1. Gravity
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  3. Home & Garden
  4. Decor
  5. dusk Group

Brand page · Decor · Australia

dusk Group Top 1% worldwide Top 1% in Australia Top 1% in Decor Top 1% in Decor in Australia
dusk.com.au·🇦🇺 Australia· Magento

dusk Group: 335k visits a month, 55 active Meta ads, Gravity score 591.

dusk Group — dusk Group is a home fragrance retailer that sells premium candles, oil diffusers, bath & body products, and home decor in Australia and New Zealand. In September 2026 dusk.com.au drew an estimated 335k visits, up 8% on the month before. It ranks #11 of 6,489 Decor brands in Australia and holds a 2.1 Trustpilot rating over 10 reviews.

dusk.com.au@duskaustralia 90.5kFacebookLinkedIn 6.1kTrustpilot 2.1Meta Ad Library 55

Updated Traffic Sept 2026Meta ads 7 Oct 2026Google ads 22 Oct 2026Trustpilot Oct 2026Gravity score 2 Nov 2026

Estimated traffic
335k
+8% vs. August 2026
Instagram followers
90.5k
3,749 posts · @duskaustralia
Trustpilot
2.1
10 reviews · 4 in 12 months
Meta ads
55
active · on Google since 2021
Products
—
Data not available
Rank in Australia
#11
of 6,489 in Decor
LinkedIn
6.1k
followers · 450 employees
Earned media value
€3.5k
per month, Instagram

Gravity score

591/ 1000 · 8 of 10 indicators rated
Brand Power599
Momentum482
Performance691

Percentiles within 55 peers: Decor brands in Australia with 100K–1M monthly visits. Recomputed nightly, last on 2 Nov 2026.

How the score is calculated

About the store

dusk Group is a home fragrance retailer that sells premium candles, oil diffusers, bath & body products, and home decor in Australia and New Zealand.

01 · Traffic

How much traffic dusk Group gets.

The traffic card of the Gravity brand page: the latest month and its two trends. The monthly curve, 24 months of history, the audience by country, the traffic sources and the category comparison are for members, free to start.

dusk Group drew an estimated 335k visits in September 2026, up 8% on the month before and down 14% over three months.

  • Worldwide#34,353of 4.5m sites · Top 1%
  • In Australia#684of 105k sites · Top 1%
  • Decor, worldwide#489of 185,686 brands · Top 1%
  • Decor, Australia#11of 6,489 brands · Top 1%
Monthly visitssource Sept 2026

335k

estimated visits in September

1 mo ▲ +8.3%4 mo ▼ −14.1%

The monthly curve, 24 months of history and the category comparison.

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Audience by country, free account
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02 · Reviews

What customers say about dusk Group.

The review cards of the Gravity brand page: the Trustpilot page, with its star distribution and the brand's tiers against the index, and the Google reviews. The TrustScore history and the review velocity against the category are for signed-in members.

dusk Group holds 2.1 out of 5 on Trustpilot over 10 reviews, 4 of them in the last twelve months: 10% of customers give five stars and 70% one star.

Trustpilotread 21 Oct 2026
2.1TrustScore · 10 reviews · 4 in 12 months
5 ★10%
4 ★10%
3 ★0%
2 ★10%
1 ★70%

Candle Store Home Goods Store

Google reviewsData not available

Data not available

Review velocity, TrustScore history and the category comparison are on the Gravity brand page.

03 · Products

What dusk Group sells, ranked by sales.

The top three products in the catalogue, in the store's own best-seller order, with price and stock. The full catalogue, the rankings over time and the ads that lead to each product are for signed-in members.

Gravity by Benchr has not read dusk Group's catalogue yet.

ProductsData not available

Data not available

Catalogue mixData not available

Data not available

Share of the catalogue by product family.

Activity mixdominant: Decor
Decor91%
Personal Care3%
Home & Garden0%

The dominant category places dusk Group in its comparison group.

Prices and ratingsstore data
Average rating
Data not available
Rated products
Data not available
In stock
Data not available
Upper price quartile
Data not available
Currency
Data not available

05 · Influencers

Who talks about dusk Group.

The creators who tag @duskaustralia on Instagram, found by Gravity by Benchr in their posts. One is shown here; the full list, the audiences and the contact details are for signed-in members.

Creators tag @duskaustralia on Instagram, led by MindBodySpirit Festival (41.9k followers, 0.1% engagement).

Influencersaccounts tagging @duskaustralia · Instagram
AccountProfileFollowersEngagementTagsRelationship
MMindBodySpirit Festival@mbsfestival · 🇦🇺 AUSpirituality religion esotericism Creator41.9k0.1%2Tagged @duskaustralia
Engagement is the median of recent posts.See all

06 · Competitors according to Gravity

Who dusk Group competes with, by the numbers.

Gravity picks competitors from the index itself: same category, same market, similar size. The closest are named here; their figures, the full list and the side-by-side comparison are for subscribers.

