Brand page · Shoes · United Kingdom
Donaghys traffic, ads & competitors 30k visits a month, 1 active Meta ads, Gravity score 590.
Donaghys — Donaghys is a family-owned retailer that sells branded shoes, clothes and accessories for women, men and children, established in 1960 and now one of the largest independent footwear retailers in the UK and Ireland. In September 2026 donaghys.co.uk drew an estimated 30k visits, down 28% on the month before. It ranks #256 of 2,017 Shoes brands in the United Kingdom and holds a 4.9 Trustpilot rating over 5,284 reviews.
Updated Traffic Sept 2026Meta ads 8 Oct 2026Google ads 21 Oct 2026Instagram Sept 2026Trustpilot Oct 2026Catalogue Oct 2026Gravity score 2 Nov 2026
Gravity score
Percentiles within 156 peers: Shoes brands in the United Kingdom with 30K–100K monthly visits. Recomputed nightly, last on 2 Nov 2026.
About the store
Donaghys is a family-owned retailer that sells branded shoes, clothes and accessories for women, men and children, established in 1960 and now one of the largest independent footwear retailers in the UK and Ireland.
01 · Traffic
Donaghys website traffic
The traffic card of the Gravity brand page: the latest month and its two trends. The monthly curve, 24 months of history, the audience by country, the traffic sources and the category comparison are for members, free to start.
Donaghys drew an estimated 30k visits in September 2026, down 28% on the month before and up 93% over three months.
- Worldwide#262,652of 4.5m sites · Top 10%
- In United Kingdom#13,667of 192k sites · Top 10%
- Shoes, worldwide#5,230of 46,962 brands · Top 20%
- Shoes, United Kingdom#256of 2,017 brands · Top 20%
30k
estimated visits in September
1 mo ▼ −28.2%4 mo ▲ +93.3%
The monthly curve, 24 months of history and the category comparison.
Create your free account02 · Reviews
Donaghys reviews
The review cards of the Gravity brand page: the Trustpilot page, with its star distribution and the brand's tiers against the index, and the Google reviews. The TrustScore history and the review velocity against the category are for signed-in members.
Donaghys holds 4.9 out of 5 on Trustpilot over 5,284 reviews, 689 of them in the last twelve months: 95% of customers give five stars and 1% one star. That volume places Donaghys in the top 5% of the 270,321 Trustpilot pages in the Gravity index, and its rating quality in the top 1%.
Clothing Store Shoe Store Sportswear Store Women's Clothing Store Men's Clothing Store
Data not available
Review velocity, TrustScore history and the category comparison are on the Gravity brand page.
03 · Products
Donaghys best-selling products
The top three products in the catalogue, in the store's own best-seller order, with price and stock. The full catalogue, the rankings over time and the ads that lead to each product are for signed-in members.
Donaghys sells on Shopify, 100% of its catalogue in stock. The best seller is Digital Gift Card, at £10.00–£150.00, followed by Dubarry Unisex Boat Shoe Admirals Brown Leather and Startrite Girls Shoe Brogue Snr Black Leather.
#1Digital Gift CardDonaghys£10.00–£150.00In stock
#2Dubarry Unisex Boat Shoe Admirals Brown LeatherDonaghys£99.00In stock
#3Startrite Girls Shoe Brogue Snr Black LeatherDonaghys£62.00In stock- +View all productsRankings over time, ratings, stock and the ads that lead to each product. Free account.Sign in to Gravity
Share of the catalogue by product family.
The dominant category places Donaghys in its comparison group.
- Average rating
- 4.88 / 5
- Rated products
- 1% of the catalogue
- In stock
- 100%
- Upper price quartile
- US$105.89
- Currency
- GBP
04 · Ads
Donaghys ads
Meta and Google ads, as the Gravity brand page shows them; the blurred ones are placeholders. Every creative, how long it ran, its EU reach and the estimated monthly spend band are for signed-in members.
Donaghys runs Meta ads on Facebook, Instagram, and has advertised on Google since August 2025 (image, text, video).
Big name brands with local charmDonaghys Banbridge29 Apr 2026video- +View all Meta adsReach per ad, how long each creative ran, and the estimated monthly spend band. Free account.Sign in to Gravity
Text ad31 May 2026Donaghys shoesverified
Text ad31 May 2026Donaghys shoesverified
Text ad31 May 2026Donaghys shoesverified
- +View all Google adsFormats, first and last seen, and the keywords the brand bids on. Free account.Sign in to Gravity
05 · Influencers
Donaghys influencers
The creators who tag @donaghys on Instagram, found by Gravity by Benchr in their posts. One is shown here; the full list, the audiences and the contact details are for signed-in members.
Creators tag @donaghys on Instagram, led by The Busines Times (21k followers, 1.1% engagement).
| Account | Profile | Followers | Engagement | Tags | Relationship |
|---|---|---|---|---|---|
| TThe Busines Times@the.business.times.ireland · 🇮🇪 IE | Fashion style luxury Creator | 21k | 1.1% | 1 | Tagged @donaghys |
06 · Competitors according to Gravity
Donaghys competitors and alternatives
Gravity picks competitors from the index itself: same category, same market, similar size. The closest are named here; their figures, the full list and the side-by-side comparison are for subscribers.
