Brand page · Pet Supplies · United States
DoggieLawn traffic, ads & competitors 38.2k visits a month, 46 active Meta ads, Gravity score 560.
DoggieLawn — DoggieLawn is an American direct-to-consumer brand that sells real grass indoor dog potty pads for pet owners, particularly those living in apartments or urban areas. In September 2026 doggielawn.com drew an estimated 38.2k visits, down 18% on the month before. It ranks #312 of 7,399 Pet Supplies brands in the United States.
Updated Traffic Sept 2026Meta ads 7 Oct 2026Google ads 21 Oct 2026Instagram Sept 2026Trustpilot Oct 2026Catalogue Oct 2026Gravity score 2 Nov 2026
Gravity score
Percentiles within 276 peers: Pet Supplies brands in the United States with 30K–100K monthly visits. Recomputed nightly, last on 2 Nov 2026.
About the store
DoggieLawn is an American direct-to-consumer brand that sells real grass indoor dog potty pads for pet owners, particularly those living in apartments or urban areas.
01 · Traffic
DoggieLawn website traffic
The traffic card of the Gravity brand page: the latest month and its two trends. The monthly curve, 24 months of history, the audience by country, the traffic sources and the category comparison are for members, free to start.
DoggieLawn drew an estimated 38.2k visits in September 2026, down 18% on the month before and down 11% over three months.
- Worldwide#213,857of 4.5m sites · Top 5%
- In United States#67,569of 1.2m sites · Top 10%
- Pet Supplies, worldwide#1,786of 52,845 brands · Top 5%
- Pet Supplies, United States#312of 7,399 brands · Top 5%
38.2k
estimated visits in September
1 mo ▼ −17.9%4 mo ▼ −11.0%
The monthly curve, 24 months of history and the category comparison.
Create your free account02 · Reviews
DoggieLawn reviews
The review cards of the Gravity brand page: the Trustpilot page, with its star distribution and the brand's tiers against the index, and the Google reviews. The TrustScore history and the review velocity against the category are for signed-in members.
DoggieLawn holds 3.2 out of 5 on Trustpilot over 4 reviews, 4 of them in the last twelve months: 25% of customers give five stars and 50% one star.
Animal Feed Store Pet Store Pet Supply Store
Data not available
Review velocity, TrustScore history and the category comparison are on the Gravity brand page.
03 · Products
DoggieLawn best-selling products
The top three products in the catalogue, in the store's own best-seller order, with price and stock. The full catalogue, the rankings over time and the ads that lead to each product are for signed-in members.
DoggieLawn sells on Shopify, 89% of its catalogue in stock. The best seller is Medium DoggieLawn, at US$35.95, followed by XL DoggieLawn and Large DoggieLawn.
#1Medium DoggieLawnDoggieLawnUS$35.95In stock
#2XL DoggieLawnDoggieLawnUS$42.61In stock
#3Large DoggieLawnDoggieLawnUS$37.86In stock- +View all productsRankings over time, ratings, stock and the ads that lead to each product. Free account.Sign in to Gravity
Share of the catalogue by product family.
The dominant category places DoggieLawn in its comparison group.
- Average rating
- 4.78 / 5
- Rated products
- 73% of the catalogue
- In stock
- 89%
- Upper price quartile
- US$35.68
- Currency
- USD
04 · Ads
DoggieLawn ads
Meta and Google ads, as the Gravity brand page shows them; the blurred ones are placeholders. Every creative, how long it ran, its EU reach and the estimated monthly spend band are for signed-in members.
DoggieLawn runs Meta ads on Facebook, Instagram, Messenger, Audience Network, Threads, and has advertised on Google since June 2024 (image, text, video).
Real Grass, DeliveredDoggieLawn6 Oct 2026video
Pick Your Dog Grass Pad Subscription | DoggieLawnDoggieLawn6 Oct 2026image
Real Grass, DeliveredDoggieLawn6 Oct 2026video- +View all Meta adsReach per ad, how long each creative ran, and the estimated monthly spend band. Free account.Sign in to Gravity
Text ad21 Oct 2026Doggielawn LLCverified
Text ad21 Oct 2026Doggielawn LLCverified
Text ad21 Oct 2026Doggielawn LLCverified
- +View all Google adsFormats, first and last seen, and the keywords the brand bids on. Free account.Sign in to Gravity
05 · Influencers
DoggieLawn influencers
The creators who tag @doggielawn on Instagram, found by Gravity by Benchr in their posts. One is shown here; the full list, the audiences and the contact details are for signed-in members.
Creators tag @doggielawn on Instagram, led by @diva.on.a.dime (288k followers, 0.0% engagement).
| Account | Profile | Followers | Engagement | Tags | Relationship |
|---|---|---|---|---|---|
| ddiva.on.a.dime@diva.on.a.dime · 🇺🇸 US | Parenting family Creator | 288k | 0.0% | 1 | Tagged @doggielawn |
06 · Competitors according to Gravity
DoggieLawn competitors and alternatives
Gravity picks competitors from the index itself: same category, same market, similar size. The closest are named here; their figures, the full list and the side-by-side comparison are for subscribers.
