- Gravity
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- Food, Beverages & Tobacco
- Food Items
- dominos.com.au
Brand page · Food Items · Australia
dominos.com.au traffic, ads & competitors 2.9m visits a month, 23 active Meta ads.
dominos.com.au — Domino's Pizza Enterprises Limited is a pizza chain that offers food delivery and takeaway services. It operates as the largest franchisee for the Domino's Pizza brand in the world with exclusive master franchise rights in multiple countries including Australia, New Zealand, France, Belgium, the Netherlands, Japan, Germany, Luxembourg, Taiwan, Singapore, Malaysia and Cambodia. In September 2026 dominos.com.au drew an estimated 2.9m visits, down 8% on the month before. It ranks #2 of 3,754 Food Items brands in Australia and holds a 2.0 Trustpilot rating over 122 reviews.
Updated Traffic Sept 2026Meta ads 7 Oct 2026Google ads 21 Oct 2026Trustpilot Oct 2026
About the store
Domino's Pizza Enterprises Limited is a pizza chain that offers food delivery and takeaway services. It operates as the largest franchisee for the Domino's Pizza brand in the world with exclusive master franchise rights in multiple countries including Australia, New Zealand, France, Belgium, the Netherlands, Japan, Germany, Luxembourg, Taiwan, Singapore, Malaysia and Cambodia.
01 · Traffic
dominos.com.au website traffic
The traffic card of the Gravity brand page: the latest month and its two trends. The monthly curve, 24 months of history, the audience by country, the traffic sources and the category comparison are for members, free to start.
dominos.com.au drew an estimated 2.9m visits in September 2026, down 8% on the month before and down 8% over three months.
- Worldwide#6,098of 4.5m sites · Top 1%
- In Australia#101of 105k sites · Top 1%
- Food Items, worldwide#131of 260,714 brands · Top 1%
- Food Items, Australia#2of 3,754 brands · Top 1%
2.9m
estimated visits in September
1 mo ▼ −8.0%4 mo ▼ −7.8%
The monthly curve, 24 months of history and the category comparison.
Create your free account02 · Reviews
dominos.com.au reviews
The review cards of the Gravity brand page: the Trustpilot page, with its star distribution and the brand's tiers against the index, and the Google reviews. The TrustScore history and the review velocity against the category are for signed-in members.
dominos.com.au holds 2.0 out of 5 on Trustpilot over 122 reviews, 7 of them in the last twelve months: 12% of customers give five stars and 63% one star. That volume places dominos.com.au in the top 30% of the 270,321 Trustpilot pages in the Gravity index.
Restaurant Online Food Ordering Service Take Away Service
Data not available
Review velocity, TrustScore history and the category comparison are on the Gravity brand page.
03 · Products
dominos.com.au best-selling products
The top three products in the catalogue, in the store's own best-seller order, with price and stock. The full catalogue, the rankings over time and the ads that lead to each product are for signed-in members.
Gravity by Benchr has not read dominos.com.au's catalogue yet.
Data not available
Data not available
Share of the catalogue by product family.
The dominant category places dominos.com.au in its comparison group.
- Average rating
- Data not available
- Rated products
- Data not available
- In stock
- Data not available
- Upper price quartile
- Data not available
- Currency
- Data not available
04 · Ads
dominos.com.au ads
Meta and Google ads, as the Gravity brand page shows them; the blurred ones are placeholders. Every creative, how long it ran, its EU reach and the estimated monthly spend band are for signed-in members.
dominos.com.au runs Meta ads on Facebook, Instagram, and has advertised on Google since May 2024 (image, text, video).
Domino’s TuesYAY DealsDomino's Australia5 Oct 2026image
DROP EVERYTHING*Domino's Australia5 Oct 2026video
Mase vs Hoz. Whose finals moment wins? We couldn’t settle it, so the pizza did 🍕 New Hand-Stretched New Yorkers are now at @dominos_au. OrdeDomino's Australia1 Oct 2026video- +View all Meta adsReach per ad, how long each creative ran, and the estimated monthly spend band. Free account.Sign in to Gravity
Text ad21 Oct 2026Domino's Pizza Enterprises Limitedverified
Text ad21 Oct 2026Domino's Pizza Enterprises Limitedverified
Text ad21 Oct 2026Domino's Pizza Enterprises Limitedverified
- +View all Google adsFormats, first and last seen, and the keywords the brand bids on. Free account.Sign in to Gravity
05 · Influencers
dominos.com.au influencers
The creators who tag @dominos_au on Instagram, found by Gravity by Benchr in their posts. One is shown here; the full list, the audiences and the contact details are for signed-in members.
