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  5. Daniella Draper

Brand page · Jewelry · United Kingdom

Daniella Draper Top 5% worldwide Top 5% in the United Kingdom Top 5% in Jewelry Top 5% in Jewelry in the United Kingdom
danielladraper.com·🇬🇧 Grimsby,, United Kingdom· Shopify·Since 2009

Daniella Draper traffic, ads & competitors 65.6k visits a month, 130 active Meta ads, Gravity score 763.

Daniella Draper — Daniella Draper is a British jewellery designer creating handcrafted jewellery made in England, inspired by nature and designed for lifetimes of love. The family business creates beautiful jewellery using recycled solid gold and silver. In September 2026 danielladraper.com drew an estimated 65.6k visits, down 8% on the month before. It ranks #147 of 6,772 Jewelry brands in the United Kingdom and holds a 5.0 Trustpilot rating over 1,167 reviews.

danielladraper.com@danielladraper 82.5kYouTube 288FacebookLinkedIn 1kTrustpilot 5.0Meta Ad Library 130

Updated Traffic Sept 2026Meta ads 7 Oct 2026Google ads 21 Oct 2026Instagram Sept 2026Trustpilot Oct 2026Catalogue Oct 2026Gravity score 2 Nov 2026

Estimated traffic
65.6k
−8% vs. August 2026
Instagram followers
82.5k
5,397 posts · @danielladraper
Trustpilot
5.0
1,167 reviews · 429 in 12 months
Meta ads
130
active · on Google since 2024
Products
91%
in stock · 511 collections
Rank in the United Kingdom
#147
of 6,772 in Jewelry
LinkedIn
1k
followers · 69 employees
Earned media value
€1.8k
per month, Instagram

Gravity score

763/ 1000 · 10 of 10 indicators rated
Brand Power765
Momentum702
Performance821

Percentiles within 265 peers: Jewelry brands in the United Kingdom with 30K–100K monthly visits. Recomputed nightly, last on 2 Nov 2026.

How the score is calculated

About the store

Daniella Draper is a British jewellery designer creating handcrafted jewellery made in England, inspired by nature and designed for lifetimes of love. The family business creates beautiful jewellery using recycled solid gold and silver.

01 · Traffic

Daniella Draper website traffic

The traffic card of the Gravity brand page: the latest month and its two trends. The monthly curve, 24 months of history, the audience by country, the traffic sources and the category comparison are for members, free to start.

Daniella Draper drew an estimated 65.6k visits in September 2026, down 8% on the month before and up 49% over three months.

  • Worldwide#134,718of 4.5m sites · Top 5%
  • In United Kingdom#7,041of 192k sites · Top 5%
  • Jewelry, worldwide#3,026of 132,285 brands · Top 5%
  • Jewelry, United Kingdom#147of 6,772 brands · Top 5%
Monthly visitssource Sept 2026

65.6k

estimated visits in September

1 mo ▼ −7.9%4 mo ▲ +48.6%

The monthly curve, 24 months of history and the category comparison.

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Audience by country, free account
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02 · Reviews

Daniella Draper reviews

The review cards of the Gravity brand page: the Trustpilot page, with its star distribution and the brand's tiers against the index, and the Google reviews. The TrustScore history and the review velocity against the category are for signed-in members.

Daniella Draper holds 5.0 out of 5 on Trustpilot over 1,167 reviews, 429 of them in the last twelve months: 98% of customers give five stars and 1% one star. That volume places Daniella Draper in the top 10% of the 270,321 Trustpilot pages in the Gravity index, and its rating quality in the top 1%.

Trustpilotclaimed page · read 20 Oct 2026
5.0TrustScore · 1,167 reviews · 429 in 12 months
Top 10% review volumeTop 1% rating quality
5 ★98%
4 ★1%
3 ★0%
2 ★0%
1 ★1%

Jewelry Store Jewellery Manufacturer Jewelry Designer Jewelry Engraver

Google reviewsData not available

Data not available

Review velocity, TrustScore history and the category comparison are on the Gravity brand page.

