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- Detour Sunglasses
Brand page · Clothing Accessories · United States
Detour Sunglasses traffic, ads & competitors 31.7k visits a month, 27 active Meta ads, Gravity score 472.
Detour Sunglasses — Detour Sunglasses is an independent lifestyle eyewear brand that offers affordable high-quality polarized sunglasses, snow and ski goggles, and ANSI Z87-rated eyewear for outdoor enthusiasts. In September 2026 detoursunglasses.com drew an estimated 31.7k visits, down 5% on the month before. It ranks #1,124 of 34,142 Clothing Accessories brands in the United States.
Updated Traffic Sept 2026Meta ads 7 Oct 2026Google ads 21 Oct 2026Instagram Sept 2026Trustpilot Oct 2026Catalogue Oct 2026Gravity score 2 Nov 2026
Gravity score
Percentiles within 843 peers: Clothing Accessories brands in the United States with 30K–100K monthly visits. Recomputed nightly, last on 2 Nov 2026.
About the store
Detour Sunglasses is an independent lifestyle eyewear brand that offers affordable high-quality polarized sunglasses, snow and ski goggles, and ANSI Z87-rated eyewear for outdoor enthusiasts.
01 · Traffic
Detour Sunglasses website traffic
The traffic card of the Gravity brand page: the latest month and its two trends. The monthly curve, 24 months of history, the audience by country, the traffic sources and the category comparison are for members, free to start.
Detour Sunglasses drew an estimated 31.7k visits in September 2026, down 5% on the month before and down 19% over three months.
- Worldwide#250,687of 4.5m sites · Top 10%
- In United States#78,470of 1.2m sites · Top 10%
- Clothing Accessories, worldwide#3,587of 85,207 brands · Top 5%
- Clothing Accessories, United States#1,124of 34,142 brands · Top 5%
31.7k
estimated visits in September
1 mo ▼ −5.4%4 mo ▼ −19.2%
The monthly curve, 24 months of history and the category comparison.
Create your free account02 · Reviews
Detour Sunglasses reviews
The review cards of the Gravity brand page: the Trustpilot page, with its star distribution and the brand's tiers against the index, and the Google reviews. The TrustScore history and the review velocity against the category are for signed-in members.
Detour Sunglasses holds 3.7 out of 5 on Trustpilot over 1 review: 100% of customers give five stars and 0% one star.
Marketing Agency SEO Service Clothing Store
Data not available
Review velocity, TrustScore history and the category comparison are on the Gravity brand page.
03 · Products
Detour Sunglasses best-selling products
The top three products in the catalogue, in the store's own best-seller order, with price and stock. The full catalogue, the rankings over time and the ads that lead to each product are for signed-in members.
Detour Sunglasses sells on Shopify, 90% of its catalogue in stock. The best seller is Big Kahuna XL - Matte Black - Jet Black Polarized, at US$42.00, followed by Microfiber Logo Cleaning Cloth and Big Kahuna XL - Matte Black - Jet Black Polarized - ANSI Z87.
#1Big Kahuna XL - Matte Black - Jet Black PolarizedDetour SunglassesUS$42.00In stock
#2Microfiber Logo Cleaning ClothDetour SunglassesUS$1.50In stock
#3Big Kahuna XL - Matte Black - Jet Black Polarized - ANSI Z87Detour SunglassesUS$45.00In stock- +View all productsRankings over time, ratings, stock and the ads that lead to each product. Free account.Sign in to Gravity
Share of the catalogue by product family.
The dominant category places Detour Sunglasses in its comparison group.
- Average rating
- 4.82 / 5
- Rated products
- 88% of the catalogue
- In stock
- 90%
- Upper price quartile
- US$42.00
- Currency
- USD
04 · Ads
Detour Sunglasses ads
Meta and Google ads, as the Gravity brand page shows them; the blurred ones are placeholders. Every creative, how long it ran, its EU reach and the estimated monthly spend band are for signed-in members.
Detour Sunglasses runs Meta ads on Facebook, Instagram, Threads, whatsapp, and has advertised on Google since October 2021 (image, text, video).
Buy 2 get 3rd FREE w/code GET3Detour Sunglasses7 Oct 2026image
Trusted by 150k+ customers! ⭐️⭐️⭐️⭐️⭐️Detour Sunglasses7 Oct 2026image
Trusted by 150k+ customers! ⭐️⭐️⭐️⭐️⭐️Detour Sunglasses7 Oct 2026image- +View all Meta adsReach per ad, how long each creative ran, and the estimated monthly spend band. Free account.Sign in to Gravity
Text ad21 Oct 2026DETOUR ENTERPRISESverified
Text ad21 Oct 2026DETOUR ENTERPRISESverified
Text ad20 Oct 2026DETOUR ENTERPRISESverified
- +View all Google adsFormats, first and last seen, and the keywords the brand bids on. Free account.Sign in to Gravity
05 · Influencers
Detour Sunglasses influencers
The creators who tag @detoursunglasses on Instagram, found by Gravity by Benchr in their posts. One is shown here; the full list, the audiences and the contact details are for signed-in members.
Creators tag @detoursunglasses on Instagram, led by Sean Silveira (32.3k followers, 11.8% engagement).
| Account | Profile | Followers | Engagement | Tags | Relationship |
|---|---|---|---|---|---|
| SSean Silveira@seansilveira · 🇺🇸 US | Fitness sport bodybuilding Creator | 32.3k | 11.8% | 8 | Tagged @detoursunglasses |
06 · Competitors according to Gravity
Detour Sunglasses competitors and alternatives
Gravity picks competitors from the index itself: same category, same market, similar size. The closest are named here; their figures, the full list and the side-by-side comparison are for subscribers.
