Brand page · Personal Care · United States
Dossier: 108K visits a month, 767 active Meta ads, Gravity score 756.
Dossier — Dossier EU is a perfume company that sells designer-inspired fragrances crafted in France, offering premium-quality perfumes at fair prices. In September 2026 dossier.eu drew an estimated 108K visits, up 19% on the month before. It ranks #64 of 3,138 Personal Care brands in United States.
Updated Traffic Sept 2026Meta ads 9 Oct 2026Google ads 20 Oct 2026Instagram Sept 2026Trustpilot Oct 2026Catalogue Oct 2026Gravity score 2 Nov 2026
Gravity score
Percentiles within 792 peers: Personal Care brands in United States with 100K–1M monthly visits. Recomputed nightly, last on 2 Nov 2026.
About the store
Dossier EU is a perfume company that sells designer-inspired fragrances crafted in France, offering premium-quality perfumes at fair prices.
01 · Traffic
How much traffic Dossier gets.
The traffic card of the Gravity brand page: the latest month and its two trends. The monthly curve, 24 months of history, the audience by country, the traffic sources and the category comparison are for members, free to start.
Dossier drew an estimated 108K visits in September 2026, up 19% on the month before and up 11% over three months.
- Worldwide#87,521of 4.5M sites · Top 5%
- In Germany#3,992of 184K sites · Top 5%
- Personal Care, worldwide#4,284of 215,119 brands · Top 5%
- Personal Care, Germany#64of 3,138 brands · Top 5%
108K
estimated visits in September
1 mo ▲ +19.3%4 mo ▲ +11.0%
The monthly curve, 24 months of history and the category comparison.
Create your free account02 · Reviews
What customers say about Dossier.
The review cards of the Gravity brand page: the Trustpilot page, with its star distribution and the brand's tiers against the index, and the Google reviews. The TrustScore history and the review velocity against the category are for signed-in members.
Dossier holds 3.0 out of 5 on Trustpilot over 3 reviews, 3 of them in the last twelve months: 33% of customers give five stars and 67% one star.
Perfume Store Cosmetics Store Cosmetics and Perfumes Supplier Beauty Products Vending Machine Cosmetic Products Manufacturer Cosmetics Industry
Data not available
Review velocity, TrustScore history and the category comparison are on the Gravity brand page.
03 · Products
What Dossier sells, ranked by sales.
The top three products in the catalogue, in the store's own best-seller order, with price and stock. The full catalogue, the rankings over time and the ads that lead to each product are for signed-in members.
Dossier sells on Shopify, 95% of its catalogue in stock. The best seller is Lost Americana, at €39.00, followed by Floral Marshmallow and Ambery Saffron.
#1Lost AmericanaDossier€39.00In stock
#2Floral MarshmallowDossier€39.00In stock
#3Ambery SaffronDossier€39.00In stock- +View all productsRankings over time, ratings, stock and the ads that lead to each product. Free account.Sign in to Gravity
Share of the catalogue by product family.
The dominant category places Dossier in its comparison group.
- Average rating
- 4.34 / 5
- Rated products
- 98% of the catalogue
- In stock
- 95%
- Upper price quartile
- US$43.68
- Currency
- EUR
04 · Ads
What Dossier is advertising right now.
Meta and Google ads, as the Gravity brand page shows them; the blurred ones are placeholders. Every creative, how long it ran, its EU reach and the estimated monthly spend band are for signed-in members.
Dossier runs Meta ads on Facebook, Instagram, Messenger, Audience Network, Threads, whatsapp, and has advertised on Google since January 2025 (image).
Discover Vanilla Expression by Madelyn Cline x DossierDossier8 Oct 2026video
Dossier x Polly Pocket — CAN$59 💖Dossier8 Oct 2026video
Luxury Scents, Without the MarkupDossier8 Oct 2026video- +View all Meta adsReach per ad, how long each creative ran, and the estimated monthly spend band. Free account.Sign in to Gravity
Data not available
05 · Influencers
Who talks about Dossier.
The creators who tag @dossierperfumes on Instagram, found by Gravity by Benchr in their posts. One is shown here; the full list, the audiences and the contact details are for signed-in members.
Creators tag @dossierperfumes on Instagram, led by Chloe & Lauren (24.7K followers, 0.0% engagement).
| Account | Profile | Followers | Engagement | Tags | Relationship |
|---|---|---|---|---|---|
| CChloe & Lauren@taylortwinnings · 🇺🇸 US | Travel tourism exploration Creator | 24.7K | 0.0% | 7 | Tagged @dossierperfumes |
06 · Competitors according to Gravity
Who Dossier competes with, by the numbers.
Gravity picks competitors from the index itself: same category, same market, similar size. The closest are named here; their figures, the full list and the side-by-side comparison are for subscribers.
