Brand page · Hobbies & Creative Arts · Denmark
easy as knit traffic, ads & competitors 38.3k visits a month, 47 active Meta ads, Gravity score 653.
easy as knit — easy as knit is a digital creative universe that designs beginner-friendly knitting patterns based on Scandinavian fashion trends, with video guides for all patterns. In September 2026 easyasknit.com drew an estimated 38.3k visits, up 47% on the month before. It ranks #988 of 32,083 Hobbies & Creative Arts brands in Denmark.
Updated Traffic Sept 2026Meta ads 9 Oct 2026Google ads 21 Oct 2026Instagram Sept 2026Trustpilot Oct 2026Catalogue Oct 2026Gravity score 2 Nov 2026
Gravity score
Percentiles within 32 peers: Hobbies & Creative Arts brands in Denmark with 30K–100K monthly visits. Recomputed nightly, last on 2 Nov 2026.
About the store
easy as knit is a digital creative universe that designs beginner-friendly knitting patterns based on Scandinavian fashion trends, with video guides for all patterns.
01 · Traffic
easy as knit website traffic
The traffic card of the Gravity brand page: the latest month and its two trends. The monthly curve, 24 months of history, the audience by country, the traffic sources and the category comparison are for members, free to start.
easy as knit drew an estimated 38.3k visits in September 2026, up 47% on the month before and up 66% over three months.
- Worldwide#213,505of 4.5m sites · Top 5%
- In United States#67,453of 1.2m sites · Top 10%
- Hobbies & Creative Arts, worldwide#5,142of 136,278 brands · Top 5%
- Hobbies & Creative Arts, United States#988of 32,083 brands · Top 5%
38.3k
estimated visits in September
1 mo ▲ +46.6%4 mo ▲ +65.5%
The monthly curve, 24 months of history and the category comparison.
Create your free account02 · Reviews
easy as knit reviews
The review cards of the Gravity brand page: the Trustpilot page, with its star distribution and the brand's tiers against the index, and the Google reviews. The TrustScore history and the review velocity against the category are for signed-in members.
easy as knit holds 4.0 out of 5 on Trustpilot over 3 reviews: 100% of customers give five stars and 0% one star.
Women's Clothing Store Clothing Store Baby Store
Data not available
Review velocity, TrustScore history and the category comparison are on the Gravity brand page.
03 · Products
easy as knit best-selling products
The top three products in the catalogue, in the store's own best-seller order, with price and stock. The full catalogue, the rankings over time and the ads that lead to each product are for signed-in members.
easy as knit sells on Shopify, 99% of its catalogue in stock. The best seller is Ultra Easy Ruffle Socks, at DKK 49.00, followed by Ultra Easy Slippers and Easy Spring Cardigan.
#1Ultra Easy Ruffle Sockseasy as knitDKK 49.00In stock
#2Ultra Easy Slipperseasy as knitDKK 49.00In stock
#3Easy Spring Cardiganeasy as knitDKK 69.00In stock- +View all productsRankings over time, ratings, stock and the ads that lead to each product. Free account.Sign in to Gravity
Share of the catalogue by product family.
The dominant category places easy as knit in its comparison group.
- Average rating
- 4.69 / 5
- Rated products
- 54% of the catalogue
- In stock
- 99%
- Upper price quartile
- US$10.34
- Currency
- DKK
04 · Ads
easy as knit ads
Meta and Google ads, as the Gravity brand page shows them; the blurred ones are placeholders. Every creative, how long it ran, its EU reach and the estimated monthly spend band are for signed-in members.
easy as knit runs Meta ads on Facebook, Instagram, Messenger, Audience Network, Threads.
Knitters, your December just got a little more exciting. 🎄👀 Imagine opening a surprise each Advent Sunday and discovering your next knittineasyasknit7 Oct 2026video
🇬🇧 What if you had a brand-new, secret knitting project to look forward to every week of December? 🎄🧶 A project you hadn’t seen before. Beaeasyasknit7 Oct 2026video
What if December came with four secret knitting projects? 🎄🧶 Something to unwrap, something to cast on, and something to look forward to eveasyasknit7 Oct 2026video- +View all Meta adsReach per ad, how long each creative ran, and the estimated monthly spend band. Free account.Sign in to Gravity
Data not available
05 · Influencers
easy as knit influencers
The creators who tag @easyasknit on Instagram, found by Gravity by Benchr in their posts. One is shown here; the full list, the audiences and the contact details are for signed-in members.
Creators tag @easyasknit on Instagram, led by Abildtrupknits // Emilie (17.2k followers, 2.3% engagement).
| Account | Profile | Followers | Engagement | Tags | Relationship |
|---|---|---|---|---|---|
| AAbildtrupknits // Emilie@abildtrupknits · 🇩🇰 DK | Decoration garden diy Creator | 17.2k | 2.3% | 6 | Tagged @easyasknit |
06 · Competitors according to Gravity
easy as knit competitors and alternatives
Gravity picks competitors from the index itself: same category, same market, similar size. The closest are named here; their figures, the full list and the side-by-side comparison are for subscribers.
