Brand page · Personal Care · France
Easypara: 826k visits a month, 145 active Meta ads.
Easypara — An online retailer specializing in parapharmacy and beauty products. In September 2026 easypara.fr drew an estimated 826k visits, down 6% on the month before. It ranks #3 of 3,383 Personal Care brands in France and holds a 4.7 Trustpilot rating over 22,545 reviews.
Updated Traffic Sept 2026Meta ads 16 Oct 2026Google ads 19 Oct 2026Instagram Sept 2026Trustpilot Oct 2026
About the store
An online retailer specializing in parapharmacy and beauty products.
01 · Traffic
How much traffic Easypara gets.
The traffic card of the Gravity brand page: the latest month and its two trends. The monthly curve, 24 months of history, the audience by country, the traffic sources and the category comparison are for members, free to start.
Easypara drew an estimated 826k visits in September 2026, down 6% on the month before and up 6% over three months.
- Worldwide#16,821of 4.5m sites · Top 1%
- In France#604of 166k sites · Top 1%
- Personal Care, worldwide#588of 215,119 brands · Top 1%
- Personal Care, France#3of 3,383 brands · Top 1%
826k
estimated visits in September
1 mo ▼ −6.0%4 mo ▲ +6.3%
The monthly curve, 24 months of history and the category comparison.
Create your free account02 · Reviews
What customers say about Easypara.
The review cards of the Gravity brand page: the Trustpilot page, with its star distribution and the brand's tiers against the index, and the Google reviews. The TrustScore history and the review velocity against the category are for signed-in members.
Easypara holds 4.7 out of 5 on Trustpilot over 22,545 reviews, 2,749 of them in the last twelve months: 79% of customers give five stars and 8% one star. That volume places Easypara in the top 1% of the 270,321 Trustpilot pages in the Gravity index, and its rating quality in the top 10%. On Google, Easypara scores 4.4 over 28,748 reviews.
Aromatherapy Supply Store Vitamin and Supplements Store Hair Product Store Skin Care Products Vending Machine Beauty Products Vending Machine Barber Supply Store
Review velocity, TrustScore history and the category comparison are on the Gravity brand page.
03 · Products
What Easypara sells, ranked by sales.
The top three products in the catalogue, in the store's own best-seller order, with price and stock. The full catalogue, the rankings over time and the ads that lead to each product are for signed-in members.
Gravity by Benchr has not read Easypara's catalogue yet.
Data not available
Data not available
Share of the catalogue by product family.
The dominant category places Easypara in its comparison group.
- Average rating
- Data not available
- Rated products
- Data not available
- In stock
- Data not available
- Upper price quartile
- Data not available
- Currency
- Data not available
04 · Ads
What Easypara is advertising right now.
Meta and Google ads, as the Gravity brand page shows them; the blurred ones are placeholders. Every creative, how long it ran, its EU reach and the estimated monthly spend band are for signed-in members.
Easypara runs Meta ads on Facebook, Instagram, Messenger, Audience Network, Threads, and has advertised on Google since October 2021 (image, text, video).
La santé en promo : jusqu’à -25%Easypara15 Oct 2026image
Energie Fruit Balsamo per il corpo al cocco e al burro di karité biologico 200 ml - Fatto in Francia - EasyparaEasypara15 Oct 2026image
Se ci scelgono da anni, un motivo c'èEasypara15 Oct 2026image- +View all Meta adsReach per ad, how long each creative ran, and the estimated monthly spend band. Free account.Sign in to Gravity
Text ad19 Oct 2026EASYPARAPHARMACIEverified
Text ad19 Oct 2026EASYPARAPHARMACIEverified
Text ad19 Oct 2026EASYPARAPHARMACIEverified
- +View all Google adsFormats, first and last seen, and the keywords the brand bids on. Free account.Sign in to Gravity
05 · Influencers
Who talks about Easypara.
The creators who tag @easypara on Instagram, found by Gravity by Benchr in their posts. One is shown here; the full list, the audiences and the contact details are for signed-in members.
Creators tag @easypara on Instagram, led by Berceaumagique.com (119k followers, 0.1% engagement).
| Account | Profile | Followers | Engagement | Tags | Relationship |
|---|---|---|---|---|---|
| BBerceaumagique.com@berceau_magique · 🇫🇷 FR | Parenting family Creator | 119k | 0.1% | 1 | Tagged @easypara |
06 · Competitors according to Gravity
Who Easypara competes with, by the numbers.
Gravity picks competitors from the index itself: same category, same market, similar size. The closest are named here; their figures, the full list and the side-by-side comparison are for subscribers.