03 · Products

Daniella Draper best-selling products

The top three products in the catalogue, in the store's own best-seller order, with price and stock. The full catalogue, the rankings over time and the ads that lead to each product are for signed-in members.

Daniella Draper sells on Shopify, 91% of its catalogue in stock. The best seller is Silver Stack Ring, at £55.00, followed by Silver Alphabet Charm and Silver Baby Heart Trace Chain Bracelet.

ProductsCatalogue read Oct 2026
Catalogue mixOct 2026
Rings32%
Necklaces29%
Bracelets23%
Earrings7%

Share of the catalogue by product family.

Activity mixdominant: Jewelry
Jewelry97%
Clothing Accessories1%
Decor0%
Hobbies & Creative Arts0%
Handbag & Wallet Accessories0%

The dominant category places Daniella Draper in its comparison group.

Prices and ratingsstore data
Average rating
4.92 / 5
Rated products
17% of the catalogue
In stock
91%
Upper price quartile
US$3,838.37
Currency
GBP

05 · Influencers

Daniella Draper influencers

The creators who tag @danielladraper on Instagram, found by Gravity by Benchr in their posts. One is shown here; the full list, the audiences and the contact details are for signed-in members.

Creators tag @danielladraper on Instagram, led by Marina Guergova (26.8k followers, 1.0% engagement).

Influencersaccounts tagging @danielladraper · Instagram
AccountProfileFollowersEngagementTagsRelationship
MMarina Guergova@marinalondon · 🇬🇧 GBPhotography visual arts Creator26.8k1.0%3Tagged @danielladraper
Engagement is the median of recent posts.See all

06 · Competitors according to Gravity

Daniella Draper competitors and alternatives

Gravity picks competitors from the index itself: same category, same market, similar size. The closest are named here; their figures, the full list and the side-by-side comparison are for subscribers.

Gravity by Benchr finds competitors for Daniella Draper among Jewelry brands in the United Kingdom. The closest is Maya Magal London, then FJewellery, Argent & Asher, REIS JEWELLERY, Azza Fahmy Jewellery, afterdiamonds.co.uk.

CompetitorsJewelry · United Kingdom · similarity out of 100
BrandSimilarityGravity scoreEst. trafficInstagramTrustpilotMeta adsProducts
Maya Magal Londonmayamagal.co.uk
FJewelleryfjewellery.co.uk
Argent & Asherargent-asher.com
REIS JEWELLERYreisjewellery.co.uk
Azza Fahmy Jewelleryazzafahmy.com
afterdiamonds.co.ukafterdiamonds.co.uk
Competitors Gravity finds for Daniella Draper. Similarity, Gravity score, traffic, social, reviews, ads and catalogue are for subscribers.Compare Daniella Draper with Maya Magal London

07 · Company

Who is behind Daniella Draper?

Legal entity, funding and distribution, as the Company tab of the Gravity brand page shows them. Where Gravity has nothing on file, the line says so rather than disappearing.

Daniella Draper is a company based in Grimsby,, United Kingdom, founded in 2009 according to LinkedIn, on a domain registered in May 2009. It employs about 69 people.

Legal entityGravity index, Nov 2026
Entity country
🇬🇧 United Kingdom · Grimsby,
Founded
2009, per LinkedIn
Domain registered
20 May 2009
Status
Operating
Employees
69 on LinkedIn
DistributionGravity index, Nov 2026
Own store
danielladraper.com · Shopify · GBP
Catalogue
511 collections
Retailers
None recorded
Open jobs
None recorded

08 · What people ask about Daniella Draper

What people ask Google about Daniella Draper.

11 answers built from the data on this page, each one sourced to Gravity by Benchr, which say so when we don't know.

Is Daniella Draper legit or a scam?

