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Brand page · United States

Crocs Top 1% worldwide Top 1% in the United States
crocs.com·🇺🇸 United States·Since 1996

Crocs traffic, ads & competitors 11.8m visits a month, 970 active Meta ads.

Crocs — American shoe company that sells casual footwear including the iconic Classic Clog and HEYDUDE slip-on shoes, focusing on comfort without compromise and style with personality. In September 2026 crocs.com drew an estimated 11.8m visits, down 13% on the month before.

crocs.com@crocs 2.9mLinkedIn 146kTrustpilot 1.4Meta Ad Library 970

Updated Traffic Sept 2026Meta ads 13 Oct 2026Google ads 21 Oct 2026Trustpilot Oct 2026

Estimated traffic
11.8m
−13% vs. August 2026
Instagram followers
2.9m
2,645 posts · @crocs
Trustpilot
1.4
1,796 reviews · 191 in 12 months
Meta ads
970
active · on Google since 2021
Products
—
Data not available
Rank in the United States
—
Data not available
LinkedIn
146k
followers · 7,940 employees
Earned media value
€2.5m
per month, Instagram

Gravity score

—Data not available

How the score is calculated

About the store

American shoe company that sells casual footwear including the iconic Classic Clog and HEYDUDE slip-on shoes, focusing on comfort without compromise and style with personality.

01 · Traffic

Crocs website traffic

The traffic card of the Gravity brand page: the latest month and its two trends. The monthly curve, 24 months of history, the audience by country, the traffic sources and the category comparison are for members, free to start.

Crocs drew an estimated 11.8m visits in September 2026, down 13% on the month before and down 2% over three months.

  • Worldwide#1,613of 4.5m sites · Top 1%
  • In United States#603of 1.2m sites · Top 1%
  • Category, worldwide—Data not available
  • Category, United States—Data not available
Monthly visitssource Sept 2026

11.8m

estimated visits in September

1 mo ▼ −13.5%4 mo ▼ −1.7%

The monthly curve, 24 months of history and the category comparison.

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Audience by country, free account
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02 · Reviews

Crocs reviews

The review cards of the Gravity brand page: the Trustpilot page, with its star distribution and the brand's tiers against the index, and the Google reviews. The TrustScore history and the review velocity against the category are for signed-in members.

Crocs holds 1.4 out of 5 on Trustpilot over 1,796 reviews, 191 of them in the last twelve months: 6% of customers give five stars and 88% one star. That volume places Crocs in the top 10% of the 270,321 Trustpilot pages in the Gravity index.

Trustpilotread 20 Oct 2026
1.4TrustScore · 1,796 reviews · 191 in 12 months
Top 10% review volume
5 ★6%
4 ★2%
3 ★2%
2 ★3%
1 ★88%

Clothing Store Women's Clothing Store Shoe Store

Google reviewsData not available

Data not available

Review velocity, TrustScore history and the category comparison are on the Gravity brand page.

03 · Products

Crocs best-selling products

The top three products in the catalogue, in the store's own best-seller order, with price and stock. The full catalogue, the rankings over time and the ads that lead to each product are for signed-in members.

Gravity by Benchr has not read Crocs's catalogue yet.

ProductsData not available

Data not available

Catalogue mixData not available

Data not available

Share of the catalogue by product family.

Activity mixData not available

Data not available

The dominant category places Crocs in its comparison group.

Prices and ratingsstore data
Average rating
Data not available
Rated products
Data not available
In stock
Data not available
Upper price quartile
Data not available
Currency
Data not available

05 · Influencers

Crocs influencers

The creators who tag @crocs on Instagram, found by Gravity by Benchr in their posts. One is shown here; the full list, the audiences and the contact details are for signed-in members.

Creators tag @crocs on Instagram, led by Eufraimidis (12.3k followers, 0.1% engagement).

