Brand page · Sweden
Elgiganten: 7.2M visits a month, 3 active Meta ads.
Elgiganten — Elgiganten is a Nordic electronics retail chain that sells home electronics, appliances, and kitchen products. The company offers price matching and has both private and business customer services. In September 2026 elgiganten.se drew an estimated 7.2M visits, down 5% on the month before.
Updated Traffic Sept 2026Meta ads 13 Oct 2026Trustpilot Oct 2026
About the store
Elgiganten is a Nordic electronics retail chain that sells home electronics, appliances, and kitchen products. The company offers price matching and has both private and business customer services.
01 · Traffic
How much traffic Elgiganten gets.
The traffic card of the Gravity brand page: the latest month and its two trends. The monthly curve, 24 months of history, the audience by country, the traffic sources and the category comparison are for members, free to start.
Elgiganten drew an estimated 7.2M visits in September 2026, down 5% on the month before and up 8% over three months.
- Worldwide#2,745of 4.5M sites · Top 1%
- In Sweden#15of 27.3K sites · Top 1%
- Category, worldwide—Data not available
- Category, Sweden—Data not available
7.2M
estimated visits in September
1 mo ▼ −5.2%4 mo ▲ +8.0%
The monthly curve, 24 months of history and the category comparison.
Create your free account02 · Reviews
What customers say about Elgiganten.
The review cards of the Gravity brand page: the Trustpilot page, with its star distribution and the brand's tiers against the index, and the Google reviews. The TrustScore history and the review velocity against the category are for signed-in members.
Elgiganten holds 1.5 out of 5 on Trustpilot over 4,226 reviews, 629 of them in the last twelve months: 10% of customers give five stars and 80% one star. That volume places Elgiganten in the top 5 % of the 270,321 Trustpilot pages in the Gravity index.
Electronics & Technology
Data not available
Review velocity, TrustScore history and the category comparison are on the Gravity brand page.
03 · Products
What Elgiganten sells, ranked by sales.
The top three products in the catalogue, in the store's own best-seller order, with price and stock. The full catalogue, the rankings over time and the ads that lead to each product are for signed-in members.
Gravity by Benchr has not read Elgiganten's catalogue yet.
Data not available
Data not available
Share of the catalogue by product family.
Data not available
The dominant category places Elgiganten in its comparison group.
- Average rating
- Data not available
- Rated products
- Data not available
- In stock
- Data not available
- Upper price quartile
- Data not available
- Currency
- Data not available
04 · Ads
What Elgiganten is advertising right now.
Meta and Google ads, as the Gravity brand page shows them; the blurred ones are placeholders. Every creative, how long it ran, its EU reach and the estimated monthly spend band are for signed-in members.
Elgiganten runs Meta ads on Facebook, Instagram, Audience Network, Threads.
Spara upp till 45% på komponenter i utvalda varuhus!Elgiganten Gaming SE13 Oct 2026video
Spara upp till 45% på komponenter i utvalda varuhus!Elgiganten Gaming SE12 Oct 2026image
Spara upp till 45% på komponenter i utvalda varuhus!Elgiganten Gaming SE12 Oct 2026image- +View all Meta adsReach per ad, how long each creative ran, and the estimated monthly spend band. Free account.Sign in to Gravity
Data not available
05 · Influencers
Who talks about Elgiganten.
The creators who tag @elgigantengaming on Instagram, found by Gravity by Benchr in their posts. One is shown here; the full list, the audiences and the contact details are for signed-in members.
Creators tag @elgigantengaming on Instagram, led by Matinbum (35.5K followers, 1.8% engagement).
| Account | Profile | Followers | Engagement | Tags | Relationship |
|---|---|---|---|---|---|
| MMatinbum@matinbum · 🇸🇪 SE | Gaming streaming tech culture Creator | 35.5K | 1.8% | 4 | Tagged @elgigantengaming |
06 · Competitors according to Gravity
Who Elgiganten competes with, by the numbers.