Gravity by Benchr finds competitors for Detour Sunglasses among Clothing Accessories brands in the United States. The closest is Humps Optics, then goodr, TOROE Performance Eyewear, Babiators, BluBlocker, Maxjuli Eyewear.
| Brand | Similarity | Gravity score | Est. traffic | Trustpilot | Meta ads | Products | |
|---|---|---|---|---|---|---|---|
| Humps Opticshumpsoptics.com | |||||||
| goodrgoodr.ca | |||||||
| TOROE Performance Eyeweartoroeeyewear.com | |||||||
| Babiatorsbabiators.com | |||||||
| BluBlockerblublocker.com | |||||||
| Maxjuli Eyewearmaxjuli.com |
07 · Company
Who is behind Detour Sunglasses?
Legal entity, funding and distribution, as the Company tab of the Gravity brand page shows them. Where Gravity has nothing on file, the line says so rather than disappearing.
Detour Sunglasses is a company based in Arlington Heights, United States, on a domain registered in August 2012. It employs about 5 people.
- Entity country
- 🇺🇸 United States · Arlington Heights
- Domain registered
- 26 Aug 2012
- Status
- Operating
- Employees
- 5 on LinkedIn
- Own store
- detoursunglasses.com · Shopify · USD
- Catalogue
- 191 collections
- Retailers
- None recorded
- Open jobs
- None recorded
08 · What people ask about Detour Sunglasses
What people ask Google about Detour Sunglasses.
10 answers built from the data on this page, each one sourced to Gravity by Benchr, which say so when we don't know.
Is Detour Sunglasses legit or a scam?
According to Gravity by Benchr, Detour Sunglasses is a brand based in Arlington Heights, United States: its website has existed since August 2012, it sells on a Shopify store, it employs 5 people on LinkedIn, it has 118,531 Instagram followers. Those are the marks of an established brand, not a pop-up shop. Source: Gravity by Benchr brand index, November 2026.
What is Detour Sunglasses known for?
Detour Sunglasses is an independent lifestyle eyewear brand that offers affordable high-quality polarized sunglasses, snow and ski goggles, and ANSI Z87-rated eyewear for outdoor enthusiasts. Gravity by Benchr classifies it under Clothing Accessories, with Sunglasses making up 65% of the catalogue. Source: Gravity by Benchr product classification, October 2026.
How much does Detour Sunglasses cost?
Detour Sunglasses' best seller, Big Kahuna XL - Matte Black - Jet Black Polarized, sells US$42.00 on detoursunglasses.com. 90% of the catalogue is in stock. Gravity does not track prices daily: check detoursunglasses.com before buying. Source: Gravity by Benchr catalogue reading, October 2026.
Is there a Detour Sunglasses discount code?
Gravity by Benchr does not collect discount codes. What Gravity observes: Detour Sunglasses advertises on Facebook and Instagram and on Google, where its offers often run. Check detoursunglasses.com for current promotions. Source: Gravity by Benchr ad records, October 2026.
Where can I buy Detour Sunglasses?
Detour Sunglasses sells on its own website, detoursunglasses.com, a Shopify store. Gravity by Benchr lists no retailer or marketplace for the brand. Source: Gravity by Benchr retailer data, November 2026.
Who owns Detour Sunglasses?
Gravity by Benchr records a company based in Arlington Heights, United States, whose domain was registered in 2012, with 5 employees on LinkedIn. Gravity publishes no personal data about founders. Source: Gravity by Benchr company records, November 2026.
Is Detour Sunglasses doing well?
Not at the moment. Gravity by Benchr estimates about 31,700 visits to detoursunglasses.com in September 2026, down 5% in a month and down 19% over three months. Detour Sunglasses ranks #1,124 of 34,142 Clothing Accessories brands in the United States in the Gravity index. Source: Gravity by Benchr estimated traffic, September 2026.
Which platform and tools does Detour Sunglasses use?
Gravity by Benchr identifies detoursunglasses.com as a Shopify store (standard plan, not Shopify Plus), selling in USD. It advertises through Meta and on Google since October 2021. Source: Gravity by Benchr platform and advertising records, November 2026.
How much does Detour Sunglasses spend on Meta ads?
Gravity by Benchr does not publish a spend figure for Detour Sunglasses on this page. What Gravity observes: an active Meta advertiser, on Facebook, Instagram, Threads, WhatsApp. The estimated monthly spend band, derived from the EU reach of each ad, is on the Gravity brand page. Source: Gravity by Benchr Meta Ad Library records, October 2026.
Who are the biggest Clothing Accessories brands in the United States?
Among Clothing Accessories brands in the United States in the Gravity by Benchr index, Detour Sunglasses ranks #1,124 of 34,142 by estimated traffic. Its closest competitors on the same market are Humps Optics, goodr, TOROE Performance Eyewear, Babiators and BluBlocker. Source: Gravity by Benchr competitor analysis, same category, same market, similar size, November 2026.
Gravity by Benchr indexes more than 4 million e-commerce brands across 150 countries. Figures on this page are estimates, updated monthly; the Gravity score is recomputed nightly. Not affiliated with Detour Sunglasses.