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- Comme Avant
Brand page · Personal Care · France
Comme Avant traffic, ads & competitors 357k visits a month, 262 active Meta ads, Gravity score 580.
Comme Avant — Comme Avant is a French company that produces handmade organic cosmetics, eco-friendly household products, and sustainable clothing. In September 2026 comme-avant.bio drew an estimated 357k visits, down 13% on the month before. It ranks #12 of 3,383 Personal Care brands in France and holds a 4.8 Trustpilot rating over 57,274 reviews.
Updated Traffic Sept 2026Meta ads 9 Oct 2026Google ads 21 Oct 2026Instagram Sept 2026Trustpilot Oct 2026Catalogue Oct 2026Gravity score 2 Nov 2026
Gravity score
Percentiles within 68 peers: Personal Care brands in France with 100K–1M monthly visits. Recomputed nightly, last on 2 Nov 2026.
About the store
Comme Avant is a French company that produces handmade organic cosmetics, eco-friendly household products, and sustainable clothing.
01 · Traffic
Comme Avant website traffic
The traffic card of the Gravity brand page: the latest month and its two trends. The monthly curve, 24 months of history, the audience by country, the traffic sources and the category comparison are for members, free to start.
Comme Avant drew an estimated 357k visits in September 2026, down 13% on the month before.
- Worldwide#32,593of 4.5m sites · Top 1%
- In France#1,261of 166k sites · Top 1%
- Personal Care, worldwide#1,343of 215,119 brands · Top 1%
- Personal Care, France#12of 3,383 brands · Top 1%
357k
estimated visits in September
1 mo ▼ −13.2%4 mo ▼ −0.2%
The monthly curve, 24 months of history and the category comparison.
Create your free account02 · Reviews
Comme Avant reviews
The review cards of the Gravity brand page: the Trustpilot page, with its star distribution and the brand's tiers against the index, and the Google reviews. The TrustScore history and the review velocity against the category are for signed-in members.
Comme Avant holds 4.8 out of 5 on Trustpilot over 57,274 reviews, 1,258 of them in the last twelve months: 79% of customers give five stars and 1% one star. That volume places Comme Avant in the top 1% of the 270,321 Trustpilot pages in the Gravity index, and its rating quality in the top 5%. On Google, Comme Avant scores 4.7 over 7,148 reviews.
Cosmetics Store Dental Clinic Cosmetics Industry Wellness Center Skin Care Clinic
Review velocity, TrustScore history and the category comparison are on the Gravity brand page.
03 · Products
Comme Avant best-selling products
The top three products in the catalogue, in the store's own best-seller order, with price and stock. The full catalogue, the rankings over time and the ads that lead to each product are for signed-in members.
Comme Avant sells on Shopify, 93% of its catalogue in stock. The best seller is Répulsif anti-moustique solide au beurre de murumuru - Version 2, at €19.90, followed by Crème solide au beurre de karité - Version 4 and Savon à l'huile d'olive - Version 1.
#1Répulsif anti-moustique solide au beurre de murumuru - Version 2Comme Avant€19.90In stock
#2Crème solide au beurre de karité - Version 4Comme Avant€9.90–€44.90In stock
#3Savon à l'huile d'olive - Version 1Comme Avant€6.90–€48.90In stock- +View all productsRankings over time, ratings, stock and the ads that lead to each product. Free account.Sign in to Gravity
Share of the catalogue by product family.
The dominant category places Comme Avant in its comparison group.
- Average rating
- 4.72 / 5
- Rated products
- 89% of the catalogue
- In stock
- 93%
- Upper price quartile
- US$24.53
- Currency
- EUR
04 · Ads
Comme Avant ads
Meta and Google ads, as the Gravity brand page shows them; the blurred ones are placeholders. Every creative, how long it ran, its EU reach and the estimated monthly spend band are for signed-in members.
Comme Avant runs Meta ads on Facebook, Instagram, Messenger, Audience Network, Threads, and has advertised on Google since January 2023 (image, text, video).
🤝 Depuis maintenant 3 ans, Bérénice & Eglantine propose les produits Comme Avant. Niché au cœur du Vieux Nice, au 35 rue Pairolière, ce conComme Avant8 Oct 2026image
3 000 ans d’histoire pour arriver jusqu’au déodorant ! 😮 Pour en arriver jusqu’aux premiers sticks de déodorants, l’histoire en a vu passerComme Avant8 Oct 2026video
💚 100 000 € pour la biodiversité, grâce à vous ! Avec Sophie, nous avons créé le Fonds Comme Avant pour protéger la biodiversité en France.Comme Avant8 Oct 2026video- +View all Meta adsReach per ad, how long each creative ran, and the estimated monthly spend band. Free account.Sign in to Gravity
Text ad21 Oct 2026SI-CREATIVEverified
Text ad21 Oct 2026SI-CREATIVEverified
Text ad21 Oct 2026SI-CREATIVEverified
- +View all Google adsFormats, first and last seen, and the keywords the brand bids on. Free account.Sign in to Gravity
05 · Influencers
Comme Avant influencers
The creators who tag @commeavantbio on Instagram, found by Gravity by Benchr in their posts. One is shown here; the full list, the audiences and the contact details are for signed-in members.
Creators tag @commeavantbio on Instagram, led by Margaux - Slow Fashion 🌿 (21.3k followers, 0.9% engagement).
| Account | Profile | Followers | Engagement | Tags | Relationship |
|---|---|---|---|---|---|
| MMargaux - Slow Fashion 🌿@mylittlewayoflife · 🇫🇷 FR | Fashion style luxury Creator | 21.3k | 0.9% | 1 | Tagged @commeavantbio |
06 · Competitors according to Gravity
Comme Avant competitors and alternatives
Gravity picks competitors from the index itself: same category, same market, similar size. The closest are named here; their figures, the full list and the side-by-side comparison are for subscribers.
