Brand page · Outdoor Recreation · Italy
ELITE traffic, ads & competitors 151k visits a month, 129 active Meta ads, Gravity score 788.
ELITE — ELITE is a company that produces cycling products and technologies for indoor cycling, including bottles, bottle cages, indoor trainers, and rollers. In September 2026 elite-it.com drew an estimated 151k visits, down 4% on the month before. It ranks #11 of 627 Outdoor Recreation brands in Italy and holds a 3.4 Trustpilot rating over 21 reviews.
Updated Traffic Sept 2026Meta ads 7 Oct 2026Google ads 19 Oct 2026Instagram Sept 2026Trustpilot Oct 2026Gravity score 2 Nov 2026
Gravity score
Percentiles within 19 peers: Outdoor Recreation brands in Italy with 100K–1M monthly visits. Recomputed nightly, last on 2 Nov 2026.
About the store
ELITE is a company that produces cycling products and technologies for indoor cycling, including bottles, bottle cages, indoor trainers, and rollers.
01 · Traffic
ELITE website traffic
The traffic card of the Gravity brand page: the latest month and its two trends. The monthly curve, 24 months of history, the audience by country, the traffic sources and the category comparison are for members, free to start.
ELITE drew an estimated 151k visits in September 2026, down 4% on the month before and up 24% over three months.
- Worldwide#66,341of 4.5m sites · Top 5%
- In Italy#1,618of 138k sites · Top 5%
- Outdoor Recreation, worldwide#1,017of 101,136 brands · Top 5%
- Outdoor Recreation, Italy#11of 627 brands · Top 5%
151k
estimated visits in September
1 mo ▼ −4.4%4 mo ▲ +24.3%
The monthly curve, 24 months of history and the category comparison.
Create your free account02 · Reviews
ELITE reviews
The review cards of the Gravity brand page: the Trustpilot page, with its star distribution and the brand's tiers against the index, and the Google reviews. The TrustScore history and the review velocity against the category are for signed-in members.
ELITE holds 3.4 out of 5 on Trustpilot over 21 reviews, 4 of them in the last twelve months: 71% of customers give five stars and 24% one star. That volume places ELITE in the top 50% of the 270,321 Trustpilot pages in the Gravity index.
Fitness Equipment Wholesaler Fitness Equipment Store
Data not available
Review velocity, TrustScore history and the category comparison are on the Gravity brand page.
03 · Products
ELITE best-selling products
The top three products in the catalogue, in the store's own best-seller order, with price and stock. The full catalogue, the rankings over time and the ads that lead to each product are for signed-in members.
Gravity by Benchr has not read ELITE's catalogue yet.
Data not available
Data not available
Share of the catalogue by product family.
The dominant category places ELITE in its comparison group.
- Average rating
- Data not available
- Rated products
- Data not available
- In stock
- Data not available
- Upper price quartile
- Data not available
- Currency
- Data not available
04 · Ads
ELITE ads
Meta and Google ads, as the Gravity brand page shows them; the blurred ones are placeholders. Every creative, how long it ran, its EU reach and the estimated monthly spend band are for signed-in members.
ELITE runs Meta ads on Facebook, Instagram, Messenger, Audience Network, Threads, and has advertised on Google since October 2025 (image, text, video).
The Elite Zwift Ride is back on Wednesday, November 4th at 6:40 PM CET on @gozwift for a special edition. Join @mattia_de_marchi and @morenoElite Cycling7 Oct 2026image
The Elite Zwift Ride is back on Wednesday, November 4th at 6:40 PM CET on @gozwift for a special edition. Join @mattia_de_marchi and @morenoElite Cycling6 Oct 2026image
Retrouvez tous les détails sur notre site.Elite Cycling5 Oct 2026image- +View all Meta adsReach per ad, how long each creative ran, and the estimated monthly spend band. Free account.Sign in to Gravity
Text ad19 Oct 2026Elite Srl SBverified
Text ad19 Oct 2026Elite Srl SBverified
Text ad19 Oct 2026Elite Srl SBverified
- +View all Google adsFormats, first and last seen, and the keywords the brand bids on. Free account.Sign in to Gravity
05 · Influencers
ELITE influencers
The creators who tag @elite_cycling on Instagram, found by Gravity by Benchr in their posts. One is shown here; the full list, the audiences and the contact details are for signed-in members.
