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Brand page · Italy

EasyCoop Top 5% worldwide Top 5% in Italy
easycoop.com·🇮🇹 Italy·Since 2004

EasyCoop: 208k visits a month, 10 active Meta ads.

EasyCoop — EasyCoop is an online grocery shopping service provided by Coop, operating in Emilia-Romagna and Veneto regions. In September 2026 easycoop.com drew an estimated 208k visits, up 12% on the month before.

easycoop.com@easycoop_official 10.3kLinkedIn 139Trustpilot 4.3Meta Ad Library 10

Updated Traffic Sept 2026Meta ads 13 Oct 2026Trustpilot Oct 2026

Estimated traffic
208k
+12% vs. August 2026
Instagram followers
10.3k
1,033 posts · @easycoop_official
Trustpilot
4.3
641 reviews · 191 in 12 months
Meta ads
10
active
Products
—
Data not available
Rank in Italy
—
Data not available
LinkedIn
139
followers · 28 employees
Earned media value
—
Data not available

Gravity score

—Data not available

How the score is calculated

About the store

EasyCoop is an online grocery shopping service provided by Coop, operating in Emilia-Romagna and Veneto regions.

01 · Traffic

How much traffic EasyCoop gets.

The traffic card of the Gravity brand page: the latest month and its two trends. The monthly curve, 24 months of history, the audience by country, the traffic sources and the category comparison are for members, free to start.

EasyCoop drew an estimated 208k visits in September 2026, up 12% on the month before.

  • Worldwide#55,590of 4.5m sites · Top 5%
  • In Italy#1,381of 138k sites · Top 5%
  • Category, worldwide—Data not available
  • Category, Italy—Data not available
Monthly visitssource Sept 2026

208k

estimated visits in September

1 mo ▲ +11.5%4 mo ▲ +0.1%

The monthly curve, 24 months of history and the category comparison.

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Audience by country, free account
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02 · Reviews

What customers say about EasyCoop.

The review cards of the Gravity brand page: the Trustpilot page, with its star distribution and the brand's tiers against the index, and the Google reviews. The TrustScore history and the review velocity against the category are for signed-in members.

EasyCoop holds 4.3 out of 5 on Trustpilot over 641 reviews, 191 of them in the last twelve months: 39% of customers give five stars and 44% one star. That volume places EasyCoop in the top 20% of the 270,321 Trustpilot pages in the Gravity index, and its rating quality in the top 30%.

Trustpilotclaimed page · read 21 Oct 2026
4.3TrustScore · 641 reviews · 191 in 12 months
Top 20% review volumeTop 30% rating quality
5 ★39%
4 ★10%
3 ★5%
2 ★4%
1 ★44%

Food, Beverages & Tobacco

Google reviewsData not available

Data not available

Review velocity, TrustScore history and the category comparison are on the Gravity brand page.

03 · Products

What EasyCoop sells, ranked by sales.

The top three products in the catalogue, in the store's own best-seller order, with price and stock. The full catalogue, the rankings over time and the ads that lead to each product are for signed-in members.

Gravity by Benchr has not read EasyCoop's catalogue yet.

ProductsData not available

Data not available

Catalogue mixData not available

Data not available

Share of the catalogue by product family.

Activity mixData not available

Data not available

The dominant category places EasyCoop in its comparison group.

Prices and ratingsstore data
Average rating
Data not available
Rated products
Data not available
In stock
Data not available
Upper price quartile
Data not available
Currency
Data not available

05 · Influencers

Who talks about EasyCoop.

The creators who tag @easycoop_official on Instagram, found by Gravity by Benchr in their posts. One is shown here; the full list, the audiences and the contact details are for signed-in members.

Gravity has not found creators tagging this brand on Instagram yet.

Influencersaccounts tagging @easycoop_official · Instagram

Gravity has not found creators tagging this brand on Instagram yet.

Engagement is the median of recent posts.See all

06 · Competitors according to Gravity

Who EasyCoop competes with, by the numbers.

Gravity picks competitors from the index itself: same category, same market, similar size. The closest are named here; their figures, the full list and the side-by-side comparison are for subscribers.

