Brand page · Pet Supplies · United States

Dinovite Top 5% worldwide Top 5% in United States Top 1% in Pet Supplies Top 1% in Pet Supplies in United States
dinovite.com·🇺🇸 St. Louis, United States· Shopify·Since 2000

Dinovite: 186K visits a month, 89 active Meta ads, Gravity score 581.

Dinovite — Dinovite is a manufacturer and online retailer of nutritional supplements, shampoos and treats for dogs and cats, specializing in probiotics and products for skin, digestion, and immune support. In September 2026 dinovite.com drew an estimated 186K visits, up 0% on the month before. It ranks #54 of 7,399 Pet Supplies brands in United States and holds a 2.6 Trustpilot rating over 29 reviews.

dinovite.com@dinovite 11.4KFacebookLinkedIn 382Trustpilot 2.6Meta Ad Library 89

Updated Traffic Sept 2026Meta ads 7 Oct 2026Google ads 21 Oct 2026Instagram Sept 2026Trustpilot Oct 2026Catalogue Oct 2026Gravity score 2 Nov 2026

Estimated traffic
186K
+0% vs. August 2026
Instagram followers
11.4K
279 posts · @dinovite
Trustpilot
2.6
29 reviews · 21 in 12 months
Meta ads
89
active · on Google since 2023
Products
97%
in stock · 47 collections
Rank in United States
#54
of 7,399 in Pet Supplies
LinkedIn
382
followers · 12 employees
Earned media value
€70.5
per month, Instagram

Gravity score

581/ 1000 · 10 of 10 indicators rated
Brand Power525
Momentum623
Performance596

Percentiles within 104 peers: Pet Supplies brands in United States with 100K–1M monthly visits. Recomputed nightly, last on 2 Nov 2026.

How the score is calculated

About the store

Dinovite is a manufacturer and online retailer of nutritional supplements, shampoos and treats for dogs and cats, specializing in probiotics and products for skin, digestion, and immune support.

01 · Traffic

How much traffic Dinovite gets.

The traffic card of the Gravity brand page: the latest month and its two trends. The monthly curve, 24 months of history, the audience by country, the traffic sources and the category comparison are for members, free to start.

Dinovite drew an estimated 186K visits in September 2026, up 0% on the month before and down 15% over three months.

  • Worldwide#55,768of 4.5M sites · Top 5%
  • In United States#18,321of 1.2M sites · Top 5%
  • Pet Supplies, worldwide#328of 52,845 brands · Top 1%
  • Pet Supplies, United States#54of 7,399 brands · Top 1%
Monthly visitssource Sept 2026

186K

estimated visits in September

1 mo ▲ +0.2%4 mo ▼ −14.9%

The monthly curve, 24 months of history and the category comparison.

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Audience by country, free account
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02 · Reviews

What customers say about Dinovite.

The review cards of the Gravity brand page: the Trustpilot page, with its star distribution and the brand's tiers against the index, and the Google reviews. The TrustScore history and the review velocity against the category are for signed-in members.

Dinovite holds 2.6 out of 5 on Trustpilot over 29 reviews, 21 of them in the last twelve months: 24% of customers give five stars and 59% one star. That volume places Dinovite in the top 50 % of the 270,321 Trustpilot pages in the Gravity index.

Trustpilotclaimed page · read 21 Oct 2026
2.6TrustScore · 29 reviews · 21 in 12 months
Top 50% review volume
5 ★24%
4 ★3%
3 ★3%
2 ★10%
1 ★59%

Animal Feed Store Pet Supply Store Pet Store

Google reviewsData not available

Data not available

Review velocity, TrustScore history and the category comparison are on the Gravity brand page.

03 · Products

What Dinovite sells, ranked by sales.

The top three products in the catalogue, in the store's own best-seller order, with price and stock. The full catalogue, the rankings over time and the ads that lead to each product are for signed-in members.

Dinovite sells on Shopify, 97% of its catalogue in stock. The best seller is Dinovite for Dogs, at US$44.99–US$188.95, followed by Lickochops - Promo and Tasty Meal Booster.

ProductsCatalogue read Oct 2026
Catalogue mixOct 2026
Oral Care3%
Dog Supplies3%

Share of the catalogue by product family.

Activity mixdominant: Pet Supplies
Pet Supplies93%
Medical3%
Personal Care3%

The dominant category places Dinovite in its comparison group.

Prices and ratingsstore data
Average rating
4.44 / 5
Rated products
94% of the catalogue
In stock
97%
Upper price quartile
US$40.91
Currency
USD

05 · Influencers

Who talks about Dinovite.

The creators who tag @dinovite on Instagram, found by Gravity by Benchr in their posts. One is shown here; the full list, the audiences and the contact details are for signed-in members.

Gravity has not found creators tagging this brand on Instagram yet.

Influencersaccounts tagging @dinovite · Instagram

Gravity has not found creators tagging this brand on Instagram yet.

Engagement is the median of recent posts.See all

06 · Competitors according to Gravity

Who Dinovite competes with, by the numbers.

Gravity picks competitors from the index itself: same category, same market, similar size. The closest are named here; their figures, the full list and the side-by-side comparison are for subscribers.

Gravity by Benchr finds competitors for Dinovite among Pet Supplies brands in United States. The closest is Petlab Co, then tryprodenta.com, trybellybliss.com, Petlab Co, IntegroPet, mammaly.