Creators tag @elite_cycling on Instagram, led by Dott. Carlo Valvano (11.2k followers, 0.8% engagement).
| Account | Profile | Followers | Engagement | Tags | Relationship |
|---|---|---|---|---|---|
| DDott. Carlo Valvano@dott.carlovalvano · 🇮🇹 IT | Fitness sport bodybuilding Creator | 11.2k | 0.8% | 10 | Tagged @elite_cycling |
06 · Competitors according to Gravity
ELITE competitors and alternatives
Gravity picks competitors from the index itself: same category, same market, similar size. The closest are named here; their figures, the full list and the side-by-side comparison are for subscribers.
Gravity by Benchr finds competitors for ELITE among Outdoor Recreation brands in Italy. The closest is Wahoo, then iGPSPORT, Magene, CYCPLUS, specialized-onlinestore.jp, bike24.fr.
| Brand | Similarity | Gravity score | Est. traffic | Trustpilot | Meta ads | Products | |
|---|---|---|---|---|---|---|---|
| Wahoowahoofitness.com | |||||||
| iGPSPORTigpsport.com | |||||||
| Magenemagene.com | |||||||
| CYCPLUScycplus.com | |||||||
| specialized-onlinestore.jpspecialized-onlinestore.jp | |||||||
| bike24.frbike24.fr |
07 · Company
Who is behind ELITE?
Legal entity, funding and distribution, as the Company tab of the Gravity brand page shows them. Where Gravity has nothing on file, the line says so rather than disappearing.
ELITE is a company based in Italy, founded in 1979 according to LinkedIn, on a domain registered in April 1998. It employs about 219 people.
- Entity country
- 🇮🇹 Italy
- Founded
- 1979, per LinkedIn
- Domain registered
- 2 Apr 1998
- Status
- Operating
- Employees
- 219 on LinkedIn · 11-50
- Own store
- elite-it.com
- Retailers
- None recorded
- Open jobs
- None recorded
08 · What people ask about ELITE
What people ask Google about ELITE.
8 answers built from the data on this page, each one sourced to Gravity by Benchr, which say so when we don't know.
Is ELITE legit or a scam?
According to Gravity by Benchr, ELITE is a brand based in Italy: its website has existed since April 1998, its Trustpilot profile is claimed by the brand, it employs 219 people on LinkedIn, it has 159,520 Instagram followers. Those are the marks of an established brand, not a pop-up shop. Source: Gravity by Benchr brand index, November 2026.
ELITE reviews: is it worth it?
Customers rate ELITE 3.4 out of 5 on Trustpilot over 21 reviews, 4 of them in the last twelve months: 71% give five stars, 24% one star. Gravity by Benchr places that review volume in the top 50% of the 270,321 Trustpilot pages in its index. Source: Gravity by Benchr Trustpilot reading, October 2026.
What is ELITE?
ELITE is a company that produces cycling products and technologies for indoor cycling, including bottles, bottle cages, indoor trainers, and rollers. Gravity by Benchr classifies it under Outdoor Recreation. Source: Gravity by Benchr product classification.
ELITE promo code
Gravity by Benchr does not collect discount codes. What Gravity observes: ELITE advertises on Facebook and Instagram and on Google, where its offers often run. Check elite-it.com for current promotions. Source: Gravity by Benchr ad records, October 2026.
Who owns ELITE?
Gravity by Benchr records a company based in Italy, founded in 1979 according to LinkedIn, on a domain registered in 1998, with 219 employees on LinkedIn. Gravity publishes no personal data about founders. Source: Gravity by Benchr company records, November 2026.
Is ELITE growing?
Yes. Gravity by Benchr estimates about 150,900 visits to elite-it.com in September 2026, down 4% in a month and up 24% over three months. ELITE ranks #11 of 627 Outdoor Recreation brands in Italy in the Gravity index. Source: Gravity by Benchr estimated traffic, September 2026.
What is ELITE's ad budget?
Gravity by Benchr does not publish a spend figure for ELITE on this page. What Gravity observes: an active Meta advertiser, on Facebook, Instagram, Messenger, Audience Network, Threads. The estimated monthly spend band, derived from the EU reach of each ad, is on the Gravity brand page. Source: Gravity by Benchr Meta Ad Library records, October 2026.
Who are the biggest Outdoor Recreation brands in Italy?
Among Outdoor Recreation brands in Italy in the Gravity by Benchr index, ELITE ranks #11 of 627 by estimated traffic. Its closest competitors on the same market are Wahoo, iGPSPORT, Magene, CYCPLUS and specialized-onlinestore.jp. Source: Gravity by Benchr competitor analysis, same category, same market, similar size, November 2026.
Market
Gravity by Benchr indexes more than 4 million e-commerce brands across 150 countries. Figures on this page are estimates, updated monthly; the Gravity score is recomputed nightly. Not affiliated with ELITE.