Brand page · Clothing · United Kingdom

Curvy Kate Top 5% worldwide Top 5% in United Kingdom Top 1% in Clothing Top 1% in Clothing in United Kingdom
curvykate.com·🇬🇧 Uxbridge, United Kingdom· Shopify·Since 2007

Curvy Kate: 234k visits a month, 63 active Meta ads, Gravity score 476.

Curvy Kate — Curvy Kate UK is a lingerie and swimwear brand specializing in D+ cup sizes, offering bras, lingerie sets, and swimwear for women with larger busts. In September 2026 curvykate.com drew an estimated 234k visits, down 18% on the month before. It ranks #614 of 97,158 Clothing brands in United Kingdom and holds a 3.1 Trustpilot rating over 4,218 reviews.

curvykate.com@curvykate 358kYouTube 115kFacebookLinkedIn 7.7kTrustpilot 3.1Meta Ad Library 63

Updated Traffic Sept 2026Meta ads 8 Oct 2026Google ads 20 Oct 2026Instagram Sept 2026Trustpilot Oct 2026Catalogue Oct 2026Gravity score 2 Nov 2026

Estimated traffic
234k
−18% vs. August 2026
Instagram followers
358k
9,437 posts · @curvykate
Trustpilot
3.1
4,218 reviews · 20 in 12 months
Meta ads
63
active · on Google since 2023
Products
83%
in stock · 426 collections
Rank in United States
#614
of 97,158 in Clothing
LinkedIn
7.7k
followers · 41 employees
Earned media value
€32.1k
per month, Instagram

Gravity score

476/ 1000 · 10 of 10 indicators rated
Brand Power490
Momentum323
Performance615

Percentiles within 484 peers: Clothing brands in United Kingdom with 100K–1M monthly visits. Recomputed nightly, last on 2 Nov 2026.

How the score is calculated

About the store

Curvy Kate UK is a lingerie and swimwear brand specializing in D+ cup sizes, offering bras, lingerie sets, and swimwear for women with larger busts.

01 · Traffic

How much traffic Curvy Kate gets.

The traffic card of the Gravity brand page: the latest month and its two trends. The monthly curve, 24 months of history, the audience by country, the traffic sources and the category comparison are for members, free to start.

Curvy Kate drew an estimated 234k visits in September 2026, down 18% on the month before and down 38% over three months.

  • Worldwide#45,930of 4.5m sites · Top 5%
  • In United States#14,982of 1.2m sites · Top 5%
  • Clothing, worldwide#4,103of 459,295 brands · Top 1%
  • Clothing, United States#614of 97,158 brands · Top 1%
Monthly visitssource Sept 2026

234k

estimated visits in September

1 mo ▼ −17.7%4 mo ▼ −38.1%

The monthly curve, 24 months of history and the category comparison.

Create your free account
Audience by country, free account
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02 · Reviews

What customers say about Curvy Kate.

The review cards of the Gravity brand page: the Trustpilot page, with its star distribution and the brand's tiers against the index, and the Google reviews. The TrustScore history and the review velocity against the category are for signed-in members.

Curvy Kate holds 3.1 out of 5 on Trustpilot over 4,218 reviews, 20 of them in the last twelve months: 69% of customers give five stars and 11% one star. That volume places Curvy Kate in the top 5% of the 270,321 Trustpilot pages in the Gravity index.

Trustpilotclaimed page · read 20 Oct 2026
3.1TrustScore · 4,218 reviews · 20 in 12 months
Top 5% review volume
5 ★69%
4 ★9%
3 ★7%
2 ★5%
1 ★11%

Lingerie Store Swimwear Store

Google reviewsData not available

Data not available

Review velocity, TrustScore history and the category comparison are on the Gravity brand page.

03 · Products

What Curvy Kate sells, ranked by sales.

The top three products in the catalogue, in the store's own best-seller order, with price and stock. The full catalogue, the rankings over time and the ads that lead to each product are for signed-in members.

Curvy Kate sells on Shopify, 83% of its catalogue in stock. The best seller is Curvy Kate Boost Me Up Padded Balcony Bra Black, at £34.00, followed by Curvy Kate Victory Side Support Balcony Bra Black and Curvy Kate Wash Bag White.

ProductsCatalogue read Oct 2026
Catalogue mixOct 2026
Gift Cards0%

Share of the catalogue by product family.

Activity mixdominant: Clothing
Clothing96%
Household Supplies2%
Clothing Accessories1%
Personal Care0%
Party & Celebration0%

The dominant category places Curvy Kate in its comparison group.

Prices and ratingsstore data
Average rating
4.83 / 5
Rated products
56% of the catalogue
In stock
83%
Upper price quartile
US$39.64
Currency
GBP

05 · Influencers

Who talks about Curvy Kate.

The creators who tag @curvykate on Instagram, found by Gravity by Benchr in their posts. One is shown here; the full list, the audiences and the contact details are for signed-in members.

Creators tag @curvykate on Instagram, led by Scantilly by Curvy Kate (165k followers, 0.1% engagement).

Influencersaccounts tagging @curvykate · Instagram
AccountProfileFollowersEngagementTagsRelationship
SScantilly by Curvy Kate@dearscantilly · 🇬🇧 GBFashion style luxury Creator165k0.1%6Tagged @curvykate
Engagement is the median of recent posts.See all

06 · Competitors according to Gravity

Who Curvy Kate competes with, by the numbers.

Gravity picks competitors from the index itself: same category, same market, similar size. The closest are named here; their figures, the full list and the side-by-side comparison are for subscribers.

Gravity by Benchr finds competitors for Curvy Kate among Clothing brands in United Kingdom. The closest is bravissimo.com, then SugarShape, Brastop, Sans Complexe Lingerie, freyalingerie.com, MARVELL LANE.

