Brand page · Backpacks · Germany
Ela Mo™ traffic, ads & competitors 87.1k visits a month, 4 active Meta ads, Gravity score 624.
Ela Mo™ — Ela Mo™ is a Hamburg-based family-run backpack brand that develops smart backpacks and bags for women in German-speaking Europe. In September 2026 elamo.me drew an estimated 87.1k visits, up 37% on the month before. It ranks #9 of 191 Backpacks brands in Germany and holds a 4.5 Trustpilot rating over 735 reviews.
Updated Traffic Sept 2026Meta ads 7 Oct 2026Google ads 21 Oct 2026Instagram Sept 2026Trustpilot Oct 2026Catalogue Oct 2026Gravity score 2 Nov 2026
Gravity score
Percentiles within 20 peers: Backpacks brands in Germany with 30K–100K monthly visits. Recomputed nightly, last on 2 Nov 2026.
About the store
Ela Mo™ is a Hamburg-based family-run backpack brand that develops smart backpacks and bags for women in German-speaking Europe.
01 · Traffic
Ela Mo™ website traffic
The traffic card of the Gravity brand page: the latest month and its two trends. The monthly curve, 24 months of history, the audience by country, the traffic sources and the category comparison are for members, free to start.
Ela Mo™ drew an estimated 87.1k visits in September 2026, up 37% on the month before and up 17% over three months.
- Worldwide#105,601of 4.5m sites · Top 5%
- In Germany#4,795of 184k sites · Top 5%
- Backpacks, worldwide#185of 5,429 brands · Top 5%
- Backpacks, Germany#9of 191 brands · Top 5%
87.1k
estimated visits in September
1 mo ▲ +37.0%4 mo ▲ +16.7%
The monthly curve, 24 months of history and the category comparison.
Create your free account02 · Reviews
Ela Mo™ reviews
The review cards of the Gravity brand page: the Trustpilot page, with its star distribution and the brand's tiers against the index, and the Google reviews. The TrustScore history and the review velocity against the category are for signed-in members.
Ela Mo™ holds 4.5 out of 5 on Trustpilot over 735 reviews, 11 of them in the last twelve months: 93% of customers give five stars and 1% one star. That volume places Ela Mo™ in the top 10% of the 270,321 Trustpilot pages in the Gravity index, and its rating quality in the top 20%.
Bags and Luggage Store
Data not available
Review velocity, TrustScore history and the category comparison are on the Gravity brand page.
03 · Products
Ela Mo™ best-selling products
The top three products in the catalogue, in the store's own best-seller order, with price and stock. The full catalogue, the rankings over time and the ads that lead to each product are for signed-in members.
Ela Mo™ sells on Shopify, 84% of its catalogue in stock. The best seller is Ela Mo™ Rucksack Regenschutz, at €14.95, followed by Ela Mo™ Rolltop Rucksack | Black and Ela Mo™ Rolltop Rucksack | Salmon.
#1Ela Mo™ Rucksack RegenschutzEla Mo™€14.95In stock
#2Ela Mo™ Rolltop Rucksack | BlackEla Mo™€59.95In stock
#3Ela Mo™ Rolltop Rucksack | SalmonEla Mo™€59.95In stock- +View all productsRankings over time, ratings, stock and the ads that lead to each product. Free account.Sign in to Gravity
Share of the catalogue by product family.
The dominant category places Ela Mo™ in its comparison group.
- Average rating
- 4.80 / 5
- Rated products
- 98% of the catalogue
- In stock
- 84%
- Upper price quartile
- US$68.78
- Currency
- EUR
04 · Ads
Ela Mo™ ads
Meta and Google ads, as the Gravity brand page shows them; the blurred ones are placeholders. Every creative, how long it ran, its EU reach and the estimated monthly spend band are for signed-in members.
Ela Mo™ runs Meta ads on Facebook, Instagram, and has advertised on Google since May 2025 (image, text, video).
Ela Mo™ Regenponcho | LuxeEla Mo12 Sept 2026image
Ela Mo™ Regenponcho | NavyEla Mo8 Sept 2026image
Ela Mo™ Rolltop Rucksack | The GreyEla Mo18 Jun 2026image- +View all Meta adsReach per ad, how long each creative ran, and the estimated monthly spend band. Free account.Sign in to Gravity
Text ad20 Oct 2026neu.land GmbHverified
Text ad20 Oct 2026neu.land GmbHverified
Text ad20 Oct 2026neu.land GmbHverified
- +View all Google adsFormats, first and last seen, and the keywords the brand bids on. Free account.Sign in to Gravity
05 · Influencers
Ela Mo™ influencers
The creators who tag @elamo.me on Instagram, found by Gravity by Benchr in their posts. One is shown here; the full list, the audiences and the contact details are for signed-in members.
Creators tag @elamo.me on Instagram, led by 𝓐𝓵𝓮𝔁𝓪 (13.9k followers, 0.4% engagement).
| Account | Profile | Followers | Engagement | Tags | Relationship |
|---|---|---|---|---|---|
| �𝓐𝓵𝓮𝔁𝓪@alexas_leben_im_rollstuhl · 🇩🇪 DE | Parenting family Creator | 13.9k | 0.4% | 1 | Tagged @elamo.me |
06 · Competitors according to Gravity
Ela Mo™ competitors and alternatives
Gravity picks competitors from the index itself: same category, same market, similar size. The closest are named here; their figures, the full list and the side-by-side comparison are for subscribers.