Gravity picks competitors from the index itself: same category, same market, similar size. The closest are named here; their figures, the full list and the side-by-side comparison are for subscribers.
Gravity by Benchr finds competitors for Elgiganten. The closest is mediamarkt.es, then Worten.es, euronics.it, electroplanet.ma, ELKO, power.dk.
| Brand | Similarity | Gravity score | Est. traffic | Trustpilot | Meta ads | Products | |
|---|---|---|---|---|---|---|---|
| mediamarkt.esmediamarkt.es | |||||||
| Worten.esworten.es | |||||||
| euronics.iteuronics.it | |||||||
| electroplanet.maelectroplanet.ma | |||||||
| ELKOelko.is | |||||||
| power.dkpower.dk |
07 · Company
The company behind Elgiganten.
Legal entity, funding and distribution, as the Company tab of the Gravity brand page shows them. Where Gravity has nothing on file, the line says so rather than disappearing.
Elgiganten is a company based in Sweden, founded in 1994 according to LinkedIn. It employs about 2,396 people.
- Legal name
- Data not available
- Registration no.
- Data not available
- VAT
- Data not available
- Legal form
- Data not available
- Entity country
- 🇸🇪 Sweden
- Founded
- 1994, per LinkedIn
- Domain registered
- Data not available
- Share capital
- Data not available
- Status
- Operating
- President
- Data not available
- Activity code
- Data not available
- Employees
- 2,396 on LinkedIn
- Funding stage
- Data not available
- Total raised
- Data not available
- Investors
- Data not available
- VC-backed
- Data not available
- Own store
- elgiganten.se
- Catalogue
- Data not available
- Retailers
- None recorded
- Open jobs
- None recorded
08 · What people ask about Elgiganten
What people ask Google about Elgiganten.
7 answers built from the data on this page, each one sourced to Gravity by Benchr, which say so when we don't know.
Is Elgiganten legit?
According to Gravity by Benchr, Elgiganten is a brand based in Sweden: its Trustpilot profile is claimed by the brand, it employs 2,396 people on LinkedIn, it has 98,920 Instagram followers. Those are the marks of an established brand, not a pop-up shop. Source: Gravity by Benchr brand index, September 2026.
What do customers say about Elgiganten?
Customers rate Elgiganten 1.5 out of 5 on Trustpilot over 4,226 reviews, 629 of them in the last twelve months: 10% give five stars, 80% one star. Gravity by Benchr places that review volume in the top 5 % of the 270,321 Trustpilot pages in its index. Source: Gravity by Benchr Trustpilot reading, October 2026.
What is Elgiganten?
Elgiganten is a Nordic electronics retail chain that sells home electronics, appliances, and kitchen products. The company offers price matching and has both private and business customer services. Source: Gravity by Benchr product classification.
Does Elgiganten have a discount code?
Gravity by Benchr does not collect discount codes. What Gravity observes: Elgiganten advertises on Facebook and Instagram, where its offers often run. Check elgiganten.se for current promotions. Source: Gravity by Benchr ad records, October 2026.
Who owns Elgiganten?
Gravity by Benchr records a company based in Sweden, founded in 1994 according to LinkedIn, with 2,396 employees on LinkedIn. Gravity publishes no personal data about founders. Source: Gravity by Benchr company records.
Is Elgiganten growing?
Yes. Gravity by Benchr estimates about 7,161,800 visits to elgiganten.se in September 2026, down 5% in a month and up 8% over three months. Source: Gravity by Benchr estimated traffic, September 2026.
What is Elgiganten's ad budget?
Gravity by Benchr does not publish a spend figure for Elgiganten on this page. What Gravity observes: an active Meta advertiser, on Facebook, Instagram, Audience Network, Threads. The estimated monthly spend band, derived from the EU reach of each ad, is on the Gravity brand page. Source: Gravity by Benchr Meta Ad Library records, October 2026.
Gravity by Benchr indexes more than 4 million e-commerce brands across 150 countries. Figures on this page are estimates, updated monthly; the Gravity score is recomputed nightly. Not affiliated with Elgiganten.