According to Gravity by Benchr, Daniella Draper is a brand based in Grimsby,, United Kingdom: its website has existed since May 2009, its Trustpilot profile is claimed by the brand, it sells on a Shopify store, it employs 69 people on LinkedIn, it has 82,477 Instagram followers. Those are the marks of an established brand, not a pop-up shop. Source: Gravity by Benchr brand index, November 2026.

What do customers say about Daniella Draper?

Customers rate Daniella Draper 5.0 out of 5 on Trustpilot over 1,167 reviews, 429 of them in the last twelve months: 98% give five stars, 1% one star. Gravity by Benchr places that review volume in the top 10% of the 270,321 Trustpilot pages in its index. Source: Gravity by Benchr Trustpilot reading, October 2026.

What is Daniella Draper known for?

Daniella Draper is a British jewellery designer creating handcrafted jewellery made in England, inspired by nature and designed for lifetimes of love. The family business creates beautiful jewellery using recycled solid gold and silver. Gravity by Benchr classifies it under Jewelry, with Rings making up 32% of the catalogue. Source: Gravity by Benchr product classification, October 2026.

Daniella Draper prices: how much is it?

Daniella Draper's best seller, Silver Stack Ring, sells £55.00 on danielladraper.com. 91% of the catalogue is in stock. Gravity does not track prices daily: check danielladraper.com before buying. Source: Gravity by Benchr catalogue reading, October 2026.

Is there a Daniella Draper discount code?

Gravity by Benchr does not collect discount codes. What Gravity observes: Daniella Draper advertises on Facebook and Instagram and on Google, where its offers often run. Check danielladraper.com for current promotions. Source: Gravity by Benchr ad records, October 2026.

Where can I buy Daniella Draper?

Daniella Draper sells on its own website, danielladraper.com, a Shopify store. Gravity by Benchr lists no retailer or marketplace for the brand. Source: Gravity by Benchr retailer data, November 2026.

Who owns Daniella Draper?

Gravity by Benchr records a company based in Grimsby,, United Kingdom, founded in 2009 according to LinkedIn, on a domain registered in 2009, with 69 employees on LinkedIn. Gravity publishes no personal data about founders. Source: Gravity by Benchr company records, November 2026.

Is Daniella Draper doing well?

Yes. Gravity by Benchr estimates about 65,600 visits to danielladraper.com in September 2026, down 8% in a month and up 49% over three months. Daniella Draper ranks #147 of 6,772 Jewelry brands in the United Kingdom in the Gravity index. Source: Gravity by Benchr estimated traffic, September 2026.

Which platform and tools does Daniella Draper use?

Gravity by Benchr identifies danielladraper.com as a Shopify store (standard plan, not Shopify Plus), selling in GBP. The brand has claimed its Trustpilot profile. It advertises through Meta and on Google since July 2024. Source: Gravity by Benchr platform and advertising records, November 2026.

What is Daniella Draper's ad budget?

Gravity by Benchr does not publish a spend figure for Daniella Draper on this page. What Gravity observes: an active Meta advertiser, on Facebook, Instagram, Messenger, Audience Network, Threads, WhatsApp. The estimated monthly spend band, derived from the EU reach of each ad, is on the Gravity brand page. Source: Gravity by Benchr Meta Ad Library records, October 2026.

Who are the biggest Jewelry brands in the United Kingdom?

Among Jewelry brands in the United Kingdom in the Gravity by Benchr index, Daniella Draper ranks #147 of 6,772 by estimated traffic. Its closest competitors on the same market are Maya Magal London, FJewellery, Argent & Asher, REIS JEWELLERY and Azza Fahmy Jewellery. Source: Gravity by Benchr competitor analysis, same category, same market, similar size, November 2026.

Gravity by Benchr indexes more than 4 million e-commerce brands across 150 countries. Figures on this page are estimates, updated monthly; the Gravity score is recomputed nightly. Not affiliated with Daniella Draper.