Gravity by Benchr finds competitors for Dossier among Personal Care brands in United States. The closest is Bali Body, then Ariana Grande Fragrances, COOLA, Joyeenails, Dermablend Professional, Dossier Canada.
| Brand | Similarity | Gravity score | Est. traffic | Trustpilot | Meta ads | Products | |
|---|---|---|---|---|---|---|---|
| Bali Bodyus.balibodyco.com | |||||||
| Ariana Grande Fragrancesarianagrandefragrances.com | |||||||
| COOLAcoola.com | |||||||
| Joyeenailsjoyeenails.com | |||||||
| Dermablend Professionaldermablend.com | |||||||
| Dossier Canadatrydossier.ca |
07 · Company
The company behind Dossier.
Legal entity, funding and distribution, as the Company tab of the Gravity brand page shows them. Where Gravity has nothing on file, the line says so rather than disappearing.
Dossier is a company based in New York, United States. It employs about 133 people.
- Legal name
- Data not available
- Registration no.
- Data not available
- VAT
- Data not available
- Legal form
- Data not available
- Entity country
- 🇺🇸 United States · New York
- Founded
- Data not available
- Domain registered
- Data not available
- Share capital
- Data not available
- Status
- Data not available
- President
- Data not available
- Activity code
- Data not available
- Employees
- 133 on LinkedIn
- Funding stage
- Data not available
- Total raised
- Data not available
- Investors
- Data not available
- VC-backed
- Data not available
- Own store
- dossier.eu · Shopify · EUR
- Catalogue
- 165 collections
- Retailers
- None recorded
- Open jobs
- None recorded
08 · What people ask about Dossier
What people ask Google about Dossier.
10 answers built from the data on this page, each one sourced to Gravity by Benchr, which say so when we don't know.
Is Dossier a legit company?
According to Gravity by Benchr, Dossier is a brand based in New York, United States: it sells on a Shopify store, it employs 133 people on LinkedIn, it has 774,313 Instagram followers. Those are the marks of an established brand, not a pop-up shop. Source: Gravity by Benchr brand index, November 2026.
What is Dossier known for?
Dossier EU is a perfume company that sells designer-inspired fragrances crafted in France, offering premium-quality perfumes at fair prices. Gravity by Benchr classifies it under Personal Care, with Cosmetics making up 98% of the catalogue. Source: Gravity by Benchr product classification, October 2026.
Is Dossier expensive?
Dossier's best seller, Lost Americana, sells €39.00 on dossier.eu. 95% of the catalogue is in stock. Gravity does not track prices daily: check dossier.eu before buying. Source: Gravity by Benchr catalogue reading, October 2026.
Is there a Dossier discount code?
Gravity by Benchr does not collect discount codes. What Gravity observes: Dossier advertises on Facebook and Instagram and on Google, where its offers often run. Check dossier.eu for current promotions. Source: Gravity by Benchr ad records, October 2026.
Where to buy Dossier?
Dossier sells on its own website, dossier.eu, a Shopify store. Gravity by Benchr lists no retailer or marketplace for the brand. Source: Gravity by Benchr retailer data, November 2026.
Who is behind Dossier?
Gravity by Benchr records a company based in New York, United States, with 133 employees on LinkedIn. Gravity publishes no personal data about founders. Source: Gravity by Benchr company records, November 2026.
Is Dossier doing well?
Yes. Gravity by Benchr estimates about 108,500 visits to dossier.eu in September 2026, up 19% in a month and up 11% over three months. Dossier ranks #64 of 3,138 Personal Care brands in United States in the Gravity index. Source: Gravity by Benchr estimated traffic, September 2026.
Which platform and tools does Dossier use?
Gravity by Benchr identifies dossier.eu as a Shopify store (standard plan, not Shopify Plus), selling in EUR. It advertises through Meta and on Google since January 2025. Source: Gravity by Benchr platform and advertising records, November 2026.
What is Dossier's ad budget?
Gravity by Benchr does not publish a spend figure for Dossier on this page. What Gravity observes: an active Meta advertiser, on Facebook, Instagram, Messenger, Audience Network, Threads, WhatsApp. The estimated monthly spend band, derived from the EU reach of each ad, is on the Gravity brand page. Source: Gravity by Benchr Meta Ad Library records, October 2026.
Who are the biggest Personal Care brands in United States?
Among Personal Care brands in United States in the Gravity by Benchr index, Dossier ranks #64 of 3,138 by estimated traffic. Its closest competitors on the same market are Bali Body, Ariana Grande Fragrances, COOLA, Joyeenails, Dermablend Professional. Source: Gravity by Benchr competitor analysis, same category, same market, similar size, November 2026.
Gravity by Benchr indexes more than 4 million e-commerce brands across 150 countries. Figures on this page are estimates, updated monthly; the Gravity score is recomputed nightly. Not affiliated with Dossier.