Influencersaccounts tagging @crocs · Instagram
AccountProfileFollowersEngagementTagsRelationship
EEufraimidis@eufraimidis · 🇬🇷 GRFashion style luxury Creator12.3k0.1%10Tagged @crocs
Engagement is the median of recent posts.See all

06 · Competitors according to Gravity

Crocs competitors and alternatives

Gravity picks competitors from the index itself: same category, same market, similar size. The closest are named here; their figures, the full list and the side-by-side comparison are for subscribers.

Gravity by Benchr finds competitors for Crocs. The closest is Crocs, then crocssa.co.za, Crocs, Crocs, Clog Studios, Qomfort Co.

CompetitorsUnited States · similarity out of 100
BrandSimilarityGravity scoreEst. trafficInstagramTrustpilotMeta adsProducts
Crocscrocs.com.pe
crocssa.co.zacrocssa.co.za
Crocscrocsitalia.it
Crocscrocs.co.id
Clog Studiosclogstudios.com
Qomfort Coqomfortco.com
Competitors Gravity finds for Crocs. Similarity, Gravity score, traffic, social, reviews, ads and catalogue are for subscribers.Compare Crocs with Crocs

07 · Company

Who is behind Crocs?

Legal entity, funding and distribution, as the Company tab of the Gravity brand page shows them. Where Gravity has nothing on file, the line says so rather than disappearing.

Crocs is a company based in United States, on a domain registered in June 1996. It employs about 7,940 people.

Legal entityGravity index, Sept 2026
Entity country
🇺🇸 United States
Domain registered
19 Jun 1996
Employees
7,940 on LinkedIn
DistributionGravity index, Sept 2026
Own store
crocs.com
Retailers
None recorded
Open jobs
None recorded

08 · What people ask about Crocs

What people ask Google about Crocs.

7 answers built from the data on this page, each one sourced to Gravity by Benchr, which say so when we don't know.

Is Crocs legit?

According to Gravity by Benchr, Crocs is a brand based in the United States: its website has existed since June 1996, it employs 7,940 people on LinkedIn, it has 2,890,849 Instagram followers. Those are the marks of an established brand, not a pop-up shop. Source: Gravity by Benchr brand index, September 2026.

What do customers say about Crocs?

Customers rate Crocs 1.4 out of 5 on Trustpilot over 1,796 reviews, 191 of them in the last twelve months: 6% give five stars, 88% one star. Gravity by Benchr places that review volume in the top 10% of the 270,321 Trustpilot pages in its index. Source: Gravity by Benchr Trustpilot reading, October 2026.

What is Crocs?

American shoe company that sells casual footwear including the iconic Classic Clog and HEYDUDE slip-on shoes, focusing on comfort without compromise and style with personality. Source: Gravity by Benchr product classification.

Does Crocs have a discount code?

Gravity by Benchr does not collect discount codes. What Gravity observes: Crocs advertises on Facebook and Instagram and on Google, where its offers often run. Check crocs.com for current promotions. Source: Gravity by Benchr ad records, October 2026.

Who is behind Crocs?

Gravity by Benchr records a company based in United States, whose domain was registered in 1996, with 7,940 employees on LinkedIn. Gravity publishes no personal data about founders. Source: Gravity by Benchr company records.

Is Crocs doing well?

Not at the moment. Gravity by Benchr estimates about 11,793,300 visits to crocs.com in September 2026, down 13% in a month and down 2% over three months. Source: Gravity by Benchr estimated traffic, September 2026.

How much does Crocs spend on Meta ads?

Gravity by Benchr does not publish a spend figure for Crocs on this page. What Gravity observes: an active Meta advertiser, on Facebook, Instagram, Messenger, Audience Network, Threads, WhatsApp. The estimated monthly spend band, derived from the EU reach of each ad, is on the Gravity brand page. Source: Gravity by Benchr Meta Ad Library records, October 2026.

Gravity by Benchr indexes more than 4 million e-commerce brands across 150 countries. Figures on this page are estimates, updated monthly; the Gravity score is recomputed nightly. Not affiliated with Crocs.