Creators tag @dominos_au on Instagram, led by The Wolf of Eat Street (118k followers, 0.2% engagement).
| Account | Profile | Followers | Engagement | Tags | Relationship |
|---|---|---|---|---|---|
| TThe Wolf of Eat Street@thewolfofeatstreet · 🇦🇺 AU | Food cooking nutrition Creator | 118k | 0.2% | 2 | Tagged @dominos_au |
06 · Competitors according to Gravity
dominos.com.au competitors and alternatives
Gravity picks competitors from the index itself: same category, same market, similar size. The closest are named here; their figures, the full list and the side-by-side comparison are for subscribers.
Gravity by Benchr finds competitors for dominos.com.au among Food Items brands in Australia. The closest is Pizza Hut, then Domino's Pizza Malaysia, pizzapizza.ca, Donatos, Vocelli Pizza, pizzahut.be.
| Brand | Similarity | Gravity score | Est. traffic | Trustpilot | Meta ads | Products | |
|---|---|---|---|---|---|---|---|
| Pizza Hutpizzahut.co.id | |||||||
| Domino's Pizza Malaysiadominos.com.my | |||||||
| pizzapizza.capizzapizza.ca | |||||||
| Donatosdonatos.com | |||||||
| Vocelli Pizzavocellipizza.com | |||||||
| pizzahut.bepizzahut.be |
07 · Company
Who is behind dominos.com.au?
Legal entity, funding and distribution, as the Company tab of the Gravity brand page shows them. Where Gravity has nothing on file, the line says so rather than disappearing.
dominos.com.au is a company based in Australia. It employs about 4,155 people.
- Entity country
- 🇦🇺 Australia
- Employees
- 4,155 on LinkedIn
- Own store
- dominos.com.au
- Retailers
- None recorded
- Open jobs
- None recorded
08 · What people ask about dominos.com.au
What people ask Google about dominos.com.au.
8 answers built from the data on this page, each one sourced to Gravity by Benchr, which say so when we don't know.
Is dominos.com.au a legit company?
According to Gravity by Benchr, dominos.com.au is a brand based in Australia: it employs 4,155 people on LinkedIn, it has 121,236 Instagram followers. Those are the marks of an established brand, not a pop-up shop. Source: Gravity by Benchr brand index, September 2026.
dominos.com.au reviews
Customers rate dominos.com.au 2.0 out of 5 on Trustpilot over 122 reviews, 7 of them in the last twelve months: 12% give five stars, 63% one star. Gravity by Benchr places that review volume in the top 30% of the 270,321 Trustpilot pages in its index. Source: Gravity by Benchr Trustpilot reading, October 2026.
What does dominos.com.au sell?
Domino's Pizza Enterprises Limited is a pizza chain that offers food delivery and takeaway services. It operates as the largest franchisee for the Domino's Pizza brand in the world with exclusive master franchise rights in multiple countries including Australia, New Zealand, France, Belgium, the Netherlands, Japan, Germany, Luxembourg, Taiwan, Singapore, Malaysia and Cambodia. Gravity by Benchr classifies it under Food Items. Source: Gravity by Benchr product classification.
Is there a dominos.com.au discount code?
Gravity by Benchr does not collect discount codes. What Gravity observes: dominos.com.au advertises on Facebook and Instagram and on Google, where its offers often run. Check dominos.com.au for current promotions. Source: Gravity by Benchr ad records, October 2026.
Who owns dominos.com.au?
Gravity by Benchr records a company based in Australia, with 4,155 employees on LinkedIn. Gravity publishes no personal data about founders. Source: Gravity by Benchr company records.
Is dominos.com.au doing well?
Not at the moment. Gravity by Benchr estimates about 2,907,100 visits to dominos.com.au in September 2026, down 8% in a month and down 8% over three months. dominos.com.au ranks #2 of 3,754 Food Items brands in Australia in the Gravity index. Source: Gravity by Benchr estimated traffic, September 2026.
What is dominos.com.au's ad budget?
Gravity by Benchr does not publish a spend figure for dominos.com.au on this page. What Gravity observes: an active Meta advertiser, on Facebook, Instagram. The estimated monthly spend band, derived from the EU reach of each ad, is on the Gravity brand page. Source: Gravity by Benchr Meta Ad Library records, October 2026.
Who are the biggest Food Items brands in Australia?
Among Food Items brands in Australia in the Gravity by Benchr index, dominos.com.au ranks #2 of 3,754 by estimated traffic. Its closest competitors on the same market are Pizza Hut, Domino's Pizza Malaysia, pizzapizza.ca, Donatos and Vocelli Pizza. Source: Gravity by Benchr competitor analysis, same category, same market, similar size.
Market
Gravity by Benchr indexes more than 4 million e-commerce brands across 150 countries. Figures on this page are estimates, updated monthly; the Gravity score is recomputed nightly. Not affiliated with dominos.com.au.