Brand page · Kitchen & Dining · Netherlands
Cook & Pan: 135K visits a month, 490 active Meta ads, Gravity score 674.
Cook & Pan — Cook & Pan is a brand that sells high-quality cookware including pans, pots, and sets with beautiful designs and convenient functionality. Their products are PFAS-free and suitable for induction cooking. In September 2026 cookandpan.com drew an estimated 135K visits, up 86% on the month before. It ranks #25 of 1,494 Kitchen & Dining brands in Netherlands and holds a 4.3 Trustpilot rating over 6,474 reviews.
Updated Traffic Sept 2026Meta ads 7 Oct 2026Google ads 20 Oct 2026Instagram Sept 2026Trustpilot Oct 2026Catalogue Oct 2026Gravity score 2 Nov 2026
Gravity score
Percentiles within 33 peers: Kitchen & Dining brands in Netherlands with 100K–1M monthly visits. Recomputed nightly, last on 2 Nov 2026.
About the store
Cook & Pan is a brand that sells high-quality cookware including pans, pots, and sets with beautiful designs and convenient functionality. Their products are PFAS-free and suitable for induction cooking.
01 · Traffic
How much traffic Cook & Pan gets.
The traffic card of the Gravity brand page: the latest month and its two trends. The monthly curve, 24 months of history, the audience by country, the traffic sources and the category comparison are for members, free to start.
Cook & Pan drew an estimated 135K visits in September 2026, up 86% on the month before and up 61% over three months.
- Worldwide#72,710of 4.5M sites · Top 5%
- In Netherlands#957of 78.6K sites · Top 5%
- Kitchen & Dining, worldwide#1,637of 145,612 brands · Top 5%
- Kitchen & Dining, Netherlands#25of 1,494 brands · Top 5%
135K
estimated visits in September
1 mo ▲ +85.9%4 mo ▲ +60.5%
The monthly curve, 24 months of history and the category comparison.
Create your free account02 · Reviews
What customers say about Cook & Pan.
The review cards of the Gravity brand page: the Trustpilot page, with its star distribution and the brand's tiers against the index, and the Google reviews. The TrustScore history and the review velocity against the category are for signed-in members.
Cook & Pan holds 4.3 out of 5 on Trustpilot over 6,474 reviews, 4,291 of them in the last twelve months: 72% of customers give five stars and 8% one star. That volume places Cook & Pan in the top 5 % of the 270,321 Trustpilot pages in the Gravity index, and its rating quality in the top 30 %. On Google, Cook & Pan scores 4.7 over 10 reviews.
Kitchen Supply Store
Review velocity, TrustScore history and the category comparison are on the Gravity brand page.
03 · Products
What Cook & Pan sells, ranked by sales.
The top three products in the catalogue, in the store's own best-seller order, with price and stock. The full catalogue, the rankings over time and the ads that lead to each product are for signed-in members.
Cook & Pan sells on Shopify, 99% of its catalogue in stock. The best seller is Shipping guarantee, at €2.95, followed by Pan Protector 3-Pack and Go Ivory Frying pan set 3-piece.
#1Shipping guaranteeCook & Pan€2.95In stock
#2Pan Protector 3-PackCook & Pan€22.95In stock
#3Go Ivory Frying pan set 3-pieceCook & Pan€109.95In stock- +View all productsRankings over time, ratings, stock and the ads that lead to each product. Free account.Sign in to Gravity
Share of the catalogue by product family.
The dominant category places Cook & Pan in its comparison group.
- Average rating
- 4.54 / 5
- Rated products
- 55% of the catalogue
- In stock
- 99%
- Upper price quartile
- US$167.95
- Currency
- EUR
04 · Ads
What Cook & Pan is advertising right now.
Meta and Google ads, as the Gravity brand page shows them; the blurred ones are placeholders. Every creative, how long it ran, its EU reach and the estimated monthly spend band are for signed-in members.
Cook & Pan runs Meta ads on Facebook, Instagram, Messenger, Threads, and has advertised on Google since October 2021 (image, text, video).
Cuisinez sainement et sans PFASCook and Pan7 Oct 2026video
Cuisinez sainement et sans PFASCook and Pan6 Oct 2026image
Cuisinez sainement et sans PFASCook and Pan6 Oct 2026video- +View all Meta adsReach per ad, how long each creative ran, and the estimated monthly spend band. Free account.Sign in to Gravity
Text ad20 Oct 2026Damsco Group B.V.verified
Text ad20 Oct 2026Damsco Group B.V.verified
Text ad20 Oct 2026Damsco Group B.V.verified
- +View all Google adsFormats, first and last seen, and the keywords the brand bids on. Free account.Sign in to Gravity
05 · Influencers
Who talks about Cook & Pan.
The creators who tag @cookandpan on Instagram, found by Gravity by Benchr in their posts. One is shown here; the full list, the audiences and the contact details are for signed-in members.
Creators tag @cookandpan on Instagram, led by Bianca | interieur * diy * kleurjunkie (21.7K followers, 0.8% engagement).
| Account | Profile | Followers | Engagement | Tags | Relationship |
|---|---|---|---|---|---|
| BBianca | interieur * diy * kleurjunkie@klusjesmam · 🇳🇱 NL | Decoration garden diy Creator | 21.7K | 0.8% | 1 | Tagged @cookandpan |
06 · Competitors according to Gravity
Who Cook & Pan competes with, by the numbers.
Gravity picks competitors from the index itself: same category, same market, similar size. The closest are named here; their figures, the full list and the side-by-side comparison are for subscribers.
