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Brand page

Decathlon Top 1% worldwide
decathlon.ro·Since 2000

Decathlon: 3.1m visits a month, 113 active Meta ads.

Decathlon — Decathlon RO is a Romanian online store that sells sports equipment and products for various activities including hiking, fitness, cycling, team sports, swimming, and running. In September 2026 decathlon.ro drew an estimated 3.1m visits, down 21% on the month before.

decathlon.ro@decathlonromania 86.1kTrustpilot 2.1Meta Ad Library 113

Updated Traffic Sept 2026Meta ads 13 Oct 2026Trustpilot Oct 2026

Estimated traffic
3.1m
−21% vs. August 2026
Instagram followers
86.1k
4,194 posts · @decathlonromania
Trustpilot
2.1
29 reviews · 15 in 12 months
Meta ads
113
active
Products
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Data not available
Rank in —
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LinkedIn
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Earned media value
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Gravity score

—Data not available

How the score is calculated

About the store

Decathlon RO is a Romanian online store that sells sports equipment and products for various activities including hiking, fitness, cycling, team sports, swimming, and running.

01 · Traffic

How much traffic Decathlon gets.

The traffic card of the Gravity brand page: the latest month and its two trends. The monthly curve, 24 months of history, the audience by country, the traffic sources and the category comparison are for members, free to start.

Decathlon drew an estimated 3.1m visits in September 2026, down 21% on the month before.

  • Worldwide#4,783of 4.5m sites · Top 1%
  • In Romania#21of 27.5k sites · Top 1%
  • Category, worldwide—Data not available
  • Category, Romania—Data not available
Monthly visitssource Sept 2026

3.1m

estimated visits in September

1 mo ▼ −21.4%4 mo ▼ −0.4%

The monthly curve, 24 months of history and the category comparison.

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Audience by country, free account
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02 · Reviews

What customers say about Decathlon.

The review cards of the Gravity brand page: the Trustpilot page, with its star distribution and the brand's tiers against the index, and the Google reviews. The TrustScore history and the review velocity against the category are for signed-in members.

Decathlon holds 2.1 out of 5 on Trustpilot over 29 reviews, 15 of them in the last twelve months: 24% of customers give five stars and 69% one star. That volume places Decathlon in the top 50% of the 270,321 Trustpilot pages in the Gravity index.

Trustpilotread 21 Oct 2026
2.1TrustScore · 29 reviews · 15 in 12 months
Top 50% review volume
5 ★24%
4 ★0%
3 ★0%
2 ★7%
1 ★69%

Activewear Store Outdoor Sports Store Sportswear Store

Google reviewsData not available

Data not available

Review velocity, TrustScore history and the category comparison are on the Gravity brand page.

03 · Products

What Decathlon sells, ranked by sales.

The top three products in the catalogue, in the store's own best-seller order, with price and stock. The full catalogue, the rankings over time and the ads that lead to each product are for signed-in members.

Gravity by Benchr has not read Decathlon's catalogue yet.

ProductsData not available

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Catalogue mixData not available

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Share of the catalogue by product family.

Activity mixData not available

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The dominant category places Decathlon in its comparison group.

Prices and ratingsstore data
Average rating
Data not available
Rated products
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In stock
Data not available
Upper price quartile
Data not available
Currency
Data not available

05 · Influencers

Who talks about Decathlon.

The creators who tag @decathlonromania on Instagram, found by Gravity by Benchr in their posts. One is shown here; the full list, the audiences and the contact details are for signed-in members.

Creators tag @decathlonromania on Instagram, led by Claudia Costea (13.6k followers, 14.6% engagement).

Influencersaccounts tagging @decathlonromania · Instagram
AccountProfileFollowersEngagementTagsRelationship
CClaudia Costea@claudia__costea · 🇷🇴 ROTravel tourism exploration Creator13.6k14.6%5Tagged @decathlonromania
Engagement is the median of recent posts.See all

06 · Competitors according to Gravity

Who Decathlon competes with, by the numbers.

