Brand page · Pet Supplies
Embark Vet traffic, ads & competitors 934k visits a month, 131 active Meta ads.
Embark Vet — Embark Veterinary is a company that provides dog DNA testing services and wellness products including supplements to help pet parents understand their dog's breed, ancestry, health, and unique needs. In September 2026 embarkvet.com drew an estimated 934k visits, down 3% on the month before. It ranks #12 of 7,399 Pet Supplies brands and holds a 1.4 Trustpilot rating over 169 reviews.
Updated Traffic Sept 2026Meta ads 7 Oct 2026Google ads 20 Oct 2026Trustpilot Oct 2026Catalogue Oct 2026
About the store
Embark Veterinary is a company that provides dog DNA testing services and wellness products including supplements to help pet parents understand their dog's breed, ancestry, health, and unique needs.
01 · Traffic
Embark Vet website traffic
The traffic card of the Gravity brand page: the latest month and its two trends. The monthly curve, 24 months of history, the audience by country, the traffic sources and the category comparison are for members, free to start.
Embark Vet drew an estimated 934k visits in September 2026, down 3% on the month before and down 3% over three months.
- Worldwide#15,284of 4.5m sites · Top 1%
- In United States#5,046of 1.2m sites · Top 1%
- Pet Supplies, worldwide#53of 52,845 brands · Top 1%
- Pet Supplies, United States#12of 7,399 brands · Top 1%
934k
estimated visits in September
1 mo ▼ −3.0%4 mo ▼ −3.4%
The monthly curve, 24 months of history and the category comparison.
Create your free account02 · Reviews
Embark Vet reviews
The review cards of the Gravity brand page: the Trustpilot page, with its star distribution and the brand's tiers against the index, and the Google reviews. The TrustScore history and the review velocity against the category are for signed-in members.
Embark Vet holds 1.4 out of 5 on Trustpilot over 169 reviews, 40 of them in the last twelve months: 11% of customers give five stars and 85% one star. That volume places Embark Vet in the top 30% of the 270,321 Trustpilot pages in the Gravity index. On Google, Embark Vet scores 4.1 over 15 reviews.
Veterinarian Pet Store
Review velocity, TrustScore history and the category comparison are on the Gravity brand page.
03 · Products
Embark Vet best-selling products
The top three products in the catalogue, in the store's own best-seller order, with price and stock. The full catalogue, the rankings over time and the ads that lead to each product are for signed-in members.
Embark Vet sells on Shopify, 100% of its catalogue in stock. The best seller is Embark Dog DNA Test, at US$99.00–US$129.00, followed by Breed + Health Dog DNA Test and Embark for Breeders Dog DNA Test.
#1Embark Dog DNA TestEmbark VetUS$99.00–US$129.00In stock
#2Breed + Health Dog DNA TestEmbark VetUS$129.00In stock
#3Embark for Breeders Dog DNA TestEmbark VetUS$139.00In stock- +View all productsRankings over time, ratings, stock and the ads that lead to each product. Free account.Sign in to Gravity
Share of the catalogue by product family.
The dominant category places Embark Vet in its comparison group.
- Average rating
- 4.52 / 5
- Rated products
- 79% of the catalogue
- In stock
- 100%
- Upper price quartile
- US$131.50
- Currency
- USD
04 · Ads
Embark Vet ads
Meta and Google ads, as the Gravity brand page shows them; the blurred ones are placeholders. Every creative, how long it ran, its EU reach and the estimated monthly spend band are for signed-in members.
Embark Vet runs Meta ads on Facebook, Instagram, Messenger, Audience Network, Threads, and has advertised on Google since October 2021 (image, text, video).
The most accurate dog DNA testEmbark Vet6 Oct 2026image
The most accurate dog DNA testEmbark Vet6 Oct 2026image
What do you think my DNA results were? *results at the end* cavapoo • cavapoo puppy • funny puppies • funny pets • funny dogs • fyp • minEmbark Vet6 Oct 2026video- +View all Meta adsReach per ad, how long each creative ran, and the estimated monthly spend band. Free account.Sign in to Gravity
Text ad20 Oct 2026Embark Veterinary, Inc.verified
Text ad20 Oct 2026Embark Veterinary, Inc.verified
Text ad20 Oct 2026Embark Veterinary, Inc.verified
- +View all Google adsFormats, first and last seen, and the keywords the brand bids on. Free account.Sign in to Gravity
05 · Influencers
Embark Vet influencers
The creators who tag @embarkvet on Instagram, found by Gravity by Benchr in their posts. One is shown here; the full list, the audiences and the contact details are for signed-in members.
Creators tag @embarkvet on Instagram, led by Sultana Samar Duffer (106k followers, 0.6% engagement).
| Account | Profile | Followers | Engagement | Tags | Relationship |
|---|---|---|---|---|---|
| SSultana Samar Duffer@samarthesd · 🇺🇸 US | Pets nature Creator | 106k | 0.6% | 4 | Tagged @embarkvet |
06 · Competitors according to Gravity
Embark Vet competitors and alternatives
Gravity picks competitors from the index itself: same category, same market, similar size. The closest are named here; their figures, the full list and the side-by-side comparison are for subscribers.
