Brand page · Jewelry · United Kingdom
D.LOUISE: 108K visits a month, 1,274 active Meta ads, Gravity score 634.
D.LOUISE — D.LOUISE Jewellery is a London-based brand that creates waterproof, tarnish-free jewelry including rings, earrings, and necklaces. The brand offers affordable, everyday pieces that are designed to be long-lasting and timeless. In September 2026 dlouise.com drew an estimated 108K visits, down 31% on the month before. It ranks #89 of 6,772 Jewelry brands in United Kingdom and holds a 4.8 Trustpilot rating over 3,889 reviews.
Updated Traffic Sept 2026Meta ads 7 Oct 2026Google ads 20 Oct 2026Instagram Sept 2026Trustpilot Oct 2026Catalogue Oct 2026Gravity score 2 Nov 2026
Gravity score
Percentiles within 95 peers: Jewelry brands in United Kingdom with 100K–1M monthly visits. Recomputed nightly, last on 2 Nov 2026.
About the store
D.LOUISE Jewellery is a London-based brand that creates waterproof, tarnish-free jewelry including rings, earrings, and necklaces. The brand offers affordable, everyday pieces that are designed to be long-lasting and timeless.
01 · Traffic
How much traffic D.LOUISE gets.
The traffic card of the Gravity brand page: the latest month and its two trends. The monthly curve, 24 months of history, the audience by country, the traffic sources and the category comparison are for members, free to start.
D.LOUISE drew an estimated 108K visits in September 2026, down 31% on the month before and down 41% over three months.
- Worldwide#88,042of 4.5M sites · Top 5%
- In United Kingdom#4,537of 192K sites · Top 5%
- Jewelry, worldwide#1,877of 132,285 brands · Top 5%
- Jewelry, United Kingdom#89of 6,772 brands · Top 5%
108K
estimated visits in September
1 mo ▼ −31.3%4 mo ▼ −41.3%
The monthly curve, 24 months of history and the category comparison.
Create your free account02 · Reviews
What customers say about D.LOUISE.
The review cards of the Gravity brand page: the Trustpilot page, with its star distribution and the brand's tiers against the index, and the Google reviews. The TrustScore history and the review velocity against the category are for signed-in members.
D.LOUISE holds 4.8 out of 5 on Trustpilot over 3,889 reviews, 992 of them in the last twelve months: 93% of customers give five stars and 4% one star. That volume places D.LOUISE in the top 5 % of the 270,321 Trustpilot pages in the Gravity index, and its rating quality in the top 5 %.
Watch Store Jeweler
Data not available
Review velocity, TrustScore history and the category comparison are on the Gravity brand page.
03 · Products
What D.LOUISE sells, ranked by sales.
The top three products in the catalogue, in the store's own best-seller order, with price and stock. The full catalogue, the rankings over time and the ads that lead to each product are for signed-in members.
D.LOUISE sells on Shopify, 100% of its catalogue in stock. The best seller is Tennis Bracelet, at £55.00, followed by Paperclip Bracelet and Essentials Snake Chain Necklace.
#1Tennis BraceletD.LOUISE£55.00In stock
#2Paperclip BraceletD.LOUISE£45.00In stock
#3Essentials Snake Chain NecklaceD.LOUISE£55.00In stock- +View all productsRankings over time, ratings, stock and the ads that lead to each product. Free account.Sign in to Gravity
Share of the catalogue by product family.
The dominant category places D.LOUISE in its comparison group.
- Average rating
- 4.83 / 5
- Rated products
- 82% of the catalogue
- In stock
- 100%
- Upper price quartile
- US$79.41
- Currency
- GBP
04 · Ads
What D.LOUISE is advertising right now.
Meta and Google ads, as the Gravity brand page shows them; the blurred ones are placeholders. Every creative, how long it ran, its EU reach and the estimated monthly spend band are for signed-in members.
D.LOUISE runs Meta ads on Facebook, Instagram, Messenger, Audience Network, Threads, and has advertised on Google since October 2021 (image, text, video).
Engineered To Last.D. Louise7 Oct 2026video
Engineered To Last.D. Louise7 Oct 2026image
I Never Take This OffD. Louise7 Oct 2026video- +View all Meta adsReach per ad, how long each creative ran, and the estimated monthly spend band. Free account.Sign in to Gravity
Text ad20 Oct 2026Digital Group 1ltdverified
Text ad20 Oct 2026Digital Group 1ltdverified
Text ad20 Oct 2026Digital Group 1ltdverified
- +View all Google adsFormats, first and last seen, and the keywords the brand bids on. Free account.Sign in to Gravity
05 · Influencers
Who talks about D.LOUISE.
The creators who tag @d.louise on Instagram, found by Gravity by Benchr in their posts. One is shown here; the full list, the audiences and the contact details are for signed-in members.
Creators tag @d.louise on Instagram, led by Lorna • Elevated Everyday Style (18.5K followers, 0.3% engagement).
| Account | Profile | Followers | Engagement | Tags | Relationship |
|---|---|---|---|---|---|
| LLorna • Elevated Everyday Style@getthelornalook · 🇬🇧 GB | Fashion style luxury Creator | 18.5K | 0.3% | 5 | Tagged @d.louise |
06 · Competitors according to Gravity
Who D.LOUISE competes with, by the numbers.
Gravity picks competitors from the index itself: same category, same market, similar size. The closest are named here; their figures, the full list and the side-by-side comparison are for subscribers.