Gravity by Benchr finds competitors for Comme Avant among Personal Care brands in France. The closest is gaiia-shop.com, then B.O.B Bars Over Bottles, Unbottled, Little Seed Farm, Coconut Matter, lessavonsdejoya.com.
| Brand | Similarity | Gravity score | Est. traffic | Trustpilot | Meta ads | Products | |
|---|---|---|---|---|---|---|---|
| gaiia-shop.comgaiia-shop.com | |||||||
| B.O.B Bars Over Bottlesusebob.com.br | |||||||
| Unbottledunbottled.co | |||||||
| Little Seed Farmlittleseedfarm.com | |||||||
| Coconut Mattercoconutmatter.com | |||||||
| lessavonsdejoya.comlessavonsdejoya.com |
07 · Company
Who is behind Comme Avant?
Legal entity, funding and distribution, as the Company tab of the Gravity brand page shows them. Where Gravity has nothing on file, the line says so rather than disappearing.
Comme Avant is a company based in Les Pennes-Mirabeau, France, founded in 2017 according to LinkedIn, on a domain registered in August 2017. It employs about 61 people.
- Entity country
- 🇫🇷 France · Les Pennes-Mirabeau
- Founded
- 2017, per LinkedIn
- Domain registered
- 3 Aug 2017
- Employees
- 61 on LinkedIn · 11-50
- Own store
- comme-avant.bio · Shopify · EUR
- Catalogue
- 244 collections
- Retailers
- None recorded
- Open jobs
- None recorded
08 · What people ask about Comme Avant
What people ask Google about Comme Avant.
11 answers built from the data on this page, each one sourced to Gravity by Benchr, which say so when we don't know.
Is Comme Avant legit or a scam?
According to Gravity by Benchr, Comme Avant is a brand based in Les Pennes-Mirabeau, France: its website has existed since August 2017, its Trustpilot profile is claimed by the brand, it sells on a Shopify store, it employs 61 people on LinkedIn, it has 266,599 Instagram followers. Those are the marks of an established brand, not a pop-up shop. Source: Gravity by Benchr brand index, November 2026.
Comme Avant reviews
Customers rate Comme Avant 4.8 out of 5 on Trustpilot over 57,274 reviews, 1,258 of them in the last twelve months: 79% give five stars, 1% one star. Gravity by Benchr places that review volume in the top 1% of the 270,321 Trustpilot pages in its index. On Google, Comme Avant scores 4.7 over 7,148 reviews. Source: Gravity by Benchr Trustpilot reading, October 2026.
What is Comme Avant known for?
Comme Avant is a French company that produces handmade organic cosmetics, eco-friendly household products, and sustainable clothing. Gravity by Benchr classifies it under Personal Care, with Laundry Supplies making up 1% of the catalogue. Source: Gravity by Benchr product classification, October 2026.
How much does Comme Avant cost?
Comme Avant's best seller, Répulsif anti-moustique solide au beurre de murumuru - Version 2, sells €19.90 on comme-avant.bio. 93% of the catalogue is in stock. Gravity does not track prices daily: check comme-avant.bio before buying. Source: Gravity by Benchr catalogue reading, October 2026.
Is there a Comme Avant discount code?
Gravity by Benchr does not collect discount codes. What Gravity observes: Comme Avant advertises on Facebook and Instagram and on Google, where its offers often run. Check comme-avant.bio for current promotions. Source: Gravity by Benchr ad records, October 2026.
Where can I buy Comme Avant?
Comme Avant sells on its own website, comme-avant.bio, a Shopify store. Gravity by Benchr lists no retailer or marketplace for the brand. Source: Gravity by Benchr retailer data, November 2026.
Who owns Comme Avant?
Gravity by Benchr records a company based in Les Pennes-Mirabeau, France, founded in 2017 according to LinkedIn, on a domain registered in 2017, with 61 employees on LinkedIn. Gravity publishes no personal data about founders. Source: Gravity by Benchr company records, November 2026.
Is Comme Avant doing well?
Not at the moment. Gravity by Benchr estimates about 357,100 visits to comme-avant.bio in September 2026, down 13% in a month and down 0% over three months. Comme Avant ranks #12 of 3,383 Personal Care brands in France in the Gravity index. Source: Gravity by Benchr estimated traffic, September 2026.
Which platform and tools does Comme Avant use?
Gravity by Benchr identifies comme-avant.bio as a Shopify store (standard plan, not Shopify Plus), selling in EUR. The brand has claimed its Trustpilot profile. It advertises through Meta and on Google since January 2023. Source: Gravity by Benchr platform and advertising records, November 2026.
How much does Comme Avant spend on Meta ads?
Gravity by Benchr does not publish a spend figure for Comme Avant on this page. What Gravity observes: an active Meta advertiser, on Facebook, Instagram, Messenger, Audience Network, Threads. The estimated monthly spend band, derived from the EU reach of each ad, is on the Gravity brand page. Source: Gravity by Benchr Meta Ad Library records, October 2026.
Who are the biggest Personal Care brands in France?
Among Personal Care brands in France in the Gravity by Benchr index, Comme Avant ranks #12 of 3,383 by estimated traffic. Its closest competitors on the same market are gaiia-shop.com, B.O.B Bars Over Bottles, Unbottled, Little Seed Farm and Coconut Matter. Source: Gravity by Benchr competitor analysis, same category, same market, similar size, November 2026.
Market
Gravity by Benchr indexes more than 4 million e-commerce brands across 150 countries. Figures on this page are estimates, updated monthly; the Gravity score is recomputed nightly. Not affiliated with Comme Avant.