Gravity by Benchr finds competitors for Ela Mo™ among Backpacks brands in Germany. The closest is Affenzahn, then LARKSON, ergobag, satch, WAYKS, Notabag.
| Brand | Similarity | Gravity score | Est. traffic | Trustpilot | Meta ads | Products | |
|---|---|---|---|---|---|---|---|
| Affenzahnshop.affenzahn.com | |||||||
| LARKSONlarkson.de | |||||||
| ergobagshop.ergobag.com | |||||||
| satchshop.satch.com | |||||||
| WAYKSwayks.com | |||||||
| Notabagnotabag.com |
07 · Company
Who is behind Ela Mo™?
Legal entity, funding and distribution, as the Company tab of the Gravity brand page shows them. Where Gravity has nothing on file, the line says so rather than disappearing.
Ela Mo™ is a company based in Hamburg, Germany, founded in 2018 according to LinkedIn, on a domain registered in April 2019. It employs about 2 people.
- Entity country
- 🇩🇪 Germany · Hamburg
- Founded
- 2018, per LinkedIn
- Domain registered
- 29 Apr 2019
- Employees
- 2 on LinkedIn
- Own store
- elamo.me · Shopify · EUR
- Catalogue
- 143 collections
- Retailers
- None recorded
- Open jobs
- None recorded
08 · What people ask about Ela Mo™
What people ask Google about Ela Mo™.
11 answers built from the data on this page, each one sourced to Gravity by Benchr, which say so when we don't know.
Is Ela Mo™ legit?
According to Gravity by Benchr, Ela Mo™ is a brand based in Hamburg, Germany: its website has existed since April 2019, its Trustpilot profile is claimed by the brand, it sells on a Shopify store, it employs 2 people on LinkedIn, it has 34,539 Instagram followers. Those are the marks of an established brand, not a pop-up shop. Source: Gravity by Benchr brand index, November 2026.
What do customers say about Ela Mo™?
Customers rate Ela Mo™ 4.5 out of 5 on Trustpilot over 735 reviews, 11 of them in the last twelve months: 93% give five stars, 1% one star. Gravity by Benchr places that review volume in the top 10% of the 270,321 Trustpilot pages in its index. Source: Gravity by Benchr Trustpilot reading, October 2026.
What is Ela Mo™?
Ela Mo™ is a Hamburg-based family-run backpack brand that develops smart backpacks and bags for women in German-speaking Europe. Gravity by Benchr classifies it under Backpacks, with Backpacks making up 50% of the catalogue. Source: Gravity by Benchr product classification, October 2026.
Ela Mo™ prices: how much is it?
Ela Mo™'s best seller, Ela Mo™ Rucksack Regenschutz, sells €14.95 on elamo.me. 84% of the catalogue is in stock. Gravity does not track prices daily: check elamo.me before buying. Source: Gravity by Benchr catalogue reading, October 2026.
Does Ela Mo™ have a discount code?
Gravity by Benchr does not collect discount codes. What Gravity observes: Ela Mo™ advertises on Facebook and Instagram and on Google, where its offers often run. Check elamo.me for current promotions. Source: Gravity by Benchr ad records, October 2026.
Where can I buy Ela Mo™?
Ela Mo™ sells on its own website, elamo.me, a Shopify store. Gravity by Benchr lists no retailer or marketplace for the brand. Source: Gravity by Benchr retailer data, November 2026.
Who owns Ela Mo™?
Gravity by Benchr records a company based in Hamburg, Germany, founded in 2018 according to LinkedIn, on a domain registered in 2019, with 2 employees on LinkedIn. Gravity publishes no personal data about founders. Source: Gravity by Benchr company records, November 2026.
Is Ela Mo™ doing well?
Yes. Gravity by Benchr estimates about 87,100 visits to elamo.me in September 2026, up 37% in a month and up 17% over three months. Ela Mo™ ranks #9 of 191 Backpacks brands in Germany in the Gravity index. Source: Gravity by Benchr estimated traffic, September 2026.
Which platform and tools does Ela Mo™ use?
Gravity by Benchr identifies elamo.me as a Shopify store (standard plan, not Shopify Plus), selling in EUR. The brand has claimed its Trustpilot profile. It advertises through Meta and on Google since May 2025. Source: Gravity by Benchr platform and advertising records, November 2026.
How much does Ela Mo™ spend on Meta ads?
Gravity by Benchr does not publish a spend figure for Ela Mo™ on this page. What Gravity observes: an active Meta advertiser, on Facebook, Instagram. The estimated monthly spend band, derived from the EU reach of each ad, is on the Gravity brand page. Source: Gravity by Benchr Meta Ad Library records, October 2026.
Who are the biggest Backpacks brands in Germany?
Among Backpacks brands in Germany in the Gravity by Benchr index, Ela Mo™ ranks #9 of 191 by estimated traffic. Its closest competitors on the same market are Affenzahn, LARKSON, ergobag, satch and WAYKS. Source: Gravity by Benchr competitor analysis, same category, same market, similar size, November 2026.
Category
Gravity by Benchr indexes more than 4 million e-commerce brands across 150 countries. Figures on this page are estimates, updated monthly; the Gravity score is recomputed nightly. Not affiliated with Ela Mo™.