Gravity by Benchr finds competitors for Embark Vet among Pet Supplies brands. The closest is wisdompanel.com, then Living DNA, tellmegen.com, ADNTRO, CRI Genetics, 23andMe.
| Brand | Similarity | Gravity score | Est. traffic | Trustpilot | Meta ads | Products | |
|---|---|---|---|---|---|---|---|
| wisdompanel.comwisdompanel.com | |||||||
| Living DNAlivingdna.com | |||||||
| tellmegen.comtellmegen.com | |||||||
| ADNTROadntro.com | |||||||
| CRI Geneticscrigenetics.com | |||||||
| 23andMe23andme.org |
07 · Company
Who is behind Embark Vet?
Legal entity, funding and distribution, as the Company tab of the Gravity brand page shows them. Where Gravity has nothing on file, the line says so rather than disappearing.
Embark Vet is an e-commerce brand, founded in 2015 according to LinkedIn, on a domain registered in June 2015. It employs about 73 people.
- Founded
- 2015, per LinkedIn
- Domain registered
- 19 Jun 2015
- Employees
- 73 on LinkedIn
- Own store
- embarkvet.com · Shopify · USD
- Retailers
- None recorded
- Open jobs
- None recorded
08 · What people ask about Embark Vet
What people ask Google about Embark Vet.
11 answers built from the data on this page, each one sourced to Gravity by Benchr, which say so when we don't know.
Is Embark Vet legit?
According to Gravity by Benchr, Embark Vet is a brand: its website has existed since June 2015, its Trustpilot profile is claimed by the brand, it sells on a Shopify store, it employs 73 people on LinkedIn, it has 152,540 Instagram followers. Those are the marks of an established brand, not a pop-up shop. Source: Gravity by Benchr brand index, September 2026.
What do customers say about Embark Vet?
Customers rate Embark Vet 1.4 out of 5 on Trustpilot over 169 reviews, 40 of them in the last twelve months: 11% give five stars, 85% one star. Gravity by Benchr places that review volume in the top 30% of the 270,321 Trustpilot pages in its index. On Google, Embark Vet scores 4.1 over 15 reviews. Source: Gravity by Benchr Trustpilot reading, October 2026.
What is Embark Vet?
Embark Veterinary is a company that provides dog DNA testing services and wellness products including supplements to help pet parents understand their dog's breed, ancestry, health, and unique needs. Gravity by Benchr classifies it under Pet Supplies, with Dog Supplies making up 54% of the catalogue. Source: Gravity by Benchr product classification, October 2026.
Is Embark Vet expensive?
Embark Vet's best seller, Embark Dog DNA Test, sells from US$99.00 to US$129.00 on embarkvet.com. 100% of the catalogue is in stock. Gravity does not track prices daily: check embarkvet.com before buying. Source: Gravity by Benchr catalogue reading, October 2026.
Does Embark Vet have a discount code?
Gravity by Benchr does not collect discount codes. What Gravity observes: Embark Vet advertises on Facebook and Instagram and on Google, where its offers often run. Check embarkvet.com for current promotions. Source: Gravity by Benchr ad records, October 2026.
Where can I buy Embark Vet?
Embark Vet sells on its own website, embarkvet.com, a Shopify store. Gravity by Benchr lists no retailer or marketplace for the brand. Source: Gravity by Benchr retailer data.
Who is behind Embark Vet?
Gravity by Benchr records a company, founded in 2015 according to LinkedIn, on a domain registered in 2015, with 73 employees on LinkedIn. Gravity publishes no personal data about founders. Source: Gravity by Benchr company records.
Is Embark Vet growing?
Not at the moment. Gravity by Benchr estimates about 933,600 visits to embarkvet.com in September 2026, down 3% in a month and down 3% over three months. Embark Vet ranks #12 of 7,399 Pet Supplies brands in the Gravity index. Source: Gravity by Benchr estimated traffic, September 2026.
Which platform and tools does Embark Vet use?
Gravity by Benchr identifies embarkvet.com as a Shopify store (standard plan, not Shopify Plus), selling in USD. The brand has claimed its Trustpilot profile. It advertises through Meta and on Google since October 2021. Source: Gravity by Benchr platform and advertising records.
What is Embark Vet's ad budget?
Gravity by Benchr does not publish a spend figure for Embark Vet on this page. What Gravity observes: an active Meta advertiser, on Facebook, Instagram, Messenger, Audience Network, Threads. The estimated monthly spend band, derived from the EU reach of each ad, is on the Gravity brand page. Source: Gravity by Benchr Meta Ad Library records, October 2026.
Who are the biggest Pet Supplies brands?
Among Pet Supplies brands in the Gravity by Benchr index, Embark Vet ranks #12 of 7,399 by estimated traffic. Its closest competitors on the same market are wisdompanel.com, Living DNA, tellmegen.com, ADNTRO and CRI Genetics. Source: Gravity by Benchr competitor analysis, same category, same market, similar size.
Gravity by Benchr indexes more than 4 million e-commerce brands across 150 countries. Figures on this page are estimates, updated monthly; the Gravity score is recomputed nightly. Not affiliated with Embark Vet.