Gravity by Benchr finds competitors for Cook & Pan among Kitchen & Dining brands in Netherlands. The closest is COOKUT, then GreenPan, All-Clad, FABINI, HexClad Cookware EU, Our Place.
| Brand | Similarity | Gravity score | Est. traffic | Trustpilot | Meta ads | Products | |
|---|---|---|---|---|---|---|---|
| COOKUTcookut.com | |||||||
| GreenPangreenpan.us | |||||||
| All-Cladall-clad.com | |||||||
| FABINIfabini.cz | |||||||
| HexClad Cookware EUhexclad.eu | |||||||
| Our Placefromourplace.ca |
07 · Company
The company behind Cook & Pan.
Legal entity, funding and distribution, as the Company tab of the Gravity brand page shows them. Where Gravity has nothing on file, the line says so rather than disappearing.
Cook & Pan is a company based in Lichtenvoorde, Netherlands, on a domain registered in December 2021. It employs about 5 people.
- Legal name
- Data not available
- Registration no.
- Data not available
- VAT
- Data not available
- Legal form
- Data not available
- Entity country
- 🇳🇱 Netherlands · Lichtenvoorde
- Founded
- Data not available
- Domain registered
- 20 Dec 2021
- Share capital
- Data not available
- Status
- Operating
- President
- Data not available
- Activity code
- Data not available
- Employees
- 5 on LinkedIn
- Funding stage
- Data not available
- Total raised
- Data not available
- Investors
- Data not available
- VC-backed
- Data not available
- Own store
- cookandpan.com · Shopify · EUR
- Catalogue
- 92 collections
- Retailers
- None recorded
- Open jobs
- None recorded
08 · What people ask about Cook & Pan
What people ask Google about Cook & Pan.
11 answers built from the data on this page, each one sourced to Gravity by Benchr, which say so when we don't know.
Is Cook & Pan legit or a scam?
According to Gravity by Benchr, Cook & Pan is a brand based in Lichtenvoorde, Netherlands: its website has existed since December 2021, its Trustpilot profile is claimed by the brand, it sells on a Shopify store, it employs 5 people on LinkedIn, it has 42,545 Instagram followers. Those are the marks of an established brand, not a pop-up shop. Source: Gravity by Benchr brand index, November 2026.
What do customers say about Cook & Pan?
Customers rate Cook & Pan 4.3 out of 5 on Trustpilot over 6,474 reviews, 4,291 of them in the last twelve months: 72% give five stars, 8% one star. Gravity by Benchr places that review volume in the top 5 % of the 270,321 Trustpilot pages in its index. On Google, Cook & Pan scores 4.7 over 10 reviews. Source: Gravity by Benchr Trustpilot reading, October 2026.
What does Cook & Pan sell?
Cook & Pan is a brand that sells high-quality cookware including pans, pots, and sets with beautiful designs and convenient functionality. Their products are PFAS-free and suitable for induction cooking. Gravity by Benchr classifies it under Kitchen & Dining, with Cookware & Bakeware making up 98% of the catalogue. Source: Gravity by Benchr product classification, October 2026.
Is Cook & Pan expensive?
Cook & Pan's best seller, Shipping guarantee, sells €2.95 on cookandpan.com. 99% of the catalogue is in stock. Gravity does not track prices daily: check cookandpan.com before buying. Source: Gravity by Benchr catalogue reading, October 2026.
Cook & Pan promo code
Gravity by Benchr does not collect discount codes. What Gravity observes: Cook & Pan advertises on Facebook and Instagram and on Google, where its offers often run. Check cookandpan.com for current promotions. Source: Gravity by Benchr ad records, October 2026.
Where to buy Cook & Pan?
Cook & Pan sells on its own website, cookandpan.com, a Shopify store. Gravity by Benchr lists no retailer or marketplace for the brand. Source: Gravity by Benchr retailer data, November 2026.
Who owns Cook & Pan?
Gravity by Benchr records a company based in Lichtenvoorde, Netherlands, whose domain was registered in 2021, with 5 employees on LinkedIn. Gravity publishes no personal data about founders. Source: Gravity by Benchr company records, November 2026.
Is Cook & Pan doing well?
Yes. Gravity by Benchr estimates about 135,300 visits to cookandpan.com in September 2026, up 86% in a month and up 61% over three months. Cook & Pan ranks #25 of 1,494 Kitchen & Dining brands in Netherlands in the Gravity index. Source: Gravity by Benchr estimated traffic, September 2026.
Which platform and tools does Cook & Pan use?
Gravity by Benchr identifies cookandpan.com as a Shopify store (standard plan, not Shopify Plus), selling in EUR. The brand has claimed its Trustpilot profile. It advertises through Meta and on Google since October 2021. Source: Gravity by Benchr platform and advertising records, November 2026.
What is Cook & Pan's ad budget?
Gravity by Benchr does not publish a spend figure for Cook & Pan on this page. What Gravity observes: an active Meta advertiser, on Facebook, Instagram, Messenger, Threads. The estimated monthly spend band, derived from the EU reach of each ad, is on the Gravity brand page. Source: Gravity by Benchr Meta Ad Library records, October 2026.
Who are the biggest Kitchen & Dining brands in Netherlands?
Among Kitchen & Dining brands in Netherlands in the Gravity by Benchr index, Cook & Pan ranks #25 of 1,494 by estimated traffic. Its closest competitors on the same market are COOKUT, GreenPan, All-Clad, FABINI, HexClad Cookware EU. Source: Gravity by Benchr competitor analysis, same category, same market, similar size, November 2026.
Gravity by Benchr indexes more than 4 million e-commerce brands across 150 countries. Figures on this page are estimates, updated monthly; the Gravity score is recomputed nightly. Not affiliated with Cook & Pan.