Gravity picks competitors from the index itself: same category, same market, similar size. The closest are named here; their figures, the full list and the side-by-side comparison are for subscribers.

Gravity by Benchr finds competitors for Decathlon. The closest is INTERSPORT, then Sports World, Life Style Sports, fr.sportsdirect.com, Sportano, Team Sportia.

Competitorssimilarity out of 100
BrandSimilarityGravity scoreEst. trafficInstagramTrustpilotMeta adsProducts
INTERSPORTintersport.ro
Sports Worldsportsworld.dk
Life Style Sportslifestylesports.com
fr.sportsdirect.comfr.sportsdirect.com
Sportanosportano.ro
Team Sportiateamsportia.se
Competitors Gravity finds for Decathlon. Similarity, Gravity score, traffic, social, reviews, ads and catalogue are for subscribers.Compare Decathlon with INTERSPORT

07 · Company

The company behind Decathlon.

Legal entity, funding and distribution, as the Company tab of the Gravity brand page shows them. Where Gravity has nothing on file, the line says so rather than disappearing.

Decathlon is an e-commerce brand, on a domain registered in August 2000.

Legal entityGravity index, Sept 2026
Legal name
Data not available
Registration no.
Data not available
VAT
Data not available
Legal form
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Entity country
Data not available
Founded
Data not available
Domain registered
21 Aug 2000
Share capital
Data not available
Status
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President
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Activity code
Data not available
Employees
Data not available
FundingGravity index, Sept 2026
Funding stage
Data not available
Total raised
Data not available
Investors
Data not available
VC-backed
Data not available
DistributionGravity index, Sept 2026
Own store
decathlon.ro
Catalogue
Data not available
Retailers
None recorded
Open jobs
None recorded

08 · What people ask about Decathlon

What people ask Google about Decathlon.

7 answers built from the data on this page, each one sourced to Gravity by Benchr, which say so when we don't know.

Is Decathlon legit or a scam?

According to Gravity by Benchr, Decathlon is a brand: its website has existed since August 2000, it has 86,076 Instagram followers. Those are the marks of an established brand, not a pop-up shop. Source: Gravity by Benchr brand index, September 2026.

What do customers say about Decathlon?

Customers rate Decathlon 2.1 out of 5 on Trustpilot over 29 reviews, 15 of them in the last twelve months: 24% give five stars, 69% one star. Gravity by Benchr places that review volume in the top 50% of the 270,321 Trustpilot pages in its index. Source: Gravity by Benchr Trustpilot reading, October 2026.

What is Decathlon?

Decathlon RO is a Romanian online store that sells sports equipment and products for various activities including hiking, fitness, cycling, team sports, swimming, and running. Source: Gravity by Benchr product classification.

Decathlon promo code

Gravity by Benchr does not collect discount codes. What Gravity observes: Decathlon advertises on Facebook and Instagram, where its offers often run. Check decathlon.ro for current promotions. Source: Gravity by Benchr ad records, October 2026.

Who is behind Decathlon?

Gravity by Benchr records a company, whose domain was registered in 2000. Gravity publishes no personal data about founders. Source: Gravity by Benchr company records.

Is Decathlon doing well?

Not at the moment. Gravity by Benchr estimates about 3,089,700 visits to decathlon.ro in September 2026, down 21% in a month and down 0% over three months. Source: Gravity by Benchr estimated traffic, September 2026.

What is Decathlon's ad budget?

Gravity by Benchr does not publish a spend figure for Decathlon on this page. What Gravity observes: an active Meta advertiser, on Facebook, Instagram, Messenger, Audience Network, Threads. The estimated monthly spend band, derived from the EU reach of each ad, is on the Gravity brand page. Source: Gravity by Benchr Meta Ad Library records, October 2026.

Gravity by Benchr indexes more than 4 million e-commerce brands across 150 countries. Figures on this page are estimates, updated monthly; the Gravity score is recomputed nightly. Not affiliated with Decathlon.