Gravity by Benchr finds competitors for dusk Group among Decor brands in Australia. The closest is The Yankee Candle Company, then candleco.co.uk, Goose Creek, Comfort Candle Company, Everlasting Candle Co.®, Scentsy.

CompetitorsDecor · Australia · similarity out of 100
BrandSimilarityGravity scoreEst. trafficInstagramTrustpilotMeta adsProducts
The Yankee Candle Companyyankeecandle.co.uk
candleco.co.ukcandleco.co.uk
Goose Creekgoosecreek.com
Comfort Candle Companycomfortcandlecompany.com
Everlasting Candle Co.®everlastingcandleco.com
Scentsyscentsy.us
Competitors Gravity finds for dusk Group. Similarity, Gravity score, traffic, social, reviews, ads and catalogue are for subscribers.Compare dusk Group with The Yankee Candle Company

07 · Company

The company behind dusk Group.

Legal entity, funding and distribution, as the Company tab of the Gravity brand page shows them. Where Gravity has nothing on file, the line says so rather than disappearing.

dusk Group is a company based in Australia, founded in 2000 according to LinkedIn. It employs about 450 people.

Legal entityGravity index, Nov 2026
Legal name
Data not available
Registration no.
Data not available
VAT
Data not available
Legal form
Data not available
Entity country
🇦🇺 Australia
Founded
2000, per LinkedIn
Domain registered
Data not available
Share capital
Data not available
Status
Data not available
President
Data not available
Activity code
Data not available
Employees
450 on LinkedIn
FundingGravity index, Nov 2026
Funding stage
Data not available
Total raised
Data not available
Investors
Data not available
VC-backed
Data not available
DistributionGravity index, Nov 2026
Own store
dusk.com.au · Magento
Catalogue
Data not available
Retailers
None recorded
Open jobs
None recorded

08 · What people ask about dusk Group

What people ask Google about dusk Group.

10 answers built from the data on this page, each one sourced to Gravity by Benchr, which say so when we don't know.

Is dusk Group legit?

According to Gravity by Benchr, dusk Group is a brand based in Australia: it sells on a Magento store, it employs 450 people on LinkedIn, it has 90,466 Instagram followers. Those are the marks of an established brand, not a pop-up shop. Source: Gravity by Benchr brand index, November 2026.

dusk Group reviews

Customers rate dusk Group 2.1 out of 5 on Trustpilot over 10 reviews, 4 of them in the last twelve months: 10% give five stars, 70% one star. Source: Gravity by Benchr Trustpilot reading, October 2026.

What does dusk Group sell?

dusk Group is a home fragrance retailer that sells premium candles, oil diffusers, bath & body products, and home decor in Australia and New Zealand. Gravity by Benchr classifies it under Decor. Source: Gravity by Benchr product classification.

dusk Group promo code

Gravity by Benchr does not collect discount codes. What Gravity observes: dusk Group advertises on Facebook and Instagram and on Google, where its offers often run. Check dusk.com.au for current promotions. Source: Gravity by Benchr ad records, October 2026.

Where can I buy dusk Group?

dusk Group sells on its own website, dusk.com.au, a Magento store. Gravity by Benchr lists no retailer or marketplace for the brand. Source: Gravity by Benchr retailer data, November 2026.

Who is behind dusk Group?

Gravity by Benchr records a company based in Australia, founded in 2000 according to LinkedIn, with 450 employees on LinkedIn. Gravity publishes no personal data about founders. Source: Gravity by Benchr company records, November 2026.

Is dusk Group growing?

Not at the moment. Gravity by Benchr estimates about 334,500 visits to dusk.com.au in September 2026, up 8% in a month and down 14% over three months. dusk Group ranks #11 of 6,489 Decor brands in Australia in the Gravity index. Source: Gravity by Benchr estimated traffic, September 2026.

Which platform and tools does dusk Group use?

Gravity by Benchr identifies dusk.com.au as a Magento store. It advertises through Meta and on Google since October 2021. Source: Gravity by Benchr platform and advertising records, November 2026.

How much does dusk Group spend on Meta ads?

Gravity by Benchr does not publish a spend figure for dusk Group on this page. What Gravity observes: an active Meta advertiser, on Facebook, Instagram, Messenger, Audience Network, Threads. The estimated monthly spend band, derived from the EU reach of each ad, is on the Gravity brand page. Source: Gravity by Benchr Meta Ad Library records, October 2026.

Who are the biggest Decor brands in Australia?

Among Decor brands in Australia in the Gravity by Benchr index, dusk Group ranks #11 of 6,489 by estimated traffic. Its closest competitors on the same market are The Yankee Candle Company, candleco.co.uk, Goose Creek, Comfort Candle Company and Everlasting Candle Co.®. Source: Gravity by Benchr competitor analysis, same category, same market, similar size, November 2026.

Gravity by Benchr indexes more than 4 million e-commerce brands across 150 countries. Figures on this page are estimates, updated monthly; the Gravity score is recomputed nightly. Not affiliated with dusk Group.