Gravity by Benchr finds competitors for Donaghys among Shoes brands in the United Kingdom. The closest is Trade Sports, then safety-giant, WIT Training, Kick Game, Fred Funk, Happy Little Soles.
| Brand | Similarity | Gravity score | Est. traffic | Trustpilot | Meta ads | Products | |
|---|---|---|---|---|---|---|---|
| Trade Sportstradesports.co.uk | |||||||
| safety-giantsafety-giant.com | |||||||
| WIT Trainingwit-training.com | |||||||
| Kick Gamekickgame.co.uk | |||||||
| Fred Funkfredfunk.co.uk | |||||||
| Happy Little Soleshappylittlesoles.co.uk |
07 · Company
Who is behind Donaghys?
Legal entity, funding and distribution, as the Company tab of the Gravity brand page shows them. Where Gravity has nothing on file, the line says so rather than disappearing.
Donaghys is a company based in Banbridge, United Kingdom, founded in 1960 according to LinkedIn, on a domain registered in February 2000. It employs about 14 people.
- Entity country
- 🇬🇧 United Kingdom · Banbridge
- Founded
- 1960, per LinkedIn
- Domain registered
- 22 Feb 2000
- Employees
- 14 on LinkedIn
- Own store
- donaghys.co.uk · Shopify · GBP
- Catalogue
- 498 collections
- Retailers
- None recorded
- Open jobs
- None recorded
08 · What people ask about Donaghys
What people ask Google about Donaghys.
11 answers built from the data on this page, each one sourced to Gravity by Benchr, which say so when we don't know.
Is Donaghys legit or a scam?
According to Gravity by Benchr, Donaghys is a brand based in Banbridge, United Kingdom: its website has existed since February 2000, its Trustpilot profile is claimed by the brand, it sells on a Shopify store, it employs 14 people on LinkedIn, it has 11,918 Instagram followers. Those are the marks of an established brand, not a pop-up shop. Source: Gravity by Benchr brand index, November 2026.
What do customers say about Donaghys?
Customers rate Donaghys 4.9 out of 5 on Trustpilot over 5,284 reviews, 689 of them in the last twelve months: 95% give five stars, 1% one star. Gravity by Benchr places that review volume in the top 5% of the 270,321 Trustpilot pages in its index. Source: Gravity by Benchr Trustpilot reading, October 2026.
What is Donaghys known for?
Donaghys is a family-owned retailer that sells branded shoes, clothes and accessories for women, men and children, established in 1960 and now one of the largest independent footwear retailers in the UK and Ireland. Gravity by Benchr classifies it under Shoes, with Clothing Tops making up 10% of the catalogue. Source: Gravity by Benchr product classification, October 2026.
How much does Donaghys cost?
Donaghys' best seller, Digital Gift Card, sells from £10.00 to £150.00 on donaghys.co.uk. 100% of the catalogue is in stock. Gravity does not track prices daily: check donaghys.co.uk before buying. Source: Gravity by Benchr catalogue reading, October 2026.
Is there a Donaghys discount code?
Gravity by Benchr does not collect discount codes. What Gravity observes: Donaghys advertises on Facebook and Instagram and on Google, where its offers often run. Check donaghys.co.uk for current promotions. Source: Gravity by Benchr ad records, October 2026.
Where to buy Donaghys?
Donaghys sells on its own website, donaghys.co.uk, a Shopify store. Gravity by Benchr lists no retailer or marketplace for the brand. Source: Gravity by Benchr retailer data, November 2026.
Who is behind Donaghys?
Gravity by Benchr records a company based in Banbridge, United Kingdom, founded in 1960 according to LinkedIn, on a domain registered in 2000, with 14 employees on LinkedIn. Gravity publishes no personal data about founders. Source: Gravity by Benchr company records, November 2026.
Is Donaghys growing?
Yes. Gravity by Benchr estimates about 30,000 visits to donaghys.co.uk in September 2026, down 28% in a month and up 93% over three months. Donaghys ranks #256 of 2,017 Shoes brands in the United Kingdom in the Gravity index. Source: Gravity by Benchr estimated traffic, September 2026.
Which platform and tools does Donaghys use?
Gravity by Benchr identifies donaghys.co.uk as a Shopify store (standard plan, not Shopify Plus), selling in GBP. The brand has claimed its Trustpilot profile. It advertises through Meta and on Google since August 2025. Source: Gravity by Benchr platform and advertising records, November 2026.
How much does Donaghys spend on Meta ads?
Gravity by Benchr does not publish a spend figure for Donaghys on this page. What Gravity observes: an active Meta advertiser, on Facebook, Instagram. The estimated monthly spend band, derived from the EU reach of each ad, is on the Gravity brand page. Source: Gravity by Benchr Meta Ad Library records, October 2026.
Who are the biggest Shoes brands in the United Kingdom?
Among Shoes brands in the United Kingdom in the Gravity by Benchr index, Donaghys ranks #256 of 2,017 by estimated traffic. Its closest competitors on the same market are Trade Sports, safety-giant, WIT Training, Kick Game and Fred Funk. Source: Gravity by Benchr competitor analysis, same category, same market, similar size, November 2026.
Category
Gravity by Benchr indexes more than 4 million e-commerce brands across 150 countries. Figures on this page are estimates, updated monthly; the Gravity score is recomputed nightly. Not affiliated with Donaghys.