Gravity by Benchr finds competitors for DoggieLawn among Pet Supplies brands in the United States. The closest is Mighty Paw, then Zamzows store, Dr. Harvey's, Dogline Group, petmate.com, Pawls.
| Brand | Similarity | Gravity score | Est. traffic | Trustpilot | Meta ads | Products | |
|---|---|---|---|---|---|---|---|
| Mighty Pawmightypaw.com | |||||||
| Zamzows storezamzows.com | |||||||
| Dr. Harvey'sdrharveys.com | |||||||
| Dogline Groupdoglinegroup.com | |||||||
| petmate.competmate.com | |||||||
| Pawlspawls.co |
07 · Company
Who is behind DoggieLawn?
Legal entity, funding and distribution, as the Company tab of the Gravity brand page shows them. Where Gravity has nothing on file, the line says so rather than disappearing.
DoggieLawn is a company based in Los Angeles, United States, founded in 2010 according to LinkedIn, on a domain registered in September 2011. It employs about 15 people.
- Entity country
- 🇺🇸 United States · Los Angeles
- Founded
- 2010, per LinkedIn
- Domain registered
- 29 Sept 2011
- Status
- Operating
- Employees
- 15 on LinkedIn · 11-50
- Own store
- doggielawn.com · Shopify · USD
- Catalogue
- 42 collections
- Retailers
- None recorded
- Open jobs
- None recorded
08 · What people ask about DoggieLawn
What people ask Google about DoggieLawn.
10 answers built from the data on this page, each one sourced to Gravity by Benchr, which say so when we don't know.
Is DoggieLawn legit?
According to Gravity by Benchr, DoggieLawn is a brand based in Los Angeles, United States: its website has existed since September 2011, its Trustpilot profile is claimed by the brand, it sells on a Shopify store, it employs 15 people on LinkedIn, it has 42,015 Instagram followers. Those are the marks of an established brand, not a pop-up shop. Source: Gravity by Benchr brand index, November 2026.
What does DoggieLawn sell?
DoggieLawn is an American direct-to-consumer brand that sells real grass indoor dog potty pads for pet owners, particularly those living in apartments or urban areas. Gravity by Benchr classifies it under Pet Supplies, with Dog Supplies making up 15% of the catalogue. Source: Gravity by Benchr product classification, October 2026.
Is DoggieLawn expensive?
DoggieLawn's best seller, Medium DoggieLawn, sells US$35.95 on doggielawn.com. 89% of the catalogue is in stock. Gravity does not track prices daily: check doggielawn.com before buying. Source: Gravity by Benchr catalogue reading, October 2026.
DoggieLawn promo code
Gravity by Benchr does not collect discount codes. What Gravity observes: DoggieLawn advertises on Facebook and Instagram and on Google, where its offers often run. Check doggielawn.com for current promotions. Source: Gravity by Benchr ad records, October 2026.
Where can I buy DoggieLawn?
DoggieLawn sells on its own website, doggielawn.com, a Shopify store. Gravity by Benchr lists no retailer or marketplace for the brand. Source: Gravity by Benchr retailer data, November 2026.
Who owns DoggieLawn?
Gravity by Benchr records a company based in Los Angeles, United States, founded in 2010 according to LinkedIn, on a domain registered in 2011, with 15 employees on LinkedIn. Gravity publishes no personal data about founders. Source: Gravity by Benchr company records, November 2026.
Is DoggieLawn growing?
Not at the moment. Gravity by Benchr estimates about 38,200 visits to doggielawn.com in September 2026, down 18% in a month and down 11% over three months. DoggieLawn ranks #312 of 7,399 Pet Supplies brands in the United States in the Gravity index. Source: Gravity by Benchr estimated traffic, September 2026.
Which platform and tools does DoggieLawn use?
Gravity by Benchr identifies doggielawn.com as a Shopify store (standard plan, not Shopify Plus), selling in USD. The brand has claimed its Trustpilot profile. It advertises through Meta and on Google since June 2024. Source: Gravity by Benchr platform and advertising records, November 2026.
How much does DoggieLawn spend on Meta ads?
Gravity by Benchr does not publish a spend figure for DoggieLawn on this page. What Gravity observes: an active Meta advertiser, on Facebook, Instagram, Messenger, Audience Network, Threads. The estimated monthly spend band, derived from the EU reach of each ad, is on the Gravity brand page. Source: Gravity by Benchr Meta Ad Library records, October 2026.
Who are the biggest Pet Supplies brands in the United States?
Among Pet Supplies brands in the United States in the Gravity by Benchr index, DoggieLawn ranks #312 of 7,399 by estimated traffic. Its closest competitors on the same market are Mighty Paw, Zamzows store, Dr. Harvey's, Dogline Group and petmate.com. Source: Gravity by Benchr competitor analysis, same category, same market, similar size, November 2026.
Gravity by Benchr indexes more than 4 million e-commerce brands across 150 countries. Figures on this page are estimates, updated monthly; the Gravity score is recomputed nightly. Not affiliated with DoggieLawn.