CompetitorsClothing · United Kingdom · similarity out of 100
BrandSimilarityGravity scoreEst. trafficInstagramTrustpilotMeta adsProducts
bravissimo.combravissimo.com
SugarShapesugarshape.de
Brastopbrastop.com
Sans Complexe Lingeriesanscomplexe.com
freyalingerie.comfreyalingerie.com
MARVELL LANEmarvell-lane.com
Competitors Gravity finds for Curvy Kate. Similarity, Gravity score, traffic, social, reviews, ads and catalogue are for subscribers.Compare Curvy Kate with bravissimo.com

07 · Company

The company behind Curvy Kate.

Legal entity, funding and distribution, as the Company tab of the Gravity brand page shows them. Where Gravity has nothing on file, the line says so rather than disappearing.

Curvy Kate is a company based in Uxbridge, United Kingdom, founded in 2009 according to LinkedIn, on a domain registered in February 2007. It employs about 41 people.

Legal entityGravity index, Nov 2026
Legal name
Data not available
Registration no.
Data not available
VAT
Data not available
Legal form
Data not available
Entity country
🇬🇧 United Kingdom · Uxbridge
Founded
2009, per LinkedIn
Domain registered
23 Feb 2007
Share capital
Data not available
Status
Operating
President
Data not available
Activity code
Data not available
Employees
41 on LinkedIn
FundingGravity index, Nov 2026
Funding stage
Data not available
Total raised
Data not available
Investors
Data not available
VC-backed
Data not available
DistributionGravity index, Nov 2026
Own store
curvykate.com · Shopify · GBP
Catalogue
426 collections
Retailers
None recorded
Open jobs
None recorded

08 · What people ask about Curvy Kate

What people ask Google about Curvy Kate.

11 answers built from the data on this page, each one sourced to Gravity by Benchr, which say so when we don't know.

Is Curvy Kate legit or a scam?

According to Gravity by Benchr, Curvy Kate is a brand based in Uxbridge, United Kingdom: its website has existed since February 2007, its Trustpilot profile is claimed by the brand, it sells on a Shopify store, it employs 41 people on LinkedIn, it has 357,850 Instagram followers. Those are the marks of an established brand, not a pop-up shop. Source: Gravity by Benchr brand index, November 2026.

Curvy Kate reviews

Customers rate Curvy Kate 3.1 out of 5 on Trustpilot over 4,218 reviews, 20 of them in the last twelve months: 69% give five stars, 11% one star. Gravity by Benchr places that review volume in the top 5% of the 270,321 Trustpilot pages in its index. Source: Gravity by Benchr Trustpilot reading, October 2026.

What is Curvy Kate known for?

Curvy Kate UK is a lingerie and swimwear brand specializing in D+ cup sizes, offering bras, lingerie sets, and swimwear for women with larger busts. Gravity by Benchr classifies it under Clothing, with Gift Cards making up 0% of the catalogue. Source: Gravity by Benchr product classification, October 2026.

How much does Curvy Kate cost?

Curvy Kate's best seller, Curvy Kate Boost Me Up Padded Balcony Bra Black, sells £34.00 on curvykate.com. 83% of the catalogue is in stock. Gravity does not track prices daily: check curvykate.com before buying. Source: Gravity by Benchr catalogue reading, October 2026.

Curvy Kate promo code

Gravity by Benchr does not collect discount codes. What Gravity observes: Curvy Kate advertises on Facebook and Instagram and on Google, where its offers often run. Check curvykate.com for current promotions. Source: Gravity by Benchr ad records, October 2026.

Where to buy Curvy Kate?

Curvy Kate sells on its own website, curvykate.com, a Shopify store. Gravity by Benchr lists no retailer or marketplace for the brand. Source: Gravity by Benchr retailer data, November 2026.

Who is behind Curvy Kate?

Gravity by Benchr records a company based in Uxbridge, United Kingdom, founded in 2009 according to LinkedIn, on a domain registered in 2007, with 41 employees on LinkedIn. Gravity publishes no personal data about founders. Source: Gravity by Benchr company records, November 2026.

Is Curvy Kate doing well?

Not at the moment. Gravity by Benchr estimates about 234,400 visits to curvykate.com in September 2026, down 18% in a month and down 38% over three months. Curvy Kate ranks #614 of 97,158 Clothing brands in United Kingdom in the Gravity index. Source: Gravity by Benchr estimated traffic, September 2026.

Which platform and tools does Curvy Kate use?

Gravity by Benchr identifies curvykate.com as a Shopify store (standard plan, not Shopify Plus), selling in GBP. The brand has claimed its Trustpilot profile. It advertises through Meta and on Google since December 2023. Source: Gravity by Benchr platform and advertising records, November 2026.

How much does Curvy Kate spend on Meta ads?

Gravity by Benchr does not publish a spend figure for Curvy Kate on this page. What Gravity observes: an active Meta advertiser, on Facebook, Instagram, Messenger, Audience Network, Threads. The estimated monthly spend band, derived from the EU reach of each ad, is on the Gravity brand page. Source: Gravity by Benchr Meta Ad Library records, October 2026.

Who are the biggest Clothing brands in United Kingdom?

Among Clothing brands in United Kingdom in the Gravity by Benchr index, Curvy Kate ranks #614 of 97,158 by estimated traffic. Its closest competitors on the same market are bravissimo.com, SugarShape, Brastop, Sans Complexe Lingerie and freyalingerie.com. Source: Gravity by Benchr competitor analysis, same category, same market, similar size, November 2026.

Gravity by Benchr indexes more than 4 million e-commerce brands across 150 countries. Figures on this page are estimates, updated monthly; the Gravity score is recomputed nightly. Not affiliated with Curvy Kate.