Gravity by Benchr finds competitors for D.LOUISE among Jewelry brands in United Kingdom. The closest is silver.uk.com, then Metzi, Baltic Beauty, Abbott Lyon, Azendi, TIARA.
| Brand | Similarity | Gravity score | Est. traffic | Trustpilot | Meta ads | Products | |
|---|---|---|---|---|---|---|---|
| silver.uk.comsilver.uk.com | |||||||
| Metzithemetzicollective.com | |||||||
| Baltic Beautybalticbeauty.co.uk | |||||||
| Abbott Lyonabbottlyon.com | |||||||
| Azendiazendi.com | |||||||
| TIARAtiara.uk.com |
07 · Company
The company behind D.LOUISE.
Legal entity, funding and distribution, as the Company tab of the Gravity brand page shows them. Where Gravity has nothing on file, the line says so rather than disappearing.
D.LOUISE is a company based in Cobham, United Kingdom, founded in 2021 according to LinkedIn, on a domain registered in December 2024. It employs about 12 people.
- Legal name
- Data not available
- Registration no.
- Data not available
- VAT
- Data not available
- Legal form
- Data not available
- Entity country
- 🇬🇧 United Kingdom · Cobham
- Founded
- 2021, per LinkedIn
- Domain registered
- 29 Dec 2024
- Share capital
- Data not available
- Status
- Data not available
- President
- Data not available
- Activity code
- Data not available
- Employees
- 12 on LinkedIn
- Funding stage
- Data not available
- Total raised
- Data not available
- Investors
- Data not available
- VC-backed
- Data not available
- Own store
- dlouise.com · Shopify · GBP
- Catalogue
- 99 collections
- Retailers
- None recorded
- Open jobs
- None recorded
08 · What people ask about D.LOUISE
What people ask Google about D.LOUISE.
11 answers built from the data on this page, each one sourced to Gravity by Benchr, which say so when we don't know.
Is D.LOUISE a legit company?
According to Gravity by Benchr, D.LOUISE is a brand based in Cobham, United Kingdom: its website has existed since December 2024, its Trustpilot profile is claimed by the brand, it sells on a Shopify store, it employs 12 people on LinkedIn, it has 269,894 Instagram followers. Those are the marks of an established brand, not a pop-up shop. Source: Gravity by Benchr brand index, November 2026.
D.LOUISE reviews: is it worth it?
Customers rate D.LOUISE 4.8 out of 5 on Trustpilot over 3,889 reviews, 992 of them in the last twelve months: 93% give five stars, 4% one star. Gravity by Benchr places that review volume in the top 5 % of the 270,321 Trustpilot pages in its index. Source: Gravity by Benchr Trustpilot reading, October 2026.
What is D.LOUISE known for?
D.LOUISE Jewellery is a London-based brand that creates waterproof, tarnish-free jewelry including rings, earrings, and necklaces. The brand offers affordable, everyday pieces that are designed to be long-lasting and timeless. Gravity by Benchr classifies it under Jewelry, with Charms & Pendants making up 25% of the catalogue. Source: Gravity by Benchr product classification, October 2026.
D.LOUISE prices: how much is it?
D.LOUISE's best seller, Tennis Bracelet, sells £55.00 on dlouise.com. 100% of the catalogue is in stock. Gravity does not track prices daily: check dlouise.com before buying. Source: Gravity by Benchr catalogue reading, October 2026.
Is there a D.LOUISE discount code?
Gravity by Benchr does not collect discount codes. What Gravity observes: D.LOUISE advertises on Facebook and Instagram and on Google, where its offers often run. Check dlouise.com for current promotions. Source: Gravity by Benchr ad records, October 2026.
Where to buy D.LOUISE?
D.LOUISE sells on its own website, dlouise.com, a Shopify store. Gravity by Benchr lists no retailer or marketplace for the brand. Source: Gravity by Benchr retailer data, November 2026.
Who is behind D.LOUISE?
Gravity by Benchr records a company based in Cobham, United Kingdom, founded in 2021 according to LinkedIn, on a domain registered in 2024, with 12 employees on LinkedIn. Gravity publishes no personal data about founders. Source: Gravity by Benchr company records, November 2026.
Is D.LOUISE doing well?
Not at the moment. Gravity by Benchr estimates about 107,700 visits to dlouise.com in September 2026, down 31% in a month and down 41% over three months. D.LOUISE ranks #89 of 6,772 Jewelry brands in United Kingdom in the Gravity index. Source: Gravity by Benchr estimated traffic, September 2026.
Which platform and tools does D.LOUISE use?
Gravity by Benchr identifies dlouise.com as a Shopify store (Shopify Plus), selling in GBP. The brand has claimed its Trustpilot profile. It advertises through Meta and on Google since October 2021. Source: Gravity by Benchr platform and advertising records, November 2026.
How much does D.LOUISE spend on Meta ads?
Gravity by Benchr does not publish a spend figure for D.LOUISE on this page. What Gravity observes: an active Meta advertiser, on Facebook, Instagram, Messenger, Audience Network, Threads. The estimated monthly spend band, derived from the EU reach of each ad, is on the Gravity brand page. Source: Gravity by Benchr Meta Ad Library records, October 2026.
Who are the biggest Jewelry brands in United Kingdom?
Among Jewelry brands in United Kingdom in the Gravity by Benchr index, D.LOUISE ranks #89 of 6,772 by estimated traffic. Its closest competitors on the same market are silver.uk.com, Metzi, Baltic Beauty, Abbott Lyon, Azendi. Source: Gravity by Benchr competitor analysis, same category, same market, similar size, November 2026.
Category
Gravity by Benchr indexes more than 4 million e-commerce brands across 150 countries. Figures on this page are estimates, updated monthly; the Gravity score is recomputed nightly. Not affiliated with D.LOUISE.