Gravity by Benchr finds competitors for EasyCoop. The closest is coopshop.it, then coop.ch, tokai.coop, La Coope en Casa, coto.com.ar, coop-kobe.net.

CompetitorsItaly · similarity out of 100
BrandSimilarityGravity scoreEst. trafficInstagramTrustpilotMeta adsProducts
coopshop.itcoopshop.it
coop.chcoop.ch
tokai.cooptokai.coop
La Coope en Casalacoopeencasa.coop
coto.com.arcoto.com.ar
coop-kobe.netcoop-kobe.net
Competitors Gravity finds for EasyCoop. Similarity, Gravity score, traffic, social, reviews, ads and catalogue are for subscribers.Compare EasyCoop with coopshop.it

07 · Company

The company behind EasyCoop.

Legal entity, funding and distribution, as the Company tab of the Gravity brand page shows them. Where Gravity has nothing on file, the line says so rather than disappearing.

EasyCoop is a company based in Italy, on a domain registered in October 2004. It employs about 28 people.

Legal entityGravity index, Sept 2026
Legal name
Data not available
Registration no.
Data not available
VAT
Data not available
Legal form
Data not available
Entity country
🇮🇹 Italy
Founded
Data not available
Domain registered
2 Oct 2004
Share capital
Data not available
Status
Operating
President
Data not available
Activity code
Data not available
Employees
28 on LinkedIn
FundingGravity index, Sept 2026
Funding stage
Data not available
Total raised
Data not available
Investors
Data not available
VC-backed
Data not available
DistributionGravity index, Sept 2026
Own store
easycoop.com
Catalogue
Data not available
Retailers
None recorded
Open jobs
None recorded

08 · What people ask about EasyCoop

What people ask Google about EasyCoop.

7 answers built from the data on this page, each one sourced to Gravity by Benchr, which say so when we don't know.

Is EasyCoop legit?

According to Gravity by Benchr, EasyCoop is a brand based in Italy: its website has existed since October 2004, its Trustpilot profile is claimed by the brand, it employs 28 people on LinkedIn, it has 10,296 Instagram followers. Those are the marks of an established brand, not a pop-up shop. Source: Gravity by Benchr brand index, September 2026.

What do customers say about EasyCoop?

Customers rate EasyCoop 4.3 out of 5 on Trustpilot over 641 reviews, 191 of them in the last twelve months: 39% give five stars, 44% one star. Gravity by Benchr places that review volume in the top 20% of the 270,321 Trustpilot pages in its index. Source: Gravity by Benchr Trustpilot reading, October 2026.

What is EasyCoop?

EasyCoop is an online grocery shopping service provided by Coop, operating in Emilia-Romagna and Veneto regions. Source: Gravity by Benchr product classification.

Does EasyCoop have a discount code?

Gravity by Benchr does not collect discount codes. What Gravity observes: EasyCoop advertises on Facebook and Instagram, where its offers often run. Check easycoop.com for current promotions. Source: Gravity by Benchr ad records, October 2026.

Who is behind EasyCoop?

Gravity by Benchr records a company based in Italy, whose domain was registered in 2004, with 28 employees on LinkedIn. Gravity publishes no personal data about founders. Source: Gravity by Benchr company records.

Is EasyCoop doing well?

Yes. Gravity by Benchr estimates about 207,800 visits to easycoop.com in September 2026, up 12% in a month and up 0% over three months. Source: Gravity by Benchr estimated traffic, September 2026.

What is EasyCoop's ad budget?

Gravity by Benchr does not publish a spend figure for EasyCoop on this page. What Gravity observes: an active Meta advertiser, on Facebook, Instagram. The estimated monthly spend band, derived from the EU reach of each ad, is on the Gravity brand page. Source: Gravity by Benchr Meta Ad Library records, October 2026.

Gravity by Benchr indexes more than 4 million e-commerce brands across 150 countries. Figures on this page are estimates, updated monthly; the Gravity score is recomputed nightly. Not affiliated with EasyCoop.