five stars and 18% one star. That volume places Collars in the top 10% of the 270,321 Trustpilot pages in the Gravity index, and its rating quality in the top 30%.

Trustpilotclaimed page · read 21 Oct 2026
4.1TrustScore · 1,351 reviews · 667 in 12 months
Top 10% review volumeTop 30% rating quality
5 ★68%
4 ★5%
3 ★5%
2 ★4%
1 ★18%

Men's Clothing Store

Google reviewsData not available

Data not available

Review velocity, TrustScore history and the category comparison are on the Gravity brand page.

03 · Products

Collars best-selling products

The top three products in the catalogue, in the store's own best-seller order, with price and stock. The full catalogue, the rankings over time and the ads that lead to each product are for signed-in members.

Collars sells on Shopify, 99% of its catalogue in stock. The best seller is Premium Shipping Protection from Damage, Loss & Stolen Deliveries, at US$2.50, followed by Semi-Spread Collar Polo White Original and The Original Dress Collar Polo™ White Original.

ProductsCatalogue read Oct 2026
Catalogue mixOct 2026
Clothing Tops96%
Pants1%
Apparel & Accessories0%
Socks0%

Share of the catalogue by product family.

Activity mixdominant: Clothing
Clothing99%
Clothing Accessories1%
Apparel & Accessories0%
Personal Care0%
Duffel Bags0%

The dominant category places Collars in its comparison group.

Prices and ratingsstore data
Average rating
4.76 / 5
Rated products
18% of the catalogue
In stock
99%
Upper price quartile
US$129.00
Currency
USD

05 · Influencers

Collars influencers

The creators who tag @collarsandcoclothing on Instagram, found by Gravity by Benchr in their posts. One is shown here; the full list, the audiences and the contact details are for signed-in members.

Creators tag @collarsandcoclothing on Instagram, led by Peter Akinwunmi (11.1k followers, 1.1% engagement).

Influencersaccounts tagging @collarsandcoclothing · Instagram
AccountProfileFollowersEngagementTagsRelationship
PPeter Akinwunmi@peterakinn · INTLFashion style luxury Creator11.1k1.1%2Tagged @collarsandcoclothing
Engagement is the median of recent posts.See all

06 · Competitors according to Gravity

Collars competitors and alternatives

Gravity picks competitors from the index itself: same category, same market, similar size. The closest are named here; their figures, the full list and the side-by-side comparison are for subscribers.

Gravity by Benchr finds competitors for Collars among Clothing brands in the United States. The closest is eterna.de, then charlestyrwhitt.com, Hemden.de, olymp.com, ARCODIO, Senses.

CompetitorsClothing · United States · similarity out of 100
BrandSimilarityGravity scoreEst. trafficInstagramTrustpilotMeta adsProducts
eterna.deeterna.de
charlestyrwhitt.comcharlestyrwhitt.com
Hemden.dehemden.de
olymp.comolymp.com
ARCODIOarcodio.com
Sensessensesindia.in
Competitors Gravity finds for Collars. Similarity, Gravity score, traffic, social, reviews, ads and catalogue are for subscribers.Compare Collars with eterna.de

07 · Company

Who is behind Collars?

Legal entity, funding and distribution, as the Company tab of the Gravity brand page shows them. Where Gravity has nothing on file, the line says so rather than disappearing.

Collars is a company based in Bethesda, United States, on a domain registered in March 2021. It employs about 21 people.

Legal entityGravity index, Nov 2026
Entity country
🇺🇸 United States · Bethesda
Domain registered
8 Mar 2021
Status
Operating
Employees
21 on LinkedIn
DistributionGravity index, Nov 2026
Own store
collarsandco.com · Shopify · USD
Catalogue
699 collections
Retailers
None recorded
Open jobs
None recorded

08 · What people ask about Collars

What people ask Google about Collars.

11 answers built from the data on this page, each one sourced to Gravity by Benchr, which say so when we don't know.

Is Collars a legit company?

According to Gravity by Benchr, Collars is a brand based in Bethesda, United States: its website has existed since March 2021, its Trustpilot profile is claimed by the brand, it sells on a Shopify store, it employs 21 people on LinkedIn, it has 776,230 Instagram followers. Those are the marks of an established brand, not a pop-up shop. Source: Gravity by Benchr brand index, November 2026.

Collars reviews: is it worth it?

Customers rate Collars 4.1 out of 5 on Trustpilot over 1,351 reviews, 667 of them in the last twelve months: 68% give five stars, 18% one star. Gravity by Benchr places that review volume in the top 10% of the 270,321 Trustpilot pages in its index. Source: Gravity by Benchr Trustpilot reading, October 2026.

What does Collars sell?

Collars & Co. is a company that sells polo shirts and other men's clothing featuring dress collars and premium materials. Gravity by Benchr classifies it under Clothing, with Clothing Tops making up 96% of the catalogue. Source: Gravity by Benchr product classification, October 2026.

Is Collars expensive?

Collars' best seller, Premium Shipping Protection from Damage, Loss & Stolen Deliveries, sells US$2.50 on collarsandco.com. 99% of the catalogue is in stock. Gravity does not track prices daily: check collarsandco.com before buying. Source: Gravity by Benchr catalogue reading, October 2026.

Does Collars have a discount code?

Gravity by Benchr does not collect discount codes. What Gravity observes: Collars advertises on Facebook and Instagram and on Google, where its offers often run. Check collarsandco.com for current promotions. Source: Gravity by Benchr ad records, October 2026.

Where to buy Collars?

Collars sells on its own website, collarsandco.com, a Shopify store. Gravity by Benchr lists no retailer or marketplace for the brand. Source: Gravity by Benchr retailer data, November 2026.

Who is behind Collars?

Gravity by Benchr records a company based in Bethesda, United States, whose domain was registered in 2021, with 21 employees on LinkedIn. Gravity publishes no personal data about founders. Source: Gravity by Benchr company records, November 2026.

Is Collars growing?

Not at the moment. Gravity by Benchr estimates about 673,800 visits to collarsandco.com in September 2026, up 19% in a month and down 23% over three months. Collars ranks #215 of 97,158 Clothing brands in the United States in the Gravity index. Source: Gravity by Benchr estimated traffic, September 2026.

Which platform and tools does Collars use?

Gravity by Benchr identifies collarsandco.com as a Shopify store (standard plan, not Shopify Plus), selling in USD. The brand has claimed its Trustpilot profile. It advertises through Meta and on Google since April 2023. Source: Gravity by Benchr platform and advertising records, November 2026.

How much does Collars spend on Meta ads?

Gravity by Benchr does not publish a spend figure for Collars on this page. What Gravity observes: an active Meta advertiser, on Facebook, Instagram, Messenger, Audience Network, Threads, WhatsApp. The estimated monthly spend band, derived from the EU reach of each ad, is on the Gravity brand page. Source: Gravity by Benchr Meta Ad Library records, October 2026.

Who are the biggest Clothing brands in the United States?

Among Clothing brands in the United States in the Gravity by Benchr index, Collars ranks #215 of 97,158 by estimated traffic. Its closest competitors on the same market are eterna.de, charlestyrwhitt.com, Hemden.de, olymp.com and ARCODIO. Source: Gravity by Benchr competitor analysis, same category, same market, similar size, November 2026.

Gravity by Benchr indexes more than 4 million e-commerce brands across 150 countries. Figures on this page are estimates, updated monthly; the Gravity score is recomputed nightly. Not affiliated with Collars.