Gravity by Benchr finds competitors for Easypara among Personal Care brands in France. The closest is Parapharmacie et médicament, then È QUI, medi-market.be, purepara.com, lasante.net, ParaBioty.
| Brand | Similarity | Gravity score | Est. traffic | Trustpilot | Meta ads | Products | |
|---|---|---|---|---|---|---|---|
| Parapharmacie et médicamentparapharmacie-et-medicament.com | |||||||
| È QUIequiparafarmacie.it | |||||||
| medi-market.bemedi-market.be | |||||||
| purepara.compurepara.com | |||||||
| lasante.netlasante.net | |||||||
| ParaBiotyparabioty.com |
07 · Company
The company behind Easypara.
Legal entity, funding and distribution, as the Company tab of the Gravity brand page shows them. Where Gravity has nothing on file, the line says so rather than disappearing.
Easypara is a company based in France, founded in 2007 according to LinkedIn, on a domain registered in May 2016. It employs about 71 people.
- Legal name
- Data not available
- Registration no.
- Data not available
- VAT
- Data not available
- Legal form
- Data not available
- Entity country
- 🇫🇷 France
- Founded
- 2007, per LinkedIn
- Domain registered
- 13 May 2016
- Share capital
- Data not available
- Status
- Data not available
- President
- Data not available
- Activity code
- Data not available
- Employees
- 71 on LinkedIn · 11-50
- Funding stage
- Data not available
- Total raised
- Data not available
- Investors
- Data not available
- VC-backed
- Data not available
- Own store
- easypara.fr · Magento
- Catalogue
- Data not available
- Retailers
- None recorded
- Open jobs
- None recorded
08 · What people ask about Easypara
What people ask Google about Easypara.
10 answers built from the data on this page, each one sourced to Gravity by Benchr, which say so when we don't know.
Is Easypara a legit company?
According to Gravity by Benchr, Easypara is a brand based in France: its website has existed since May 2016, its Trustpilot profile is claimed by the brand, it sells on a Magento store, it employs 71 people on LinkedIn, it has 152,793 Instagram followers. Those are the marks of an established brand, not a pop-up shop. Source: Gravity by Benchr brand index, September 2026.
What do customers say about Easypara?
Customers rate Easypara 4.7 out of 5 on Trustpilot over 22,545 reviews, 2,749 of them in the last twelve months: 79% give five stars, 8% one star. Gravity by Benchr places that review volume in the top 1% of the 270,321 Trustpilot pages in its index. On Google, Easypara scores 4.4 over 28,748 reviews. Source: Gravity by Benchr Trustpilot reading, October 2026.
What is Easypara known for?
An online retailer specializing in parapharmacy and beauty products. Gravity by Benchr classifies it under Personal Care. Source: Gravity by Benchr product classification.
Easypara promo code
Gravity by Benchr does not collect discount codes. What Gravity observes: Easypara advertises on Facebook and Instagram and on Google, where its offers often run. Check easypara.fr for current promotions. Source: Gravity by Benchr ad records, October 2026.
Where can I buy Easypara?
Easypara sells on its own website, easypara.fr, a Magento store. Gravity by Benchr lists no retailer or marketplace for the brand. Source: Gravity by Benchr retailer data.
Who is behind Easypara?
Gravity by Benchr records a company based in France, founded in 2007 according to LinkedIn, on a domain registered in 2016, with 71 employees on LinkedIn. Gravity publishes no personal data about founders. Source: Gravity by Benchr company records.
Is Easypara doing well?
Yes. Gravity by Benchr estimates about 826,300 visits to easypara.fr in September 2026, down 6% in a month and up 6% over three months. Easypara ranks #3 of 3,383 Personal Care brands in France in the Gravity index. Source: Gravity by Benchr estimated traffic, September 2026.
Which platform and tools does Easypara use?
Gravity by Benchr identifies easypara.fr as a Magento store. The brand has claimed its Trustpilot profile. It advertises through Meta and on Google since October 2021. Source: Gravity by Benchr platform and advertising records.
What is Easypara's ad budget?
Gravity by Benchr does not publish a spend figure for Easypara on this page. What Gravity observes: an active Meta advertiser, on Facebook, Instagram, Messenger, Audience Network, Threads. The estimated monthly spend band, derived from the EU reach of each ad, is on the Gravity brand page. Source: Gravity by Benchr Meta Ad Library records, October 2026.
Who are the biggest Personal Care brands in France?
Among Personal Care brands in France in the Gravity by Benchr index, Easypara ranks #3 of 3,383 by estimated traffic. Its closest competitors on the same market are Parapharmacie et médicament, È QUI, medi-market.be, purepara.com and lasante.net. Source: Gravity by Benchr competitor analysis, same category, same market, similar size.
Gravity by Benchr indexes more than 4 million e-commerce brands across 150 countries. Figures on this page are estimates, updated monthly; the Gravity score is recomputed nightly. Not affiliated with Easypara.