CompetitorsPet Supplies · United States · similarity out of 100
BrandSimilarityGravity scoreEst. trafficInstagramTrustpilotMeta adsProducts
Petlab Cothepetlabco.com
tryprodenta.comtryprodenta.com
trybellybliss.comtrybellybliss.com
Petlab Copetlabco.co.uk
IntegroPetintegropet.it
mammalymammaly.de
Competitors Gravity finds for Dinovite. Similarity, Gravity score, traffic, social, reviews, ads and catalogue are for subscribers.Compare Dinovite with Petlab Co

07 · Company

The company behind Dinovite.

Legal entity, funding and distribution, as the Company tab of the Gravity brand page shows them. Where Gravity has nothing on file, the line says so rather than disappearing.

Dinovite is a company based in St. Louis, United States, founded in 2001 according to LinkedIn, on a domain registered in September 2000. It employs about 12 people, is listed at m_and_a stage.

Legal entityGravity index, Nov 2026
Legal name
Data not available
Registration no.
Data not available
VAT
Data not available
Legal form
Data not available
Entity country
🇺🇸 United States · St. Louis
Founded
2001, per LinkedIn
Domain registered
15 Sept 2000
Share capital
Data not available
Status
was_acquired
President
Data not available
Activity code
Data not available
Employees
12 on LinkedIn
FundingGravity index, Nov 2026
Funding stage
M and a
Total raised
Data not available
Investors
Data not available
VC-backed
Data not available
DistributionGravity index, Nov 2026
Own store
dinovite.com · Shopify · USD
Catalogue
47 collections
Retailers
None recorded
Open jobs
None recorded

08 · What people ask about Dinovite

What people ask Google about Dinovite.

11 answers built from the data on this page, each one sourced to Gravity by Benchr, which say so when we don't know.

Is Dinovite legit or a scam?

According to Gravity by Benchr, Dinovite is a brand based in St. Louis, United States: its website has existed since September 2000, its Trustpilot profile is claimed by the brand, it sells on a Shopify store, it employs 12 people on LinkedIn, it has 11,449 Instagram followers. Those are the marks of an established brand, not a pop-up shop. Source: Gravity by Benchr brand index, November 2026.

Dinovite reviews

Customers rate Dinovite 2.6 out of 5 on Trustpilot over 29 reviews, 21 of them in the last twelve months: 24% give five stars, 59% one star. Gravity by Benchr places that review volume in the top 50 % of the 270,321 Trustpilot pages in its index. Source: Gravity by Benchr Trustpilot reading, October 2026.

What is Dinovite known for?

Dinovite is a manufacturer and online retailer of nutritional supplements, shampoos and treats for dogs and cats, specializing in probiotics and products for skin, digestion, and immune support. Gravity by Benchr classifies it under Pet Supplies, with Oral Care making up 3% of the catalogue. Source: Gravity by Benchr product classification, October 2026.

How much does Dinovite cost?

Dinovite's best seller, Dinovite for Dogs, sells from US$44.99 to US$188.95 on dinovite.com. 97% of the catalogue is in stock. Gravity does not track prices daily: check dinovite.com before buying. Source: Gravity by Benchr catalogue reading, October 2026.

Is there a Dinovite discount code?

Gravity by Benchr does not collect discount codes. What Gravity observes: Dinovite advertises on Facebook and Instagram and on Google, where its offers often run. Check dinovite.com for current promotions. Source: Gravity by Benchr ad records, October 2026.

Where to buy Dinovite?

Dinovite sells on its own website, dinovite.com, a Shopify store. Gravity by Benchr lists no retailer or marketplace for the brand. Source: Gravity by Benchr retailer data, November 2026.

Who owns Dinovite?

Gravity by Benchr records a company based in St. Louis, United States, founded in 2001 according to LinkedIn, on a domain registered in 2000, with 12 employees on LinkedIn, listed at m_and_a stage. Gravity publishes no personal data about founders. Source: Gravity by Benchr company records, November 2026.

Is Dinovite doing well?

Not at the moment. Gravity by Benchr estimates about 185,600 visits to dinovite.com in September 2026, up 0% in a month and down 15% over three months. Dinovite ranks #54 of 7,399 Pet Supplies brands in United States in the Gravity index. Source: Gravity by Benchr estimated traffic, September 2026.

Which platform and tools does Dinovite use?

Gravity by Benchr identifies dinovite.com as a Shopify store (standard plan, not Shopify Plus), selling in USD. The brand has claimed its Trustpilot profile. It advertises through Meta and on Google since March 2023. Source: Gravity by Benchr platform and advertising records, November 2026.

What is Dinovite's ad budget?

Gravity by Benchr does not publish a spend figure for Dinovite on this page. What Gravity observes: an active Meta advertiser, on Facebook, Instagram, Messenger, Threads, WhatsApp. The estimated monthly spend band, derived from the EU reach of each ad, is on the Gravity brand page. Source: Gravity by Benchr Meta Ad Library records, October 2026.

Who are the biggest Pet Supplies brands in United States?

Among Pet Supplies brands in United States in the Gravity by Benchr index, Dinovite ranks #54 of 7,399 by estimated traffic. Its closest competitors on the same market are Petlab Co, tryprodenta.com, trybellybliss.com, Petlab Co, IntegroPet. Source: Gravity by Benchr competitor analysis, same category, same market, similar size, November 2026.

Gravity by Benchr indexes more than 4 million e-commerce brands across 150 countries. Figures on this page are estimates, updated monthly; the Gravity score is recomputed nightly. Not affiliated with Dinovite.