Gravity by Benchr finds competitors for easy as knit among Hobbies & Creative Arts brands in Denmark. The closest is Knitting for Olive, then Knitting for Olive, MY FAVOURITE THINGS knitwear, Doskert, PetiteKnit, patch-personnalise.fr.
| Brand | Similarity | Gravity score | Est. traffic | Trustpilot | Meta ads | Products | |
|---|---|---|---|---|---|---|---|
| Knitting for Oliveknittingforolive.dk | |||||||
| Knitting for Oliveknittingforolive.com | |||||||
| MY FAVOURITE THINGS knitwearmyfavouritethings-knitwear.com | |||||||
| Doskertdoskert.com | |||||||
| PetiteKnitpetiteknit.com | |||||||
| patch-personnalise.frpatch-personnalise.fr |
07 · Company
Who is behind easy as knit?
Legal entity, funding and distribution, as the Company tab of the Gravity brand page shows them. Where Gravity has nothing on file, the line says so rather than disappearing.
easy as knit is a company based in Horsens, Denmark, founded in 2021 according to LinkedIn, on a domain registered in May 2022. It employs about 3 people.
- Entity country
- 🇩🇰 Denmark · Horsens
- Founded
- 2021, per LinkedIn
- Domain registered
- 28 May 2022
- Employees
- 3 on LinkedIn
- Own store
- easyasknit.com · Shopify · DKK
- Catalogue
- 187 collections
- Retailers
- None recorded
- Open jobs
- None recorded
08 · What people ask about easy as knit
What people ask Google about easy as knit.
10 answers built from the data on this page, each one sourced to Gravity by Benchr, which say so when we don't know.
Is easy as knit a legit company?
According to Gravity by Benchr, easy as knit is a brand based in Horsens, Denmark: its website has existed since May 2022, it sells on a Shopify store, it employs 3 people on LinkedIn, it has 372,082 Instagram followers. Those are the marks of an established brand, not a pop-up shop. Source: Gravity by Benchr brand index, November 2026.
What is easy as knit?
easy as knit is a digital creative universe that designs beginner-friendly knitting patterns based on Scandinavian fashion trends, with video guides for all patterns. Gravity by Benchr classifies it under Hobbies & Creative Arts, with Arts & Crafts making up 31% of the catalogue. Source: Gravity by Benchr product classification, October 2026.
How much does easy as knit cost?
easy as knit's best seller, Ultra Easy Ruffle Socks, sells DKK 49.00 on easyasknit.com. 99% of the catalogue is in stock. Gravity does not track prices daily: check easyasknit.com before buying. Source: Gravity by Benchr catalogue reading, October 2026.
Does easy as knit have a discount code?
Gravity by Benchr does not collect discount codes. What Gravity observes: easy as knit advertises on Facebook and Instagram, where its offers often run. Check easyasknit.com for current promotions. Source: Gravity by Benchr ad records, October 2026.
Where can I buy easy as knit?
easy as knit sells on its own website, easyasknit.com, a Shopify store. Gravity by Benchr lists no retailer or marketplace for the brand. Source: Gravity by Benchr retailer data, November 2026.
Who owns easy as knit?
Gravity by Benchr records a company based in Horsens, Denmark, founded in 2021 according to LinkedIn, on a domain registered in 2022, with 3 employees on LinkedIn. Gravity publishes no personal data about founders. Source: Gravity by Benchr company records, November 2026.
Is easy as knit growing?
Yes. Gravity by Benchr estimates about 38,300 visits to easyasknit.com in September 2026, up 47% in a month and up 66% over three months. easy as knit ranks #988 of 32,083 Hobbies & Creative Arts brands in Denmark in the Gravity index. Source: Gravity by Benchr estimated traffic, September 2026.
Which platform and tools does easy as knit use?
Gravity by Benchr identifies easyasknit.com as a Shopify store (standard plan, not Shopify Plus), selling in DKK. It advertises through Meta. Source: Gravity by Benchr platform and advertising records, November 2026.
What is easy as knit's ad budget?
Gravity by Benchr does not publish a spend figure for easy as knit on this page. What Gravity observes: an active Meta advertiser, on Facebook, Instagram, Messenger, Audience Network, Threads. The estimated monthly spend band, derived from the EU reach of each ad, is on the Gravity brand page. Source: Gravity by Benchr Meta Ad Library records, October 2026.
Who are the biggest Hobbies & Creative Arts brands in Denmark?
Among Hobbies & Creative Arts brands in Denmark in the Gravity by Benchr index, easy as knit ranks #988 of 32,083 by estimated traffic. Its closest competitors on the same market are Knitting for Olive, Knitting for Olive, MY FAVOURITE THINGS knitwear, Doskert and PetiteKnit. Source: Gravity by Benchr competitor analysis, same category, same market, similar size, November 2026.
Gravity by Benchr indexes more than 4 million e-commerce brands across 150 countries. Figures on this page are estimates, updated monthly; the Gravity score is recomputed nightly. Not affiliated with easy as knit.